Beautler.Your beauty butler

HÁBLAME Longwear Creamy Lip Liner with Vitamins C & E Morado.02 dupes and alternatives AORA México

Berry · Cool · Deep / dark

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lip liner overall: shade match 60%, finish and visual result 10%, wear and performance 25%, comfort and suitability 5%.

Closest shade match: e.l.f. Cosmetics Cream Glide Lip Liner Plum & Get It

The equivalent shade: scored on colour, depth, undertone and colour family only.

Your shade
AORA México
Morado.02Change shade
Colour family, undertone and depth: Berry · Cool · Deep / dark
Finish and opacity: Opaque
The match
e.l.f. Cosmetics
Plum & Get It
Colour family, undertone and depth: Plum · Cool · Deep / dark
Finish and opacity: Opaque
Shade match
86out of 100
Colour
86
Depth
91
Undertone (Undertone and colour family)
80
Medium confidence· Digital matchWhy it matches
Match price
$2Ulta BeautyUlta Beauty
$23 less (92%)

Your shade $25 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative: ONE/SIZE Lip Snatcher Waterproof Precision Lip Liner Code Word

The most similar lip liner overall: shade match 60%, finish and visual result 10%, wear and performance 25%, comfort and suitability 5%.

Your shade
AORA México
Morado.02Change shade
Colour family, undertone and depth: Berry · Cool · Deep / dark
Finish and opacity: Opaque
The match
ONE/SIZE
Code Word
Colour family, undertone and depth: Berry · Cool · Deep / dark
Finish and opacity: Matte · Opaque
Overall match
76out of 100
Shade (Shade match)
81
Finish (Finish & visual result)
50
Wear (Wear & performance)
78
Comfort (Comfort & suitability)
70
Best price
$16SephoraSephora
$9 less (36%)

Your shade $25 at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar lip liner on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar lip liner on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Westman Atelier

    Lip Shape Defining Lip Liner

    Lou Lou
    Shade match 82
    $34SephoraSephoraCosts $9 more

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim comfort

    Differences: Does not claim smudge and transferDoes not claim waterproof

    Score details
    Shade match
    82
    Finish & visual result
    50
    Wear & performance
    63
    Comfort & suitability
    100

    Close colour · Matte · Opaque

    Ingredients (not scored): 9% ingredient overlap

    Differences: Does not claim smudge and transfer · Does not claim waterproof

    Retailer shade note: deep wine

    Medium confidence· Digital match

    View match
  2. #4 · NYX Professional Makeup

    Slim Lip Pencil Lip Liner

    Prune
    Shade match 78
    $6Ulta BeautyUlta Beauty(product price)$19 less (76%)

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim hydration

    Differences: DeeperPlum rather than berryDoes not claim smudge and transfer

    Score details
    Shade match
    78
    Finish & visual result
    50
    Wear & performance
    63
    Comfort & suitability
    70

    Close colour · Opaque

    Ingredients (not scored): 4% ingredient overlap

    Differences: Deeper · Plum rather than berry · Does not claim smudge and transfer · Does not claim waterproof · Does not claim comfort

    Retailer shade note: violet-plum

    Medium confidence· Digital match

    View match
  3. #5 · Huda Beauty

    Lip Contour 2.0 Automatic Matte Lip Pencil

    Very Berry
    Shade match 64
    $23SephoraSephora$2 less (8%)

    Matches: Same cool undertoneBoth claim smudge and transferBoth claim waterproof

    Differences: Noticeably different swatch colour9-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    64
    Finish & visual result
    50
    Wear & performance
    89
    Comfort & suitability
    100

    Visibly different colour · Matte · Opaque

    Ingredients (not scored): 4% ingredient overlap

    Differences: Noticeably different swatch colour · 9-hour wear rather than long-wearing (longevity)

    Medium confidence· Digital match

    View match
  4. Shade match 84
    $20SephoraSephora$5 less (20%)

    Matches: Same cool undertoneBoth claim comfortBoth claim hydration

    Differences: Plum rather than berryNot listed rather than long-wearing (longevity)Does not claim smudge and transfer

