Price
$10.99
Ulta Beauty
Ulta BeautyWhere to buy Very Black (1 store)
Ulta Beauty$10.99View at Ulta BeautySimilar to Maybelline Volum' Express The Falsies Mascara Very Black
The closest overall alternatives in other mascaras. Price is never part of the score.
Shade details
- Swatch colour
- #0e0f11
- L* 4.3 a* 0.0 b* -1.1
- Colour family
- Black
- stored classification
- Colour depth
- Deep / dark
- from the swatch colour
- Undertone
- Not listed
- not stated
- Colour description
- Not listed
- not stated
- Finish
- Not listed
- not stated
- Shimmer
- Not listed
- not stated
- Main effect
- Dramatic, Volumising
- brand claim, retailer filters (Ulta Beauty)
- Effects
- Dramatic, Volumising, Lifting, Separating
- brand claim, retailer filters (Ulta Beauty)
- Contact lenses
- Ophthalmologist tested, suitable for contact lens wearers.
- brand claim, the product name or description (Ulta Beauty)
- Data confidence
- Medium
- Swatch colour measured; little in the words to back it up
- Source
- Ulta Beauty
- checked 5 Nov 2026
Description not published, kept word for word; the standardised values are stored separately and never replace it. Swatch colours are read from retailer images, which are not colour-calibrated; images from the retailers named under each one.