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Sugar Lip Balm Hydrating Treatment Cocoa dupes and alternatives fresh

Brown · Neutral · Deep / dark

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lip gloss overall: shade match 50%, finish and visual result 25%, wear and performance 15%, comfort and suitability 10%.

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30 matches

Closest shade matchClosest overall alternative: Lancôme Lip Idôle JuicyTreat Oil-in-Gloss 65 Brownie Bite

The equivalent shade and the most similar lip gloss overall.

Your shade
fresh
CocoaChange shade
Colour family, undertone and depth: Brown · Neutral · Deep / dark
Finish and opacity: Buildable
The match
Lancôme
65 Brownie Bite
Colour family, undertone and depth: Brown · Neutral · Medium
Finish and opacity: High shine · Sheer
Overall match
85out of 100
Shade (Shade match)
94
Finish (Finish & visual result)
50
Wear (Wear & performance)
100
Comfort (Comfort & suitability)
100
Shade match
94out of 100
Colour
90
Depth
97
Undertone (Undertone and colour family)
100
Medium confidence· Digital matchWhy it matches
Best price
$32Ulta BeautyUlta Beauty
Costs $6 more

Your shade $26 at Sephora

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar lip gloss on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar lip gloss on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Tom Ford

    Gloss Luxe Lip Gloss with Hydrating Jojoba Oil & High-Shine

    08 Inhibition
    Shade match 83
    $64SephoraSephoraCosts $38 more

    Matches: Very close colourSame longevity: long-wearingBoth claim hydration

    Differences: Warm rather than neutral undertoneNude rather than brown

    Score details
    Shade match
    83
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    100

    Very close colour · High shine · Sheer

    Ingredients (not scored): 0% ingredient overlap

    Differences: Warm rather than neutral undertone · Nude rather than brown

    Retailer shade note: warm tawny

    Medium confidence· Digital match

    View match
  2. #3 · Eadem

    Le Chouchou Softening + Smoothing Peptide Daily Lip Balm

    Churro de Canela
    Shade match 88
    $24SephoraSephora$2 less (8%)

    Matches: Very close colourSame longevity: long-wearingClaims non-sticky

    Differences: Warm rather than neutral undertone

    Score details
    Shade match
    88
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    70

    Very close colour

    Ingredients (not scored): no ingredient list for one product

    Differences: Warm rather than neutral undertone

    Retailer shade note: Soft Cool Brown | Warm Cinnamon Sugar Scent

    Medium confidence· Digital match

    View match
  3. #4 · Chanel

    ROUGE COCO HYDRA GLOSS Hydrating and Smoothing High-Shine Lipgloss

    IMPERTINENT
    Shade match 87
    $45Ulta BeautyUlta Beauty(product price)Costs $19 more

    Matches: Very close colourSame neutral undertoneSame longevity: long-wearing

    Differences: Nude rather than brown

    Score details
    Shade match
    87
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    70

    Very close colour · High shine

    Ingredients (not scored): 2% ingredient overlap

    Differences: Nude rather than brown

    Medium confidence· Digital match

    View match
  4. #5 · Kulfi

    Lassi Lips Staining Long-Lasting Moisturizing Lip Oil

    Caramel
    Shade match 79
    $24SephoraSephora$2 less (8%)

    Matches: Same longevity: long-wearingBoth claim hydration

    Differences: Warm rather than neutral undertone

    Score details
    Shade match
    79
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    100

    Close colour · High shine

    Ingredients (not scored): 1% ingredient overlap

    Differences: Warm rather than neutral undertone

    Retailer shade note: peachy nude brown

    Medium confidence· Digital match

    View match
  5. #6 · NYX Professional Makeup

    Butter Gloss Non-Sticky Lip Gloss

    Ginger Snap
    Shade match 83
    $6Ulta BeautyUlta Beauty(product price)$20 less (77%)

    Matches: Same longevity: long-wearingClaims non-stickyBoth claim hydration

    Differences: Warm rather than neutral undertone

    Score details
    Shade match
    83
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    70

    Close colour · Sheer

    Ingredients (not scored): 2% ingredient overlap

    Differences: Warm rather than neutral undertone

    Retailer shade note: chocolate brown

    Medium confidence· Digital match

    View match
  6. #7 · NYX Professional Makeup

    Butter Gloss Non-Sticky Lip Gloss

    Butterscotch
    Shade match 83
    $6Ulta BeautyUlta Beauty(product price)$20 less (77%)

    Matches: Same neutral undertoneSame longevity: long-wearingClaims non-sticky

    No material differences in the data we have.

