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ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15 Golden Deep 28 dupes and alternatives bareMinerals

Deep · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: L'Oréal Paris Infallible Skin Ink 2-in-1 Foundation Concealer 420 Deep Neutral

The equivalent shade: scored on colour, depth and undertone only.

Shade match
100out of 100
Colour
99
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$18.99Ulta BeautyUlta Beauty
$20.51 less (52%)

Your shade $39.50 at Ulta Beauty · product price; shade not separately priced · lowest price $14.97 at Walmart

Ulta BeautyView at Ulta Beauty

Closest overall alternative: R.E.M. Beauty Sweetener Foundation rich 1 n

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Overall match
90out of 100
Shade (Shade match)
96
Finish (Finish & visual result)
100
Wear (Wear & performance)
74
Skin (Skin suitability)
20
Match price
$35Ulta BeautyUlta Beauty
$4.50 less (11%)

Your shade $39.50 at Ulta Beauty · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · R.E.M. Beauty

    Sweetener Foundation

    deep 8 cn
    Shade match 96
    $35Ulta BeautyUlta Beauty(product price)$4.50 less (11%)

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Does not claim a lightweight feelNot marketed for dry/normal/oily/sensitive skinNo SPF

    Score details
    Shade match
    96
    Finish & visual result
    100
    Wear & performance
    74
    Skin suitability
    20

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Does not claim a lightweight feel · Not marketed for dry/normal/oily/sensitive skin · No SPF

    Retailer shade note: deep with neutral undertones

    Medium confidence· Digital match

    View match
  2. #4 · Laura Mercier

    Real Flawless Feather Matte Powder Foundation

    7C Chocolate Ganache
    Shade match 89
    $54Ulta BeautyUlta Beauty(product price)Costs $14.50 more

    Matches: Near-identical swatch colourSame matte finishSame buildable coverage

    Differences: Slightly cooler undertoneNo SPF

    Score details
    Shade match
    89
    Finish & visual result
    100
    Wear & performance
    65
    Skin suitability
    100

    Looks identical · Matte · Buildable coverage

    Ingredients (not scored): 26% ingredient overlap

    Differences: Slightly cooler undertone · No SPF

    Retailer shade note: rich deep with cool undertones

    High confidence· Digital match

    View match
  3. Shade match 93
    $42.50Ulta BeautyUlta BeautyCosts $3 more

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Full rather than buildable coverageNo SPF

    Score details
    Shade match
    93
    Finish & visual result
    82
    Wear & performance
    72
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Full rather than buildable coverage · No SPF

    Retailer shade note: for very deep skin with neutral bronze undertones

    Medium confidence· Digital match

    View match
  4. Shade match 97
    $46Ulta BeautyUlta BeautyCosts $6.50 more

    Matches: Near-identical swatch colourSame neutral undertoneSame matte finish

    Differences: Full rather than buildable coverageNo blurring effect claimedNot marketed for dry/normal/oily/sensitive skin

    Score details
    Shade match
    97
    Finish & visual result
    73
    Wear & performance
    100
    Skin suitability
    20

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Full rather than buildable coverage · No blurring effect claimed · Not marketed for dry/normal/oily/sensitive skin · Contains listed fragrance · No SPF

    Retailer shade note: Rich with neutral red undertones

    Medium confidence· Digital match

    View match
  5. #7 · Doll 10

    Doll Skin Genius Serum Skin Tint

    Deep/Rich
    Shade match 97
    $46Ulta BeautyUlta BeautyCosts $6.50 more

    Matches: Near-identical swatch colourSame neutral undertoneClaims a skin-like finish

    Differences: Natural rather than matte finishMedium rather than buildable coverageNot marketed for combination/normal/oily/sensitive skin

    Score details
    Shade match
    97
    Finish & visual result
    73
    Wear & performance
    100
    Skin suitability
    20

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than buildable coverage · Not marketed for combination/normal/oily/sensitive skin · No SPF

