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Pro Filt'r Instant Retouch Longwear Liquid Concealer 330 dupes and alternatives Fenty Beauty

Light medium · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum Golden

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Fenty Beauty
330Change shade
Depth and undertone: Light medium · Warm
Finish and coverage: Matte · Full coverage
The match
NYX Professional Makeup
Golden
Depth and undertone: Light · Warm · golden
Finish and coverage: Natural · Medium coverage
Shade match
97out of 100
Colour
95
Depth
97
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$12Ulta BeautyUlta Beauty
$18 less (60%)

Your shade $30 at Sephora · product price; shade not separately priced

Closest overall alternative: IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer 23.5 Medium Amber

The most similar concealer overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Fenty Beauty
330Change shade
Depth and undertone: Light medium · Warm
Finish and coverage: Matte · Full coverage
The match
IT Cosmetics
23.5 Medium Amber
Depth and undertone: Medium light · Warm
Finish and coverage: Natural · Full coverage
Overall match
83out of 100
Shade (Shade match)
81
Finish (Finish & visual result)
76
Wear (Wear & performance)
100
Skin (Skin suitability)
92
Best price
$30SephoraSephora
Same price

Your shade $30 at Sephora

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 87
    $22SephoraSephora$8 less (27%)

    Matches: Same warm undertoneBoth claim long-wearingBoth claim not settling into lines

    Differences: Radiant rather than matte finishBuildable rather than full coverage

    Score details
    Shade match
    87
    Finish & visual result
    43
    Wear & performance
    86
    Skin suitability
    50

    Close colour · Radiant · Buildable coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Radiant rather than matte finish · Buildable rather than full coverage

    Retailer shade note: golden undertone

    Medium confidence· Digital match

    View match
  2. Shade match 93
    $36Ulta BeautyUlta BeautyCosts $6 more

    Matches: Very close colourSame warm undertoneClaims a skin-like finish

    Differences: Radiant rather than matte finishMedium-full rather than full coverageDoes not claim not settling into lines

    Score details
    Shade match
    93
    Finish & visual result
    43
    Wear & performance
    54
    Skin suitability
    50

    Very close colour · Radiant · Medium-full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Radiant rather than matte finish · Medium-full rather than full coverage · Does not claim not settling into lines · Not marketed for combination/oily skin · Contains listed fragrance

    Retailer shade note: tan with golden undertones

    Medium confidence· Digital match

    View match
  3. #5 · bareMinerals

    ORIGINAL Liquid Mineral Brightening Concealer

    Medium Tan 3.5W
    Shade match 86
    $31Ulta BeautyUlta BeautyCosts $1 more

    Matches: Same warm undertoneBoth claim long-wearingBoth claim not settling into lines

    Differences: Slightly deeperLuminous rather than matte finishBuildable rather than full coverage

    Score details
    Shade match
    86
    Finish & visual result
    37
    Wear & performance
    86
    Skin suitability
    50

    Close colour · Luminous · Buildable coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly deeper · Luminous rather than matte finish · Buildable rather than full coverage

    Retailer shade note: for medium-tan warm skin with golden undertones

    Medium confidence· Digital match

    View match
  4. Shade match 92
    $32SephoraSephoraCosts $2 more

    Matches: Very close colourSame warm undertoneClaims a skin-like finish

    Differences: Radiant rather than matte finishMedium rather than full coverageNo long-wear claim

    Score details
    Shade match
    92
    Finish & visual result
    43
    Wear & performance
    40
    Skin suitability
    75

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Radiant rather than matte finish · Medium rather than full coverage · No long-wear claim · Does not claim not settling into lines · Not marketed for oily skin

    Retailer shade note: medium tan with warm peach undertones

    Medium confidence· Digital match

    View match
  5. #7 · NYX Professional Makeup

    Bare With Me Hydrating Face & Body Concealer Serum

    Tan
    Shade match 83
    $12Ulta BeautyUlta Beauty(product price)$18 less (60%)

    Matches: Claims a skin-like finishBoth claim not settling into linesClaims a lightweight feel

    Differences: Natural rather than matte finishMedium rather than full coverageNo long-wear claim

    Score details
    Shade match
    83
    Finish & visual result
    54
    Wear & performance
    59
    Skin suitability
    50

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 24% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · No long-wear claim

    Medium confidence· Digital match

    View match
  6. Shade match 84
    $36Ulta BeautyUlta Beauty(product price)Costs $6 more

    Matches: Very close colourClaims a skin-like finishClaims a lightweight feel

    Differences: Neutral rather than warm undertoneRadiant rather than matte finishMedium-full rather than full coverage

    Score details
    Shade match
    84
    Finish & visual result
    43
    Wear & performance
    54
    Skin suitability
    50

    Very close colour · Radiant · Medium-full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Neutral rather than warm undertone · Radiant rather than matte finish · Medium-full rather than full coverage · Does not claim not settling into lines · Not marketed for combination/oily skin · Contains listed fragrance

    Retailer shade note: tan with neutral/golden undertones

    Medium confidence· Digital match

    View match
  7. #9 · bareMinerals

    ORIGINAL Liquid Mineral Brightening Concealer

    Medium Tan 3.5N
    Shade match 77
    $31Ulta BeautyUlta Beauty(product price)Costs $1 more

    Matches: Both claim long-wearingBoth claim not settling into linesClaims a lightweight feel

    Differences: Neutral rather than warm undertoneLuminous rather than matte finishBuildable rather than full coverage

    Score details
    Shade match
    77
    Finish & visual result
    37
    Wear & performance
    86
    Skin suitability
    50

