Vitamin Enriched Skin Tinted Moisturizer SPF 15 Medium 1 dupes and alternatives Bobbi Brown
4.2 (355)·Light · Warm undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
$25Ulta Beauty(product price)$24 less (49%)4.2 (812)
Matches: Very close colour· Same warm undertone· Claims a skin-like finish
Differences: Natural rather than radiant finish· Medium rather than light coverage· Does not claim not settling into lines
Score details
Shade match
91
Finish & visual result
61
Wear & performance
63
Skin suitability
80
Very close colour · Natural · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than light coverage · Does not claim not settling into lines · Does not claim colour stability · Not marketed for sensitive skin · No SPF
Retailer shade note: medium with warm yellow undertones
Matches: Very close colour· Same warm undertone· Claims transfer resistance
Differences: Natural rather than radiant finish· Medium rather than light coverage· Does not claim not settling into lines
Score details
Shade match
91
Finish & visual result
67
Wear & performance
58
Skin suitability
60
Very close colour · Natural · Medium coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than light coverage · Does not claim not settling into lines · Does not claim colour stability · Not marketed for oily/sensitive skin · No SPF
Retailer shade note: medium with yellow undertones
Matches: Same warm undertone· Claims transfer resistance· Both claim a lightweight feel
Differences: Natural rather than radiant finish· Medium rather than light coverage· Does not claim not settling into lines
Score details
Shade match
86
Finish & visual result
67
Wear & performance
58
Skin suitability
60
Close colour · Natural · Medium coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than light coverage · Does not claim not settling into lines · Does not claim colour stability · Not marketed for oily/sensitive skin · No SPF
Retailer shade note: medium with yellow undertones
Matches: Same warm undertone· Claims a blurring effect· Both claim a lightweight feel
Differences: Slightly deeper· Natural rather than radiant finish· Medium rather than light coverage
Score details
Shade match
89
Finish & visual result
55
Wear & performance
63
Skin suitability
60
Close colour · Natural · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Slightly deeper · Natural rather than radiant finish · Medium rather than light coverage · Does not claim not settling into lines · Does not claim colour stability · Not marketed for oily/sensitive skin · Contains drying alcohol · No SPF
Retailer shade note: for medium skin with warm undertones
Matches: Same warm undertone· Claims a skin-like finish· Both claim 12-hour wear
Differences: Natural rather than radiant finish· Medium rather than light coverage· Does not claim colour stability
Score details
Shade match
85
Finish & visual result
54
Wear & performance
89
Skin suitability
20
Close colour · Natural · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than light coverage · Does not claim colour stability · Not marketed for combination/dry/normal/oily skin · No SPF
Matches: Same warm undertone· Claims a blurring effect· Both claim not settling into lines
Differences: Natural rather than radiant finish· Medium rather than light coverage· No long-wear claim
Score details
Shade match
87
Finish & visual result
62
Wear & performance
66
Skin suitability
20
Close colour · Natural · Medium coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than light coverage · No long-wear claim · Does not claim colour stability · Not marketed for combination/dry/normal/oily skin
Differences: Slightly deeper· Natural rather than radiant finish· Buildable rather than light coverage
Score details
Shade match
84
Finish & visual result
67
Wear & performance
40
Skin suitability
100
Close colour · Natural · Buildable coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Slightly deeper · Natural rather than radiant finish · Buildable rather than light coverage · No long-wear claim · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel · No SPF
Matches: Same warm undertone· Claims a skin-like finish· Both claim 12-hour wear
Differences: Natural rather than radiant finish· Medium rather than light coverage· Does not claim colour stability
Score details
Shade match
82
Finish & visual result
54
Wear & performance
89
Skin suitability
20
Close colour · Natural · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than light coverage · Does not claim colour stability · Not marketed for combination/dry/normal/oily skin · No SPF
Matches: Claims a skin-like finish· Both claim a lightweight feel· No fragrance listed
Differences: Neutral rather than warm undertone· Natural rather than radiant finish· Buildable rather than light coverage
