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Camo Hydrating CC Cream SPF 30 Rich 620 W dupes and alternatives e.l.f. Cosmetics

Deep tan · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free9No drying alcohol6Vegan, applied. RemoveCruelty-free7Oil-free0With SPF0Mineral0

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9 of 30

Only showing matches vegan.

  • 21 matches have no vegan claim listed and are not shown.

Closest shade match: L'Oréal Paris True Match Super-Blendable Foundation W9.5 Warm Deep

The equivalent shade: scored on colour, depth and undertone only.

Your shade
e.l.f. Cosmetics
Rich 620 WChange shade
Depth and undertone: Deep tan · Warm
Finish and coverage: Radiant · Full coverage
The match
L'Oréal Paris
W9.5 Warm Deep
Depth and undertone: Deep tan · Warm
Finish and coverage: Natural · Medium coverage
Shade match
93out of 100
Colour
89
Depth
95
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$13.99Ulta BeautyUlta Beauty
$2.01 less (13%)

Your shade $16 at Ulta Beauty · product price; shade not separately priced · lowest price $9.97 at Walmart

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Milani Conceal + Perfect 2-in-1 Foundation Nutmeg

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
e.l.f. Cosmetics
Rich 620 WChange shade
Depth and undertone: Deep tan · Warm
Finish and coverage: Radiant · Full coverage
The match
Milani
Nutmeg
Depth and undertone: Deep tan · Neutral · neutral golden
Finish and coverage: Matte · Full coverage
Overall match
82out of 100
Shade (Shade match)
93
Finish (Finish & visual result)
53
Wear (Wear & performance)
100
Skin (Skin suitability)
50
Medium confidence· Digital matchWhy it matches
Match price
$12.99Ulta BeautyUlta Beauty
$3.01 less (19%)

Your shade $16 at Ulta Beauty · product price; shade not separately priced · lowest price $11.97 at Walmart

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Milani

    Conceal + Perfect 2-in-1 Foundation

    Hazelnut
    Shade match 87
    $11.97WalmartWalmart$4.03 less (25%)

    Matches: Very close colourSame full coverageBoth claim long-wearing

    Differences: Neutral rather than warm undertoneMatte rather than radiant finishNo SPF

    Score details
    Shade match
    87
    Finish & visual result
    53
    Wear & performance
    100
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Neutral rather than warm undertone · Matte rather than radiant finish · No SPF

    Medium confidence· Digital match

    View match
  2. #4 · L'Oréal Paris

    True Match Nude Hyaluronic Tinted Serum

    8.5-9.5 Medium Deep
    Shade match 90
    $20.99Ulta BeautyUlta Beauty(product price)Costs $4.99 more

    Matches: Very close colourSimilar undertone (neutral vs warm)Same radiant finish

    Differences: Light rather than full coverageNo long-wear claimContains drying alcohol

    Score details
    Shade match
    90
    Finish & visual result
    63
    Wear & performance
    40
    Skin suitability
    92

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Light rather than full coverage · No long-wear claim · Contains drying alcohol · No SPF

    Medium confidence· Digital match

    View match
  3. #5 · Haus Labs

    Triclone Skin Tech Medium Coverage Foundation

    415 Medium Deep
    Shade match 84
    $52SephoraSephoraCosts $36 more

    Matches: Very close colourClaims a blurring effectBoth claim long-wearing

    Differences: Neutral rather than warm undertoneNatural rather than radiant finishMedium rather than full coverage

    Score details
    Shade match
    84
    Finish & visual result
    55
    Wear & performance
    80
    Skin suitability
    46

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than radiant finish · Medium rather than full coverage · Not marketed for combination/oily skin · Contains drying alcohol · No SPF

