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Volumizing Tinted Brow Gel Blonde dupes and alternatives Anastasia Beverly Hills

Brown · Warm · Medium

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar brow gel overall: type and formula 30%, hold 30%, colour 30%, finish and application 10%.

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26 matches

Closest shade match: NYX Professional Makeup Zero to Brow Longwear Eyebrow Gel Ash Blond

The equivalent shade: scored on colour, depth, undertone and colour family only.

Your shade
Anastasia Beverly Hills
BlondeChange shade
Type and hold: Tinted
Finish and wear: Natural
The match
NYX Professional Makeup
Ash Blond
Type and hold: Tinted
Finish and wear: —

Format: gel. Not compared: fibres, hold and finish. These are not listed for one or both products, so they neither help nor count against this match.

Shade match
94out of 100
Colour
91
Depth
96
Undertone (Undertone and colour family)
100
Medium confidence· Digital matchWhy it matches
Best price
$13Ulta BeautyUlta Beauty
$13 less (50%)

Your shade $26 at Sephora

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Kosas Air Brow Tinted Clean Volumizing Eyebrow Gel Soft Brown

The most similar brow gel overall: type and formula 30%, hold 30%, colour 30%, finish and application 10%.

Your shade
Anastasia Beverly Hills
BlondeChange shade
Type and hold: Tinted
Finish and wear: Natural
The match
Kosas
Soft Brown
Type and hold: Tinted
Finish and wear: Natural

Not compared: fibres, hold and applicator. These are not listed for one or both products, so they neither help nor count against this match.

Overall match
82out of 100
Type (Type & formula)
100
Hold
not scored yet
Colour
88
Finish (Finish & application)
100
Medium confidence· Digital matchWhy it matches
Best price
$26SephoraSephora
Same price

Your shade $26 at Sephora

SephoraView at Sephora

Not compared: fibres, hold and finish. These are not listed for one or both products, so they neither help nor count against this match.

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar brow gel on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar brow gel on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Rare Beauty

    Brow Harmony Flexible Lifting Eyebrow Gel

    Rich Taupe
    Shade match 71
    $21SephoraSephora$5 less (19%)

    Matches: Same form: gelSame texture: gelSame finish: natural

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    71
    Finish & application
    100

    Not compared: fibres and hold. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Retailer shade note: for medium to dark blonde hair

    Medium confidence· Digital match

    View match
  2. #4 · Ulta Beauty Collection

    Brow Tint Gel

    Light
    Shade match 78
    $12Ulta BeautyUlta Beauty$14 less (54%)

    Matches: Same form: gelSame texture: gelSame finish: natural

    Differences: From the shade matchSpoolie rather than brush

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    78
    Finish & application
    76

    Not compared: fibres and hold. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match · Spoolie rather than brush

    Retailer shade note: light blonde to brown with cool undertones

    Medium confidence· Digital match

    View match
  3. #5 · Sephora Collection

    Tinted Volumizing Eyebrow Gel

    03 Rich Chestnut
    Shade match 62
    $16SephoraSephora$10 less (38%)

    Matches: Same form: gelSame texture: gelSame finish: natural

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    62
    Finish & application
    100

    Not compared: fibres, hold and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Retailer shade note: brown

    Medium confidence· Digital match

    View match
  4. #6 · Benefit Cosmetics

    Gimme Brow+ Tinted Volumizing Eyebrow Gel

    1
    Shade match 57
    $28SephoraSephoraCosts $2 more

    Matches: Same form: gelSame texture: gelSame applicator: brush

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    57
    Finish & application
    100

    Not compared: fibres, hold and finish. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Retailer shade note: cool light blonde

    Medium confidence· Digital match

    View match
  5. #7 · Refy

    Brow Tint Eyebrow Gel

    Soft Brown
    Shade match 55
    $24SephoraSephora$2 less (8%)

    Matches: Same form: gelSame texture: gelSame finish: natural

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    55
    Finish & application
    100

    Not compared: fibres, hold and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Retailer shade note: soft, light brown with a warm undertone.

    Medium confidence· Digital match

    View match
  6. #8 · L'Oréal Paris

    Unbelieva-Brow Longwear Brow Gel

    Light Brunette
    Shade match 73
    $18.99Ulta BeautyUlta Beauty$7.01 less (27%)

    Matches: Same form: gelSame texture: gel

    Differences: From the shade matchSpoolie rather than brush

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    73
    Finish & application
    40

    Not compared: fibres, hold and finish. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match · Spoolie rather than brush

    Medium confidence· Digital match

    View match
  7. #9 · Milk Makeup

    KUSH Fiber Eyebrow Gel

    Dutch
    Shade match 67
    $24SephoraSephora$2 less (8%)

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    67
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Retailer shade note: medium dark brown

