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Olay Simply Ageless 3-in-1 Liquid Foundation 241 Sand Beige dupes and alternatives CoverGirl

Medium light · Neutral · neutral golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free1No drying alcohol3Vegan1Cruelty-free1Oil-free0With SPF2Mineral, applied. Remove

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3 of 31

Only showing matches mineral-based.

  • 1 match has no mineral claim listed and is not shown.

Closest shade match: L'Oréal Paris True Match Hyaluron Tinted Balm Foundation Light

The equivalent shade: scored on colour, depth and undertone only.

Your shade
CoverGirl
241 Sand BeigeChange shade
Depth and undertone: Medium light · Neutral · neutral golden
Finish and coverage: Natural · Medium coverage
The match
L'Oréal Paris
Light
Depth and undertone: Medium light · Neutral · neutral golden
Finish and coverage: Radiant · Light coverage
Shade match
99out of 100
Colour
98
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$17.99Ulta BeautyUlta Beauty
Costs $3.21 more

Your shade $14.78 at Walmart · lowest price $14.97 at Walmart

Ulta BeautyView at Ulta Beauty

Closest overall alternative: bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15 Golden Beige 13

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
CoverGirl
241 Sand BeigeChange shade
Depth and undertone: Medium light · Neutral · neutral golden
Finish and coverage: Natural · Medium coverage
The match
bareMinerals
Golden Beige 13
Depth and undertone: Medium light · Warm · yellow
Finish and coverage: Natural · Medium coverage
Overall match
84out of 100
Shade (Shade match)
95
Finish (Finish & visual result)
89
Wear (Wear & performance)
40
Skin (Skin suitability)
69
Medium confidence· Digital matchWhy it matches
Best price
$39.50SephoraSephora
Costs $24.72 more

Your shade $14.78 at Walmart

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · IT Cosmetics

    CC+ Cream Full Coverage Color Correcting Foundation

    Tan Warm
    Shade match 93
    $39SephoraSephoraCosts $24.22 more

    Matches: Near-identical swatch colourSimilar undertone (warm vs neutral)Same natural finish

    Differences: Full rather than medium coverage

    Score details
    Shade match
    93
    Finish & visual result
    82
    Wear & performance
    40
    Skin suitability
    92

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Full rather than medium coverage

    Retailer shade note: tan complexion with warm yellow undertone

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to CoverGirl Olay Simply Ageless 3-in-1 Liquid Foundation 241 Sand Beige (Medium light · Neutral · neutral golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    5.75

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 5.75

    • Looks identical
    • Medium light · Warm · golden undertone

    $42

    SephoraView at Sephora
  2. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 7.3 N

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 7.3 N

    • Very close colour
    • Medium light · Neutral · neutral golden undertone

    $32

    SephoraView at Sephora
  3. NARS Radiant Creamy Concealer

    Biscuit

    NARS Radiant Creamy Concealer, shade Biscuit

    • Looks identical
    • Medium light · Warm · golden undertone

    $36

    SephoraView at Sephora
  4. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    130

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 130

    • Very close colour
    • Medium light · Neutral · neutral golden undertone

    $12.99

    Ulta BeautyView at Ulta Beauty
  5. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    21.0 Medium Tan

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 21.0 Medium Tan

    • Looks identical
    • Medium light · Warm undertone

    $30

    SephoraView at Sephora
  6. Milk Makeup Future Fluid Longwear Hydrating Concealer

    10W

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 10W

    • Looks identical
    • Medium light · Warm undertone

    $30

    Ulta BeautyView at Ulta Beauty

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

L'Oréal Paris True Match Hyaluron Tinted Balm Foundation in Light, against CoverGirl Olay Simply Ageless 3-in-1 Liquid Foundation in 241 Sand Beige. Every attribute compared, with its share of the score.

ComparedYour shade241 Sand BeigeClosest shade matchLightScore
Shade match55% of overall99
Colour98#d49f76#d69e75Looks identicalColour difference 0.8 (0 is identical)
Depth100Medium lightMedium lightSameDepth difference: 0.1
Retailer descriptionNot statedLightNo depth word in one descriptionNot compared
Undertone100Neutral · neutral goldenNeutral · neutral goldenSamecandidate undertone inferred
Finish & visual result25% of overall · 2 of 4 compared67
Finish56NaturalRadiantSome differenceRadiant finish rather than natural
Coverage80MediumLightCloseLight coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared40
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall92
Skin type92Combination, dry, normal, oilyCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily skin
Overall match 82/100Shade match 99/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris True Match Hyaluron Tinted Balm Foundation in Light.

Same or better

  • Near-identical swatch colour
  • Same neutral undertone
  • Light rather than medium coverage
  • Claims not settling into lines
  • Claims a lightweight feel

Different

  • Radiant finish instead of natural

Ingredients (information only, not scored)

2 shared ingredients; weighted similarity 2%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, high siliconeOil-based, no silicone
FragranceListed (fragrance)Listed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs oil-based; silicone high vs none
View full match

Why the closest overall alternative works

bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15 in Golden Beige 13, against CoverGirl Olay Simply Ageless 3-in-1 Liquid Foundation in 241 Sand Beige. Every attribute compared, with its share of the score.

ComparedYour shade241 Sand BeigeClosest overall alternativeGolden Beige 13Score
Shade match55% of overall95
Colour98#d49f76#d7a178Looks identicalColour difference 0.7 (0 is identical)
Depth98Medium lightMedium lightSameDepth difference: 1.2
Retailer descriptionNot statedLightNo depth word in one descriptionNot compared
Undertone85Neutral · neutral goldenWarm · yellowClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared89
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 2 of 5 compared40
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall69
Skin type69Combination, dry, normal, oilyNormal, dry, combination, sensitiveBoth marketed for combination/​dry/​normal skin
Overall match 84/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15 in Golden Beige 13.

Same or better

  • Near-identical swatch colour
  • Similar undertone (warm vs neutral)
  • Same natural finish
  • Same medium coverage
  • Claims a blurring effect
  • Claims not settling into lines
  • Claims a lightweight feel
  • No fragrance listed
  • Adds SPF 15

Different

  • Not marketed for oily skin

Ingredients (information only, not scored)

0 shared ingredients; weighted similarity 0%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseSilicone-based, high siliconeno silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 15
OverlapSilicone-based vs unknown-based; silicone high vs none
View full match

Where to buy

Closest shade match

L'Oréal Paris True Match Hyaluron Tinted Balm Foundation Light

Match price
$17.99Ulta BeautyUlta Beauty
Costs $3.21 more

Your shade $14.78 at Walmart · lowest price $14.97 at Walmart

Ulta BeautyView at Ulta Beauty

Closest overall alternative

bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15 Golden Beige 13

Best price
$39.50SephoraSephora
Costs $24.72 more

Your shade $14.78 at Walmart

SephoraView at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.