    Score details
    Shade match
    84
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Close colour · Matte

    Ingredients (not scored): 15% ingredient overlap

    Differences: Plum rather than berry · Not listed rather than long-wearing (longevity) · Does not claim smudge and transfer · Does not claim waterproof

    Retailer shade note: Blackened Plum

    Medium confidence· Digital match

    View match
  5. Shade match 70
    $16SephoraSephora$9 less (36%)

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim waterproof

    Differences: Noticeably different swatch colourDoes not claim smudge and transferDoes not claim comfort

    Score details
    Shade match
    70
    Finish & visual result
    50
    Wear & performance
    78
    Comfort & suitability
    70

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 5% ingredient overlap

    Differences: Noticeably different swatch colour · Does not claim smudge and transfer · Does not claim comfort

    Retailer shade note: soft matte brown berry

    Medium confidence· Digital match

    View match
  6. #8 · NYX Professional Makeup

    Line Loud Longwear Lip Liner

    Goal Getter
    Shade match 57
    $8Ulta BeautyUlta Beauty(product price)$17 less (68%)

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim smudge and transfer

    Differences: Noticeably different swatch colourLighterDoes not claim hydration

    Score details
    Shade match
    57
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    70

    Visibly different colour

    Ingredients (not scored): 0% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Does not claim hydration

    Retailer shade note: deep raspberry

    Medium confidence· Digital match

    View match
  7. #9 · NYX Professional Makeup

    Lingerie Lip Liner Stain

    11 Hot N Heavy
    Shade match 55
    $11.99CVSCVS$13.01 less (52%)

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim smudge and transfer

    Differences: Noticeably different swatch colourDeeperPlum rather than berry

    Score details
    Shade match
    55
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    70

    Visibly different colour · Sheer

    Ingredients (not scored): 0% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Plum rather than berry · Does not claim hydration

    Medium confidence· Digital match

    View match
  8. #10 · m.ph by Mary Phillips

    The Overliner Lip Liner Pencil

    When in Rome
    Shade match 60
    $25SephoraSephoraSame price

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim smudge and transfer

    Differences: Noticeably different swatch colourPlum rather than berryDoes not claim waterproof

    Score details
    Shade match
    60
    Finish & visual result
    50
    Wear & performance
    85
    Comfort & suitability
    70

    Visibly different colour · Matte · Opaque

    Ingredients (not scored): no ingredient list for one product

    Differences: Noticeably different swatch colour · Plum rather than berry · Does not claim waterproof · Does not claim comfort

    Retailer shade note: deep plum

    Medium confidence· Digital match

    View match
  9. #11 · Sacheu

    Peel Off Lip Liner STAY-N

    After Party
    Shade match 69
    $14Ulta BeautyUlta Beauty$11 less (44%)

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim hydration

    Differences: Noticeably different swatch colourDoes not claim smudge and transferDoes not claim waterproof

    Score details
    Shade match
    69
    Finish & visual result
    50
    Wear & performance
    63
    Comfort & suitability
    70

    Slight colour difference

    Ingredients (not scored): 0% ingredient overlap

    Differences: Noticeably different swatch colour · Does not claim smudge and transfer · Does not claim waterproof · Does not claim comfort

    Retailer shade note: dark wine

    Medium confidence· Digital match

    View match
  10. #12 · Lancôme

    Lip Idôle Lip Shaper

    66 Mahogany Mauve
    Shade match 69
    $25Ulta BeautyUlta BeautySame price

    Matches: Same cool undertoneBoth claim waterproof

    Differences: Noticeably different swatch colour8-hour wear rather than long-wearing (longevity)Does not claim smudge and transfer

    Score details
    Shade match
    69
    Finish & visual result
    50
    Wear & performance
    66
    Comfort & suitability
    40

    Slight colour difference

    Ingredients (not scored): 3% ingredient overlap

    Differences: Noticeably different swatch colour · 8-hour wear rather than long-wearing (longevity) · Does not claim smudge and transfer · Does not claim comfort · Does not claim hydration

