Red · Cool · Deep / dark
Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lip liner overall: shade match 60%, finish and visual result 10%, wear and performance 25%, comfort and suitability 5%.
Opacity
Format
Brand
Preferences
Avoid an ingredient
30 matches
30 matches
The equivalent shade: scored on colour, depth, undertone and colour family only.
Ulta BeautyYour shade $24 at Ulta Beauty · product price; shade not separately priced
NYX Professional Makeup Suede Matte Lip Liner Velvet Soft Vegan Lip Pencil
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $6 · product priceView at Ulta BeautyThe most similar lip liner overall: shade match 60%, finish and visual result 10%, wear and performance 25%, comfort and suitability 5%.
Ulta BeautyYour shade $24 at Ulta Beauty
L.A. Girl Long-Lasting Shockwave Lip Liner
Every store that sells this shade · prices as last checked
Ulta Beauty$5View at Ulta BeautyRanked by the overall match: the most similar lip liner on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
CVS$19.01 less (79%)Matches: Same cool undertoneSame longevity: long-wearingBoth claim smudge and transfer
Differences: Does not claim waterproofDoes not claim comfort
Close colour · Opaque
Ingredients (not scored): 13% ingredient overlap
Differences: Does not claim waterproof · Does not claim comfort
Medium confidence· Digital match
L.A. Girl Long-Lasting Shockwave Lip Liner
Every store that sells this shade · prices as last checked
CVS$4.99View at CVS
SephoraCosts $8 moreMatches: Same cool undertoneBoth claim smudge and transferSame format and precision: pencil
Differences: 12-hour wear rather than long-wearing (longevity)Does not claim waterproof
Close colour · Matte · Opaque
Ingredients (not scored): 10% ingredient overlap
Differences: 12-hour wear rather than long-wearing (longevity) · Does not claim waterproof
Retailer shade note: passionate scarlet red
High confidence· Digital match
NARS Powermatte High Intensity Lip Pencil
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraUlta Beauty$32View at Ulta BeautyUlta Beauty(product price)$18 less (75%)Matches: Very close colourSame cool undertoneSame longevity: long-wearing
Differences: Does not claim smudge and transferDoes not claim waterproofDoes not claim comfort
Very close colour · Cream · Opaque
Ingredients (not scored): 2% ingredient overlap
Differences: Does not claim smudge and transfer · Does not claim waterproof · Does not claim comfort
Retailer shade note: bright blue-red cream
High confidence· Digital match
NYX Professional Makeup Slim Lip Pencil Lip Liner
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at Amazon
Walmart$5.97View at Walmart
Walgreens$5.99View at WalgreensUlta Beautyfrom $6 · product priceView at Ulta BeautyCVS$6.59View at CVSUlta BeautyCosts $6 moreMatches: Very close colourBoth claim smudge and transferSame format and precision: pencil
Differences: Neutral rather than cool undertone24-hour wear rather than long-wearing (longevity)Does not claim waterproof
Very close colour · Opaque
Ingredients (not scored): 71% ingredient overlap
Differences: Neutral rather than cool undertone · 24-hour wear rather than long-wearing (longevity) · Does not claim waterproof · Does not claim comfort
Retailer shade note: bright red with a neutral undertone
High confidence· Digital match
Estée Lauder Double Wear 24H Stay-In-Place Lip Liner
Every store that sells this shade · prices as last checked
Ulta Beauty$30View at Ulta BeautyUlta Beauty(product price)$20.01 less (83%)Matches: Same cool undertoneBoth claim waterproofSame format and precision: pencil
Differences: 8-hour wear rather than long-wearing (longevity)Does not claim smudge and transfer
Close colour · Matte · Opaque
Ingredients (not scored): 10% ingredient overlap
Differences: 8-hour wear rather than long-wearing (longevity) · Does not claim smudge and transfer
Retailer shade note: red
High confidence· Digital match
Essence 8H Matte Comfort Lipliner
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $3.99 · product priceView at Ulta BeautyCVS$4.99View at CVSWalmart$7.04View at WalmartCVS$19.01 less (79%)Matches: Both claim waterproofSame format and precision: pencilBoth claim comfort
Differences: Neutral rather than cool undertone8-hour wear rather than long-wearing (longevity)Does not claim smudge and transfer
Close colour · Matte · Opaque
Ingredients (not scored): 10% ingredient overlap
Differences: Neutral rather than cool undertone · 8-hour wear rather than long-wearing (longevity) · Does not claim smudge and transfer
High confidence· Digital match
Essence 8H Matte Comfort Lipliner
Every store that sells this shade · prices as last checked