    Close colour · Luminous · Buildable coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Neutral rather than warm undertone · Luminous rather than matte finish · Buildable rather than full coverage

    Retailer shade note: for medium-tan neutral skin with peach undertones

    Medium confidence· Digital match

    View match
  8. Shade match 79
    $36Ulta BeautyUlta Beauty(product price)Costs $6 more

    Matches: Claims a skin-like finishClaims a lightweight feelNo drying alcohol listed

    Differences: Slightly lighterOlive rather than warm undertoneRadiant rather than matte finish

    Score details
    Shade match
    79
    Finish & visual result
    43
    Wear & performance
    54
    Skin suitability
    50

    Close colour · Radiant · Medium-full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly lighter · Olive rather than warm undertone · Radiant rather than matte finish · Medium-full rather than full coverage · Does not claim not settling into lines · Not marketed for combination/oily skin · Contains listed fragrance

    Retailer shade note: tan with neutral olive undertones

    Medium confidence· Digital match

    View match
  9. Shade match 64
    $22SephoraSephora$8 less (27%)

    Matches: Both claim long-wearingBoth claim not settling into linesClaims a lightweight feel

    Differences: Slightly cooler undertoneRadiant rather than matte finishBuildable rather than full coverage

    Score details
    Shade match
    64
    Finish & visual result
    43
    Wear & performance
    86
    Skin suitability
    50

    Close colour · Radiant · Buildable coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly cooler undertone · Radiant rather than matte finish · Buildable rather than full coverage

    Retailer shade note: pink undertone

    Medium confidence· Digital match

    View match

Looking for a foundation in your shade?

The closest shade to Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer 330 (Light medium · Warm undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation

    295

    Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation, shade 295

    • Close colour
    • Medium light · Neutral · neutral golden undertone

    $40

Closest foundations

  1. Maybelline Fit Me Matte + Poreless Foundation

    Golden 312

    Maybelline Fit Me Matte + Poreless Foundation, shade Golden 312

    • Looks identical
    • Light medium · Warm · golden undertone

    $11.99

  2. Huda Beauty Easy Blur Natural Airbrush Foundation

    Dulce De Leche 350G

    Huda Beauty Easy Blur Natural Airbrush Foundation, shade Dulce De Leche 350G

    • Very close colour
    • Light medium · Warm · golden undertone

    $37

  3. Clinique Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation

    Medium Warm 1

    Clinique Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation, shade Medium Warm 1

    • Very close colour
    • Light medium · Warm undertone

    $49

  4. MAC Cosmetics Studio Fix Powder Plus Foundation

    NW22

    MAC Cosmetics Studio Fix Powder Plus Foundation, shade NW22

    • Very close colour
    • Light · Warm undertone

    $39

  5. RMS Beauty ReEvolve Natural Finish Foundation

    33.5

    RMS Beauty ReEvolve Natural Finish Foundation, shade 33.5

    • Very close colour
    • Light medium · Warm · peach undertone

    $59

  6. Pixi On-the-Glow BASE Foundation Moisture Stick

    Warm

    Pixi On-the-Glow BASE Foundation Moisture Stick, shade Warm

    • Very close colour
    • Light medium · Warm undertone

    $15.40

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum in Golden, against Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer in 330. Every attribute compared, with its share of the score.

ComparedYour shade330Closest shade matchGoldenScore
Shade match55% of overall97
Colour95#edad76#efb27bLooks identicalColour difference 1.4 (0 is identical)
Depth97Light mediumLightCloseDepth difference: 2.1
Retailer descriptionTanNot statedNo depth word in one descriptionNot compared
Undertone100WarmWarm · goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared54
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage60FullMediumSome differenceMedium coverage rather than full
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared59
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall50
Skin type50Normal, dry, combination, oilyNot publishedSkin-type suitability not published for one product
Overall match 78/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum in Golden.

Same or better

  • $18 less
  • Near-identical swatch colour
  • Same warm undertone
  • Claims a skin-like finish
  • Both claim not settling into lines
  • Claims a lightweight feel
  • No drying alcohol listed

Different

  • Natural finish instead of matte
  • Medium rather than full coverage
  • No long-wear claim

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 24%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeWater-based, moderate silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol)Not listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs moderate

Why the closest overall alternative works

IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 23.5 Medium Amber, against Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer in 330. Every attribute compared, with its share of the score.

ComparedYour shade330Closest overall alternative23.5 Medium AmberScore
Shade match55% of overall81
Colour72#edad76#d6a476Close colourColour difference 4.6 (0 is identical)
Depth83Light mediumMedium lightSome differenceDepth difference: 6.6
Retailer descriptionTanNot statedNo depth word in one descriptionNot compared
Undertone100WarmWarmSamefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared76
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall92
Skin type92Normal, dry, combination, oilyNormal, dry, combination, oily, sensitiveBoth marketed for normal/​dry/​combination/​oily skin
Overall match 83/100Shade match 81/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 23.5 Medium Amber.

Same or better

  • Same warm undertone
  • Same full coverage
  • Both claim long-wearing
  • Both claim not settling into lines
  • No drying alcohol listed

Different

  • Small colour difference on the swatch
  • Runs slightly deeper
  • Natural finish instead of matte

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 3%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeOil-based, high silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol)Not listed
SPFNot listedNot listed
OverlapWater-based vs oil-based; silicone high vs high

Where to buy

Closest shade match

NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum Golden

Match price
$12Ulta BeautyUlta Beauty
$18 less (60%)

Your shade $30 at Sephora · product price; shade not separately priced

Closest overall alternative

IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer 23.5 Medium Amber

Best price
$30SephoraSephora
Same price

Your shade $30 at Sephora

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.