    Retailer shade note: Rich with neutral red undertones

    Medium confidence· Digital match

    View match
  6. #8 · Clinique

    Acne Solutions Liquid Makeup Foundation

    WN 125 Mahogany
    Shade match 89
    $39Ulta BeautyUlta Beauty(product price)$0.50 less (1%)

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Medium rather than buildable coverageDoes not claim not settling into linesNot marketed for normal/sensitive skin

    Score details
    Shade match
    89
    Finish & visual result
    100
    Wear & performance
    66
    Skin suitability
    60

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Medium rather than buildable coverage · Does not claim not settling into lines · Not marketed for normal/sensitive skin · Contains drying alcohol · No SPF

    Medium confidence· Digital match

    View match
  7. #9 · Charlotte Tilbury

    Airbrush Flawless Foundation

    14 Neutral
    Shade match 95
    $52SephoraSephoraCosts $12.50 more

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Medium rather than buildable coverageDoes not claim not settling into linesContains drying alcohol

    Score details
    Shade match
    95
    Finish & visual result
    88
    Wear & performance
    49
    Skin suitability
    100

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Medium rather than buildable coverage · Does not claim not settling into lines · Contains drying alcohol · No SPF

    Retailer shade note: deep with neutral undertones

    Medium confidence· Digital match

    View match
  8. #10 · R.E.M. Beauty

    Sweetener Foundation

    deep 10 cn
    Shade match 90
    $35Ulta BeautyUlta Beauty(product price)$4.50 less (11%)

    Matches: Near-identical swatch colourSame matte finishSame buildable coverage

    Differences: Slightly cooler undertoneDoes not claim a lightweight feelNot marketed for dry/normal/oily/sensitive skin

    Score details
    Shade match
    90
    Finish & visual result
    100
    Wear & performance
    74
    Skin suitability
    20

    Looks identical · Matte · Buildable coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Slightly cooler undertone · Does not claim a lightweight feel · Not marketed for dry/normal/oily/sensitive skin · No SPF

    Retailer shade note: deep to rich with cool undertones

    Medium confidence· Digital match

    View match
  9. #11 · PÜR

    4-in-1 Pressed Mineral Makeup SPF 15

    Deeper DPP1
    Shade match 88
    $34Ulta BeautyUlta Beauty(product price)$5.50 less (14%)

    Matches: Near-identical swatch colourBoth claim not settling into linesBoth claim a lightweight feel

    Differences: Slightly warmer undertoneNatural rather than matte finishMedium rather than buildable coverage

    Score details
    Shade match
    88
    Finish & visual result
    70
    Wear & performance
    100
    Skin suitability
    100

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than matte finish · Medium rather than buildable coverage · No blurring effect claimed

    Retailer shade note: brown with golden undertones

    Medium confidence· Digital match

    View match
  10. Shade match 84
    $39.50SephoraSephoraSame price

    Matches: Very close colourBoth claim a blurring effectBoth claim not settling into lines

    Differences: Slightly cooler undertoneNatural rather than matte finishMedium rather than buildable coverage

    Score details
    Shade match
    84
    Finish & visual result
    81
    Wear & performance
    100
    Skin suitability
    80

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than matte finish · Medium rather than buildable coverage · Not marketed for oily skin

    Retailer shade note: very deep cool skin with red undertones

    Medium confidence· Digital match

    View match
  11. #13 · Estée Lauder

    Double Wear Stay-in-Place Foundation

    8N1 Espresso
    Shade match 95
    $52SephoraSephoraCosts $12.50 more

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Medium rather than buildable coverageNo blurring effect claimedDoes not claim not settling into lines

    Score details
    Shade match
    95
    Finish & visual result
    89
    Wear & performance
    51
    Skin suitability
    60

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Medium rather than buildable coverage · No blurring effect claimed · Does not claim not settling into lines · Not marketed for normal/sensitive skin · No SPF

