Medium · Warm undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
3 of 30 matches
Only showing matches without silicones.
The equivalent shade and the most similar foundation overall.
Ulta BeautyYour shade $8 at Ulta Beauty
Well People Skinforia Serum Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$21View at Ulta Beauty
Target$30View at TargetRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
SephoraCosts $46 moreMatches: Near-identical swatch colourSame warm undertoneSame natural finish
No material differences in the data we have.
Looks identical · Natural · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Retailer shade note: medium with warm undertones
Medium confidence· Digital match
Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation
Every store that sells this shade · prices as last checked
Sephora$54View at SephoraUlta Beautyfrom $54 · product priceView at Ulta Beauty
Macy's$54View at Macy'sUlta Beauty(product price)Costs $52 moreMatches: Near-identical swatch colourSame warm undertoneSame natural finish
Differences: Does not claim not settling into linesDoes not claim a lightweight feelContains listed fragrance
Looks identical · Natural · Medium coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Does not claim not settling into lines · Does not claim a lightweight feel · Contains listed fragrance
Retailer shade note: medium skin with golden undertones
Medium confidence· Digital match
Dior Forever Hydra Nude Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $60 · product priceView at Ulta BeautyThe closest shade to e.l.f. Cosmetics Soft Glam Satin Foundation 33 Medium Warm (Medium · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Caramel
4W
$38
WN 100 Deep Honey
$22
Toasted Almond 5.3 Golden
$31
380W
$24
Tone 08 W
$32
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Well People Skinforia Serum Foundation in 30 Medium Tan Warm, against e.l.f. Cosmetics Soft Glam Satin Foundation in 33 Medium Warm. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Well People Skinforia Serum Foundation in 30 Medium Tan Warm.
9 shared ingredients; weighted similarity 17%. Ingredients only affect results through the filters.
Ulta BeautyYour shade $8 at Ulta Beauty
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