    Medium confidence· Digital match

    View match
  8. #10 · Essence

    Make Me Brow Eyebrow Gel Mascara

    Browny Brows 02
    Shade match 65
    $1.99$3.99Ulta BeautyUlta Beauty$24.01 less (92%)

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    65
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Retailer shade note: chocolate brown

    Medium confidence· Digital match

    View match
  9. #11 · Anastasia Beverly Hills

    Flexible Hold Tinted Eyebrow Gel

    Caramel
    Shade match 65
    $22SephoraSephora$4 less (15%)

    Matches: Same form: gelSame texture: gel

    Differences: From the shade matchSpoolie rather than brush

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    65
    Finish & application
    40

    Not compared: fibres, hold and finish. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match · Spoolie rather than brush

    Retailer shade note: warm golden light brown

    Medium confidence· Digital match

    View match
  10. #12 · e.l.f. Cosmetics

    Wow Brow Gel

    Taupe
    Shade match 60
    $6Ulta BeautyUlta Beauty$20 less (77%)

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    60
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Medium confidence· Digital match

    View match
  11. #13 · Maybelline

    Superfluff Volumizing Eyebrow Gel Mousse

    Blonde
    Shade match 82
    $13.99Ulta BeautyUlta Beauty$12.01 less (46%)

    Matches: Same form: gelSame shade colour: measured

    Differences: Mousse rather than gel

    Score details
    Type & formula
    78
    Hold
    not scored yet
    Colour
    82
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Mousse rather than gel

    Medium confidence· Digital match

    View match
  12. #14 · Milk Makeup

    KUSH High Roll Defining Tubing Eyebrow Gel

    MJ
    Shade match 60
    $24SephoraSephora$2 less (8%)

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    60
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Retailer shade note: taupe

    Medium confidence· Digital match

    View match
  13. #15 · Grande Cosmetics

    GrandeBROW-FILL Volumizing Brow Gel

    Medium
    Shade match 57
    $20Ulta BeautyUlta Beauty$6 less (23%)

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    57
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Medium confidence· Digital match

    View match
  14. #16 · Maybelline

    Super Lock Brow Glue Waterproof Eyebrow Gel

    Taupe
    Shade match 71
    $11.99Ulta BeautyUlta Beauty$14.01 less (54%)

    Matches: Same form: gel

    Differences: Glue rather than gelFrom the shade match

    Score details
    Type & formula
    78
    Hold
    not scored yet
    Colour
    71
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Glue rather than gel · From the shade match

    Medium confidence· Digital match

    View match
  15. #17 · Revlon

    PhotoReady Lifting Brow Gel

    802 Soft Taupe
    Shade match 45
    $12.99Ulta BeautyUlta Beauty$13.01 less (50%)

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    45
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Medium confidence· Digital match

    View match
  16. #18 · Maybelline

    Express Brow Fast Sculpt Mascara

    Blonde
    Shade match 44
    $10.99Ulta BeautyUlta Beauty$15.01 less (58%)

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    44
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Medium confidence· Digital match

    View match
  17. #19 · NYX Professional Makeup

    Rithickulous Brow Mascara

    Blonde
    Shade match 45
    $12Ulta BeautyUlta Beauty$14 less (54%)

    Matches: Same form: gelSame applicator: brush

    Differences: Mousse rather than gelFrom the shade match

    Score details
    Type & formula
    78
    Hold
    not scored yet
    Colour
    45
    Finish & application
    100

    Not compared: fibres, hold and finish. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Mousse rather than gel · From the shade match

    Medium confidence· Digital match

    View match
  18. #20 · Benefit Cosmetics

    Dream Sheen Waterproof Tinted Brow Glaze Gel

    Light
    Shade match 39
    $29SephoraSephoraCosts $3 more

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    39
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Retailer shade note: neutral blonde

    Medium confidence· Digital match

    View match
  19. #21 · MAC Cosmetics

    Pro Whipped Brow Mousse

    Lingering
    Shade match 59
    $26Ulta BeautyUlta BeautySame price

    Matches: Same form: gel

    Differences: Mousse rather than gelFrom the shade match

    Score details
    Type & formula
    78
    Hold
    not scored yet
    Colour
    59
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Mousse rather than gel · From the shade match

    Retailer shade note: soft taupe brown

    Medium confidence· Digital match

    View match
  20. #22 · NYX Professional Makeup

    The Brow Glue Laminating Setting Gel

    Taupe
    Shade match 59
    $10Ulta BeautyUlta Beauty$16 less (62%)

    Matches: Same form: gel

    Differences: Glue rather than gelFrom the shade matchSpoolie rather than brush

    Score details
    Type & formula
    78
    Hold
    not scored yet
    Colour
    59
    Finish & application
    40

    Not compared: fibres, hold and finish. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Glue rather than gel · From the shade match · Spoolie rather than brush