CVS$4.99View at CVSWalmart$11.60View at WalmartSephoraCosts $4 moreMatches: Both claim smudge and transferBoth claim waterproofBoth claim comfort
Differences: Warm rather than cool undertone6-hour wear rather than long-wearing (longevity)
Close colour · Matte
Ingredients (not scored): 69% ingredient overlap
Differences: Warm rather than cool undertone · 6-hour wear rather than long-wearing (longevity)
Retailer shade note: scarlet red
High confidence· Digital match
Charlotte Tilbury Lip Cheat Long-Lasting Waterproof Lip Liner
Every store that sells this shade · prices as last checked
Sephora$28View at SephoraUlta Beautyfrom $28 · product priceView at Ulta BeautySephoraCosts $4 moreMatches: Same cool undertoneBoth claim smudge and transferBoth claim waterproof
Differences: Rose rather than red6-hour wear rather than long-wearing (longevity)
Close colour · Matte
Ingredients (not scored): 69% ingredient overlap
Differences: Rose rather than red · 6-hour wear rather than long-wearing (longevity)
Retailer shade note: berry rose
High confidence· Digital match
Charlotte Tilbury Lip Cheat Long-Lasting Waterproof Lip Liner
Every store that sells this shade · prices as last checked
Sephora$28View at SephoraUlta Beautyfrom $28 · product priceView at Ulta BeautyUlta Beauty$11 less (46%)Matches: Same cool undertoneSame longevity: long-wearingSame format and precision: pencil
Differences: Does not claim smudge and transferDoes not claim waterproofDoes not claim comfort
Close colour · Opaque
Ingredients (not scored): 6% ingredient overlap
Differences: Does not claim smudge and transfer · Does not claim waterproof · Does not claim comfort
Retailer shade note: red
Medium confidence· Digital match
Juvia's Place Luxe Lip Liners
Every store that sells this shade · prices as last checked
Ulta Beauty$13View at Ulta BeautyUlta BeautyCosts $5 moreMatches: Very close colourSame longevity: long-wearingClaims hydration
Differences: Neutral rather than cool undertoneDoes not claim smudge and transferDoes not claim waterproof
Very close colour
Ingredients (not scored): 42% ingredient overlap
Differences: Neutral rather than cool undertone · Does not claim smudge and transfer · Does not claim waterproof · Does not claim comfort
Retailer shade note: neutral red
Medium confidence· Digital match
IT Cosmetics Do It All Lip Transformer Hydrating Lip Balm + Lip Liner
Every store that sells this shade · prices as last checked
Ulta Beauty$29View at Ulta BeautyUlta Beauty$14.01 less (58%)Matches: Same longevity: long-wearingSame format and precision: pencil
Differences: Neutral rather than cool undertoneDoes not claim smudge and transferDoes not claim waterproof
Close colour
Ingredients (not scored): 0% ingredient overlap
Differences: Neutral rather than cool undertone · Does not claim smudge and transfer · Does not claim waterproof · Does not claim comfort
Medium confidence· Digital match
Palladio Beauty Lip Liner Classic Pencil
Every store that sells this shade · prices as last checked
Ulta Beauty$9.99View at Ulta BeautyUlta Beauty(product price)$20 less (83%)Matches: Same longevity: long-wearingSame format and precision: pencilBoth claim comfort
Differences: Warm rather than cool undertoneDoes not claim smudge and transferDoes not claim waterproof
Close colour · Buildable
Ingredients (not scored): 4% ingredient overlap
Differences: Warm rather than cool undertone · Does not claim smudge and transfer · Does not claim waterproof
Retailer shade note: brick red
High confidence· Digital match
L.A. Girl Perfect Precision Lip Liner Pencil
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $4 · product priceView at Ulta BeautySephoraCosts $12 moreMatches: Same cool undertoneSame longevity: long-wearingSame format and precision: pencil
Differences: Does not claim smudge and transferDoes not claim waterproofDoes not claim comfort
Close colour · Matte
Ingredients (not scored): 4% ingredient overlap
Differences: Does not claim smudge and transfer · Does not claim waterproof · Does not claim comfort
Retailer shade note: deep, rich red with blue undertones
Medium confidence· Digital match
Fara Homidi Smudge & Contour Lip Pencil
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beauty(product price)$10 less (42%)Matches: Very close colourSame longevity: long-wearingClaims hydration
Differences: Neutral rather than cool undertoneDoes not claim smudge and transferDoes not claim waterproof
Very close colour
Ingredients (not scored): 0% ingredient overlap
Differences: Neutral rather than cool undertone · Does not claim smudge and transfer · Does not claim waterproof · Does not claim comfort
Retailer shade note: red
Medium confidence· Digital match
Sacheu Peel Off Lip Liner STAY-N