    Retailer shade note: deepest with neutral rich-brown undertones

    High confidence· Digital match

    View match
  12. Shade match 97
    $69SephoraSephoraCosts $29.50 more

    Matches: Near-identical swatch colourSame neutral undertoneSame matte finish

    Differences: Full rather than buildable coverageNo blurring effect claimedDoes not claim not settling into lines

    Score details
    Shade match
    97
    Finish & visual result
    81
    Wear & performance
    51
    Skin suitability
    60

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Full rather than buildable coverage · No blurring effect claimed · Does not claim not settling into lines · Not marketed for dry/sensitive skin · Contains listed fragrance · No SPF

    Retailer shade note: deep with neutral undertones

    Medium confidence· Digital match

    View match
  13. #15 · R.E.M. Beauty

    Sweetener Foundation

    rich 2 w
    Shade match 86
    $35Ulta BeautyUlta Beauty(product price)$4.50 less (11%)

    Matches: Very close colourSame matte finishSame buildable coverage

    Differences: Slightly warmer undertoneDoes not claim a lightweight feelNot marketed for dry/normal/oily/sensitive skin

    Score details
    Shade match
    86
    Finish & visual result
    100
    Wear & performance
    74
    Skin suitability
    20

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Slightly warmer undertone · Does not claim a lightweight feel · Not marketed for dry/normal/oily/sensitive skin · No SPF

    Retailer shade note: rich with warm red undertones

    Medium confidence· Digital match

    View match
  14. Shade match 96
    $50SephoraSephoraCosts $10.50 more

    Matches: Very close colourSame neutral undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishMedium rather than buildable coverageDoes not claim not settling into lines

    Score details
    Shade match
    96
    Finish & visual result
    81
    Wear & performance
    54
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than buildable coverage · Does not claim not settling into lines · Not marketed for dry/oily skin · No SPF

    Retailer shade note: Very deep with neutral undertones

    Medium confidence· Digital match

    View match
  15. #17 · J.Cat Beauty

    Aquasurance Compact Foundation

    Autumn Spice
    Shade match 93
    $15.99Ulta BeautyUlta Beauty(product price)$23.51 less (60%)

    Matches: Near-identical swatch colourSame neutral undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishFull rather than buildable coverageDoes not claim a lightweight feel

    Score details
    Shade match
    93
    Finish & visual result
    73
    Wear & performance
    74
    Skin suitability
    50

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Natural rather than matte finish · Full rather than buildable coverage · Does not claim a lightweight feel · No SPF

    Medium confidence· Digital match

    View match
  16. #18 · SUBTL. Beauty

    Stackable BB Powder Foundation Single

    Deep 3C
    Shade match 82
    $24Ulta BeautyUlta Beauty(product price)$15.50 less (39%)

    Matches: Very close colourBoth claim a blurring effectBoth claim not settling into lines

    Differences: Slightly cooler undertoneNatural rather than matte finishMedium rather than buildable coverage

    Score details
    Shade match
    82
    Finish & visual result
    81
    Wear & performance
    100
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 20% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than matte finish · Medium rather than buildable coverage · No SPF

    Retailer shade note: Deep with cool undertones

    Medium confidence· Digital match

    View match
  17. #19 · Laura Mercier

    Tinted Blur Balm Skin Tint

    Shade 07
    Shade match 89
    $44SephoraSephoraCosts $4.50 more

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Light rather than buildable coverageDoes not claim not settling into linesNot marketed for dry/sensitive skin

    Score details
    Shade match
    89
    Finish & visual result
    93
    Wear & performance
    51
    Skin suitability
    60

    Very close colour · Matte · Light coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Light rather than buildable coverage · Does not claim not settling into lines · Not marketed for dry/sensitive skin · No SPF

    Retailer shade note: Deep with neutral cool undertones

    Medium confidence· Digital match

    View match
  18. #20 · Bobbi Brown

    Weightless Skin Oil-Controlling Foundation SPF 15

    Cool Walnut (C-096)
    Shade match 87
    $58SephoraSephoraCosts $18.50 more

    Matches: Very close colourSame matte finishClaims long-wearing

    Differences: Slightly cooler undertoneMedium rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    87
    Finish & visual result
    89
    Wear & performance
    65
    Skin suitability
    60

