Jelly Much Gel Eyeshadow Close to You dupes and alternatives ColourPop
4.5 (1,104)·Pink · Light
Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.
Overall alternativesShade matchesRanked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Differences: Noticeably different swatch colour· Rose rather than pink· 12-hour wear rather than long-wearing (longevity)
Score details
Shade match
63
Finish, pigmentation & format
94
Wear & performance
55
Comfort & skin suitability
50
Slight colour difference · Duochrome · Opaque
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · Rose rather than pink · 12-hour wear rather than long-wearing (longevity) · Does not claim crease resistance
Retailer shade note: sparkling rose gold with a duo-chrome bluish-green shift
Ulta Beauty Collection Cream Eye Shadow Stick in Tutu Much, against ColourPop Jelly Much Gel Eyeshadow in Close to You. Every attribute compared, with its share of the score.
ComparedYour shadeClose to YouClosest shade matchTutu MuchHow they compareScore
Shade match55% of overall98
Colour60%96#efb7c4#eeb9c8Looks identicalColour difference 1.1 (0 is identical)
Depth15%99LightLightSameDepth difference 0.7 on the 0–100 scale
Undertone—not comparableNot listedNot listedUndertone unknown on one side
Colour family25%100PinkPinkSameSame colour family
Finish, pigmentation & format30% of overall · 1 of 3 compared0
Finish65%0GlitterMatteDifferentMatte finish rather than glitter
Pigmentation20%—not comparableNot listedNot listedNot listed for eitherNeither product lists an opacity
Format15%—not comparableNot listedCreamNot listed for eitherFormat not listed for one product
Wear & performance10% of overall58
Longevity50%40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Overall match 62/100Shade match 98/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
about-face Fractal Glitter Eye Paint in Orion, against ColourPop Jelly Much Gel Eyeshadow in Close to You. Every attribute compared, with its share of the score.
ComparedYour shadeClose to YouClosest overall alternativeOrionHow they compareScore
Shade match55% of overall91
Colour60%85#efb7c4#ebb0c5Very close colourColour difference 3.0 (0 is identical)
Depth15%95LightLightSameDepth difference 2.8 on the 0–100 scale
Undertone—not comparableNot listedNot listedUndertone unknown on one side
Colour family25%100PinkPinkSameSame colour family
Finish, pigmentation & format30% of overall · 1 of 3 compared83
Finish65%83GlitterMetallicCloseMetallic finish rather than glitter
Pigmentation20%—not comparableNot listedNot listedNot listed for eitherNeither product lists an opacity
Format15%—not comparableNot listedCreamNot listed for eitherFormat not listed for one product
Wear & performance10% of overall88
Longevity50%100Long-wearingLong-wearingSameBoth products claim long wear
Overall match 86/100Shade match 91/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
31 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Ulta BeautyCosts $19 more
Sephora
