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ORIGINAL Liquid Mineral Brightening Concealer Tan 4W dupes and alternatives bareMinerals

Tan · Warm · yellow undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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  • Combination0
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Fragrance-free11No drying alcohol11Vegan6Cruelty-free9Oil-free0With SPF0Mineral3

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Only showing matches with buildable coverage.

  • 4 matches have no coverage listed and are not shown.

Closest shade match: Milk Makeup Future Fluid Longwear Hydrating Concealer 21W

The equivalent shade: scored on colour, depth and undertone only.

Your shade
bareMinerals
Tan 4WChange shade
Depth and undertone: Tan · Warm · yellow
Finish and coverage: Luminous · Buildable coverage
The match
Milk Makeup
21W
Depth and undertone: Tan · Warm
Finish and coverage: Natural · Buildable coverage
Shade match
99out of 100
Colour
98
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$30Ulta BeautyUlta Beauty
$1 less (3%)

Your shade $31 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Glossier Stretch Concealer for Dewy Buildable Coverage Medium Tan 4

The most similar concealer overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
bareMinerals
Tan 4WChange shade
Depth and undertone: Tan · Warm · yellow
Finish and coverage: Luminous · Buildable coverage
The match
Glossier
Medium Tan 4
Depth and undertone: Tan · Warm · peach
Finish and coverage: Radiant · Buildable coverage
Overall match
92out of 100
Shade (Shade match)
95
Finish (Finish & visual result)
88
Wear (Wear & performance)
100
Skin (Skin suitability)
50
Medium confidence· Digital matchWhy it matches
Best price
$22SephoraSephora
$9 less (29%)

Your shade $31 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Glossier

    Stretch Concealer for Dewy Buildable Coverage

    Deep 1
    Shade match 87
    $22SephoraSephora$9 less (29%)

    Matches: Same warm undertoneSame buildable coverageBoth claim long-wearing

    Differences: Slightly lighterRadiant rather than luminous finish

    Score details
    Shade match
    87
    Finish & visual result
    88
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Radiant · Buildable coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly lighter · Radiant rather than luminous finish

    Retailer shade note: golden undertone

    Medium confidence· Digital match

    View match
  2. #4 · Glossier

    Stretch Concealer for Dewy Buildable Coverage

    Medium Tan 3
    Shade match 67
    $22SephoraSephora$9 less (29%)

    Matches: Same warm undertoneSame buildable coverageBoth claim long-wearing

    Differences: Noticeably different swatch colourSlightly lighterRadiant rather than luminous finish

    Score details
    Shade match
    67
    Finish & visual result
    88
    Wear & performance
    100
    Skin suitability
    50

    Slight colour difference · Radiant · Buildable coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly lighter · Radiant rather than luminous finish

    Retailer shade note: golden undertone

    Medium confidence· Digital match

    View match
  3. #5 · Revlon

    ColorStay Skin Awaken Concealer

    Caramel
    Shade match 85
    $14.99Ulta BeautyUlta Beauty$16.01 less (52%)

    Matches: Very close colourSame buildable coverageClaims transfer resistance

    Differences: Natural rather than luminous finishDoes not claim not settling into lines

    Score details
    Shade match
    85
    Finish & visual result
    65
    Wear & performance
    61
    Skin suitability
    50

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Natural rather than luminous finish · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  4. #6 · Milk Makeup

    Future Fluid Longwear Hydrating Concealer

    20O
    Shade match 75
    $30Ulta BeautyUlta Beauty(product price)$1 less (3%)

    Matches: Same buildable coverageClaims a skin-like finishBoth claim long-wearing

    Differences: Slightly lighterOlive rather than warm undertoneNatural rather than luminous finish

    Score details
    Shade match
    75
    Finish & visual result
    59
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Natural · Buildable coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly lighter · Olive rather than warm undertone · Natural rather than luminous finish

    Retailer shade note: tan with olive undertones

    Medium confidence· Digital match

    View match
  5. #7 · Revlon

    ColorStay Skin Awaken Concealer

    Cinnamon
    Shade match 81
    $14.99Ulta BeautyUlta Beauty$16.01 less (52%)