    Retailer shade note: taupe blonde

    Medium confidence· Digital match

    View match
  21. #23 · CoverGirl

    Clean Fresh Brow Enhancer Gel

    Soft Brown
    Shade match 33
    $12.99Ulta BeautyUlta Beauty$13.01 less (50%)

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    33
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Medium confidence· Digital match

    View match
  22. #24 · Milani

    Stay Put Tinted Brow Mousse

    Soft Brown
    Shade match 49
    $7.49$14.99Ulta BeautyUlta Beauty$18.51 less (71%)

    Matches: Same form: gel

    Differences: Mousse rather than gelFrom the shade match

    Score details
    Type & formula
    78
    Hold
    not scored yet
    Colour
    49
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Mousse rather than gel · From the shade match

    Medium confidence· Digital match

    View match
  23. #25 · Ardell

    Brow Glue Instant Lamination Lift Gel

    Medium Brown
    Match not determinedToo little listed to compare
    $9.49Ulta BeautyUlta Beauty$16.51 less (63%)

    Matches: Same form: gel

    Differences: Glue rather than gelSpoolie rather than brush

    Score details

    A reliable match cannot be determined for this pair (too little listed to compare), so no score is shown.

    Not compared: fibres, hold, colour and finish. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Glue rather than gel · Spoolie rather than brush

    Medium confidence· Digital match

    View match
  24. #26 · Kulfi

    Free The Brow Volumizing Flexible Hold Brow Gel

    Single shade
    Shade match 0
    $26SephoraSephoraSame price

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    0
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Medium confidence· Digital match

    View match

Showing 12 of 24 matches

Why the closest shade match works

NYX Professional Makeup Zero to Brow Longwear Eyebrow Gel in Ash Blond, against Anastasia Beverly Hills Volumizing Tinted Brow Gel in Blonde. Every attribute compared, with its share of the score.

ComparedYour shadeBlondeClosest shade matchAsh BlondScore
Type & formula30% of overall100
Form100GelGelSameSame type
Texture100GelGelSameSame formula
Fibresnot comparableNot listedNot listedNot comparableNeither product lists fibres
Hold30% of overall—
Holdnot comparableNot listedNot listedNot comparableNeither product lists hold
Colour30% of overall94
Shade colour94MeasuredMeasuredSameFrom the shade match
Finish & application10% of overall40
Finishnot comparableNaturalNot listedNot comparableFinish not listed for one product
Applicator40BrushSpoolieSome differenceSpoolie rather than brush
Overall match 77/100Shade match 94/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To NYX Professional Makeup Zero to Brow Longwear Eyebrow Gel in Ash Blond.

Same or better

  • Same form: gel
  • Same texture: gel
  • Same shade colour: measured

Different

  • Spoolie rather than brush

Not compared

  • Fibres: not listed for either
  • Hold: not listed for either
  • Finish: not listed for one

Ingredients (information only, not scored)

No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, moderate siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
View full match

Why the closest overall alternative works

Kosas Air Brow Tinted Clean Volumizing Eyebrow Gel in Soft Brown, against Anastasia Beverly Hills Volumizing Tinted Brow Gel in Blonde. Every attribute compared, with its share of the score.

ComparedYour shadeBlondeClosest overall alternativeSoft BrownScore
Type & formula30% of overall100
Form100GelGelSameSame type
Texture100GelGelSameSame formula
Fibresnot comparableNot listedNot listedNot comparableNeither product lists fibres
Hold30% of overall—
Holdnot comparableNot listedNot listedNot comparableNeither product lists hold
Colour30% of overall88
Shade colour88MeasuredMeasuredSameFrom the shade match
Finish & application10% of overall100
Finish100NaturalNaturalSameSame finish
Applicatornot comparableBrushNot listedNot comparableApplicator not listed for one product
Overall match 82/100Shade match 88/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Kosas Air Brow Tinted Clean Volumizing Eyebrow Gel in Soft Brown.

Same or better

  • Same form: gel
  • Same texture: gel
  • Same shade colour: measured
  • Same finish: natural

Not compared

  • Fibres: not listed for either
  • Hold: not listed for either
  • Applicator: not listed for one

Ingredients (information only, not scored)

No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseSilicone-based, moderate siliconeOil-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
View full match

Where to buy

Closest shade match

NYX Professional Makeup Zero to Brow Longwear Eyebrow Gel Ash Blond

Best price
$13Ulta BeautyUlta Beauty
$13 less (50%)

Your shade $26 at Sephora

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Kosas Air Brow Tinted Clean Volumizing Eyebrow Gel Soft Brown

Best price
$26SephoraSephora
Same price

Your shade $26 at Sephora

SephoraView at Sephora

How these matches are scored

26 similar shades scored two ways: the overall match on type, formula, hold, colour, finish and application. Anything not listed is not compared and lowers data confidence, never the other way round. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.