Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lip liner overall: shade match 60%, finish and visual result 10%, wear and performance 25%, comfort and suitability 5%.
Overall alternativesShade matchesRanked by the overall match: the most similar lip liner on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar lip liner on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
$3.99Ulta Beauty(product price)$18.01 less (82%)4.0 (1,970)
Matches: Same finish: matte· Claims waterproof· Same format and precision: pencil
Differences: Noticeably different swatch colour· Cool rather than neutral undertone· Nude rather than rose
Score details
Shade match
65
Finish & visual result
100
Wear & performance
70
Comfort & suitability
40
Slight colour difference · Matte · Opaque
Ingredients (not scored): 4% ingredient overlap
Differences: Noticeably different swatch colour · Cool rather than neutral undertone · Nude rather than rose · 8-hour wear rather than long-wearing (longevity)
Matches: Same finish: matte· Claims smudge and transfer· Claims waterproof
Differences: Noticeably different swatch colour· Cool rather than neutral undertone· Nude rather than rose
Score details
Shade match
68
Finish & visual result
100
Wear & performance
61
Comfort & suitability
40
Slight colour difference · Matte
Ingredients (not scored): 4% ingredient overlap
Differences: Noticeably different swatch colour · Cool rather than neutral undertone · Nude rather than rose · 16-hour wear rather than long-wearing (longevity)
L'Oréal Paris Colour Riche Lip Liner in Toffee To Be, against Anastasia Beverly Hills Velvety-Matte Precision Shaping Lip Liner in Raisin. Every attribute compared, with its share of the score.
ComparedYour shadeRaisinClosest shade matchToffee To BeHow they compareScore
Shade match60% of overall81
Colour60%88#5f3638#613035Very close colourColour difference 2.6 (0 is identical)
Depth20%97Deep / darkDeep / darkSameDepth difference 1.7 on the 0–100 scale
Undertone10%60NeutralWarmSome differenceOne side neutral: partial agreement
Format and precision20%100PencilPencilSameBoth pencil
Comfort & suitability5% of overall · none of 2 comparable50
Comfort50%—not comparableNot listedNot listedNot listed for eitherNeither product lists a comfortable feel
Hydration50%—not comparableNot listedNot listedNot listed for eitherNeither product lists hydration
Overall match 75/100Shade match 81/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
NYX Professional Makeup Suede Matte Lip Liner Velvet Soft Vegan Lip Pencil in The OG Brew, against Anastasia Beverly Hills Velvety-Matte Precision Shaping Lip Liner in Raisin. Every attribute compared, with its share of the score.
ComparedYour shadeRaisinClosest overall alternativeThe OG BrewHow they compareScore
Shade match60% of overall76
Colour60%75#5f3638#683b35Close colourColour difference 4.3 (0 is identical)
Depth20%93Deep / darkDeep / darkSameDepth difference 3.6 on the 0–100 scale
Format and precision20%100PencilPencilSameBoth pencil
Comfort & suitability5% of overall · none of 2 comparable50
Comfort50%—not comparableNot listedNot listedNot listed for eitherNeither product lists a comfortable feel
Hydration50%—not comparableNot listedNot listedNot listed for eitherNeither product lists hydration
Overall match 83/100Shade match 76/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.