    Matches: Same buildable coverageClaims transfer resistanceBoth claim a lightweight feel

    Differences: Natural rather than luminous finishDoes not claim not settling into lines

    Score details
    Shade match
    81
    Finish & visual result
    65
    Wear & performance
    61
    Skin suitability
    50

    Close colour · Natural · Buildable coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Natural rather than luminous finish · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  6. #8 · Milk Makeup

    Future Fluid Longwear Hydrating Concealer

    18W
    Shade match 71
    $30Ulta BeautyUlta Beauty(product price)$1 less (3%)

    Matches: Same warm undertoneSame buildable coverageClaims a skin-like finish

    Differences: Noticeably different swatch colourSlightly lighterNatural rather than luminous finish

    Score details
    Shade match
    71
    Finish & visual result
    59
    Wear & performance
    100
    Skin suitability
    50

    Slight colour difference · Natural · Buildable coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly lighter · Natural rather than luminous finish

    Retailer shade note: tan with warm warm undertones

    Medium confidence· Digital match

    View match
  7. #9 · Milk Makeup

    Future Fluid Longwear Hydrating Concealer

    19NC
    Shade match 70
    $30Ulta BeautyUlta Beauty(product price)$1 less (3%)

    Matches: Same buildable coverageClaims a skin-like finishBoth claim long-wearing

    Differences: Slightly cooler undertoneNatural rather than luminous finish

    Score details
    Shade match
    70
    Finish & visual result
    59
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Natural · Buildable coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than luminous finish

    Retailer shade note: tan with neutral cool undertones

    Medium confidence· Digital match

    View match
  8. #10 · Milk Makeup

    Future Fluid Longwear Hydrating Concealer

    16O
    Shade match 69
    $30Ulta BeautyUlta Beauty$1 less (3%)

    Matches: Same buildable coverageClaims a skin-like finishBoth claim long-wearing

    Differences: Slightly lighterOlive rather than warm undertoneNatural rather than luminous finish

    Score details
    Shade match
    69
    Finish & visual result
    59
    Wear & performance
    100
    Skin suitability
    50

    Slight colour difference · Natural · Buildable coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly lighter · Olive rather than warm undertone · Natural rather than luminous finish

    Retailer shade note: medium tan with olive undertones

    Medium confidence· Digital match

    View match
  9. #11 · Milk Makeup

    Future Fluid Longwear Hydrating Concealer

    17W
    Shade match 68
    $30Ulta BeautyUlta Beauty(product price)$1 less (3%)

    Matches: Same warm undertoneSame buildable coverageClaims a skin-like finish

    Differences: Noticeably different swatch colourSlightly lighterNatural rather than luminous finish

    Score details
    Shade match
    68
    Finish & visual result
    59
    Wear & performance
    100
    Skin suitability
    50

    Slight colour difference · Natural · Buildable coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly lighter · Natural rather than luminous finish

    Retailer shade note: medium tan with warm undertones

    Medium confidence· Digital match

    View match

Looking for a foundation in your shade?

The closest shade to bareMinerals ORIGINAL Liquid Mineral Brightening Concealer Tan 4W (Tan · Warm · yellow undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. bareMinerals ORIGINAL Loose Matte Talc-Free Mineral Powder Foundation SPF 15

    Warm Tan 22

    bareMinerals ORIGINAL Loose Matte Talc-Free Mineral Powder Foundation SPF 15, shade Warm Tan 22

    • Slight colour difference
    • Tan · Neutral undertone

    $39.50

    Ulta BeautyView at Ulta Beauty

Closest foundations

  1. Clinique Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation

    Medium Deep Warm 2

    Clinique Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation, shade Medium Deep Warm 2