    Retailer shade note: cool brown berry

    Medium confidence· Digital match

    View match
  11. #13 · Make Up For Ever

    Artist Color Pencil Long-Lasting Lip Liner

    450 Dramatic Plum
    Shade match 58
    $26SephoraSephoraCosts $1 more

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim smudge and transfer

    Differences: Noticeably different swatch colourPlum rather than berryDoes not claim waterproof

    Score details
    Shade match
    58
    Finish & visual result
    50
    Wear & performance
    85
    Comfort & suitability
    70

    Visibly different colour · Matte · Opaque

    Ingredients (not scored): 14% ingredient overlap

    Differences: Noticeably different swatch colour · Plum rather than berry · Does not claim waterproof · Does not claim hydration

    Retailer shade note: Deep Burgundy (Not suitable for use on eyes)

    Medium confidence· Digital match

    View match
  12. #14 · Make Up For Ever

    Artist Color Pencil Extreme Smudge-Proof Lip Liner

    450 Dramatic Plum
    Shade match 52
    $27SephoraSephoraCosts $2 more

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim smudge and transfer

    Differences: Noticeably different swatch colourPlum rather than berryDoes not claim hydration

    Score details
    Shade match
    52
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    70

    Visibly different colour · Matte

    Ingredients (not scored): 3% ingredient overlap

    Differences: Noticeably different swatch colour · Plum rather than berry · Does not claim hydration

    Retailer shade note: deep burgundy

    Medium confidence· Digital match

    View match
  13. #15 · NYX Professional Makeup

    Lingerie Lip Liner Stain

    Hot & Heavy
    Shade match 52
    $12Ulta BeautyUlta Beauty$13 less (52%)

    Matches: Same longevity: long-wearingBoth claim smudge and transferBoth claim waterproof

    Differences: Noticeably different swatch colourDeeperNeutral rather than cool undertone

    Score details
    Shade match
    52
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    70

    Visibly different colour · Sheer

    Ingredients (not scored): 0% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Neutral rather than cool undertone · Plum rather than berry · Does not claim hydration

    Medium confidence· Digital match

    View match
  14. #16 · Make Up For Ever

    Artist Color Pencil Long-Lasting Lip Liner

    808 Boundless Berry
    Shade match 58
    $26SephoraSephoraCosts $1 more

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim smudge and transfer

    Differences: Noticeably different swatch colourLighterDoes not claim waterproof

    Score details
    Shade match
    58
    Finish & visual result
    50
    Wear & performance
    85
    Comfort & suitability
    70

    Visibly different colour · Matte · Opaque

    Ingredients (not scored): 14% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Does not claim waterproof · Does not claim hydration

    Retailer shade note: Medium Berry

    Medium confidence· Digital match

    View match
  15. #17 · NYX Professional Makeup

    Suede Matte Lip Liner Velvet Soft Vegan Lip Pencil

    Girl, Bye
    Shade match 70
    $6Ulta BeautyUlta Beauty(product price)$19 less (76%)

    Matches: Same cool undertoneSame longevity: long-wearing

    Differences: Noticeably different swatch colourDeeperDoes not claim smudge and transfer

    Score details
    Shade match
    70
    Finish & visual result
    50
    Wear & performance
    63
    Comfort & suitability
    40

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 2% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Does not claim smudge and transfer · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Retailer shade note: berry

    Medium confidence· Digital match

    View match
  16. #18 · Rare Beauty

    Kind Words Matte Lip Liner

    Proud
    Shade match 46
    $18SephoraSephora$7 less (28%)

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim smudge and transfer

    Differences: Noticeably different swatch colourDeeperBrown rather than berry

    Score details
    Shade match
    46
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    100

    Visibly different colour · Matte

    Ingredients (not scored): 3% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Brown rather than berry

    Retailer shade note: plum brown

    High confidence· Digital match

    View match
  17. #19 · Essence

    8H Matte Comfort Lipliner

    19 Burgundy Bestie
    Shade match 62
    $3.99Ulta BeautyUlta Beauty(product price)$21.01 less (84%)

    Matches: Same cool undertoneBoth claim waterproofBoth claim comfort

    Differences: Noticeably different swatch colourPlum rather than berry8-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    62
    Finish & visual result
    50
    Wear & performance
    66
    Comfort & suitability
    70

