Pro Filt'r Fluid Flex Natural Matte Longwear Foundation 286W dupes and alternatives Fenty Beauty
4.6 (4,140)·Medium · Warm · golden undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Near-identical swatch colour· Same warm undertone· Both claim a skin-like finish
Differences: Radiant rather than natural finish· Buildable rather than medium coverage· Does not claim transfer resistance
Score details
Shade match
97
Finish & visual result
76
Wear & performance
76
Skin suitability
84
Looks identical · Radiant · Buildable coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Radiant rather than natural finish · Buildable rather than medium coverage · Does not claim transfer resistance · Does not claim not settling into lines
Retailer shade note: light medium with warm peach undertones
$16Ulta Beauty(product price)$32 less (67%)4.3 (699)
Matches: Near-identical swatch colour· Same warm undertone· Same natural finish
Differences: No skin-like finish claimed· No long-wear claim· Does not claim transfer resistance
Score details
Shade match
99
Finish & visual result
79
Wear & performance
40
Skin suitability
84
Looks identical · Natural · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel
Matches: Very close colour· Same warm undertone· Same natural finish
Differences: No skin-like finish claimed· No long-wear claim· Does not claim transfer resistance
Score details
Shade match
95
Finish & visual result
79
Wear & performance
61
Skin suitability
56
Very close colour · Natural · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim colour stability · Not marketed for oily skin
Retailer shade note: light warm skin with yellow undertones
Matches: Very close colour· Same warm undertone· Same natural finish
Differences: Light rather than medium coverage· No skin-like finish claimed· No long-wear claim
Score details
Shade match
95
Finish & visual result
79
Wear & performance
49
Skin suitability
84
Very close colour · Natural · Light coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Light rather than medium coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability
Matches: Near-identical swatch colour· Both claim a skin-like finish· Claims a blurring effect
Differences: Neutral rather than warm undertone· Radiant rather than natural finish· Buildable rather than medium coverage
Score details
Shade match
89
Finish & visual result
76
Wear & performance
76
Skin suitability
84
Looks identical · Radiant · Buildable coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Neutral rather than warm undertone · Radiant rather than natural finish · Buildable rather than medium coverage · Does not claim transfer resistance · Does not claim not settling into lines
Retailer shade note: light medium with neutral undertones
Matches: Same warm undertone· Same natural finish· Both claim a skin-like finish
Differences: Buildable rather than medium coverage· Does not claim transfer resistance· Does not claim not settling into lines
Score details
Shade match
80
Finish & visual result
100
Wear & performance
67
Skin suitability
90
Colour not compared · Natural · Buildable coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Buildable rather than medium coverage · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability
Matches: Very close colour· Similar undertone (neutral vs warm)· Same natural finish
Differences: Buildable rather than medium coverage· No skin-like finish claimed· No long-wear claim
Score details
Shade match
92
Finish & visual result
79
Wear & performance
58
Skin suitability
84
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 23% ingredient overlap
Differences: Buildable rather than medium coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines
$13.99Ulta Beauty(product price)$34.01 less (71%)4.3 (33,167)
Matches: Very close colour· Same natural finish· Same medium coverage
Differences: Neutral rather than warm undertone· No long-wear claim· Does not claim transfer resistance
Score details
Shade match
87
Finish & visual result
100
Wear & performance
40
Skin suitability
84
Very close colour · Natural · Medium coverage
Ingredients (not scored): 27% ingredient overlap
Differences: Neutral rather than warm undertone · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel
Matches: Very close colour· Similar undertone (neutral vs warm)· Same natural finish
Differences: No skin-like finish claimed· No long-wear claim· Does not claim transfer resistance
Score details
Shade match
93
Finish & visual result
86
Wear & performance
40
Skin suitability
90
Very close colour · Natural · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Differences: No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel · Contains listed fragrance
Matches: Near-identical swatch colour· Both claim a skin-like finish· Claims a blurring effect
Differences: Neutral rather than warm undertone· Radiant rather than natural finish· Buildable rather than medium coverage
Score details
Shade match
88
Finish & visual result
76
Wear & performance
76
Skin suitability
84
Looks identical · Radiant · Buildable coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Neutral rather than warm undertone · Radiant rather than natural finish · Buildable rather than medium coverage · Does not claim transfer resistance · Does not claim not settling into lines
Retailer shade note: light with neutral undertones
Matches: Very close colour· Same natural finish· Both claim a skin-like finish
Differences: Neutral rather than warm undertone· Light rather than medium coverage· No long-wear claim
Score details
Shade match
87
Finish & visual result
93
Wear & performance
49
Skin suitability
84
Very close colour · Natural · Light coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Neutral rather than warm undertone · Light rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability
Matches: Very close colour· Same warm undertone· Both claim transfer resistance
Differences: Matte rather than natural finish· Full rather than medium coverage· No skin-like finish claimed
Score details
Shade match
96
Finish & visual result
54
Wear & performance
82
Skin suitability
84
Very close colour · Matte · Full coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Matte rather than natural finish · Full rather than medium coverage · No skin-like finish claimed · Does not claim colour stability · Contains listed fragrance
Matches: Very close colour· Same warm undertone· Same natural finish
Differences: No skin-like finish claimed· No long-wear claim· Does not claim transfer resistance
Score details
Shade match
95
Finish & visual result
79
Wear & performance
40
Skin suitability
84
Very close colour · Natural · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel
$42Ulta Beauty(product price)$6 less (13%)4.3 (212)
Matches: Very close colour· Same warm undertone· Both claim a skin-like finish
Differences: Matte rather than natural finish· Full rather than medium coverage· No long-wear claim
Score details
Shade match
96
Finish & visual result
70
Wear & performance
49
Skin suitability
84
