Double Wear Stay-in-Place Matte Powder Foundation 4W2 Toasty Toffee dupes and alternatives Estée Lauder
4.1 (305)·Medium · Olive · warm olive undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
$14Ulta Beauty(product price)$38 less (73%)3.5 (10)
Matches: Very close colour· Same matte finish· Claims a blurring effect
Differences: Warm rather than olive undertone· Buildable rather than full coverage· Does not claim not settling into lines
Score details
Shade match
91
Finish & visual result
81
Wear & performance
63
Skin suitability
84
Very close colour · Matte · Buildable coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Warm rather than olive undertone · Buildable rather than full coverage · Does not claim not settling into lines · Does not claim colour stability
Retailer shade note: medium or tan skin tones with a warm red undertone
$16Ulta Beauty(product price)$36 less (69%)4.0 (94)
Matches: Near-identical swatch colour· Same matte finish· Claims a skin-like finish
Differences: Warm rather than olive undertone· Medium rather than full coverage· No long-wear claim
Score details
Shade match
93
Finish & visual result
73
Wear & performance
51
Skin suitability
84
Looks identical · Matte · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Warm rather than olive undertone · Medium rather than full coverage · No long-wear claim · Does not claim not settling into lines · Does not claim colour stability
$35Ulta Beauty(product price)$17 less (33%)4.5 (732)
Matches: Very close colour· Same matte finish· Claims a blurring effect
Differences: Warm rather than olive undertone· Buildable rather than full coverage· No long-wear claim
Score details
Shade match
90
Finish & visual result
81
Wear & performance
55
Skin suitability
33
Very close colour · Matte · Buildable coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Warm rather than olive undertone · Buildable rather than full coverage · No long-wear claim · Does not claim colour stability · Does not claim a lightweight feel · Not marketed for normal/oily skin
Retailer shade note: medium to tan with golden undertones
Matches: Near-identical swatch colour· Same olive undertone· Claims a blurring effect
Differences: Natural rather than matte finish· Buildable rather than full coverage· Does not claim not settling into lines
Score details
Shade match
94
Finish & visual result
62
Wear & performance
63
Skin suitability
60
Looks identical · Natural · Buildable coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Natural rather than matte finish · Buildable rather than full coverage · Does not claim not settling into lines · Does not claim colour stability · Not marketed for combination skin
Retailer shade note: Tan skin with neutral-olive undertones
Matches: Very close colour· Same olive undertone· Both claim 12-hour wear
Differences: Radiant rather than matte finish· Medium rather than full coverage· Does not claim colour stability
Score details
Shade match
95
Finish & visual result
43
Wear & performance
70
Skin suitability
60
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Radiant rather than matte finish · Medium rather than full coverage · Does not claim colour stability · Does not claim a lightweight feel · Not marketed for oily skin
Matches: Very close colour· Same olive undertone· Claims a blurring effect
Differences: Radiant rather than matte finish· Light rather than full coverage· No long-wear claim
Score details
Shade match
95
Finish & visual result
28
Wear & performance
40
Skin suitability
28
Very close colour · Radiant · Light coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Radiant rather than matte finish · Light rather than full coverage · No long-wear claim · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel · Not marketed for combination/oily skin
Retailer shade note: Medium with golden olive undertones
The closest shade to Estée Lauder Double Wear Stay-in-Place Matte Powder Foundation 4W2 Toasty Toffee (Medium · Olive · warm olive undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Lawless Forget The Filler Skin-Plumping Line-Smoothing Foundation in 16T, against Estée Lauder Double Wear Stay-in-Place Matte Powder Foundation in 4W2 Toasty Toffee. Every attribute compared, with its share of the score.
ComparedYour shade4W2 Toasty ToffeeClosest shade match16THow they compareScore
Shade match55% of overall95
Colour60%93#d69665#cf9768Very close colourColour difference 1.9 (0 is identical)
Depth15%99MediumMediumSameDepth difference: 0.7
Retailer descriptionMedium tanTanSome differenceRetailer descriptions one depth band apart
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability15%40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort15%100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type100%60Combination, normal, oilyCombination, oily, sensitiveBoth marketed for combination/oily skin
Overall match 82/100Shade match 95/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Tarte Face Tape Full Coverage Foundation in 42S Tan Sand, against Estée Lauder Double Wear Stay-in-Place Matte Powder Foundation in 4W2 Toasty Toffee. Every attribute compared, with its share of the score.
ComparedYour shade4W2 Toasty ToffeeClosest overall alternative42S Tan SandHow they compareScore
Shade match55% of overall94
Colour60%98#d69665#d69562Looks identicalColour difference 0.5 (0 is identical)
Depth15%99MediumMediumSameDepth difference: 0.4
Retailer descriptionMedium tanTanSome differenceRetailer descriptions one depth band apart
Transfer resistance20%40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling20%100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability15%40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort15%100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100%100Combination, normal, oilyNormal, combination, oilyBoth marketed for combination/normal/oily skin
Overall match 91/100Shade match 94/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Sephora$10 less (19%)
