Weightless Skin Oil-Controlling Foundation SPF 15 Natural Tan (W-054) dupes and alternatives Bobbi Brown
4.7 (3,322)·Light medium · Neutral · neutral golden undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
$39Ulta Beauty(product price)$19 less (33%)4.3 (1,754)
Matches: Near-identical swatch colour· Similar undertone (warm vs neutral)· Same matte finish
Differences: No long-wear claim· Does not claim transfer resistance· Does not claim not settling into lines
Score details
Shade match
94
Finish & visual result
89
Wear & performance
51
Skin suitability
60
Looks identical · Matte · Medium coverage
Ingredients (not scored): 16% ingredient overlap
Differences: No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for normal skin · Contains drying alcohol · No SPF
$39Ulta Beauty(product price)$19 less (33%)4.3 (1,754)
Matches: Near-identical swatch colour· Same neutral undertone· Same matte finish
Differences: No long-wear claim· Does not claim transfer resistance· Does not claim not settling into lines
Score details
Shade match
94
Finish & visual result
89
Wear & performance
51
Skin suitability
60
Looks identical · Matte · Medium coverage
Ingredients (not scored): 16% ingredient overlap
Differences: No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for normal skin · Contains drying alcohol · No SPF
Matches: Near-identical swatch colour· Similar undertone (warm vs neutral)· Same medium coverage
Differences: Natural rather than matte finish· Does not claim not settling into lines· Does not claim a lightweight feel
Score details
Shade match
93
Finish & visual result
76
Wear & performance
75
Skin suitability
60
Looks identical · Natural · Medium coverage
Ingredients (not scored): 21% ingredient overlap
Differences: Natural rather than matte finish · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for oily skin · No SPF
Matches: Very close colour· Same neutral undertone· Same medium coverage
Differences: Natural rather than matte finish· Does not claim not settling into lines· Does not claim a lightweight feel
Score details
Shade match
92
Finish & visual result
76
Wear & performance
75
Skin suitability
60
Very close colour · Natural · Medium coverage
Ingredients (not scored): 21% ingredient overlap
Differences: Natural rather than matte finish · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for oily skin · No SPF
Matches: Near-identical swatch colour· Same medium coverage· Both claim long-wearing
Differences: Olive rather than neutral undertone· Natural rather than matte finish· Does not claim not settling into lines
Score details
Shade match
91
Finish & visual result
76
Wear & performance
75
Skin suitability
60
Looks identical · Natural · Medium coverage
Ingredients (not scored): 21% ingredient overlap
Differences: Olive rather than neutral undertone · Natural rather than matte finish · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for oily skin · No SPF
Matches: Near-identical swatch colour· Similar undertone (warm vs neutral)· Both claim transfer resistance
Differences: Natural rather than matte finish· Full rather than medium coverage· Does not claim not settling into lines
Score details
Shade match
94
Finish & visual result
67
Wear & performance
75
Skin suitability
60
Looks identical · Natural · Full coverage
Ingredients (not scored): 20% ingredient overlap
Differences: Natural rather than matte finish · Full rather than medium coverage · Does not claim not settling into lines · Not marketed for oily skin · No SPF
Retailer shade note: M4 - medium to medium-deep with warm undertones, and a golden tone
Matches: Near-identical swatch colour· Same neutral undertone· Same medium coverage
Differences: Natural rather than matte finish· Does not claim transfer resistance· Does not claim not settling into lines
Score details
Shade match
94
Finish & visual result
70
Wear & performance
72
Skin suitability
60
Looks identical · Natural · Medium coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Natural rather than matte finish · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for oily skin · No SPF
Retailer shade note: M2 - medium with neutral undertones, and a peach tone
$18.99Ulta Beauty(product price)$39.01 less (67%)4.2 (18,317)
Matches: Near-identical swatch colour· Similar undertone (warm vs neutral)· Same medium coverage
Differences: Natural rather than matte finish· No long-wear claim· Does not claim transfer resistance
Score details
Shade match
95
Finish & visual result
76
Wear & performance
40
Skin suitability
90
Looks identical · Natural · Medium coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Natural rather than matte finish · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel · No SPF
Matches: Very close colour· Same neutral undertone· Both claim transfer resistance
Differences: Natural rather than matte finish· Full rather than medium coverage· Does not claim not settling into lines
