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Double Wear Stay-in-Place Foundation 4W2 Toasty Toffee dupes and alternatives Estée Lauder

Medium · Olive · warm olive undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches made for sensitive skin.

  • 1 match has no skin type listed and is not shown.

Closest shade match: Tarte Timeless Hydrating Foundation 38N Medium-Tan Neutral

The equivalent shade: scored on colour, depth and undertone only.

Closest overall alternative: Maybelline Super Stay Up to 24HR Hybrid Powder-Foundation 340

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Overall match
85out of 100
Shade (Shade match)
87
Finish (Finish & visual result)
91
Wear (Wear & performance)
70
Skin (Skin suitability)
84
Match price
$15.99Ulta BeautyUlta Beauty
$36.01 less (69%)

Your shade $52 at Sephora · product price; shade not separately priced · lowest price $11.98 at Walmart

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Maybelline

    Super Stay Lumi-Matte Foundation

    330
    Shade match 81
    $15.99Ulta BeautyUlta Beauty(product price)$36.01 less (69%)

    Matches: Same matte finishBoth claim transfer resistanceBoth claim a lightweight feel

    Differences: Neutral rather than olive undertoneFull rather than medium coverageContains drying alcohol

    Score details
    Shade match
    81
    Finish & visual result
    91
    Wear & performance
    86
    Skin suitability
    84

    Close colour · Matte · Full coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Neutral rather than olive undertone · Full rather than medium coverage · Contains drying alcohol

    Retailer shade note: neutral undertones

    Medium confidence· Digital match

    View match
  2. Shade match 85
    $39.50Ulta BeautyUlta Beauty(product price)$12.50 less (24%)

    Matches: Same matte finishClaims a blurring effectClaims not settling into lines

    Differences: Warm rather than olive undertoneBuildable rather than medium coverageNo long-wear claim

    Score details
    Shade match
    85
    Finish & visual result
    89
    Wear & performance
    51
    Skin suitability
    84

    Close colour · Matte · Buildable coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Warm rather than olive undertone · Buildable rather than medium coverage · No long-wear claim · Does not claim transfer resistance

    Retailer shade note: for medium deep warm skin with a golden hue

    Medium confidence· Digital match

    View match
  3. #5 · Laura Mercier

    Real Flawless Feather Matte Powder Foundation

    4N Palmier
    Shade match 80
    $54Ulta BeautyUlta Beauty(product price)Costs $2 more

    Matches: Same matte finishClaims a blurring effectBoth claim transfer resistance

    Differences: Neutral rather than olive undertoneBuildable rather than medium coverage

    Score details
    Shade match
    80
    Finish & visual result
    89
    Wear & performance
    58
    Skin suitability
    84

    Close colour · Matte · Buildable coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Neutral rather than olive undertone · Buildable rather than medium coverage

    Retailer shade note: medium with neutral undertones

    High confidence· Digital match

    View match
  4. #6 · Charlotte Tilbury

    Airbrush Flawless Foundation

    10 Neutral
    Shade match 82
    $52SephoraSephoraSame price

    Matches: Same matte finishSame medium coverageClaims a skin-like finish

    Differences: Neutral rather than olive undertoneContains drying alcohol

    Score details
    Shade match
    82
    Finish & visual result
    79
    Wear & performance
    64
    Skin suitability
    84

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Neutral rather than olive undertone · Contains drying alcohol

    Retailer shade note: tan with neutral undertones

    Medium confidence· Digital match

    View match
  5. Shade match 80
    $14.59TargetTarget$37.41 less (72%)

    Matches: Same matte finishClaims a blurring effectAdds SPF 15

    Differences: Full rather than medium coverageDoes not claim transfer resistanceDoes not claim a lightweight feel

    Score details
    Shade match
    80
    Finish & visual result
    81
    Wear & performance
    54
    Skin suitability
    84

    Colour not compared · Matte · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Full rather than medium coverage · Does not claim transfer resistance · Does not claim a lightweight feel

    Low confidence· Digital match

    View match
  6. #8 · Laura Mercier

    Real Flawless Feather Matte Powder Foundation

    4C Canelé
    Shade match 75
    $54Ulta BeautyUlta Beauty(product price)Costs $2 more

    Matches: Very close colourSame matte finishClaims a blurring effect

    Differences: Slightly cooler undertoneBuildable rather than medium coverage

    Score details
    Shade match
    75
    Finish & visual result
    89
    Wear & performance
    58
    Skin suitability
    84

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Slightly cooler undertone · Buildable rather than medium coverage

    Retailer shade note: medium with cool undertones

    High confidence· Digital match

    View match
  7. Shade match 85
    $53Ulta BeautyUlta Beauty(product price)Costs $1 more

    Matches: Same medium coverageBoth claim transfer resistanceAdds SPF 27

    Differences: Warm rather than olive undertoneNatural rather than matte finishDoes not claim a lightweight feel

    Score details
    Shade match
    85
    Finish & visual result
    76
    Wear & performance
    56
    Skin suitability
    28

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Warm rather than olive undertone · Natural rather than matte finish · Does not claim a lightweight feel · Not marketed for dry/oily skin · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: medium with warm golden undertones

