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Olay Simply Ageless 3-in-1 Liquid Foundation Fair Ivory dupes and alternatives CoverGirl

Light medium

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches vegan.

  • 27 matches have no vegan claim listed and are not shown.

Closest shade match: LYS Beauty Triple Fix Blurring and Hydrating Skin Tint Foundation Stick MN1

The equivalent shade: scored on colour, depth and undertone only.

The match
LYS Beauty
MN1
Depth and undertone: Light medium · Neutral
Finish and coverage: Radiant · Medium coverage
Shade match
91out of 100
Colour
98
Depth
99
Undertone
70
Medium confidence· Digital matchWhy it matches
Best price
$28SephoraSephora
Costs $9.01 more

Your shade $18.99 at Ulta Beauty

Closest overall alternative: PÜR 4-in-1 Pressed Mineral Makeup SPF 15 Blush Medium MP3

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
PÜR
Blush Medium MP3
Depth and undertone: Light medium · Cool · pink
Finish and coverage: Natural · Medium coverage
Overall match
85out of 100
Shade (Shade match)
90
Finish (Finish & visual result)
100
Wear (Wear & performance)
40
Skin (Skin suitability)
92
Match price
$34Ulta BeautyUlta Beauty
Costs $15.01 more

Your shade $18.99 at Ulta Beauty · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 88
    $38SephoraSephoraCosts $19.01 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Not marketed for dry skin

    Score details
    Shade match
    88
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    75

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Not marketed for dry skin

    Retailer shade note: medium (warm olive)

    Medium confidence· Digital match

    View match
  2. #4 · e.l.f. Cosmetics

    Soft Glam Satin Foundation

    25 Light Neutral
    Shade match 85
    $8Ulta BeautyUlta Beauty$10.99 less (58%)

    Matches: Very close colourSame natural finishSame medium coverage

    No material differences in the data we have.

    Score details
    Shade match
    85
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Retailer shade note: light with neutral undertones

    Medium confidence· Digital match

    View match
  3. #5 · Hourglass

    Ambient Soft Glow Foundation

    5
    Shade match 89
    $60SephoraSephoraCosts $41.01 more

    Matches: Near-identical swatch colourSame natural finishSame medium coverage

    No material differences in the data we have.

    Score details
    Shade match
    89
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    92

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 16% ingredient overlap

    Retailer shade note: light with neutral undertones

    Medium confidence· Digital match

    View match
  4. #6 · Hourglass

    Ambient Soft Glow Foundation

    7
    Shade match 89
    $60Ulta BeautyUlta Beauty(product price)Costs $41.01 more

    Matches: Very close colourSame natural finishSame medium coverage

    No material differences in the data we have.

    Score details
    Shade match
    89
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    92

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 16% ingredient overlap

    Retailer shade note: light medium with warm undertones

    Medium confidence· Digital match

    View match
  5. Shade match 87
    $52SephoraSephoraCosts $33.01 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Not marketed for combination/oily skinContains drying alcohol

    Score details
    Shade match
    87
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    46

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Not marketed for combination/oily skin · Contains drying alcohol

    Retailer shade note: with olive undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to CoverGirl Olay Simply Ageless 3-in-1 Liquid Foundation Fair Ivory (Light medium) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. e.l.f. Cosmetics 16HR Camo Concealer

    Tan Latte

    e.l.f. Cosmetics 16HR Camo Concealer, shade Tan Latte

    • Very close colour
    • Medium light · Neutral · neutral golden undertone

    $8

  2. Dior Forever Skin Correct Full-Coverage Concealer

    2CR Cool Rosy

    Dior Forever Skin Correct Full-Coverage Concealer, shade 2CR Cool Rosy

    • Very close colour
    • Light medium · Cool · pink undertone

    $42

  3. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Natural Beige

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Natural Beige

    • Very close colour
    • Light medium · Neutral undertone

    $36

  4. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    3.5C

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 3.5C

    • Very close colour
    • Light medium · Cool undertone

    $38

  5. Rare Beauty Liquid Touch Brightening Concealer

    300C

    Rare Beauty Liquid Touch Brightening Concealer, shade 300C

    • Very close colour
    • Light medium · Cool undertone

    $24

  6. Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer

    05 Fair Peach

    Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 05 Fair Peach

    • Close colour
    • Light medium · Warm · peach undertone

    $32

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

LYS Beauty Triple Fix Blurring and Hydrating Skin Tint Foundation Stick in MN1, against CoverGirl Olay Simply Ageless 3-in-1 Liquid Foundation in Fair Ivory. Every attribute compared, with its share of the score.

ComparedYour shadeFair IvoryClosest shade matchMN1Score
Shade match55% of overall91
Colour98#d1ac92#d2ae94Looks identicalColour difference 0.6 (0 is identical)
Depth99Light mediumLight mediumSameDepth difference: 0.9
Retailer descriptionNot statedVery fairNo depth word in one descriptionNot compared
Undertone70UnknownNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall64
Finish56NaturalRadiantSome differenceRadiant finish rather than natural
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared40
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall75
Skin type75Combination, dry, normal, oilyDry, combination, oilyBoth marketed for combination/​dry/​oily skin
Overall match 76/100Shade match 91/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To LYS Beauty Triple Fix Blurring and Hydrating Skin Tint Foundation Stick in MN1.

Same or better

  • Near-identical swatch colour
  • Same medium coverage
  • Claims a skin-like finish
  • Claims a blurring effect
  • Claims long-wearing
  • Claims not settling into lines
  • Claims a lightweight feel
  • No fragrance listed

Different

  • Radiant finish instead of natural
  • Not marketed for normal skin

Ingredients (information only, not scored)

1 shared ingredient; weighted similarity 1%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, high siliconeno silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs unknown-based; silicone high vs none

Why the closest overall alternative works

PÜR 4-in-1 Pressed Mineral Makeup SPF 15 in Blush Medium MP3, against CoverGirl Olay Simply Ageless 3-in-1 Liquid Foundation in Fair Ivory. Every attribute compared, with its share of the score.

ComparedYour shadeFair IvoryClosest overall alternativeBlush Medium MP3Score
Shade match55% of overall90
Colour96#d1ac92#d5ac90Looks identicalColour difference 1.2 (0 is identical)
Depth99Light mediumLight mediumSameDepth difference: 0.5
Retailer descriptionNot statedLightNo depth word in one descriptionNot compared
Undertone70UnknownCool · pinkSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared100
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared40
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall92
Skin type92Combination, dry, normal, oilyCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily skin
Overall match 85/100Shade match 90/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To PÜR 4-in-1 Pressed Mineral Makeup SPF 15 in Blush Medium MP3.

Same or better

  • Near-identical swatch colour
  • Same natural finish
  • Same medium coverage
  • Claims not settling into lines
  • Claims a lightweight feel
  • No fragrance listed
  • Adds SPF 15

Ingredients (information only, not scored)

2 shared ingredients; weighted similarity 2%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseSilicone-based, high siliconeno silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 15
OverlapSilicone-based vs unknown-based; silicone high vs none

Where to buy

Closest shade match

LYS Beauty Triple Fix Blurring and Hydrating Skin Tint Foundation Stick MN1

Best price
$28SephoraSephora
Costs $9.01 more

Your shade $18.99 at Ulta Beauty

Closest overall alternative

PÜR 4-in-1 Pressed Mineral Makeup SPF 15 Blush Medium MP3

Match price
$34Ulta BeautyUlta Beauty
Costs $15.01 more

Your shade $18.99 at Ulta Beauty · product price; shade not separately priced

How these matches are scored

34 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.