    Score details
    Shade match
    83
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    70

    Close colour · Sheer

    Ingredients (not scored): 2% ingredient overlap

    Retailer shade note: neutral light brown

    Medium confidence· Digital match

    View match
  7. #8 · Lancôme

    Lip Idôle Squalane-12 Butterglow Hydrating Lip Balm

    21 Shade-Throwing Beige
    Shade match 81
    $32SephoraSephoraCosts $6 more

    Matches: Same neutral undertoneSame longevity: long-wearingClaims non-sticky

    Differences: Nude rather than brown

    Score details
    Shade match
    81
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    70

    Close colour · High shine

    Ingredients (not scored): 2% ingredient overlap

    Differences: Nude rather than brown

    Retailer shade note: neutral nude beige

    Medium confidence· Digital match

    View match
  8. #9 · NYX Professional Makeup

    Butter Gloss Non-Sticky Lip Gloss

    Bit Of Honey
    Shade match 81
    $6Ulta BeautyUlta Beauty(product price)$20 less (77%)

    Matches: Very close colourSame longevity: long-wearingClaims non-sticky

    Differences: Warm rather than neutral undertoneNude rather than brown

    Score details
    Shade match
    81
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    70

    Very close colour · Sheer

    Ingredients (not scored): 2% ingredient overlap

    Differences: Warm rather than neutral undertone · Nude rather than brown

    Retailer shade note: peach nude

    Medium confidence· Digital match

    View match
  9. #10 · Eadem

    Le Chouchou Softening + Smoothing Peptide Daily Lip Balm

    Burnt Malai
    Shade match 80
    $24SephoraSephora$2 less (8%)

    Matches: Very close colourSame longevity: long-wearingClaims non-sticky

    Differences: Warm rather than neutral undertoneNude rather than brown

    Score details
    Shade match
    80
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    70

    Very close colour

    Ingredients (not scored): no ingredient list for one product

    Differences: Warm rather than neutral undertone · Nude rather than brown

    Retailer shade note: Toasted Caramel

    Medium confidence· Digital match

    View match
  10. #11 · Summer Fridays

    Lip Butter Balm Treatment for Hydration + Nourishing Shine

    Mocha Bonbon
    Shade match 73
    $24SephoraSephora$2 less (8%)

    Matches: Same neutral undertoneSame longevity: long-wearingBoth claim hydration

    Differences: Nude rather than brown

    Score details
    Shade match
    73
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    100

    Slight colour difference · Shimmer · Sheer

    Ingredients (not scored): 3% ingredient overlap

    Differences: Nude rather than brown

    Retailer shade note: Sheer neutral beige with golden shimmer

    Medium confidence· Digital match

    View match
  11. #12 · Kulfi

    Lassi Lips Staining Long-Lasting Moisturizing Lip Oil

    SKU 3026333
    Shade match 72
    $34SephoraSephoraCosts $8 more

    Matches: Same longevity: long-wearingBoth claim hydration

    Differences: Cool rather than neutral undertoneNude rather than brown

    Score details
    Shade match
    72
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    100

    Close colour · High shine

    Ingredients (not scored): 1% ingredient overlap

    Differences: Cool rather than neutral undertone · Nude rather than brown

    Medium confidence· Digital match

    View match
  12. #13 · Givenchy

    Rose Perfecto Lip Balm 24H Hydration

    111 Soft Nude
    Shade match 81
    $43SephoraSephoraCosts $17 more

    Matches: Same neutral undertoneBoth claim hydration

    Differences: Nude rather than brown8-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    81
    Finish & visual result
    50
    Wear & performance
    70
    Comfort & suitability
    100

    Close colour · High shine · Sheer

    Ingredients (not scored): 14% ingredient overlap

    Differences: Nude rather than brown · 8-hour wear rather than long-wearing (longevity)

