Pro Filt'r Fluid Flex Natural Matte Longwear Foundation 176C dupes and alternatives Fenty Beauty
4.6 (4,140)·Light medium · Cool · rosy undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
$13.99Ulta Beauty(product price)$34.01 less (71%)4.3 (33,167)
Matches: Near-identical swatch colour· Same cool undertone· Same natural finish
Differences: No long-wear claim· Does not claim transfer resistance· Does not claim not settling into lines
Score details
Shade match
96
Finish & visual result
100
Wear & performance
40
Skin suitability
84
Looks identical · Natural · Medium coverage
Ingredients (not scored): 27% ingredient overlap
Differences: No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel
Matches: Very close colour· Same cool undertone· Same natural finish
Differences: No skin-like finish claimed· Does not claim not settling into lines· Does not claim colour stability
Score details
Shade match
96
Finish & visual result
86
Wear & performance
70
Skin suitability
60
Very close colour · Natural · Medium coverage
Ingredients (not scored): 22% ingredient overlap
Differences: No skin-like finish claimed · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel · Not marketed for oily skin
Matches: Very close colour· Both claim a skin-like finish· Both claim long-wearing
Differences: Neutral rather than cool undertone· Natural matte rather than natural finish· Buildable rather than medium coverage
Score details
Shade match
88
Finish & visual result
91
Wear & performance
79
Skin suitability
50
Very close colour · Natural matte · Buildable coverage
Ingredients (not scored): 23% ingredient overlap
Differences: Neutral rather than cool undertone · Natural matte rather than natural finish · Buildable rather than medium coverage · Does not claim not settling into lines · Does not claim colour stability
Retailer shade note: light shade with neutral undertones
Matches: Near-identical swatch colour· Same natural finish· Same medium coverage
Differences: Neutral rather than cool undertone· No long-wear claim· Does not claim transfer resistance
Score details
Shade match
89
Finish & visual result
100
Wear & performance
40
Skin suitability
84
Looks identical · Natural · Medium coverage
Ingredients (not scored): 27% ingredient overlap
Differences: Neutral rather than cool undertone · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel
$45Ulta Beauty(product price)$3 less (6%)4.0 (3,494)
Matches: Very close colour· Same cool undertone· Both claim a skin-like finish
Differences: Matte rather than natural finish· Full rather than medium coverage· Does not claim not settling into lines
Score details
Shade match
95
Finish & visual result
68
Wear & performance
70
Skin suitability
84
Very close colour · Matte · Full coverage
Ingredients (not scored): 25% ingredient overlap
Differences: Matte rather than natural finish · Full rather than medium coverage · Does not claim not settling into lines · Does not claim colour stability · Contains drying alcohol
Retailer shade note: for light cool skin with a subtle peach hue
Matches: Same natural finish· Both claim a skin-like finish· Both claim long-wearing
Differences: Neutral rather than cool undertone· Buildable rather than medium coverage· Does not claim transfer resistance
Score details
Shade match
80
Finish & visual result
100
Wear & performance
67
Skin suitability
90
Colour not compared · Natural · Buildable coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Neutral rather than cool undertone · Buildable rather than medium coverage · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability
$16Ulta Beauty(product price)$32 less (67%)4.0 (94)
Matches: Very close colour· Same cool undertone· Same medium coverage
Differences: Matte rather than natural finish· No long-wear claim· Does not claim transfer resistance
Score details
Shade match
96
Finish & visual result
76
Wear & performance
49
Skin suitability
84
Very close colour · Matte · Medium coverage
Ingredients (not scored): 21% ingredient overlap
Differences: Matte rather than natural finish · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability
Matches: Very close colour· Same cool undertone· Claims a blurring effect
Differences: Matte rather than natural finish· Full rather than medium coverage· No skin-like finish claimed
Score details
Shade match
95
Finish & visual result
52
Wear & performance
82
Skin suitability
100
Very close colour · Matte · Full coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Matte rather than natural finish · Full rather than medium coverage · No skin-like finish claimed · Does not claim colour stability · Contains listed fragrance
Retailer shade note: light to medium skin with cool, pink or rosy undertones
Matches: Near-identical swatch colour· Same natural finish· Both claim a skin-like finish
Differences: Neutral rather than cool undertone· Full rather than medium coverage· Does not claim not settling into lines
Score details
Shade match
89
Finish & visual result
86
Wear & performance
61
Skin suitability
60
Looks identical · Natural · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Neutral rather than cool undertone · Full rather than medium coverage · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel · Not marketed for combination skin
Retailer shade note: Light Medium with Neutral Undertones
Matches: Very close colour· Same natural finish· Same medium coverage