    Visibly different colour · Matte · Opaque

    Ingredients (not scored): 4% ingredient overlap

    Differences: Noticeably different swatch colour · Plum rather than berry · 8-hour wear rather than long-wearing (longevity) · Does not claim smudge and transfer · Does not claim hydration

    Medium confidence· Digital match

    View match
  18. #20 · Buxom

    Power Line Plumping Lip Liner

    Dangerous Dolly
    Shade match 59
    $24Ulta BeautyUlta Beauty$1 less (4%)

    Matches: Same cool undertoneBoth claim waterproofBoth claim comfort

    Differences: Noticeably different swatch colourMauve rather than berry8-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    59
    Finish & visual result
    50
    Wear & performance
    66
    Comfort & suitability
    100

    Slight colour difference · Opaque

    Ingredients (not scored): 3% ingredient overlap

    Differences: Noticeably different swatch colour · Mauve rather than berry · 8-hour wear rather than long-wearing (longevity) · Does not claim smudge and transfer

    Retailer shade note: mauve

    High confidence· Digital match

    View match
  19. #21 · Maybelline

    Color Sensational Shaping Lip Liner

    Plum Passion
    Shade match 56
    $8.49Ulta BeautyUlta Beauty$16.51 less (66%)

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim smudge and transfer

    Differences: Noticeably different swatch colourPlum rather than berryDoes not claim waterproof

    Score details
    Shade match
    56
    Finish & visual result
    50
    Wear & performance
    85
    Comfort & suitability
    40

    Visibly different colour

    Ingredients (not scored): 4% ingredient overlap

    Differences: Noticeably different swatch colour · Plum rather than berry · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Medium confidence· Digital match

    View match
  20. #22 · Buxom

    Power Line Plumping Lip Liner

    Dolly Medium
    Shade match 59
    $24Ulta BeautyUlta Beauty$1 less (4%)

    Matches: Same cool undertoneBoth claim waterproofBoth claim comfort

    Differences: Noticeably different swatch colourBrown rather than berry8-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    59
    Finish & visual result
    50
    Wear & performance
    66
    Comfort & suitability
    100

    Slight colour difference · Opaque

    Ingredients (not scored): 3% ingredient overlap

    Differences: Noticeably different swatch colour · Brown rather than berry · 8-hour wear rather than long-wearing (longevity) · Does not claim smudge and transfer

    Retailer shade note: mauve brown

    High confidence· Digital match

    View match
  21. #23 · NYX Professional Makeup

    Retractable Long-Lasting Mechanical Lip Liner

    Dark Red
    Shade match 53
    $6Ulta BeautyUlta Beauty(product price)$19 less (76%)

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim smudge and transfer

    Differences: Noticeably different swatch colourPlum rather than berryDoes not claim waterproof

    Score details
    Shade match
    53
    Finish & visual result
    50
    Wear & performance
    85
    Comfort & suitability
    70

    Visibly different colour

    Ingredients (not scored): 11% ingredient overlap

    Differences: Noticeably different swatch colour · Plum rather than berry · Does not claim waterproof · Does not claim comfort

    Retailer shade note: burgundy

    Medium confidence· Digital match

    View match
  22. #24 · MERIT

    Signature Lip Sheer Lip Liner

    Bauhaus
    Shade match 69
    $24SephoraSephora$1 less (4%)

    Matches: Same cool undertoneBoth claim comfortBoth claim hydration

    Differences: Noticeably different swatch colourPlum rather than berryNot listed rather than long-wearing (longevity)

    Score details
    Shade match
    69
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Slight colour difference · Satin · Sheer

    Ingredients (not scored): 1% ingredient overlap

    Differences: Noticeably different swatch colour · Plum rather than berry · Not listed rather than long-wearing (longevity) · Does not claim smudge and transfer · Does not claim waterproof