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Slightly cooler undertone · Medium rather than buildable coverage · No blurring effect claimed · Not marketed for dry/sensitive skin · Contains listed fragrance

    Retailer shade note: Deep, cool undertones

    High confidence· Digital match

    View match
  19. Shade match 90
    $12.99Ulta BeautyUlta Beauty$26.51 less (67%)

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Full rather than buildable coverageDoes not claim not settling into linesDoes not claim a lightweight feel

    Score details
    Shade match
    90
    Finish & visual result
    93
    Wear & performance
    40
    Skin suitability
    80

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Full rather than buildable coverage · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for sensitive skin · No SPF

    Medium confidence· Digital match

    View match
  20. #22 · Tarte

    Timeless Hydrating Foundation

    57H Rich Honey
    Shade match 90
    $42Ulta BeautyUlta BeautyCosts $2.50 more

    Matches: Near-identical swatch colourSame buildable coverageBoth claim a blurring effect

    Differences: Slightly warmer undertoneNatural rather than matte finishDoes not claim not settling into lines

    Score details
    Shade match
    90
    Finish & visual result
    81
    Wear & performance
    54
    Skin suitability
    100

    Looks identical · Natural · Buildable coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than matte finish · Does not claim not settling into lines · No SPF

    Medium confidence· Digital match

    View match
  21. #23 · R.E.M. Beauty

    Sweetener Foundation

    deep 6 c
    Shade match 83
    $35Ulta BeautyUlta Beauty(product price)$4.50 less (11%)

    Matches: Very close colourSame matte finishSame buildable coverage

    Differences: Slightly cooler undertoneDoes not claim a lightweight feelNot marketed for dry/normal/oily/sensitive skin

    Score details
    Shade match
    83
    Finish & visual result
    100
    Wear & performance
    74
    Skin suitability
    20

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Slightly cooler undertone · Does not claim a lightweight feel · Not marketed for dry/normal/oily/sensitive skin · No SPF

    Retailer shade note: deep with cool red undertones

    Medium confidence· Digital match

    View match
  22. Shade match 88
    $14.50Ulta BeautyUlta Beauty(product price)$25 less (63%)

    Matches: Very close colourSame matte finishBoth claim a blurring effect

    Differences: Full rather than buildable coverageDoes not claim not settling into linesDoes not claim a lightweight feel

    Score details
    Shade match
    88
    Finish & visual result
    93
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Full rather than buildable coverage · Does not claim not settling into lines · Does not claim a lightweight feel

    Retailer shade note: deep shade

    Medium confidence· Digital match

    View match
  23. #25 · Doll 10

    Peptide Bounce Balm Foundation

    Deep/Rich
    Shade match 97
    $44Ulta BeautyUlta BeautyCosts $4.50 more

    Matches: Near-identical swatch colourSame neutral undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishFull rather than buildable coverageDoes not claim not settling into lines

    Score details
    Shade match
    97
    Finish & visual result
    73
    Wear & performance
    66
    Skin suitability
    20

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Natural rather than matte finish · Full rather than buildable coverage · Does not claim not settling into lines · Not marketed for combination/dry/oily/sensitive skin · No SPF

    Retailer shade note: Rich with neutral red undertones

    Medium confidence· Digital match

    View match
  24. Shade match 91
    $64SephoraSephoraCosts $24.50 more

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Medium rather than buildable coverageNo blurring effect claimedDoes not claim not settling into lines

    Score details
    Shade match
    91
    Finish & visual result
    89
    Wear & performance
    51
    Skin suitability
    40

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Medium rather than buildable coverage · No blurring effect claimed · Does not claim not settling into lines · Not marketed for dry/normal/sensitive skin · Contains listed fragrance · No SPF

