Closest overall alternative is the most similar mascara: effect 45%, formula 30%, waterproof 15%, brush 10%. Colour is a filter, not a score.
30 matches
30 matches
The most similar mascara overall: effect 45%, formula 30%, waterproof 15%, brush 10%.
Not compared: formula, waterproof and material. These are not listed for one or both products, so they neither help nor count against this match.
SephoraYour shade $28 at Ulta Beauty
Too Faced Better Than Sex Volumizing & Lengthening Mascara
Every store that sells this shade · prices as last checked
Not compared: formula, waterproof and material. These are not listed for one or both products, so they neither help nor count against this match.
SephoraSame priceMatches: Similar effect
No material differences in the data we have.
A reliable match cannot be determined for this pair (too little listed to compare), so no score is shown.
Not compared: formula, waterproof, shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Medium confidence· Digital match
Tarte Lights, Camera, Splashes Waterproof Mascara
Every store that sells this shade · prices as last checked
Sephora$28View at Sephora
Ulta Beauty$28View at Ulta BeautyUlta Beauty$15 less (54%)Matches: Similar effect
No material differences in the data we have.
A reliable match cannot be determined for this pair (too little listed to compare), so no score is shown.
Not compared: formula, waterproof, shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Medium confidence· Digital match
Kylie Cosmetics Wisp Lash Mascara
Every store that sells this shade · prices as last checked
Ulta Beauty$13View at Ulta BeautySephoraCosts $1 moreMatches: Similar effect
No material differences in the data we have.
A reliable match cannot be determined for this pair (too little listed to compare), so no score is shown.
Not compared: formula, waterproof, shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Medium confidence· Digital match
Benefit Cosmetics They're Real Lengthening Mascara
Every store that sells this shade · prices as last checked
Sephora$29View at SephoraUlta Beauty$29View at Ulta BeautySephora$6 less (21%)Matches: Similar effect
Differences: Tapered rather than hourglass
Not compared: formula, waterproof and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: Tapered rather than hourglass
Retailer shade note: black
Medium confidence· Digital match
Fenty Beauty Hella Thicc Volumizing Mascara
Every store that sells this shade · prices as last checked
Sephora$22View at SephoraUlta Beauty$22View at Ulta BeautyUlta Beauty$22 less (79%)Matches: Similar effect
No material differences in the data we have.
A reliable match cannot be determined for this pair (too little listed to compare), so no score is shown.
Not compared: formula, waterproof, shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Medium confidence· Digital match
Ulta Beauty Collection Twisted Volume Mascara
Every store that sells this shade · prices as last checked
Ulta Beauty$6View at Ulta BeautySephoraSame priceMatches: Similar effect
No material differences in the data we have.
A reliable match cannot be determined for this pair (too little listed to compare), so no score is shown.
Not compared: formula, waterproof, shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Retailer shade note: rich black
Medium confidence· Digital match
Tarte Lights, Camera, Lashes 4-in-1 Mascara
Every store that sells this shade · prices as last checked
Sephora$28View at SephoraUlta Beauty$28View at Ulta BeautySephoraCosts $6 moreMatches: Similar effect
No material differences in the data we have.
A reliable match cannot be determined for this pair (too little listed to compare), so no score is shown.
Not compared: formula, waterproof, shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Medium confidence· Digital match
Hourglass Caution Extreme Lash Mascara
Every store that sells this shade · prices as last checked
Sephora$34View at SephoraUlta Beauty$34View at Ulta BeautySephoraCosts $1 moreMatches: Same brush shape: hourglass
Differences: 5 of 7 effects shared
Not compared: formula, waterproof and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 5 of 7 effects shared
Medium confidence· Digital match
Too Faced Better Than Sex Volumizing & Lengthening Waterproof Mascara
Every store that sells this shade · prices as last checked
Sephora$29View at SephoraUlta Beauty$29View at Ulta BeautyUlta Beauty$19 less (68%)Matches: Same brush shape: hourglass
Differences: 5 of 7 effects shared
Not compared: formula, waterproof and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 5 of 7 effects shared
Medium confidence· Digital match
e.l.f. Cosmetics Big Mood Mega Volume & Lifting Mascara
Every store that sells this shade · prices as last checked
Ulta Beauty$9View at Ulta BeautySephoraCosts $1 moreNothing compared the same
Differences: 5 of 7 effects sharedCurved rather than hourglass
Not compared: formula, waterproof and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 5 of 7 effects shared · Curved rather than hourglass
Retailer shade note: black
Medium confidence· Digital match
Charlotte Tilbury Exagger-eyes Volumizing and Curling Mascara
Every store that sells this shade · prices as last checked
Sephora$29View at SephoraUlta Beauty$29View at Ulta BeautyUlta Beauty$13.01 less (46%)Nothing compared the same
Differences: 5 of 7 effects shared
A reliable match cannot be determined for this pair (too little listed to compare), so no score is shown.