Very close colour · Matte · Full coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Matte rather than natural finish · Full rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability
$18.99Ulta Beauty(product price)$29.01 less (60%)4.2 (18,317)
Matches: Near-identical swatch colour· Same natural finish· Same medium coverage
Differences: No skin-like finish claimed· No long-wear claim· Does not claim transfer resistance
Score details
Shade match
90
Finish & visual result
86
Wear & performance
40
Skin suitability
90
Looks identical · Natural · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Differences: No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel · Contains listed fragrance
$24Ulta Beauty(product price)$24 less (50%)4.3 (49)
Matches: Near-identical swatch colour· Same natural finish· Both claim a lightweight feel
Differences: Neutral rather than warm undertone· Full rather than medium coverage· No skin-like finish claimed
Score details
Shade match
90
Finish & visual result
79
Wear & performance
49
Skin suitability
84
Looks identical · Natural · Full coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Neutral rather than warm undertone · Full rather than medium coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability
Retailer shade note: neutral light medium with peach undertones
Matches: Near-identical swatch colour· Same warm undertone· Both claim long-wearing
Differences: Radiant rather than natural finish· Light rather than medium coverage· No skin-like finish claimed
Score details
Shade match
98
Finish & visual result
54
Wear & performance
67
Skin suitability
60
Looks identical · Radiant · Light coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Radiant rather than natural finish · Light rather than medium coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Not marketed for oily skin
Retailer shade note: Light medium with warm undertones
$46Ulta Beauty(product price)$2 less (4%)4.3 (1,197)
Matches: Near-identical swatch colour· Claims a blurring effect· Both claim transfer resistance
Differences: Neutral rather than warm undertone· Radiant rather than natural finish· Full rather than medium coverage
Score details
Shade match
90
Finish & visual result
58
Wear & performance
82
Skin suitability
84
Looks identical · Radiant · Full coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Neutral rather than warm undertone · Radiant rather than natural finish · Full rather than medium coverage · No skin-like finish claimed · Does not claim colour stability
Retailer shade note: tanned neutral beige with peach undertone for medium skin
Matches: Near-identical swatch colour· Similar undertone (neutral vs warm)· Both claim not settling into lines
Differences: Radiant rather than natural finish· Light rather than medium coverage· No skin-like finish claimed
Score details
Shade match
93
Finish & visual result
61
Wear & performance
61
Skin suitability
84
Looks identical · Radiant · Light coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Radiant rather than natural finish · Light rather than medium coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim colour stability · Contains listed fragrance
Matches: Near-identical swatch colour· Same warm undertone· Same medium coverage
Differences: Radiant rather than natural finish· No skin-like finish claimed· Does not claim transfer resistance
Score details
Shade match
97
Finish & visual result
64
Wear & performance
61
Skin suitability
28
Looks identical · Radiant · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Radiant rather than natural finish · No skin-like finish claimed · Does not claim transfer resistance · Does not claim colour stability · Does not claim a lightweight feel · Not marketed for combination/oily skin · Contains drying alcohol
$46Ulta Beauty(product price)$2 less (4%)4.3 (1,197)
Matches: Very close colour· Claims a blurring effect· Both claim transfer resistance
Differences: Neutral rather than warm undertone· Radiant rather than natural finish· Full rather than medium coverage
Score details
Shade match
86
Finish & visual result
58
Wear & performance
82
Skin suitability
84
Very close colour · Radiant · Full coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Neutral rather than warm undertone · Radiant rather than natural finish · Full rather than medium coverage · No skin-like finish claimed · Does not claim colour stability
Retailer shade note: beige with neutral undertone for light skin
Matches: Same natural finish· Both claim a skin-like finish· Both claim long-wearing
Differences: Slightly lighter· Neutral rather than warm undertone· Buildable rather than medium coverage
Score details
Shade match
70
Finish & visual result
100
Wear & performance
67
Skin suitability
90
Colour not compared · Natural · Buildable coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Slightly lighter · Neutral rather than warm undertone · Buildable rather than medium coverage · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability
The closest shade to Fenty Beauty Pro Filt'r Fluid Flex Natural Matte Longwear Foundation 286W (Medium · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Tarte Amazonian Clay 16-Hour Full Coverage Foundation in 28H Light-Medium Honey, against Fenty Beauty Pro Filt'r Fluid Flex Natural Matte Longwear Foundation in 286W. Every attribute compared, with its share of the score.
ComparedYour shade286WClosest shade match28H Light-Medium HoneyHow they compareScore
Shade match55% of overall99
Colour60%99#d19b75#d29c76Looks identicalColour difference 0.3 (0 is identical)
Finish35%56NaturalMatteSome differenceMatte finish rather than natural
Coverage30%60MediumFullSome differenceFull coverage rather than medium
Skin-like finish20%40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring15%40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall70
Longevity30%70Long-wearing16-hour wearSome differenceThe match claims 16-hour wear; your product says long-wearing without hours
Transfer resistance20%40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling20%100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability15%40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort15%100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100%100Normal, combination, oilyNormal, combination, oilyBoth marketed for normal/combination/oily skin
Overall match 83/100Shade match 99/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
L'Oréal Paris Infallible Skin Ink 2-in-1 Foundation Concealer in 270 Medium Warm, against Fenty Beauty Pro Filt'r Fluid Flex Natural Matte Longwear Foundation in 286W. Every attribute compared, with its share of the score.
ComparedYour shade286WClosest overall alternative270 Medium WarmHow they compareScore
Shade match55% of overall96
Colour60%94#d19b75#cf976dVery close colourColour difference 1.6 (0 is identical)
Depth15%97MediumMediumSameDepth difference: 1.9
Retailer descriptionLight mediumNot statedNo depth word in one descriptionNot compared
Overall match 90/100Shade match 96/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.