    Retailer shade note: very dark skin with neutral beige undertones

    High confidence· Digital match

    View match
  25. #27 · Benefit Cosmetics

    The POREfessional Blurring & Smoothing Foundation

    39N Winner
    Shade match 91
    $47SephoraSephoraCosts $7.50 more

    Matches: Very close colourSame neutral undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishMedium rather than buildable coverageDoes not claim not settling into lines

    Score details
    Shade match
    91
    Finish & visual result
    81
    Wear & performance
    54
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than buildable coverage · Does not claim not settling into lines · Not marketed for dry/sensitive skin · No SPF

    Retailer shade note: rich neutral

    Medium confidence· Digital match

    View match
  26. #28 · Tarte

    Face Tape Full Coverage Foundation

    59W rich warm
    Shade match 83
    $42SephoraSephoraCosts $2.50 more

    Matches: Very close colourSame matte finishBoth claim a blurring effect

    Differences: Slightly warmer undertoneFull rather than buildable coverageNot marketed for dry/sensitive skin

    Score details
    Shade match
    83
    Finish & visual result
    93
    Wear & performance
    65
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Slightly warmer undertone · Full rather than buildable coverage · Not marketed for dry/sensitive skin · Contains listed fragrance · No SPF

    Retailer shade note: deeper skin with very warm, rosy undertones

    High confidence· Digital match

    View match
  27. #29 · MAC Cosmetics

    Studio Radiance Serum Powered Foundation

    NW55
    Shade match 96
    $46Ulta BeautyUlta Beauty(product price)Costs $6.50 more

    Matches: Near-identical swatch colourSame neutral undertoneBoth claim a blurring effect

    Differences: Radiant rather than matte finishFull rather than buildable coverageNo SPF

    Score details
    Shade match
    96
    Finish & visual result
    54
    Wear & performance
    65
    Skin suitability
    100

    Looks identical · Radiant · Full coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Radiant rather than matte finish · Full rather than buildable coverage · No SPF

    Retailer shade note: rich mahogany with neutral undertone for deep dark skin

    Medium confidence· Digital match

    View match
  28. Shade match 91
    $69SephoraSephoraCosts $29.50 more

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Full rather than buildable coverageNo blurring effect claimedDoes not claim not settling into lines

    Score details
    Shade match
    91
    Finish & visual result
    81
    Wear & performance
    51
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Full rather than buildable coverage · No blurring effect claimed · Does not claim not settling into lines · Not marketed for dry/sensitive skin · Contains listed fragrance · No SPF

    Retailer shade note: deep with neutral undertones

    Medium confidence· Digital match

    View match
  29. #31 · L'Oréal Paris

    True Match Super-Blendable Foundation

    N10 Neutral Deep
    Shade match 98
    $13.99Ulta BeautyUlta Beauty(product price)$25.51 less (65%)

    Matches: Near-identical swatch colourSame neutral undertoneClaims a skin-like finish

    Differences: Natural rather than matte finishMedium rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    98
    Finish & visual result
    64
    Wear & performance
    40
    Skin suitability
    100

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than buildable coverage · No blurring effect claimed · Does not claim not settling into lines · Does not claim a lightweight feel · No SPF

    Medium confidence· Digital match

    View match

Showing 12 of 29 matches

Looking for a concealer in your shade?

The closest shade to bareMinerals ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15 Golden Deep 28 (Deep · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. bareMinerals ORIGINAL Liquid Mineral Brightening Concealer