Not compared: formula, waterproof, shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 5 of 7 effects shared
Medium confidence· Digital match
Milani Highly Rated Lash Extensions XL Volumizing Tubing Mascara
Every store that sells this shade · prices as last checked
Ulta Beauty$14.99View at Ulta BeautySephoraSame priceNothing compared the same
Differences: 5 of 7 effects shared
A reliable match cannot be determined for this pair (too little listed to compare), so no score is shown.
Not compared: formula, waterproof, shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 5 of 7 effects shared
Medium confidence· Digital match
Tarte Maneater Volumizing Mascara
Every store that sells this shade · prices as last checked
Sephora$28View at SephoraUlta Beauty$28View at Ulta BeautySephoraSame priceNothing compared the same
Differences: 5 of 7 effects shared
A reliable match cannot be determined for this pair (too little listed to compare), so no score is shown.
Not compared: formula, waterproof, shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 5 of 7 effects shared
Medium confidence· Digital match
IT Cosmetics Superhero Elastic Stretch Volumizing & Lengthening Mascara
Every store that sells this shade · prices as last checked
Sephora$28View at SephoraSephora$3 less (11%)Nothing compared the same
Differences: 5 of 7 effects shared
A reliable match cannot be determined for this pair (too little listed to compare), so no score is shown.
Not compared: formula, waterproof, shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 5 of 7 effects shared
Retailer shade note: black
Medium confidence· Digital match
Urban Decay Tube Job Lash Augmenting Tubing Mascara
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraSephoraCosts $1 moreNothing compared the same
Differences: 5 of 7 effects shared
A reliable match cannot be determined for this pair (too little listed to compare), so no score is shown.
Not compared: formula, waterproof, shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 5 of 7 effects shared
Retailer shade note: Black
Medium confidence· Digital match
Too Faced Ribbon Wrapped Lash Extreme Length Tubing Mascara
Every store that sells this shade · prices as last checked
Sephora$29View at SephoraSephora$4 less (14%)Nothing compared the same
Differences: 5 of 7 effects shared
A reliable match cannot be determined for this pair (too little listed to compare), so no score is shown.
Not compared: formula, waterproof, shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 5 of 7 effects shared
Medium confidence· Digital match
Rare Beauty Perfect Strokes Universal Volumizing Mascara
Every store that sells this shade · prices as last checked
Sephora$24View at SephoraUlta Beauty$24View at Ulta BeautySephoraSame priceNothing compared the same
Differences: 5 of 7 effects shared
A reliable match cannot be determined for this pair (too little listed to compare), so no score is shown.
Not compared: formula, waterproof, shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 5 of 7 effects shared
Retailer shade note: black
Medium confidence· Digital match
Tarte Tartelette Tubing Mascara
Every store that sells this shade · prices as last checked
Sephora$28View at SephoraUlta Beauty$28View at Ulta BeautyUlta Beauty$23.01 less (82%)Nothing compared the same
Differences: 4 of 6 effects sharedTapered rather than hourglass
Not compared: formula, waterproof and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 4 of 6 effects shared · Tapered rather than hourglass
Medium confidence· Digital match
Essence Lash Princess False Lash Effect Mascara
Every store that sells this shade · prices as last checked
Ulta Beauty$4.99View at Ulta BeautyUlta Beauty$19 less (68%)Nothing compared the same
Differences: 4 of 6 effects sharedCurved rather than hourglass
Not compared: formula, waterproof and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 4 of 6 effects shared · Curved rather than hourglass
Medium confidence· Digital match
e.l.f. Cosmetics Incredi-Curl Curling & Volumizing Mascara
Every store that sells this shade · prices as last checked
Ulta Beauty$9View at Ulta BeautyUlta Beauty$13 less (46%)Nothing compared the same
Differences: 4 of 6 effects sharedTapered rather than hourglass
Not compared: formula, waterproof and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 4 of 6 effects shared · Tapered rather than hourglass
Medium confidence· Digital match
MAC Cosmetics Magic Extension 5mm Fibre Mascara
Every store that sells this shade · prices as last checked
Ulta Beauty$15View at Ulta BeautySephora$10 less (36%)Matches: Same brush shape: hourglass
Differences: 4 of 7 effects shared
Not compared: formula, waterproof and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 4 of 7 effects shared
Medium confidence· Digital match
Too Faced Naturally Better Than Sex Lengthening and Volumizing Mascara
Every store that sells this shade · prices as last checked
Sephora$12 less (43%)Matches: Same brush shape: hourglass
Differences: 4 of 7 effects shared
Not compared: formula, waterproof and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 4 of 7 effects shared
Medium confidence· Digital match
Anastasia Beverly Hills Lash Brag Jet-Black Volumizing Mascara
Every store that sells this shade · prices as last checked
Sephora$16View at SephoraUlta Beauty$26View at Ulta BeautySephoraCosts $2 moreNothing compared the same
Differences: 4 of 6 effects shared
A reliable match cannot be determined for this pair (too little listed to compare), so no score is shown.