Score details
Shade match
80
Finish & visual result
61
Wear & performance
63
Skin suitability
80
Colour not compared · Natural · Buildable coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Neutral rather than warm undertone · Natural rather than radiant finish · Buildable rather than light coverage · Does not claim not settling into lines · Does not claim colour stability · Not marketed for sensitive skin · No SPF
Matches: Same warm undertone· Claims a skin-like finish· Both claim 12-hour wear
Differences: Slightly deeper· Natural rather than radiant finish· Medium rather than light coverage
Score details
Shade match
81
Finish & visual result
54
Wear & performance
89
Skin suitability
20
Close colour · Natural · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Slightly deeper · Natural rather than radiant finish · Medium rather than light coverage · Does not claim colour stability · Not marketed for combination/dry/normal/oily skin · No SPF
Matches: Same warm undertone· Claims a skin-like finish· Claims a blurring effect
Differences: Matte rather than radiant finish· Medium rather than light coverage· Does not claim not settling into lines
Score details
Shade match
86
Finish & visual result
42
Wear & performance
70
Skin suitability
80
Close colour · Matte · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Matte rather than radiant finish · Medium rather than light coverage · Does not claim not settling into lines · Not marketed for dry skin · No SPF
Matches: Same warm undertone· Both claim not settling into lines· Both claim a lightweight feel
Differences: Natural rather than radiant finish· Medium rather than light coverage· No long-wear claim
Score details
Shade match
85
Finish & visual result
58
Wear & performance
66
Skin suitability
20
Close colour · Natural · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than light coverage · No long-wear claim · Does not claim colour stability · Not marketed for combination/dry/normal/oily skin · Contains drying alcohol
Matches: Same warm undertone· Claims a skin-like finish· Claims a blurring effect
Differences: Slightly deeper· Matte rather than radiant finish· Medium rather than light coverage
Score details
Shade match
87
Finish & visual result
42
Wear & performance
57
Skin suitability
100
Close colour · Matte · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Slightly deeper · Matte rather than radiant finish · Medium rather than light coverage · Does not claim not settling into lines · Contains drying alcohol · No SPF
Matches: Same warm undertone· Claims a skin-like finish· Claims a blurring effect
Differences: Matte rather than radiant finish· Medium rather than light coverage· Does not claim not settling into lines
Score details
Shade match
87
Finish & visual result
42
Wear & performance
57
Skin suitability
100
Close colour · Matte · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Matte rather than radiant finish · Medium rather than light coverage · Does not claim not settling into lines · Contains drying alcohol · No SPF
Matches: Claims transfer resistance· Both claim a lightweight feel· No fragrance listed
Differences: Olive rather than warm undertone· Natural rather than radiant finish· Medium rather than light coverage
Score details
Shade match
78
Finish & visual result
67
Wear & performance
58
Skin suitability
60
Close colour · Natural · Medium coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Olive rather than warm undertone · Natural rather than radiant finish · Medium rather than light coverage · Does not claim not settling into lines · Does not claim colour stability · Not marketed for oily/sensitive skin · No SPF
Matches: Same light coverage· Claims a skin-like finish· Both claim a lightweight feel
Differences: Neutral rather than warm undertone· Natural rather than radiant finish· No long-wear claim
Score details
Shade match
76
Finish & visual result
68
Wear & performance
51
Skin suitability
100
Close colour · Natural · Light coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Neutral rather than warm undertone · Natural rather than radiant finish · No long-wear claim · Does not claim not settling into lines · Does not claim colour stability · No SPF
Matches: Same warm undertone· Both claim not settling into lines· Both claim a lightweight feel
Differences: Natural rather than radiant finish· Medium rather than light coverage· No long-wear claim
Score details
Shade match
83
Finish & visual result
58
Wear & performance
66
Skin suitability
20
Close colour · Natural · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than light coverage · No long-wear claim · Does not claim colour stability · Not marketed for combination/dry/normal/oily skin · Contains drying alcohol
Differences: Slightly deeper· Luminous rather than radiant finish· No long-wear claim