Differences: Slightly warmer undertone· Does not claim transfer resistance· Does not claim colour stability
Score details
Shade match
77
Finish & visual result
100
Wear & performance
79
Skin suitability
60
Very close colour · Natural · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Slightly warmer undertone · Does not claim transfer resistance · Does not claim colour stability · Not marketed for oily skin · Contains drying alcohol
Matches: Very close colour· Similar undertone (neutral vs cool)· Both claim long-wearing
Differences: Matte rather than natural finish· Full rather than medium coverage· No skin-like finish claimed
Score details
Shade match
92
Finish & visual result
54
Wear & performance
76
Skin suitability
90
Very close colour · Matte · Full coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Matte rather than natural finish · Full rather than medium coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines
Matches: Very close colour· Same natural finish· Same medium coverage
Differences: Neutral rather than cool undertone· No skin-like finish claimed· Does not claim transfer resistance
Score details
Shade match
87
Finish & visual result
86
Wear & performance
67
Skin suitability
0
Very close colour · Natural · Medium coverage
Ingredients (not scored): 21% ingredient overlap
Differences: Neutral rather than cool undertone · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Not marketed for normal/combination/oily skin · Contains listed fragrance
Matches: Very close colour· Same natural finish· Both claim a skin-like finish
Differences: Olive rather than cool undertone· Light rather than medium coverage· Does not claim transfer resistance
Score details
Shade match
81
Finish & visual result
86
Wear & performance
67
Skin suitability
60
Very close colour · Natural · Light coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Olive rather than cool undertone · Light rather than medium coverage · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Not marketed for oily skin
Retailer shade note: light to medium with neutral olive tones
Matches: Very close colour· Same natural finish· Both claim a lightweight feel
Differences: Neutral rather than cool undertone· Light rather than medium coverage· No skin-like finish claimed
Score details
Shade match
87
Finish & visual result
79
Wear & performance
49
Skin suitability
84
Very close colour · Natural · Light coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Neutral rather than cool undertone · Light rather than medium coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability
Matches: Same natural finish· Both claim a skin-like finish· Both claim long-wearing
Differences: Slightly lighter· Neutral rather than cool undertone· Buildable rather than medium coverage
Score details
Shade match
72
Finish & visual result
100
Wear & performance
67
Skin suitability
90
Colour not compared · Natural · Buildable coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Slightly lighter · Neutral rather than cool undertone · Buildable rather than medium coverage · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability
Matches: Near-identical swatch colour· Both claim transfer resistance· Both claim not settling into lines
Differences: Neutral rather than cool undertone· Matte rather than natural finish· Full rather than medium coverage
Score details
Shade match
88
Finish & visual result
54
Wear & performance
82
Skin suitability
84
Looks identical · Matte · Full coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Neutral rather than cool undertone · Matte rather than natural finish · Full rather than medium coverage · No skin-like finish claimed · Does not claim colour stability
Retailer shade note: for light neutral skin with a subtle pink hue
Matches: Very close colour· Claims a blurring effect· Both claim long-wearing
Differences: Matte rather than natural finish· Buildable rather than medium coverage· No skin-like finish claimed
Score details
Shade match
88
Finish & visual result
64
Wear & performance
67
Skin suitability
84
Very close colour · Matte · Buildable coverage
Ingredients (not scored): 18% ingredient overlap
Differences: Matte rather than natural finish · Buildable rather than medium coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Contains drying alcohol
Differences: Neutral rather than cool undertone· Radiant rather than natural finish· Buildable rather than medium coverage
Score details
Shade match
90
Finish & visual result
68
Wear & performance
49
Skin suitability
84
Looks identical · Radiant · Buildable coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Neutral rather than cool undertone · Radiant rather than natural finish · Buildable rather than medium coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel · Contains listed fragrance · Contains drying alcohol
Retailer shade note: light to medium skin with neutral undertones
$42Ulta Beauty(product price)$6 less (13%)4.3 (212)
Matches: Near-identical swatch colour· Both claim a skin-like finish· Claims a blurring effect
Differences: Neutral rather than cool undertone· Matte rather than natural finish· Full rather than medium coverage
Score details
Shade match
88
Finish & visual result
70
Wear & performance
49
Skin suitability
84
Looks identical · Matte · Full coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Neutral rather than cool undertone · Matte rather than natural finish · Full rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability
