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Vitamin Enriched Skin Tinted Moisturizer SPF 15 Medium 1 dupes and alternatives Bobbi Brown

Light · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Finish

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Fragrance-free6No drying alcohol6Vegan, applied. RemoveCruelty-free3Oil-free0With SPF0Mineral2

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Only showing matches vegan.

  • 24 matches have no vegan claim listed and are not shown.

Closest shade matchClosest overall alternative: about-face THE PERFORMER Skin-Focused Foundation M1WARM

The equivalent shade and the most similar foundation overall.

Your shade
Bobbi Brown
Medium 1Change shade
Depth and undertone: Light · Warm
Finish and coverage: Radiant · Light coverage
The match
about-face
M1WARM
Depth and undertone: Light · Warm · yellow
Finish and coverage: Natural · Medium coverage
Overall match
79out of 100
Shade (Shade match)
91
Finish (Finish & visual result)
61
Wear (Wear & performance)
63
Skin (Skin suitability)
80
Shade match
91out of 100
Colour
87
Depth
94
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$25Ulta BeautyUlta Beauty
$24 less (49%)

Your shade $49 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

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Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Kylie Cosmetics

    Natural Blur Powder Foundation

    6W
    Shade match 86
    $38Ulta BeautyUlta Beauty(product price)$11 less (22%)

    Matches: Same warm undertoneClaims a blurring effectBoth claim 12-hour wear

    Differences: Matte rather than radiant finishMedium rather than light coverageNot marketed for sensitive skin

    Score details
    Shade match
    86
    Finish & visual result
    43
    Wear & performance
    100
    Skin suitability
    80

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Matte rather than radiant finish · Medium rather than light coverage · Not marketed for sensitive skin · No SPF

    Retailer shade note: medium with warm undertones

    Medium confidence· Digital match

    View match
  2. #3 · Rare Beauty

    True to Myself Natural Matte Longwear Foundation

    19 Light Medium Warm
    Shade match 86
    $38SephoraSephora$11 less (22%)

    Matches: Same warm undertoneClaims a skin-like finishClaims a blurring effect

    Differences: Matte rather than radiant finishMedium rather than light coverageDoes not claim not settling into lines

    Score details
    Shade match
    86
    Finish & visual result
    42
    Wear & performance
    70
    Skin suitability
    80

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Matte rather than radiant finish · Medium rather than light coverage · Does not claim not settling into lines · Not marketed for dry skin · No SPF

    Retailer shade note: warm golden

    Medium confidence· Digital match

    View match
  3. #4 · Rare Beauty

    True to Myself Natural Matte Longwear Foundation

    12 Light Warm
    Shade match 83
    $38SephoraSephora$11 less (22%)

    Matches: Same warm undertoneClaims a skin-like finishClaims a blurring effect

    Differences: Matte rather than radiant finishMedium rather than light coverageDoes not claim not settling into lines

    Score details
    Shade match
    83
    Finish & visual result
    42
    Wear & performance
    70
    Skin suitability
    80

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Matte rather than radiant finish · Medium rather than light coverage · Does not claim not settling into lines · Not marketed for dry skin · No SPF

    Retailer shade note: warm beige

    Medium confidence· Digital match

    View match
  4. #5 · Kylie Cosmetics

    Natural Blur Powder Foundation

    6WN
    Shade match 72
    $38Ulta BeautyUlta Beauty(product price)$11 less (22%)

    Matches: Claims a blurring effectBoth claim 12-hour wearBoth claim not settling into lines

    Differences: Slightly deeperOlive rather than warm undertoneMatte rather than radiant finish

    Score details
    Shade match
    72
    Finish & visual result
    43
    Wear & performance
    100
    Skin suitability
    80

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly deeper · Olive rather than warm undertone · Matte rather than radiant finish · Medium rather than light coverage · Not marketed for sensitive skin · No SPF

