Very deep · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Avoid an ingredient
23 of 30 matches
Only showing matches with medium coverage.
The equivalent shade and the most similar foundation overall.
Ulta BeautyYour shade $44 at Sephora · product price; shade not separately priced
Dior Forever Hydra Nude Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $60 · product priceView at Ulta BeautyRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Sephora$20 less (45%)Matches: Very close colourSame natural finishSame medium coverage
Differences: Slightly cooler undertone
Very close colour · Natural · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Slightly cooler undertone
Retailer shade note: medium-deep with pink undertones
Medium confidence· Digital match
Sephora Collection Best Skin Ever Liquid Foundation
Every store that sells this shade · prices as last checked
Sephora$24View at SephoraSephora$20 less (45%)Matches: Very close colourSame natural finishSame medium coverage
Differences: Slightly warmer undertone
Very close colour · Natural · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Slightly warmer undertone
Retailer shade note: very deep with yellow undertones
High confidence· Digital match
Sephora Collection Best Skin Ever Liquid Foundation
Every store that sells this shade · prices as last checked
Sephora$24View at SephoraSephoraCosts $4 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Does not claim transfer resistance
Very close colour · Natural · Medium coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Does not claim transfer resistance
Retailer shade note: dark with neutral undertone
Medium confidence· Digital match
Makeup By Mario SurrealSkin Luminous Hydrating Foundation
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraUlta Beauty(product price)Costs $16 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Does not claim transfer resistanceContains listed fragrance
Very close colour · Natural · Medium coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Does not claim transfer resistance · Contains listed fragrance
Retailer shade note: dark skin with neutral beige undertones
Medium confidence· Digital match
Dior Forever Hydra Nude Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $60 · product priceView at Ulta BeautyUlta BeautyCosts $28 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: No long-wear claimDoes not claim transfer resistance
Very close colour · Natural · Medium coverage
Ingredients (not scored): 13% ingredient overlap
Differences: No long-wear claim · Does not claim transfer resistance
Medium confidence· Digital match
Chanel LES BEIGES Water-Fresh Complexion Touch
Every store that sells this shade · prices as last checked
Ulta Beauty$72View at Ulta BeautySephoraCosts $4 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Not marketed for dry skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 22% ingredient overlap
Differences: Not marketed for dry skin
Retailer shade note: for deep skintones with neutral undertones
High confidence· Digital match
Fenty Beauty Pro Filt'r Fluid Flex Natural Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraUlta Beautyfrom $48 · product priceView at Ulta BeautyUlta Beauty(product price)$20 less (45%)Matches: Very close colourSame neutral undertoneSame medium coverage
Differences: Radiant rather than natural finishDoes not claim transfer resistanceContains listed fragrance
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Radiant rather than natural finish · Does not claim transfer resistance · Contains listed fragrance
Medium confidence· Digital match
Juvia's Place I am Magic Natural Radiance Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $24 · product priceView at Ulta BeautySephoraCosts $5 moreMatches: Same neutral undertoneSame natural finishSame medium coverage
Differences: Does not claim transfer resistanceContains listed fragranceContains drying alcohol
Close colour · Natural · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Does not claim transfer resistance · Contains listed fragrance · Contains drying alcohol
Retailer shade note: for deep skin with rosy neutral undertones
Medium confidence· Digital match
Make Up For Ever Balancing & Perfecting Natural Finish Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$49View at SephoraSephoraCosts $2 moreMatches: Same neutral undertoneSame natural finishSame medium coverage
Differences: Does not claim transfer resistance
Close colour · Natural · Medium coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Does not claim transfer resistance
Retailer shade note: deep to rich - neutral, slightly warm golden
Medium confidence· Digital match
Hung Vanngo Beauty Red Carpet Skin Luminous Longwear Serum Foundation
Every store that sells this shade · prices as last checked
Sephora$46View at SephoraSephoraCosts $4 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Does not claim transfer resistanceNot marketed for dry skinContains drying alcohol
Very close colour · Natural · Medium coverage
Ingredients (not scored): 19% ingredient overlap
Differences: Does not claim transfer resistance · Not marketed for dry skin · Contains drying alcohol
Retailer shade note: dark deep with neutral undertone
Medium confidence· Digital match
Makeup By Mario SurrealSkin Natural Finish Foundation
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraSephoraCosts $4 moreMatches: Very close colourSame natural finishSame medium coverage
Differences: Slightly warmer undertoneDoes not claim transfer resistance
Very close colour · Natural · Medium coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Slightly warmer undertone · Does not claim transfer resistance
Retailer shade note: dark deep with warm undertone
Medium confidence· Digital match
Makeup By Mario SurrealSkin Luminous Hydrating Foundation
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraSephoraCosts $4 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Not marketed for dry skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 22% ingredient overlap
Differences: Not marketed for dry skin
Retailer shade note: for deep skintones with neutral undertones
High confidence· Digital match