    Retailer shade note: rich black plum

    Medium confidence· Digital match

    View match
  23. #25 · L.A. Girl

    Ultimate Lip Intense Stay Auto Lipliner

    Boundless Berry
    Shade match 55
    $6Ulta BeautyUlta Beauty$19 less (76%)

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim smudge and transfer

    Differences: Noticeably different swatch colourDoes not claim waterproofDoes not claim comfort

    Score details
    Shade match
    55
    Finish & visual result
    50
    Wear & performance
    85
    Comfort & suitability
    40

    Visibly different colour · Matte

    Ingredients (not scored): 3% ingredient overlap

    Differences: Noticeably different swatch colour · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Medium confidence· Digital match

    View match
  24. #26 · Charlotte Tilbury

    Lip Cheat Long-Lasting Waterproof Lip Liner

    Crazy In Love
    Shade match 49
    $28Ulta BeautyUlta Beauty(product price)Costs $3 more

    Matches: Same cool undertoneBoth claim smudge and transferBoth claim waterproof

    Differences: Noticeably different swatch colourLighterPink rather than berry

    Score details
    Shade match
    49
    Finish & visual result
    50
    Wear & performance
    89
    Comfort & suitability
    100

    Visibly different colour · Matte

    Ingredients (not scored): 2% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Pink rather than berry · 6-hour wear rather than long-wearing (longevity)

    Retailer shade note: natural rose pink

    Medium confidence· Digital match

    View match
  25. #27 · Charlotte Tilbury

    Lip Cheat Long-Lasting Waterproof Lip Liner

    Berry Naughty
    Shade match 48
    $28Ulta BeautyUlta Beauty(product price)Costs $3 more

    Matches: Same cool undertoneBoth claim smudge and transferBoth claim waterproof

    Differences: Noticeably different swatch colourDeeper6-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    48
    Finish & visual result
    50
    Wear & performance
    89
    Comfort & suitability
    100

    Visibly different colour · Matte

    Ingredients (not scored): 2% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · 6-hour wear rather than long-wearing (longevity)

    Retailer shade note: berry

    High confidence· Digital match

    View match
  26. #28 · Buxom

    Power Line Pout Sculpt Lip Pencil

    Abstract Rose
    Shade match 45
    $24Ulta BeautyUlta Beauty$1 less (4%)

    Matches: Same longevity: long-wearingBoth claim smudge and transferBoth claim waterproof

    Differences: Noticeably different swatch colourNeutral rather than cool undertoneRose rather than berry

    Score details
    Shade match
    45
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    70

    Visibly different colour

    Ingredients (not scored): 3% ingredient overlap

    Differences: Noticeably different swatch colour · Neutral rather than cool undertone · Rose rather than berry · Does not claim hydration

    Retailer shade note: toasted rosewood

    Medium confidence· Digital match

    View match
  27. #29 · NARS

    Long Lasting Matte Lip Liner

    Let's Go Crazy
    Shade match 53
    $26SephoraSephoraCosts $1 more

    Matches: Same longevity: long-wearingBoth claim smudge and transfer

    Differences: Noticeably different swatch colourNeutral rather than cool undertoneDoes not claim waterproof

    Score details
    Shade match
    53
    Finish & visual result
    50
    Wear & performance
    85
    Comfort & suitability
    40

    Visibly different colour · Matte · Opaque

    Ingredients (not scored): 10% ingredient overlap

    Differences: Noticeably different swatch colour · Neutral rather than cool undertone · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Retailer shade note: rich mulberry

    Medium confidence· Digital match

    View match
  28. #30 · Maybelline

    Color Sensational Shaping Lip Liner

    Almond Rose
    Shade match 53
    $6.98WalmartWalmart$18.02 less (72%)

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim smudge and transfer

    Differences: Noticeably different swatch colourRose rather than berryDoes not claim waterproof

    Score details
    Shade match
    53
    Finish & visual result
    50
    Wear & performance
    85
    Comfort & suitability
    40

    Visibly different colour

    Ingredients (not scored): 4% ingredient overlap

    Differences: Noticeably different swatch colour · Rose rather than berry · Does not claim waterproof · Does not claim comfort · Does not claim hydration

    Medium confidence· Digital match

    View match

Showing 12 of 28 matches

Why the closest shade match works

e.l.f. Cosmetics Cream Glide Lip Liner in Plum & Get It, against AORA México HÁBLAME Longwear Creamy Lip Liner with Vitamins C & E in Morado.02. Every attribute compared, with its share of the score.