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $14 · product priceView at Ulta BeautySephoraCosts $3 moreMatches: Same longevity: long-wearingBoth claim smudge and transferBoth claim waterproof
Differences: Noticeably different swatch colourLighterNeutral rather than cool undertone
Slight colour difference · Matte
Ingredients (not scored): 87% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Neutral rather than cool undertone
Retailer shade note: crimson red
Medium confidence· Digital match
Make Up For Ever Artist Color Pencil Extreme Smudge-Proof Lip Liner
Every store that sells this shade · prices as last checked
Sephora$27View at SephoraUlta Beauty(product price)$18 less (75%)Matches: Same cool undertoneSame longevity: long-wearingSame format and precision: pencil
Differences: Does not claim smudge and transferDoes not claim waterproofDoes not claim comfort
Close colour · Cream · Opaque
Ingredients (not scored): 2% ingredient overlap
Differences: Does not claim smudge and transfer · Does not claim waterproof · Does not claim comfort
Retailer shade note: cranberry red - cream
High confidence· Digital match
NYX Professional Makeup Slim Lip Pencil Lip Liner
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonWalgreens$5.99View at WalgreensUlta Beautyfrom $6 · product priceView at Ulta BeautyUlta Beauty(product price)$20.01 less (83%)Matches: Both claim waterproofSame format and precision: pencilBoth claim comfort
Differences: Warm rather than cool undertone8-hour wear rather than long-wearing (longevity)Does not claim smudge and transfer
Close colour · Matte · Opaque
Ingredients (not scored): 10% ingredient overlap
Differences: Warm rather than cool undertone · 8-hour wear rather than long-wearing (longevity) · Does not claim smudge and transfer
High confidence· Digital match
Essence 8H Matte Comfort Lipliner
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $3.99 · product priceView at Ulta BeautySephoraCosts $4 moreMatches: Both claim smudge and transferBoth claim waterproofBoth claim comfort
Differences: Warm rather than cool undertone6-hour wear rather than long-wearing (longevity)
Slight colour difference · Matte
Ingredients (not scored): 69% ingredient overlap
Differences: Warm rather than cool undertone · 6-hour wear rather than long-wearing (longevity)
Retailer shade note: a warm brick red
High confidence· Digital match
Charlotte Tilbury Lip Cheat Long-Lasting Waterproof Lip Liner
Every store that sells this shade · prices as last checked
Sephora$28View at SephoraUlta Beautyfrom $28 · product priceView at Ulta BeautyUlta Beauty$8 less (33%)Matches: Same cool undertoneSame longevity: long-wearingClaims hydration
Differences: Does not claim smudge and transferDoes not claim waterproofDoes not claim comfort
Close colour · Satin
Ingredients (not scored): 5% ingredient overlap
Differences: Does not claim smudge and transfer · Does not claim waterproof · Does not claim comfort
Retailer shade note: red
Medium confidence· Digital match
Sacheu DoubleDown Lip Definer 2-in-1 Liner and Balm
Every store that sells this shade · prices as last checked
Ulta Beauty$16View at Ulta BeautySephoraSame priceMatches: Same longevity: long-wearingBoth claim smudge and transferClaims hydration
Differences: Neutral rather than cool undertoneDoes not claim waterproofDoes not claim comfort
Close colour · Satin
Ingredients (not scored): 17% ingredient overlap
Differences: Neutral rather than cool undertone · Does not claim waterproof · Does not claim comfort
Retailer shade note: vibrant cherry red
Medium confidence· Digital match
Kosas Hotliner Hyaluronic Acid Contouring Lip Liner
Every store that sells this shade · prices as last checked
Sephora$24View at SephoraUlta BeautySame priceMatches: Same cool undertoneBoth claim smudge and transferBoth claim waterproof
Differences: Noticeably different swatch colourLighter8-hour wear rather than long-wearing (longevity)
Slight colour difference · Matte
Ingredients (not scored): 15% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · 8-hour wear rather than long-wearing (longevity) · Does not claim comfort
Retailer shade note: blue red
High confidence· Digital match
Fenty Beauty Trace'd Out Pencil Lip Liner
Every store that sells this shade · prices as last checked
Ulta Beauty$24View at Ulta BeautyUlta Beauty$2 less (8%)Matches: Same longevity: long-wearingSame format and precision: pencilClaims hydration
Differences: Neutral rather than cool undertoneDoes not claim smudge and transferDoes not claim waterproof
Close colour · Matte · Opaque
Ingredients (not scored): 13% ingredient overlap
Differences: Neutral rather than cool undertone · Does not claim smudge and transfer · Does not claim waterproof · Does not claim comfort