    Retailer shade note: with neutral undertones

    Medium confidence· Digital match

    View match
  4. #6 · Haus Labs

    Triclone Skin Tech Medium Coverage Foundation

    450 Medium Deep
    Shade match 76
    $52SephoraSephoraCosts $36 more

    Matches: Very close colourClaims a blurring effectBoth claim long-wearing

    Differences: Slightly cooler undertoneNatural rather than radiant finishMedium rather than full coverage

    Score details
    Shade match
    76
    Finish & visual result
    55
    Wear & performance
    80
    Skin suitability
    46

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than radiant finish · Medium rather than full coverage · Not marketed for combination/oily skin · Contains drying alcohol · No SPF

    Retailer shade note: with rosy undertones

    Medium confidence· Digital match

    View match
  5. #7 · Polite Society

    More Than a Pretty Face Skin-Caring Foundation

    Very Tan Neutral
    Shade match 40
    $42Ulta BeautyUlta Beauty(product price)Costs $26 more

    Matches: Near-identical swatch colourSame radiant finishSame full coverage

    Differences: Described as tan, yours as rich deepNeutral rather than warm undertoneNo SPF

    Score details
    Shade match
    40
    Finish & visual result
    100
    Wear & performance
    63
    Skin suitability
    92

    Looks identical · Radiant · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Described as tan, yours as rich deep · Neutral rather than warm undertone · No SPF

    Retailer shade note: very tan with neutral red undertone for dark tan skin

    Low confidence· Digital matchRetailer descriptions disagree: described as tan, yours as rich deep

    View match
  6. #8 · LYS Beauty

    Triple Fix Blurring and Hydrating Skin Tint Foundation Stick

    DN5
    Shade match 40
    $28SephoraSephoraCosts $12 more

    Matches: Very close colourSame radiant finishClaims a skin-like finish

    Differences: Described as deep, yours as rich deepNeutral rather than warm undertoneMedium rather than full coverage

    Score details
    Shade match
    40
    Finish & visual result
    73
    Wear & performance
    68
    Skin suitability
    75

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Described as deep, yours as rich deep · Neutral rather than warm undertone · Medium rather than full coverage · Not marketed for normal skin · No SPF

    Retailer shade note: hazelnut - dark brown skin with neutral undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as deep, yours as rich deep

    View match
  7. #9 · Hourglass

    Veil Hydrating Skin Tint Foundation

    15
    Shade match 40
    $49SephoraSephoraCosts $33 more

    Matches: Very close colourSame warm undertoneSame radiant finish

    Differences: Described as medium tan, yours as rich deepLight rather than full coverageNot marketed for oily skin

    Score details
    Shade match
    40
    Finish & visual result
    63
    Wear & performance
    80
    Skin suitability
    75

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Described as medium tan, yours as rich deep · Light rather than full coverage · Not marketed for oily skin · No SPF

    Retailer shade note: Medium deep with warm undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as medium tan, yours as rich deep

    View match

Looking for a concealer in your shade?

The closest shade to e.l.f. Cosmetics Camo Hydrating CC Cream SPF 30 Rich 620 W (Deep tan · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. e.l.f. Cosmetics 16HR Camo Concealer

    Rich Chocolate

    e.l.f. Cosmetics 16HR Camo Concealer, shade Rich Chocolate

    • Close colour
    • Deep tan · Warm undertone

    $8

    Ulta BeautyView at Ulta Beauty

Closest concealers

  1. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    6W

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 6W

    • Very close colour
    • Deep tan · Warm · golden undertone

    $38

    SephoraView at Sephora
  2. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Butterscotch

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Butterscotch

    • Close colour
    • Tan · Warm · golden undertone

    $36

    SephoraView at Sephora
  3. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Deep Golden

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Deep Golden

    • Close colour
    • Tan · Warm · golden undertone

    $12

    Ulta BeautyView at Ulta Beauty
  4. L'Oréal Paris True Match Radiant Serum Concealer

    N9

    L'Oréal Paris True Match Radiant Serum Concealer, shade N9

    • Very close colour
    • Deep tan · Neutral undertone

    $16.99

    Ulta BeautyView at Ulta Beauty
  5. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    43.0 Deep Honey