    Deep 6C

    bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Deep 6C

    • Close colour
    • Deep · Cool undertone

    $31

Closest concealers

  1. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    7N

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 7N

    • Looks identical
    • Very deep · Neutral undertone

    $38

  2. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 9.5 N

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 9.5 N

    • Very close colour
    • Very deep · Neutral undertone

    $32

  3. Dior Forever Skin Correct Full-Coverage Concealer

    9 Neutral

    Dior Forever Skin Correct Full-Coverage Concealer, shade 9 Neutral

    • Very close colour
    • Very deep · Neutral undertone

    $42

  4. Maybelline Fit Me Natural Finish Concealer

    Dark Coffee

    Maybelline Fit Me Natural Finish Concealer, shade Dark Coffee

    • Very close colour
    • Deep · Neutral undertone

    $10.99

  5. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    15

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 15

    • Very close colour
    • Deep · Neutral undertone

    $42

  6. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    498

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 498

    • Close colour
    • Deep · Neutral undertone

    $30

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

L'Oréal Paris Infallible Skin Ink 2-in-1 Foundation Concealer in 420 Deep Neutral, against bareMinerals ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15 in Golden Deep 28. Every attribute compared, with its share of the score.

ComparedYour shadeGolden Deep 28Closest shade match420 Deep NeutralScore
Shade match55% of overall100
Colour99#7c4732#7d4732Looks identicalColour difference 0.3 (0 is identical)
Depth100DeepDeepSameDepth difference: 0.2
Retailer descriptionVery deepNot statedNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall79
Finish100MatteMatteSameSame matte finish
Coverage100BuildableMediumCloseMedium coverage rather than buildable (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 4 of 5 compared65
Longevity40Not listed48-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 89/100Shade match 100/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris Infallible Skin Ink 2-in-1 Foundation Concealer in 420 Deep Neutral.

Same or better

  • $20.51 less
  • Near-identical swatch colour
  • Same neutral undertone
  • Same matte finish
  • Medium rather than buildable coverage
  • Claims a skin-like finish
  • Claims 48-hour wear
  • Claims transfer resistance
  • Both claim not settling into lines
  • Both claim a lightweight feel

Different

  • No blurring effect claimed
  • Contains alcohol denat.
  • No SPF

Ingredients (information only, not scored)

1 shared ingredient; weighted similarity 3%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BasePowder-based, no siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol denat.)
SPFSPF 15Not listed
OverlapPowder-based vs silicone-based; silicone none vs high

Why the closest overall alternative works

R.E.M. Beauty Sweetener Foundation in rich 1 n, against bareMinerals ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15 in Golden Deep 28. Every attribute compared, with its share of the score.

ComparedYour shadeGolden Deep 28Closest overall alternativerich 1 nScore
Shade match55% of overall96
Colour94#7c4732#774731Very close colourColour difference 1.6 (0 is identical)
Depth98DeepVery deepCloseDepth difference: 1.0
Retailer descriptionVery deepRich deepSome differenceRetailer descriptions one depth band apart
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared100
Finish100MatteMatteSameSame matte finish
Coverage100BuildableBuildableSameSame buildable coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared74
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall20
Skin type20Combination, dry, normal, oily, sensitiveCombinationBoth marketed for combination skin
Overall match 90/100Shade match 96/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To R.E.M. Beauty Sweetener Foundation in rich 1 n.

Same or better

  • $4.50 less
  • Very close colour
  • Same neutral undertone
  • Same matte finish
  • Same buildable coverage
  • Both claim a blurring effect
  • Both claim not settling into lines

Different

  • Does not claim a lightweight feel
  • Not marketed for dry/normal/oily/sensitive skin
  • No SPF

Ingredients (information only, not scored)

1 shared ingredient; weighted similarity 1%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BasePowder-based, no siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 15Not listed
OverlapPowder-based vs silicone-based; silicone none vs high

Where to buy

Closest shade match

L'Oréal Paris Infallible Skin Ink 2-in-1 Foundation Concealer 420 Deep Neutral

Match price
$18.99Ulta BeautyUlta Beauty
$20.51 less (52%)

Your shade $39.50 at Ulta Beauty · product price; shade not separately priced · lowest price $14.97 at Walmart

Ulta BeautyView at Ulta Beauty

Closest overall alternative

R.E.M. Beauty Sweetener Foundation rich 1 n

Match price
$35Ulta BeautyUlta Beauty
$4.50 less (11%)

Your shade $39.50 at Ulta Beauty · product price; shade not separately priced

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.