Score details
Shade match
92
Finish & visual result
67
Wear & performance
75
Skin suitability
60
Very close colour · Natural · Full coverage
Ingredients (not scored): 20% ingredient overlap
Differences: Natural rather than matte finish · Full rather than medium coverage · Does not claim not settling into lines · Not marketed for oily skin · No SPF
Retailer shade note: M2 - medium with neutral undertones, and a peach tone
$22Ulta Beauty(product price)$36 less (62%)3.5 (42)
Matches: Near-identical swatch colour· Similar undertone (warm vs neutral)· No fragrance listed
Differences: Natural rather than matte finish· Buildable rather than medium coverage· No long-wear claim
Score details
Shade match
94
Finish & visual result
76
Wear & performance
40
Skin suitability
84
Looks identical · Natural · Buildable coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Natural rather than matte finish · Buildable rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel · No SPF
$24Ulta Beauty(product price)$34 less (59%)3.9 (396)
Matches: Near-identical swatch colour· Same neutral undertone· Same medium coverage
Differences: Radiant rather than matte finish· Does not claim transfer resistance· Does not claim not settling into lines
Score details
Shade match
96
Finish & visual result
53
Wear & performance
61
Skin suitability
84
Looks identical · Radiant · Medium coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Radiant rather than matte finish · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel · No SPF
Matches: Near-identical swatch colour· Same medium coverage
Differences: Natural rather than matte finish· No long-wear claim· Does not claim transfer resistance
Score details
Shade match
90
Finish & visual result
76
Wear & performance
40
Skin suitability
90
Looks identical · Natural · Medium coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Natural rather than matte finish · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel · No SPF
$13.99Ulta Beauty(product price)$44.01 less (76%)4.3 (33,167)
Matches: Very close colour· Similar undertone (warm vs neutral)· Same medium coverage
Differences: Natural rather than matte finish· No long-wear claim· Does not claim transfer resistance
Score details
Shade match
93
Finish & visual result
68
Wear & performance
40
Skin suitability
84
Very close colour · Natural · Medium coverage
Ingredients (not scored): 24% ingredient overlap
Differences: Natural rather than matte finish · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel · No SPF
$49Ulta Beauty(product price)$9 less (16%)3.9 (4,681)
Matches: Very close colour· Same neutral undertone· Same matte finish
Differences: Full rather than medium coverage· Does not claim transfer resistance· Does not claim not settling into lines
Score details
Shade match
86
Finish & visual result
82
Wear & performance
49
Skin suitability
60
Very close colour · Matte · Full coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Full rather than medium coverage · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for combination skin
Retailer shade note: medium fair, cool-neutral undertones
$15Ulta Beauty(product price)$43 less (74%)3.9 (223)
Matches: Near-identical swatch colour· Same neutral undertone· Claims a skin-like finish
Differences: Radiant rather than matte finish· Light rather than medium coverage· No long-wear claim
Score details
Shade match
98
Finish & visual result
36
Wear & performance
51
Skin suitability
84
Looks identical · Radiant · Light coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Radiant rather than matte finish · Light rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · No SPF
Retailer shade note: Medium skin tone, neutral-warm yellow undertone
The closest shade to Bobbi Brown Weightless Skin Oil-Controlling Foundation SPF 15 Natural Tan (W-054) (Light medium · Neutral · neutral golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Revolution Beauty Superdewy Cushion Foundation in Medium Neutral Warm, against Bobbi Brown Weightless Skin Oil-Controlling Foundation SPF 15 in Natural Tan (W-054). Every attribute compared, with its share of the score.
ComparedYour shadeNatural Tan (W-054)Closest shade matchMedium Neutral WarmHow they compareScore
Shade match55% of overall98
Colour60%97#dfb288#e0b183Looks identicalColour difference 1.1 (0 is identical)
Overall match 76/100Shade match 98/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Kylie Cosmetics Natural Blur Powder Foundation in 5WN, against Bobbi Brown Weightless Skin Oil-Controlling Foundation SPF 15 in Natural Tan (W-054). Every attribute compared, with its share of the score.
ComparedYour shadeNatural Tan (W-054)Closest overall alternative5WNHow they compareScore
Shade match55% of overall98
Colour60%96#dfb288#e3b385Looks identicalColour difference 1.2 (0 is identical)
Overall match 91/100Shade match 98/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.