Not compared: formula, waterproof, shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 4 of 6 effects shared
Retailer shade note: Black
Medium confidence· Digital match
Lancôme Lash Idôle Curl Goddess Curling & Volumizing Mascara
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beauty$30View at Ulta BeautySephoraCosts $4 moreNothing compared the same
Differences: 4 of 6 effects shared
A reliable match cannot be determined for this pair (too little listed to compare), so no score is shown.
Not compared: formula, waterproof, shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 4 of 6 effects shared
Medium confidence· Digital match
Huda Beauty LEGIT LASHES Double-Ended Volumizing and Lengthening Mascara
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraSephora$2 less (7%)Nothing compared the same
Differences: 4 of 6 effects shared
A reliable match cannot be determined for this pair (too little listed to compare), so no score is shown.
Not compared: formula, waterproof, shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 4 of 6 effects shared
Retailer shade note: intense black, soft matte
Medium confidence· Digital match
Anastasia Beverly Hills Lash Sculpt Lengthening & Volumizing Mascara
Every store that sells this shade · prices as last checked
Sephora$26View at SephoraSephora$12 less (43%)Nothing compared the same
Differences: 4 of 6 effects shared
A reliable match cannot be determined for this pair (too little listed to compare), so no score is shown.
Not compared: formula, waterproof, shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 4 of 6 effects shared
Medium confidence· Digital match
Benefit Cosmetics BADgal BANG! Volumizing Mascara
Every store that sells this shade · prices as last checked
Sephora$16View at SephoraSephora$3 less (11%)Nothing compared the same
Differences: 4 of 6 effects shared
A reliable match cannot be determined for this pair (too little listed to compare), so no score is shown.
Not compared: formula, waterproof, shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 4 of 6 effects shared
Retailer shade note: espresso brown
Medium confidence· Digital match
Caliray Come Hell or High Water 24-hour Volumizing & Lengthening Tubing Mascara
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraSephoraCosts $2 moreNothing compared the same
Differences: 4 of 7 effects sharedCurved rather than hourglass
Not compared: formula, waterproof and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 4 of 7 effects shared · Curved rather than hourglass
Medium confidence· Digital match
Lancôme Lash Idôle Lash-Lifting Volumizing Mascara
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraSephoraCosts $2 moreNothing compared the same
Differences: 4 of 7 effects shared
A reliable match cannot be determined for this pair (too little listed to compare), so no score is shown.
Not compared: formula, waterproof, shape and material. These are not listed for one or both products, so they neither help nor count against this match.
Differences: 4 of 7 effects shared
Retailer shade note: black
Medium confidence· Digital match
Lancôme Lash Idôle Flutter Extension Lengthening Mascara
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beauty$30View at Ulta BeautyShowing 12 of 29 matches
Too Faced Better Than Sex Volumizing & Lengthening Mascara in Black, against Buxom Lash Volumizing Mascara in Blackest Black in Single shade. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Too Faced Better Than Sex Volumizing & Lengthening Mascara in Black.
No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.
SephoraYour shade $28 at Ulta Beauty
30 similar shades scored two ways: the overall match on effect, formula, waterproof wear and brush. Anything not listed is not compared and lowers data confidence, never the other way round. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
