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Pro Filt'r Fluid Flex Natural Matte Longwear Foundation 286W dupes and alternatives Fenty Beauty

Medium · Warm · golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches in serum form.

  • 4 matches have no formulation listed and are not shown.

Closest shade match: MAC Cosmetics Studio Radiance Serum Powered Foundation NW20

The equivalent shade: scored on colour, depth and undertone only.

The match
MAC Cosmetics
NW20
Depth and undertone: Medium · Neutral · neutral golden
Finish and coverage: Radiant · Full coverage
Shade match
94out of 100
Colour
96
Depth
100
Undertone
85
Medium confidence· Digital matchWhy it matches
Match price
$46Ulta BeautyUlta Beauty
$2 less (4%)

Your shade $48 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Well People Skinforia Serum Foundation 26 Medium Warm

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
Well People
26 Medium Warm
Depth and undertone: Medium · Warm
Finish and coverage: Natural · Buildable coverage
Overall match
84out of 100
Shade (Shade match)
80
Finish (Finish & visual result)
100
Wear (Wear & performance)
67
Skin (Skin suitability)
90
Best price
$30TargetTarget
$18 less (38%)

Your shade $48 at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 90
    $46Ulta BeautyUlta Beauty(product price)$2 less (4%)

    Matches: Near-identical swatch colourClaims a blurring effectBoth claim transfer resistance

    Differences: Neutral rather than warm undertoneRadiant rather than natural finishFull rather than medium coverage

    Score details
    Shade match
    90
    Finish & visual result
    58
    Wear & performance
    82
    Skin suitability
    84

    Looks identical · Radiant · Full coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Neutral rather than warm undertone · Radiant rather than natural finish · Full rather than medium coverage · No skin-like finish claimed · Does not claim colour stability

    Retailer shade note: tanned neutral beige with peach undertone for medium skin

    Medium confidence· Digital match

    View match
  2. Shade match 86
    $46Ulta BeautyUlta Beauty(product price)$2 less (4%)

    Matches: Very close colourClaims a blurring effectBoth claim transfer resistance

    Differences: Neutral rather than warm undertoneRadiant rather than natural finishFull rather than medium coverage

    Score details
    Shade match
    86
    Finish & visual result
    58
    Wear & performance
    82
    Skin suitability
    84

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Neutral rather than warm undertone · Radiant rather than natural finish · Full rather than medium coverage · No skin-like finish claimed · Does not claim colour stability

    Retailer shade note: beige with neutral undertone for light skin

    Medium confidence· Digital match

    View match
  3. #5 · Well People

    Skinforia Serum Foundation

    24 Light Medium Neutral
    Shade match 70
    $30TargetTarget$18 less (38%)

    Matches: Same natural finishBoth claim a skin-like finishBoth claim long-wearing

    Differences: Slightly lighterNeutral rather than warm undertoneBuildable rather than medium coverage

    Score details
    Shade match
    70
    Finish & visual result
    100
    Wear & performance
    67
    Skin suitability
    90

    Colour not compared · Natural · Buildable coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly lighter · Neutral rather than warm undertone · Buildable rather than medium coverage · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability

    Low confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Fenty Beauty Pro Filt'r Fluid Flex Natural Matte Longwear Foundation 286W (Medium · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    220

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 220

    • Nearest in this range
    • Fair · Warm undertone

    $30

Closest concealers

  1. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    5.75

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 5.75

    • Looks identical
    • Medium light · Warm · golden undertone

    $42

  2. Milk Makeup Future Fluid Longwear Hydrating Concealer

    10W

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 10W

    • Looks identical
    • Medium light · Warm undertone

    $30

  3. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    21.0 Medium Tan

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 21.0 Medium Tan

    • Very close colour
    • Medium light · Warm undertone

    $30

  4. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    3W1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 3W1

    • Very close colour
    • Medium light · Warm undertone

    $34

  5. Dior Forever Skin Correct Full-Coverage Concealer

    3WP Warm Peach

    Dior Forever Skin Correct Full-Coverage Concealer, shade 3WP Warm Peach

    • Very close colour
    • Medium light · Warm · peach undertone

    $42

  6. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Medium Golden

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Medium Golden

    • Very close colour
    • Medium · Warm · golden undertone

    $12

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

MAC Cosmetics Studio Radiance Serum Powered Foundation in NW20, against Fenty Beauty Pro Filt'r Fluid Flex Natural Matte Longwear Foundation in 286W. Every attribute compared, with its share of the score.

ComparedYour shade286WClosest shade matchNW20Score
Shade match55% of overall94
Colour96#d19b75#cf9c74Looks identicalColour difference 1.2 (0 is identical)
Depth100MediumMediumSameDepth difference: 0.0
Retailer descriptionLight mediumNot statedNo depth word in one descriptionNot compared
Undertone85Warm · goldenNeutral · neutral goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall58
Finish56NaturalRadiantSome differenceRadiant finish rather than natural
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall82
Longevity70Long-wearing12-hour wearSome differenceThe match claims 12-hour wear; your product says long-wearing without hours
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, combination, oilyCombination, dry, normal, oily, sensitiveBoth marketed for normal/​combination/​oily skin
Overall match 83/100Shade match 94/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To MAC Cosmetics Studio Radiance Serum Powered Foundation in NW20.

Same or better

  • $2 less
  • Near-identical swatch colour
  • Similar undertone (neutral vs warm)
  • Full rather than medium coverage
  • Claims a blurring effect
  • Both claim transfer resistance
  • Both claim not settling into lines
  • Both claim a lightweight feel

Different

  • Radiant finish instead of natural
  • No skin-like finish claimed
  • Does not claim colour stability

Ingredients (information only, not scored)

9 shared ingredients; weighted similarity 13%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high

Why the closest overall alternative works

Well People Skinforia Serum Foundation in 26 Medium Warm, against Fenty Beauty Pro Filt'r Fluid Flex Natural Matte Longwear Foundation in 286W. Every attribute compared, with its share of the score.

ComparedYour shade286WClosest overall alternative26 Medium WarmScore
Shade match55% of overall80
Colournot comparable#d19b75No swatchNot comparedNo swatch colour on one side
Depth94MediumMediumSameDepth difference: 3.4
Retailer descriptionLight mediumNot statedNo depth word in one descriptionNot compared
Undertone100Warm · goldenWarmClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared100
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumBuildableCloseBuildable coverage rather than medium (buildable: one step of tolerance)
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall67
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall90
Skin type90Normal, combination, oilyCombination, dry, normal, oilyBoth marketed for normal/​combination/​oily skin
Overall match 84/100Shade match 80/100Low confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Well People Skinforia Serum Foundation in 26 Medium Warm.

Same or better

  • $18 less
  • Same warm undertone
  • Same natural finish
  • Buildable rather than medium coverage
  • Both claim a skin-like finish
  • Both claim long-wearing
  • Both claim a lightweight feel

Different

  • Does not claim transfer resistance
  • Does not claim not settling into lines
  • Does not claim colour stability

Not compared

  • Colour not compared: swatch data missing

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 8%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeno silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs unknown-based; silicone high vs none

Where to buy

Closest shade match

MAC Cosmetics Studio Radiance Serum Powered Foundation NW20

Match price
$46Ulta BeautyUlta Beauty
$2 less (4%)

Your shade $48 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Well People Skinforia Serum Foundation 26 Medium Warm

Best price
$30TargetTarget
$18 less (38%)

Your shade $48 at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.