Matches: Very close colour· Claims a blurring effect· Both claim not settling into lines
Differences: Neutral rather than cool undertone· Matte rather than natural finish· Full rather than medium coverage
Score details
Shade match
87
Finish & visual result
52
Wear & performance
79
Skin suitability
100
Very close colour · Matte · Full coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Neutral rather than cool undertone · Matte rather than natural finish · Full rather than medium coverage · No skin-like finish claimed · Does not claim transfer resistance
Retailer shade note: beige with neutral undertone for light to medium skin
Matches: Very close colour· Same medium coverage· Both claim a skin-like finish
Differences: Neutral rather than cool undertone· Radiant rather than natural finish· Does not claim transfer resistance
Score details
Shade match
87
Finish & visual result
76
Wear & performance
49
Skin suitability
60
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Neutral rather than cool undertone · Radiant rather than natural finish · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel · Not marketed for oily skin
Retailer shade note: light with neutral undertones
Matches: Very close colour· Both claim long-wearing· Both claim a lightweight feel
Differences: Matte rather than natural finish· Light rather than medium coverage· No skin-like finish claimed
Score details
Shade match
89
Finish & visual result
54
Wear & performance
67
Skin suitability
90
Very close colour · Matte · Light coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Matte rather than natural finish · Light rather than medium coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability
Differences: Neutral rather than cool undertone· Radiant rather than natural finish· Buildable rather than medium coverage
Score details
Shade match
87
Finish & visual result
68
Wear & performance
49
Skin suitability
84
Very close colour · Radiant · Buildable coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Neutral rather than cool undertone · Radiant rather than natural finish · Buildable rather than medium coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel · Contains listed fragrance · Contains drying alcohol
Retailer shade note: light to medium skin with neutral undertones
Matches: Same cool undertone· Claims a blurring effect· Both claim transfer resistance
Differences: Slightly lighter· Matte rather than natural finish· Buildable rather than medium coverage
Score details
Shade match
80
Finish & visual result
64
Wear & performance
82
Skin suitability
84
Colour not compared · Matte · Buildable coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Slightly lighter · Matte rather than natural finish · Buildable rather than medium coverage · No skin-like finish claimed · Does not claim colour stability
The closest shade to Fenty Beauty Pro Filt'r Fluid Flex Natural Matte Longwear Foundation 176C (Light medium · Cool · rosy undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Make Up For Ever HD Skin Matte Velvet Blurring Powder Foundation in 1R12 Cool Ivory, against Fenty Beauty Pro Filt'r Fluid Flex Natural Matte Longwear Foundation in 176C. Every attribute compared, with its share of the score.
ComparedYour shade176CClosest shade match1R12 Cool IvoryHow they compareScore
Shade match55% of overall97
Colour60%95#dca989#ddab8fLooks identicalColour difference 1.4 (0 is identical)
Finish35%56NaturalMatteSome differenceMatte finish rather than natural
Coverage30%60MediumFullSome differenceFull coverage rather than medium
Skin-like finish20%40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring15%40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall70
Longevity30%70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistance20%40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling20%100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability15%40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort15%100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100%100Normal, combination, oilyNormal, combination, oilyBoth marketed for normal/combination/oily skin
Overall match 82/100Shade match 97/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
m.ph by Mary Phillips Le Skin Weightless Serum Foundation in Fair 20 C, against Fenty Beauty Pro Filt'r Fluid Flex Natural Matte Longwear Foundation in 176C. Every attribute compared, with its share of the score.
ComparedYour shade176CClosest overall alternativeFair 20 CHow they compareScore
Shade match55% of overall95
Colour60%93#dca989#ddaf90Very close colourColour difference 1.9 (0 is identical)
Finish & visual result25% of overall · 3 of 4 compared100
Finish35%100NaturalNaturalSameSame natural finish
Coverage30%100MediumMediumSameSame medium coverage
Skin-like finish20%100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall79
Longevity30%100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance20%40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling20%100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability15%40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort15%100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type100%60Normal, combination, oilyNormal, dry, combinationBoth marketed for normal/combination skin
Overall match 92/100Shade match 95/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
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Ulta Beauty$29.01 less (60%)