    Retailer shade note: medium with warm neutral olive undertones

    Medium confidence· Digital match

    View match
  5. #6 · Westman Atelier

    Suprême Bio-Complex Liquid Foundation With Exosomes + Peptides

    Atelier M4
    Shade match 83
    $69SephoraSephoraCosts $20 more

    Matches: Same warm undertoneClaims a blurring effectBoth claim a lightweight feel

    Differences: Slightly deeperNatural rather than radiant finishMedium rather than light coverage

    Score details
    Shade match
    83
    Finish & visual result
    55
    Wear & performance
    51
    Skin suitability
    40

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly deeper · Natural rather than radiant finish · Medium rather than light coverage · No long-wear claim · Does not claim not settling into lines · Does not claim colour stability · Not marketed for dry/oily/sensitive skin · No SPF

    Retailer shade note: medium warm

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Bobbi Brown Vitamin Enriched Skin Tinted Moisturizer SPF 15 Medium 1 (Light · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. e.l.f. Cosmetics 16HR Camo Concealer

    Medium Warm

    e.l.f. Cosmetics 16HR Camo Concealer, shade Medium Warm

    • Very close colour
    • Light · Warm · golden undertone

    $8

    Ulta BeautyView at Ulta Beauty
  2. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    310

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 310

    • Close colour
    • Light · Warm · yellow undertone

    $30

    SephoraView at Sephora
  3. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Golden

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Golden

    • Close colour
    • Light · Warm · golden undertone

    $12

    Ulta BeautyView at Ulta Beauty
  4. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium 3

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium 3

    • Close colour
    • Light medium · Warm · golden undertone

    $22

    SephoraView at Sephora
  5. NARS Soft Matte Complete Concealer

    Praline

    NARS Soft Matte Complete Concealer, shade Praline

    • Close colour
    • Light · Warm undertone

    $36

    SephoraView at Sephora
  6. e.l.f. Cosmetics Hydrating Camo Concealer

    Medium Neutral

    e.l.f. Cosmetics Hydrating Camo Concealer, shade Medium Neutral

    • Close colour
    • Light · Warm undertone

    $8

    Ulta BeautyView at Ulta Beauty

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

about-face THE PERFORMER Skin-Focused Foundation in M1WARM, against Bobbi Brown Vitamin Enriched Skin Tinted Moisturizer SPF 15 in Medium 1. Every attribute compared, with its share of the score.

ComparedYour shadeMedium 1Closest matchM1WARMScore
Shade match55% of overall91
Colour87#f8bb75#ecb67bVery close colourColour difference 2.8 (0 is identical)
Depth94LightLightSameDepth difference: 3.4
Retailer descriptionMediumMediumBoth described as mediumThe retailers describe the same depth
Undertone100WarmWarm · yellowClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared61
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage80LightMediumCloseMedium coverage rather than light (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared63
Longevity7012-hour wearLong-wearingSome differenceYour product claims 12-hour wear; the match says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall80
Skin type80Combination, dry, normal, oily, sensitiveCombination, dry, normal, oilyBoth marketed for combination/​dry/​normal/​oily skin
Overall match 79/100Shade match 91/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To about-face THE PERFORMER Skin-Focused Foundation in M1WARM.

Same or better

  • $24 less
  • Very close colour
  • Same warm undertone
  • Medium rather than light coverage
  • Claims a skin-like finish
  • Both claim a lightweight feel
  • No fragrance listed

Different

  • Natural finish instead of radiant
  • Does not claim not settling into lines
  • Does not claim colour stability
  • Not marketed for sensitive skin
  • No SPF

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 7%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, no siliconeno silicone
FragranceListed (limonene)Not listed
Drying alcoholNot listedNot listed
SPFSPF 15Not listed
OverlapWater-based vs unknown-based; silicone none vs none
View full match

Where to buy M1WARM

Match price
$25Ulta BeautyUlta Beauty
$24 less (49%)

Your shade $49 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.