Retailer shade note: true red
High confidence· Digital match
Milk Makeup Line + Fill Lip Liner and Allover Lip Color
Every store that sells this shade · prices as last checked
Ulta Beauty$22View at Ulta BeautyUlta Beauty$18 less (75%)Matches: Same longevity: long-wearingBoth claim smudge and transfer
Differences: Warm rather than cool undertoneDoes not claim waterproofDoes not claim comfort
Slight colour difference · Matte
Ingredients (not scored): 11% ingredient overlap
Differences: Warm rather than cool undertone · Does not claim waterproof · Does not claim comfort
Medium confidence· Digital match
L.A. Girl Ultimate Lip Intense Stay Auto Lipliner
Every store that sells this shade · prices as last checked
Ulta Beauty$6View at Ulta BeautyWalgreens$6.49View at WalgreensSephora$1 less (4%)Matches: Both claim smudge and transferBoth claim waterproofBoth claim comfort
Differences: LighterNeutral rather than cool undertone9-hour wear rather than long-wearing (longevity)
Slight colour difference · Matte · Opaque
Ingredients (not scored): 19% ingredient overlap
Differences: Lighter · Neutral rather than cool undertone · 9-hour wear rather than long-wearing (longevity)
Medium confidence· Digital match
Huda Beauty Lip Contour 2.0 Automatic Matte Lip Pencil
Every store that sells this shade · prices as last checked
Sephora$23View at SephoraUlta Beauty$15.51 less (65%)Matches: Same longevity: long-wearingBoth claim smudge and transfer
Differences: Warm rather than cool undertoneDoes not claim waterproofDoes not claim comfort
Slight colour difference
Ingredients (not scored): 11% ingredient overlap
Differences: Warm rather than cool undertone · Does not claim waterproof · Does not claim comfort
Medium confidence· Digital match
Maybelline Color Sensational Shaping Lip Liner
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonWalmart$6.98View at WalmartUlta Beauty$8.49View at Ulta BeautyCVS$9.59View at CVSWalgreens$9.99View at WalgreensUlta Beauty$17.51 less (73%)Matches: Same longevity: long-wearing
Differences: Neutral rather than cool undertoneDoes not claim smudge and transferDoes not claim waterproof
Close colour · Matte · Opaque
Ingredients (not scored): 14% ingredient overlap
Differences: Neutral rather than cool undertone · Does not claim smudge and transfer · Does not claim waterproof · Does not claim comfort
Medium confidence· Digital match
Milani Color Statement Lip Liner
Every store that sells this shade · prices as last checked
Ulta Beauty$6.49View at Ulta BeautyCVS$14.41 less (60%)Matches: Same longevity: long-wearingBoth claim smudge and transfer
Differences: Warm rather than cool undertoneDoes not claim waterproofDoes not claim comfort
Slight colour difference
Ingredients (not scored): 11% ingredient overlap
Differences: Warm rather than cool undertone · Does not claim waterproof · Does not claim comfort
Medium confidence· Digital match
Maybelline Color Sensational Shaping Lip Liner
Every store that sells this shade · prices as last checked
Ulta Beauty(product price)$18 less (75%)Matches: Same longevity: long-wearingSame format and precision: pencil
Differences: Neutral rather than cool undertoneDoes not claim smudge and transferDoes not claim waterproof
Close colour · Matte · Opaque
Ingredients (not scored): 3% ingredient overlap
Differences: Neutral rather than cool undertone · Does not claim smudge and transfer · Does not claim waterproof · Does not claim comfort
Retailer shade note: true red
High confidence· Digital match
NYX Professional Makeup Suede Matte Lip Liner Velvet Soft Vegan Lip Pencil
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $6 · product priceView at Ulta BeautyShowing 12 of 28 matches
NYX Professional Makeup Suede Matte Lip Liner Velvet Soft Vegan Lip Pencil in Cherry Skies, against Buxom Power Line Pout Sculpt Lip Pencil in Painted Rouge. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To NYX Professional Makeup Suede Matte Lip Liner Velvet Soft Vegan Lip Pencil in Cherry Skies.
Weighted ingredient similarity 3%. Ingredients only affect results through the filters.
L.A. Girl Long-Lasting Shockwave Lip Liner in Fiery, against Buxom Power Line Pout Sculpt Lip Pencil in Painted Rouge. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To L.A. Girl Long-Lasting Shockwave Lip Liner in Fiery.
Weighted ingredient similarity 13%. Ingredients only affect results through the filters.
NYX Professional Makeup Suede Matte Lip Liner Velvet Soft Vegan Lip Pencil Cherry Skies
Ulta BeautyYour shade $24 at Ulta Beauty · product price; shade not separately priced
L.A. Girl Long-Lasting Shockwave Lip Liner Fiery
Ulta BeautyYour shade $24 at Ulta Beauty
30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