    Medium confidence· Digital match

    View match
  8. #10 · L'Oréal Paris

    Infallible Cushion Foundation

    300 Cool
    Shade match 74
    $19.99Ulta BeautyUlta Beauty$32.01 less (62%)

    Matches: Very close colourSame matte finishClaims a skin-like finish

    Differences: Slightly cooler undertoneBuildable rather than medium coverage

    Score details
    Shade match
    74
    Finish & visual result
    79
    Wear & performance
    70
    Skin suitability
    84

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 22% ingredient overlap

    Differences: Slightly cooler undertone · Buildable rather than medium coverage

    High confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Estée Lauder Double Wear Stay-in-Place Foundation 4W2 Toasty Toffee (Medium · Olive · warm olive undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    4N

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 4N

    • Close colour
    • Medium · Neutral undertone

    $38

Closest concealers

  1. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    11.5 Tan

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 11.5 Tan

    • Very close colour
    • Medium light · Warm undertone

    $36

  2. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 08 W

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 08 W

    • Very close colour
    • Medium · Warm · golden undertone

    $32

  3. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC42

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC42

    • Very close colour
    • Medium · Warm · golden undertone

    $30

  4. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Medium Golden

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Medium Golden

    • Close colour
    • Medium · Warm · golden undertone

    $12

  5. L'Oréal Paris Infallible Full Wear Waterproof Concealer

    400 Caramel

    L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 400 Caramel

    • Close colour
    • Medium

    $15.99

  6. L'Oréal Paris True Match Radiant Serum Concealer

    N8

    L'Oréal Paris True Match Radiant Serum Concealer, shade N8

    • Close colour
    • Medium · Neutral undertone

    $16.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Tarte Timeless Hydrating Foundation in 38N Medium-Tan Neutral, against Estée Lauder Double Wear Stay-in-Place Foundation in 4W2 Toasty Toffee. Every attribute compared, with its share of the score.

ComparedYour shade4W2 Toasty ToffeeClosest shade match38N Medium-Tan NeutralScore
Shade match55% of overall88
Colour95#e09264#d99266Looks identicalColour difference 1.5 (0 is identical)
Depth98MediumMediumSameDepth difference: 1.1
Retailer descriptionMedium tanNot statedNo depth word in one descriptionNot compared
Undertone65Olive · warm oliveNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared70
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage100MediumBuildableCloseBuildable coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared45
Longevity2036-hour wear12-hour wearDifferent12-hour wear claimed against 36-hour wear
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Dry, combination, oilyCombination, dry, normal, oily, sensitiveBoth marketed for dry/​combination/​oily skin
Overall match 77/100Shade match 88/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Tarte Timeless Hydrating Foundation in 38N Medium-Tan Neutral.

Same or better

  • $10 less
  • Near-identical swatch colour
  • Buildable rather than medium coverage
  • Claims a blurring effect
  • Both claim a lightweight feel

Different

  • Neutral rather than olive undertone
  • Natural finish instead of matte
  • Does not claim transfer resistance

Ingredients (information only, not scored)

9 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseOil-based, high siliconeWater-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapOil-based vs water-based; silicone high vs none

Why the closest overall alternative works

Maybelline Super Stay Up to 24HR Hybrid Powder-Foundation in 340, against Estée Lauder Double Wear Stay-in-Place Foundation in 4W2 Toasty Toffee. Every attribute compared, with its share of the score.

ComparedYour shade4W2 Toasty ToffeeClosest overall alternative340Score
Shade match55% of overall87
Colour94#e09264#da8d62Very close colourColour difference 1.7 (0 is identical)
Depth96MediumMediumSameDepth difference: 2.7
Retailer descriptionMedium tanNot statedNo depth word in one descriptionNot compared
Undertone65Olive · warm oliveNeutralSome differencecandidate undertone inferred
Finish & visual result25% of overall · 2 of 4 compared91
Finish100MatteMatteSameSame matte finish
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared70
Longevity3536-hour wear24-hour wearDifferent24-hour wear claimed against 36-hour wear
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Dry, combination, oilyCombination, dry, normal, oily, sensitiveBoth marketed for dry/​combination/​oily skin
Overall match 85/100Shade match 87/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Maybelline Super Stay Up to 24HR Hybrid Powder-Foundation in 340.

Same or better

  • $36.01 less
  • Very close colour
  • Same matte finish
  • Full rather than medium coverage
  • Both claim transfer resistance
  • Both claim a lightweight feel

Different

  • Neutral rather than olive undertone

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 9%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseOil-based, high siliconePowder-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapOil-based vs powder-based; silicone high vs high

Where to buy

Closest shade match

Tarte Timeless Hydrating Foundation 38N Medium-Tan Neutral

Match price
$42Ulta BeautyUlta Beauty
$10 less (19%)

Your shade $52 at Sephora · product price; shade not separately priced

Closest overall alternative

Maybelline Super Stay Up to 24HR Hybrid Powder-Foundation 340

Match price
$15.99Ulta BeautyUlta Beauty
$36.01 less (69%)

Your shade $52 at Sephora · product price; shade not separately priced · lowest price $11.98 at Walmart

Ulta BeautyView at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.