ComparedYour shadeMorado.02Closest shade matchPlum & Get ItScore
Shade match60% of overall86
Colour86#7d415d#7a3754Very close colourColour difference 2.9 (0 is identical)
Depth91Deep / darkDeep / darkSameDepth difference 4.1 on the 0–100 scale
Undertone100CoolCoolSameSame product undertone
Colour family60BerryPlumSome differenceNeighbouring colour families
Finish & visual result10% of overall · none of 1 comparable50
Finishnot comparableNot listedNot listedNot listed for eitherNeither product lists a finish
Wear & performance25% of overall · 3 of 4 compared40
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Smudge and transfer40ClaimedNot listedSome differenceOnly your product claims smudge or transfer resistance; the match does not list it
Waterproof40ClaimedNot listedSome differenceOnly your product claims waterproof wear; the match does not list it
Format and precisionnot comparableNot listedNot listedNot listed for eitherNeither product lists a format
Comfort & suitability5% of overall40
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable feel; the match does not list it
Hydration40ClaimedNot listedSome differenceOnly your product claims hydration; the match does not list it
Overall match 69/100Shade match 86/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To e.l.f. Cosmetics Cream Glide Lip Liner in Plum & Get It.

Same or better

  • $23 less
  • Very close colour
  • Same cool undertone

Different

  • Not listed longevity instead of long-wearing
  • Does not claim smudge and transfer
  • Does not claim waterproof
  • Does not claim comfort
  • Does not claim hydration

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Shade descriptionrich berryblackened plum
Baseno siliconeOil-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Why the closest overall alternative works

ONE/SIZE Lip Snatcher Waterproof Precision Lip Liner in Code Word, against AORA México HÁBLAME Longwear Creamy Lip Liner with Vitamins C & E in Morado.02. Every attribute compared, with its share of the score.

ComparedYour shadeMorado.02Closest overall alternativeCode WordScore
Shade match60% of overall81
Colour70#7d415d#874657Close colourColour difference 5.0 (0 is identical)
Depth94Deep / darkDeep / darkSameDepth difference 3.4 on the 0–100 scale
Undertone100CoolCoolSameSame product undertone
Colour family100BerryBerrySameSame colour family
Finish & visual result10% of overall · none of 1 comparable50
Finishnot comparableNot listedMatteNot listed for eitherA finish not listed for one product
Wear & performance25% of overall · 3 of 4 compared78
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Smudge and transfer40ClaimedNot listedSome differenceOnly your product claims smudge or transfer resistance; the match does not list it
Waterproof100ClaimedClaimedSameBoth products claim waterproof wear
Format and precisionnot comparableNot listedPencilNot listed for eitherA format not listed for one product
Comfort & suitability5% of overall70
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable feel; the match does not list it
Hydration100ClaimedClaimedSameBoth products claim hydration
Overall match 76/100Shade match 81/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To ONE/SIZE Lip Snatcher Waterproof Precision Lip Liner in Code Word.

Same or better

  • $9 less
  • Same cool undertone
  • Same longevity: long-wearing
  • Both claim waterproof
  • Both claim hydration

Different

  • Small colour difference on the swatch
  • Does not claim smudge and transfer
  • Does not claim comfort

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Shade descriptionrich berrysoft matte berry
Baseno siliconeOil-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Where to buy

Closest shade match

e.l.f. Cosmetics Cream Glide Lip Liner Plum & Get It

Match price
$2Ulta BeautyUlta Beauty
$23 less (92%)

Your shade $25 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative

ONE/SIZE Lip Snatcher Waterproof Precision Lip Liner Code Word

Best price
$16SephoraSephora
$9 less (36%)

Your shade $25 at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.