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 43.0 Deep Honey

    • Close colour
    • Deep tan · Warm undertone

    $30

    Ulta BeautyView at Ulta Beauty
  6. Maybelline Fit Me Natural Finish Concealer

    055 Hazelnut

    Maybelline Fit Me Natural Finish Concealer, shade 055 Hazelnut

    • Close colour
    • Deep tan

    $10.99

    Ulta BeautyView at Ulta Beauty

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

L'Oréal Paris True Match Super-Blendable Foundation in W9.5 Warm Deep, against e.l.f. Cosmetics Camo Hydrating CC Cream SPF 30 in Rich 620 W. Every attribute compared, with its share of the score.

ComparedYour shadeRich 620 WClosest shade matchW9.5 Warm DeepScore
Shade match55% of overall93
Colour89#a76942#9e6540Very close colourColour difference 2.4 (0 is identical)
Depth95Deep tanDeep tanSameDepth difference: 3.1
Retailer descriptionRich deepNot statedNo depth word in one descriptionNot compared
Undertone100WarmWarmSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared54
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage60FullMediumSome differenceMedium coverage rather than full
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 1 of 5 compared40
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall92
Skin type92Combination, dry, normal, oilyCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily skin
Overall match 75/100Shade match 93/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris True Match Super-Blendable Foundation in W9.5 Warm Deep.

Same or better

  • $2.01 less
  • Very close colour
  • Same warm undertone
  • Claims a skin-like finish

Different

  • Natural finish instead of radiant
  • Medium rather than full coverage
  • No long-wear claim
  • No SPF

Ingredients (information only, not scored)

13 shared ingredients; weighted similarity 20%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BasePowder-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 30Not listed
OverlapPowder-based vs water-based; silicone high vs high
View full match

Why the closest overall alternative works

Milani Conceal + Perfect 2-in-1 Foundation in Nutmeg, against e.l.f. Cosmetics Camo Hydrating CC Cream SPF 30 in Rich 620 W. Every attribute compared, with its share of the score.

ComparedYour shadeRich 620 WClosest overall alternativeNutmegScore
Shade match55% of overall93
Colour95#a76942#a76d46Looks identicalColour difference 1.5 (0 is identical)
Depth98Deep tanDeep tanSameDepth difference: 1.4
Retailer descriptionRich deepNot statedNo depth word in one descriptionNot compared
Undertone85WarmNeutral · neutral goldenClosecandidate undertone inferred
Finish & visual result25% of overall · 2 of 4 compared53
Finish12RadiantMatteDifferentMatte finish rather than radiant
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 1 of 5 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Combination, dry, normal, oilyNot publishedSkin-type suitability not published for one product
Overall match 82/100Shade match 93/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Milani Conceal + Perfect 2-in-1 Foundation in Nutmeg.

Same or better

  • $3.01 less
  • Near-identical swatch colour
  • Similar undertone (neutral vs warm)
  • Same full coverage
  • Both claim long-wearing

Different

  • Matte finish instead of radiant
  • No SPF

Ingredients (information only, not scored)

9 shared ingredients; weighted similarity 12%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BasePowder-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 30Not listed
OverlapPowder-based vs water-based; silicone high vs high
View full match

Where to buy

Closest shade match

L'Oréal Paris True Match Super-Blendable Foundation W9.5 Warm Deep

Match price
$13.99Ulta BeautyUlta Beauty
$2.01 less (13%)

Your shade $16 at Ulta Beauty · product price; shade not separately priced · lowest price $9.97 at Walmart

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Milani Conceal + Perfect 2-in-1 Foundation Nutmeg

Match price
$12.99Ulta BeautyUlta Beauty
$3.01 less (19%)

Your shade $16 at Ulta Beauty · product price; shade not separately priced · lowest price $11.97 at Walmart

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.