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Olay Simply Ageless Instant Wrinkle-Defying Foundation with SPF 28 Classic Ivory 210 dupes and alternatives CoverGirl

Fair

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Coverage

Finish

Formulation

Skin type

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Fragrance-free6No drying alcohol5Vegan, applied. RemoveCruelty-free3Oil-free0With SPF1Mineral2

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Only showing matches vegan.

  • 26 matches have no vegan claim listed and are not shown.

Closest shade matchClosest overall alternative: bareMinerals BAREPRO 24HR Wear Skin-Perfecting Matte Liquid Foundation Mineral SPF 20 Light 21 Neutral

The equivalent shade and the most similar foundation overall.

Your shade
CoverGirl
Classic Ivory 210Change shade
Depth and undertone: Fair
Finish and coverage: Matte · Full coverage
The match
bareMinerals
Light 21 Neutral
Depth and undertone: Fair · Neutral
Finish and coverage: Matte · Full coverage
Overall match
83out of 100
Shade (Shade match)
91
Finish (Finish & visual result)
86
Wear (Wear & performance)
40
Skin (Skin suitability)
100
Shade match
91out of 100
Colour
98
Depth
99
Undertone
70
Medium confidence· Digital matchWhy it matches
Best price
$45Ulta BeautyUlta Beauty
Costs $26.51 more

Your shade $18.49 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Kylie Cosmetics

    Natural Blur Powder Foundation

    1C
    Shade match 91
    $38Ulta BeautyUlta BeautyCosts $19.51 more

    Matches: Near-identical swatch colourSame matte finishClaims a blurring effect

    Differences: Medium rather than full coverageNot marketed for sensitive skinNo SPF

    Score details
    Shade match
    91
    Finish & visual result
    81
    Wear & performance
    40
    Skin suitability
    80

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Medium rather than full coverage · Not marketed for sensitive skin · No SPF

    Retailer shade note: fair with cool subtle peachy undertones

    Medium confidence· Digital match

    View match
  2. #3 · Smashbox

    Always On Skin-Balancing Foundation

    F30N
    Shade match 90
    $45Ulta BeautyUlta Beauty(product price)Costs $26.51 more

    Matches: Near-identical swatch colourSame full coverageClaims 16-hour wear

    Differences: Natural rather than matte finishNo SPF

    Score details
    Shade match
    90
    Finish & visual result
    76
    Wear & performance
    40
    Skin suitability
    100

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Natural rather than matte finish · No SPF

    Retailer shade note: level-three fair with a neutral undertone

    Medium confidence· Digital match

    View match
  3. #4 · Kylie Cosmetics

    Natural Blur Powder Foundation

    2C
    Shade match 90
    $38Ulta BeautyUlta Beauty(product price)Costs $19.51 more

    Matches: Near-identical swatch colourSame matte finishClaims a blurring effect

    Differences: Medium rather than full coverageNot marketed for sensitive skinNo SPF

    Score details
    Shade match
    90
    Finish & visual result
    81
    Wear & performance
    40
    Skin suitability
    80

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Medium rather than full coverage · Not marketed for sensitive skin · No SPF

    Retailer shade note: fair with cool neutral undertones

    Medium confidence· Digital match

    View match
  4. #5 · Hourglass

    Vanish Seamless Finish Foundation Stick

    5.5 Natural
    Shade match 90
    $49SephoraSephoraCosts $30.51 more

    Matches: Near-identical swatch colourSame full coverageClaims 12-hour wear

    Differences: Natural rather than matte finishNot marketed for oily/sensitive skinNo SPF

    Score details
    Shade match
    90
    Finish & visual result
    76
    Wear & performance
    40
    Skin suitability
    60

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Natural rather than matte finish · Not marketed for oily/sensitive skin · No SPF

    Retailer shade note: light, warm undertones

    Medium confidence· Digital match

    View match
  5. #6 · e.l.f. Cosmetics

    Soft Glam Satin Foundation

    13 Fair Neutral
    Shade match 90
    $8Ulta BeautyUlta Beauty(product price)$10.49 less (57%)

    Matches: Near-identical swatch colourClaims long-wearingClaims not settling into lines

    Differences: Natural rather than matte finishMedium rather than full coverageNot marketed for sensitive skin

    Score details
    Shade match
    90
    Finish & visual result
    67
    Wear & performance
    40
    Skin suitability
    80

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · Not marketed for sensitive skin · No SPF

    Retailer shade note: fair with neutral undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to CoverGirl Olay Simply Ageless Instant Wrinkle-Defying Foundation with SPF 28 Classic Ivory 210 (Fair) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Clinique Even Better All-Over Concealer + Eraser

    CN 20 Fair

    Clinique Even Better All-Over Concealer + Eraser, shade CN 20 Fair

    • Looks identical
    • Fair · Neutral · neutral pink undertone

    $22

    SephoraView at Sephora
  2. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    1R02

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 1R02

    • Looks identical
    • Fair · Cool undertone

    $35

    SephoraView at Sephora
  3. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Meringue 2.1 Neutral

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Meringue 2.1 Neutral

    • Looks identical
    • Fair · Neutral undertone

    $31

    SephoraView at Sephora
  4. NARS Soft Matte Complete Concealer

    Custard

    NARS Soft Matte Complete Concealer, shade Custard

    • Looks identical
    • Fair · Neutral undertone

    $36

    SephoraView at Sephora
  5. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Bisque 1.8

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Bisque 1.8

    • Looks identical
    • Fair · Neutral undertone

    $39

    SephoraView at Sephora
  6. Dior Forever Skin Correct Full-Coverage Concealer

    1 Warm

    Dior Forever Skin Correct Full-Coverage Concealer, shade 1 Warm

    • Looks identical
    • Fair · Warm undertone

    $42

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

bareMinerals BAREPRO 24HR Wear Skin-Perfecting Matte Liquid Foundation Mineral SPF 20 in Light 21 Neutral, against CoverGirl Olay Simply Ageless Instant Wrinkle-Defying Foundation with SPF 28 in Classic Ivory 210. Every attribute compared, with its share of the score.

ComparedYour shadeClassic Ivory 210Closest matchLight 21 NeutralScore
Shade match55% of overall91
Colour98#eac9aa#eac7a7Looks identicalColour difference 0.7 (0 is identical)
Depth99FairFairSameDepth difference: 0.8
Retailer descriptionNot statedVery fairNo depth word in one descriptionNot compared
Undertone70UnknownNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared86
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared40
Longevity40Not listed24-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 83/100Shade match 91/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To bareMinerals BAREPRO 24HR Wear Skin-Perfecting Matte Liquid Foundation Mineral SPF 20 in Light 21 Neutral.

Same or better

  • Near-identical swatch colour
  • Same matte finish
  • Same full coverage
  • Claims a skin-like finish
  • Claims 24-hour wear
  • Claims transfer resistance
  • Claims a lightweight feel

Different

  • Contains alcohol
  • SPF 20 instead of SPF 28

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 7%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol)
SPFSPF 28SPF 20
OverlapSilicone-based vs water-based; silicone high vs high
View full match

Where to buy Light 21 Neutral

Best price
$45Ulta BeautyUlta Beauty
Costs $26.51 more

Your shade $18.49 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.