Score details
Shade match
75
Finish & visual result
78
Wear & performance
51
Skin suitability
50
Close colour · Luminous finish
Ingredients (not scored): no ingredient list for one product
Differences: Slightly deeper · Luminous rather than radiant finish · No long-wear claim · Does not claim not settling into lines · Does not claim colour stability · No SPF
Matches: Same warm undertone· Claims a skin-like finish· Claims a blurring effect
Differences: Matte rather than radiant finish· Medium rather than light coverage· Does not claim not settling into lines
Score details
Shade match
83
Finish & visual result
42
Wear & performance
70
Skin suitability
80
Close colour · Matte · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Matte rather than radiant finish · Medium rather than light coverage · Does not claim not settling into lines · Not marketed for dry skin · No SPF
Matches: Claims a skin-like finish· Both claim 12-hour wear· Both claim not settling into lines
Differences: Slightly lighter· Olive rather than warm undertone· Natural rather than radiant finish
Score details
Shade match
77
Finish & visual result
54
Wear & performance
89
Skin suitability
20
Close colour · Natural · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Slightly lighter · Olive rather than warm undertone · Natural rather than radiant finish · Medium rather than light coverage · Does not claim colour stability · Not marketed for combination/dry/normal/oily skin · No SPF
Matches: Claims a skin-like finish· Both claim 12-hour wear· Both claim not settling into lines
Differences: Neutral rather than warm undertone· Natural rather than radiant finish· Medium rather than light coverage
Score details
Shade match
76
Finish & visual result
54
Wear & performance
89
Skin suitability
20
Close colour · Natural · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Neutral rather than warm undertone · Natural rather than radiant finish · Medium rather than light coverage · Does not claim colour stability · Not marketed for combination/dry/normal/oily skin · No SPF
$38Ulta Beauty(product price)$11 less (22%)4.4 (657)
Matches: Claims a blurring effect· Both claim 12-hour wear· Both claim not settling into lines
Differences: Slightly deeper· Olive rather than warm undertone· Matte rather than radiant finish
Score details
Shade match
72
Finish & visual result
43
Wear & performance
100
Skin suitability
80
Close colour · Matte · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Slightly deeper · Olive rather than warm undertone · Matte rather than radiant finish · Medium rather than light coverage · Not marketed for sensitive skin · No SPF
Retailer shade note: medium with warm neutral olive undertones
Matches: Claims a skin-like finish· Both claim a lightweight feel· No fragrance listed
Differences: Slightly deeper· Neutral rather than warm undertone· Natural rather than radiant finish
Score details
Shade match
74
Finish & visual result
61
Wear & performance
63
Skin suitability
80
Colour not compared · Natural · Buildable coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Slightly deeper · Neutral rather than warm undertone · Natural rather than radiant finish · Buildable rather than light coverage · Does not claim not settling into lines · Does not claim colour stability · Not marketed for sensitive skin · No SPF
Matches: Same warm undertone· Claims a blurring effect· Both claim a lightweight feel
Differences: Slightly deeper· Natural rather than radiant finish· Medium rather than light coverage
Score details
Shade match
83
Finish & visual result
55
Wear & performance
51
Skin suitability
40
Close colour · Natural · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Slightly deeper · Natural rather than radiant finish · Medium rather than light coverage · No long-wear claim · Does not claim not settling into lines · Does not claim colour stability · Not marketed for dry/oily/sensitive skin · No SPF
The closest shade to Bobbi Brown Vitamin Enriched Skin Tinted Moisturizer SPF 15 Medium 1 (Light · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation in YP8, against Bobbi Brown Vitamin Enriched Skin Tinted Moisturizer SPF 15 in Medium 1. Every attribute compared, with its share of the score.
ComparedYour shadeMedium 1Closest matchYP8How they compareScore
Shade match55% of overall97
Colour60%96#f8bb75#f9b873Looks identicalColour difference 1.3 (0 is identical)
Depth15%99LightLightSameDepth difference: 0.9
Retailer descriptionMediumMediumBoth described as mediumThe retailers describe the same depth
Overall match 85/100Shade match 97/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Sephora
Ulta Beauty(product price)$24 less (49%)
Walmart
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