Fenty Beauty Pro Filt'r Fluid Flex Natural Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraUlta Beautyfrom $48 · product priceView at Ulta BeautyUlta Beauty(product price)$10 less (23%)Matches: Very close colourSame neutral undertoneSame natural finish
Differences: No long-wear claimDoes not claim transfer resistance
Very close colour · Natural · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: No long-wear claim · Does not claim transfer resistance
Retailer shade note: rich brown skin w/neutral undertones
Medium confidence· Digital match
PÜR 4-in-1 Pressed Mineral Makeup SPF 15
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $34 · product priceView at Ulta BeautySephoraCosts $4 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Slightly lighterNot marketed for dry skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 22% ingredient overlap
Differences: Slightly lighter · Not marketed for dry skin
Retailer shade note: for medium deep skintones with neutral undertones
Medium confidence· Digital match
Fenty Beauty Pro Filt'r Fluid Flex Natural Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraUlta Beautyfrom $48 · product priceView at Ulta BeautySephoraCosts $25 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: No long-wear claimDoes not claim transfer resistanceNot marketed for dry skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: No long-wear claim · Does not claim transfer resistance · Not marketed for dry skin
Retailer shade note: rich neutral
Medium confidence· Digital match
Westman Atelier Suprême Bio-Complex Liquid Foundation With Exosomes + Peptides
Every store that sells this shade · prices as last checked
Sephora$69View at SephoraSephoraCosts $4 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Does not claim transfer resistanceNot marketed for dry skinContains drying alcohol
Very close colour · Natural · Medium coverage
Ingredients (not scored): 19% ingredient overlap
Differences: Does not claim transfer resistance · Not marketed for dry skin · Contains drying alcohol
Retailer shade note: dark with neutral undertone
Medium confidence· Digital match
Makeup By Mario SurrealSkin Natural Finish Foundation
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraUlta BeautyCosts $26 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: No long-wear claimDoes not claim transfer resistance
Very close colour · Natural · Medium coverage
Ingredients (not scored): 13% ingredient overlap
Differences: No long-wear claim · Does not claim transfer resistance
Medium confidence· Digital match
Chanel LES BEIGES Water-Fresh Complexion Touch
Every store that sells this shade · prices as last checked
Ulta Beauty$70View at Ulta BeautySephoraCosts $2 moreMatches: Very close colourSame natural finishSame medium coverage
Differences: Olive rather than neutral undertoneDoes not claim transfer resistance
Very close colour · Natural · Medium coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Olive rather than neutral undertone · Does not claim transfer resistance
Retailer shade note: dark deep - neutral, slightly olive
Medium confidence· Digital match
Hung Vanngo Beauty Red Carpet Skin Luminous Longwear Serum Foundation
Every store that sells this shade · prices as last checked
Sephora$46View at SephoraSephoraCosts $14 moreMatches: Very close colourSame neutral undertoneSame medium coverage
Differences: Slightly deeperMatte rather than natural finishNot marketed for dry skin
Very close colour · Matte · Medium coverage
Ingredients (not scored): 21% ingredient overlap
Differences: Slightly deeper · Matte rather than natural finish · Not marketed for dry skin · Contains listed fragrance
Retailer shade note: Rich, neutral undertones
High confidence· Digital match
Bobbi Brown Weightless Skin Oil-Controlling Foundation SPF 15
Every store that sells this shade · prices as last checked
Sephora$58View at SephoraUlta Beautyfrom $58 · product priceView at Ulta BeautySephoraCosts $25 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: No long-wear claimDoes not claim transfer resistanceNot marketed for dry skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: No long-wear claim · Does not claim transfer resistance · Not marketed for dry skin
Retailer shade note: deep to rich neutral
Medium confidence· Digital match
Westman Atelier Suprême Bio-Complex Liquid Foundation With Exosomes + Peptides
Every store that sells this shade · prices as last checked
Sephora$69View at SephoraSephoraCosts $4 moreMatches: Near-identical swatch colourSame natural finishSame medium coverage
Differences: Slightly warmer undertoneNot marketed for dry skin
Looks identical · Natural · Medium coverage
Ingredients (not scored): 22% ingredient overlap
Differences: Slightly warmer undertone · Not marketed for dry skin
Retailer shade note: for deep skintones with warm bronze undertones
High confidence· Digital match
Fenty Beauty Pro Filt'r Fluid Flex Natural Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraUlta Beautyfrom $48 · product priceView at Ulta BeautySephoraCosts $4 moreMatches: Very close colourSame natural finishSame medium coverage
Differences: Slightly warmer undertoneNot marketed for dry skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 22% ingredient overlap
Differences: Slightly warmer undertone · Not marketed for dry skin
Retailer shade note: for medium deep skintones with warm golden undertones
Medium confidence· Digital match
Fenty Beauty Pro Filt'r Fluid Flex Natural Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraUlta Beautyfrom $48 · product priceView at Ulta BeautyShowing 12 of 22 matches
The closest shade to Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation 485 (Very deep · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Cocoa
$36
NW55
$30
4N74
$35
Clove 11.4
$39
435 Coffee
$15.99
Maple Syrup 8.2 Golden
$31
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Dior Forever Hydra Nude Foundation in 8N Neutral, against Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation in 485. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Dior Forever Hydra Nude Foundation in 8N Neutral.
10 shared ingredients; weighted similarity 14%. Ingredients only affect results through the filters.
Ulta BeautyYour shade $44 at Sephora · product price; shade not separately priced
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