    • Looks identical
    • Tan · Warm undertone

    $49

    Ulta BeautyView at Ulta Beauty
  2. L.A. Girl Pro Coverage Liquid Foundation

    Warm Beige

    L.A. Girl Pro Coverage Liquid Foundation, shade Warm Beige

    • Looks identical
    • Tan · Warm undertone

    $10

    Ulta BeautyView at Ulta Beauty
  3. Tarte Maracuja Juicy Glow Tint

    42S Tan Sand

    Tarte Maracuja Juicy Glow Tint, shade 42S Tan Sand

    • Looks identical
    • Tan · Warm · golden undertone

    $42

    Ulta BeautyView at Ulta Beauty
  4. MAC Cosmetics Studio Radiance Serum Powered Foundation

    NC45

    MAC Cosmetics Studio Radiance Serum Powered Foundation, shade NC45

    • Very close colour
    • Tan · Warm · golden undertone

    $46

    Ulta BeautyView at Ulta Beauty
  5. KimChi Chic Beauty A Really Good Foundation

    124MD

    KimChi Chic Beauty A Really Good Foundation, shade 124MD

    • Very close colour
    • Tan · Warm undertone

    $29

    Ulta BeautyView at Ulta Beauty
  6. Fenty Beauty Eaze Drop Lightweight Blurring Skin Tint

    19

    Fenty Beauty Eaze Drop Lightweight Blurring Skin Tint, shade 19

    • Very close colour
    • Tan · Warm undertone

    $41

    Ulta BeautyView at Ulta Beauty

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Milk Makeup Future Fluid Longwear Hydrating Concealer in 21W, against bareMinerals ORIGINAL Liquid Mineral Brightening Concealer in Tan 4W. Every attribute compared, with its share of the score.

ComparedYour shadeTan 4WClosest shade match21WScore
Shade match55% of overall99
Colour98#b5743c#b6733cLooks identicalColour difference 0.7 (0 is identical)
Depth100TanTanSameDepth difference: 0.2
Retailer descriptionTanDeep tanSome differenceRetailer descriptions one depth band apart
Undertone100Warm · yellowWarmClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared59
Finish34LuminousNaturalDifferentNatural finish rather than luminous
Coverage100BuildableBuildableSameSame buildable coverage
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Not publishedNot publishedSkin-type suitability not published for one product
Overall match 87/100Shade match 99/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Milk Makeup Future Fluid Longwear Hydrating Concealer in 21W.

Same or better

  • $1 less
  • Near-identical swatch colour
  • Same warm undertone
  • Same buildable coverage
  • Claims a skin-like finish
  • Both claim long-wearing
  • Both claim not settling into lines
  • Both claim a lightweight feel

Different

  • Natural finish instead of luminous

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 9%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Baseno siliconeWater-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs water-based; silicone none vs none
View full match

Why the closest overall alternative works

Glossier Stretch Concealer for Dewy Buildable Coverage in Medium Tan 4, against bareMinerals ORIGINAL Liquid Mineral Brightening Concealer in Tan 4W. Every attribute compared, with its share of the score.

ComparedYour shadeTan 4WClosest overall alternativeMedium Tan 4Score
Shade match55% of overall95
Colour93#b5743c#b27646Very close colourColour difference 1.9 (0 is identical)
Depth100TanTanSameDepth difference: 0.3
Retailer descriptionTanNot statedNo depth word in one descriptionNot compared
Undertone100Warm · yellowWarm · peachClosefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared88
Finish78LuminousRadiantCloseRadiant finish rather than luminous
Coverage100BuildableBuildableSameSame buildable coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Not publishedNot publishedSkin-type suitability not published for one product
Overall match 92/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Glossier Stretch Concealer for Dewy Buildable Coverage in Medium Tan 4.

Same or better

  • $9 less
  • Very close colour
  • Same warm undertone
  • Radiant finish instead of luminous
  • Same buildable coverage
  • Both claim long-wearing
  • Both claim not settling into lines
  • Both claim a lightweight feel

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Baseno siliconeOil-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs oil-based; silicone none vs none
View full match

Where to buy

Closest shade match

Milk Makeup Future Fluid Longwear Hydrating Concealer 21W

Match price
$30Ulta BeautyUlta Beauty
$1 less (3%)

Your shade $31 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Glossier Stretch Concealer for Dewy Buildable Coverage Medium Tan 4

Best price
$22SephoraSephora
$9 less (29%)

Your shade $31 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.