Rouge Dior Lipstick 720 Icone dupes and alternatives Dior
4.7 (2,562)·Rose · Neutral · Medium
Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.
Overall alternativesShade matchesRanked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
Differences: Warm rather than neutral undertone· Buildable rather than opaque (opacity)· 6-hour wear rather than 12-hour wear (longevity)
Score details
Shade match
81
Finish & visual result
84
Wear & performance
70
Comfort & suitability
70
Close colour · Satin · Buildable
Ingredients (not scored): 6% ingredient overlap
Differences: Warm rather than neutral undertone · Buildable rather than opaque (opacity) · 6-hour wear rather than 12-hour wear (longevity) · Does not claim comfort
$6.49$12.99Ulta Beauty$43.51 less (87%)4.1 (18,785)
Matches: Very close colour· Same longevity: 12-hour wear· Claims transfer resistance
Differences: Warm rather than neutral undertone· Pink rather than rose· Buildable rather than opaque (opacity)
Score details
Shade match
81
Finish & visual result
72
Wear & performance
76
Comfort & suitability
40
Very close colour · Matte · Buildable
Ingredients (not scored): 1% ingredient overlap
Differences: Warm rather than neutral undertone · Pink rather than rose · Buildable rather than opaque (opacity) · Does not claim comfort · Does not claim hydration
Dior Rouge Dior On Stage Matte Lipstick in 422 Rosewood Glam, against Dior Rouge Dior Lipstick in 720 Icone. Every attribute compared, with its share of the score.
ComparedYour shade720 IconeClosest shade match422 Rosewood GlamHow they compareScore
Shade match60% of overall94
Colour60%98#ba414a#ba4148Looks identicalColour difference 0.7 (0 is identical)
Depth15%100MediumDeep / darkCloseDepth difference 0.1 on the 0–100 scale
Undertone13%60NeutralWarmSome differenceOne side neutral: partial agreement
Colour family13%100RoseRoseSameSame colour family
Finish & visual result20% of overall88
Finish55%78SatinMatteCloseMatte finish rather than satin
Opacity45%100OpaqueOpaqueSameSame opaque opacity
Wear & performance15% of overall37
Longevity60%3512-hour wear24-hour wearDifferent24-hour wear claimed against 12-hour wear
Transfer resistance40%40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Comfort & suitability5% of overall70
Comfort50%100ClaimedClaimedSameBoth products claim a comfortable feel
Hydration50%40ClaimedNot listedSome differenceOnly your product claims hydration; the match does not list it
Overall match 83/100Shade match 94/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Dior Rouge Dior On Stage Ink Blur Matte Liquid Lipstick in 558 Rosewood Star, against Dior Rouge Dior Lipstick in 720 Icone. Every attribute compared, with its share of the score.
ComparedYour shade720 IconeClosest overall alternative558 Rosewood StarHow they compareScore
Shade match60% of overall92
Colour60%95#ba414a#bc464cLooks identicalColour difference 1.3 (0 is identical)
Depth15%97MediumDeep / darkCloseDepth difference 1.7 on the 0–100 scale
Undertone13%60NeutralCoolSome differenceOne side neutral: partial agreement
Colour family13%100RoseRoseSameSame colour family
Finish & visual result20% of overall88
Finish55%78SatinMatteCloseMatte finish rather than satin
Opacity45%100OpaqueOpaqueSameSame opaque opacity
Wear & performance15% of overall58
Longevity60%7012-hour wearLong-wearingSome differenceYour product claims 12-hour wear; the match says long-wearing without hours
Transfer resistance40%40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Comfort & suitability5% of overall100
Comfort50%100ClaimedClaimedSameBoth products claim a comfortable feel
Overall match 86/100Shade match 92/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Ulta Beauty(product price)$25 less (50%)
