Pro Filt'r Instant Retouch Longwear Liquid Concealer 190 dupes and alternatives Fenty Beauty
3.8 (2,257)·Fair · Warm undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
The closest shade to Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer 190 (Fair · Warm undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.
Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
L'Oréal Paris True Match Radiant Serum Concealer in C4, against Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer in 190. Every attribute compared, with its share of the score.
ComparedYour shade190Closest matchC4How they compareScore
Shade match55% of overall95
Colour60%92#f9cca6#ffcaa2Very close colourColour difference 2.0 (0 is identical)
Depth15%100FairFairSameDepth difference: 0.0
Retailer descriptionLight mediumNot statedNo depth word in one descriptionNot compared
Finish & visual result25% of overall · 2 of 4 compared22
Finish35%12MatteRadiantDifferentRadiant finish rather than matte
Coverage30%—not comparableFullNot listedNot comparedCoverage not listed for one product
Skin-like finish20%40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared86
Longevity30%100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall0
Skin type100%0Normal, dry, combination, oilySensitiveMarketed for different skin types
Overall match 71/100Shade match 95/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Ulta Beauty$18 less (60%)
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