    Retailer shade note: pink-brown nude

    Medium confidence· Digital match

    View match
  13. #14 · Armani Beauty

    Prisma Flash Glossy Color Lip Balm

    11 Rosewood Flash
    Shade match 68
    $38SephoraSephoraCosts $12 more

    Matches: Same longevity: long-wearingBoth claim hydration

    Differences: Warm rather than neutral undertoneRose rather than brown

    Score details
    Shade match
    68
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    100

    Close colour · High shine

    Ingredients (not scored): 1% ingredient overlap

    Differences: Warm rather than neutral undertone · Rose rather than brown

    Retailer shade note: deep rosewood

    Medium confidence· Digital match

    View match
  14. #15 · Revlon

    Super Lustrous Glimmer Gloss

    Glazed Almond
    Shade match 92
    $11.99Ulta BeautyUlta Beauty$14.01 less (54%)

    Matches: Near-identical swatch colourSame neutral undertoneClaims non-sticky

    Differences: Nude rather than brownNot listed rather than long-wearing (longevity)

    Score details
    Shade match
    92
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    70

    Looks identical

    Ingredients (not scored): 1% ingredient overlap

    Differences: Nude rather than brown · Not listed rather than long-wearing (longevity)

    Medium confidence· Digital match

    View match
  15. #16 · Yves Saint Laurent

    Loveshine Plumping Lip Oil Gloss with Hyaluronic Acid

    13 Cold Brew Craze
    Shade match 74
    $40SephoraSephoraCosts $14 more

    Matches: Same longevity: long-wearingClaims non-stickyBoth claim hydration

    Differences: Warm rather than neutral undertone

    Score details
    Shade match
    74
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    70

    Slight colour difference · High shine · Sheer

    Ingredients (not scored): 0% ingredient overlap

    Differences: Warm rather than neutral undertone

    Retailer shade note: sheer rich brown

    Medium confidence· Digital match

    View match
  16. #17 · Hourglass

    Phantom Volumizing Glossy Lip Balm

    Rise 100
    Shade match 68
    $38SephoraSephoraCosts $12 more

    Matches: Same longevity: long-wearingBoth claim hydration

    Differences: DeeperCool rather than neutral undertoneNude rather than brown

    Score details
    Shade match
    68
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    100

    Slight colour difference · Shimmer · Opaque

    Ingredients (not scored): 1% ingredient overlap

    Differences: Deeper · Cool rather than neutral undertone · Nude rather than brown

    Retailer shade note: cool beige

    Medium confidence· Digital match

    View match
  17. #18 · rhode

    Peptide Lip Tint Nourishing Glaze

    Toast - rose taupe
    Shade match 85
    $20SephoraSephora$6 less (23%)

    Matches: Very close colourBoth claim hydration

    Differences: Warm rather than neutral undertoneNude rather than brownNot listed rather than long-wearing (longevity)

    Score details
    Shade match
    85
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Very close colour · Shimmer · Buildable

    Ingredients (not scored): 2% ingredient overlap

    Differences: Warm rather than neutral undertone · Nude rather than brown · Not listed rather than long-wearing (longevity)

    Medium confidence· Digital match

    View match
  18. #19 · Tower 28 Beauty

    LipSoftie Hydrating Tinted Lip Treatment Balm

    Dulce De Leche
    Shade match 72
    $16SephoraSephora$10 less (38%)

    Matches: Same longevity: long-wearingClaims non-stickyBoth claim hydration

    Differences: Cool rather than neutral undertoneNude rather than brown

    Score details
    Shade match
    72
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    70

    Close colour · Sheer tint · Sheer

    Ingredients (not scored): 3% ingredient overlap

    Differences: Cool rather than neutral undertone · Nude rather than brown

    Retailer shade note: sheer nude

    Medium confidence· Digital match

    View match
  19. #20 · Fenty Beauty

    Gloss Bomb Heat Universal Lip Luminizer + Plumper

    Fenty Glow
    Shade match 90
    $26SephoraSephoraSame price

    Matches: Very close colourSame neutral undertoneClaims non-sticky

    Differences: Nude rather than brownNot listed rather than long-wearing (longevity)

    Score details
    Shade match
    90
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    70

    Very close colour · High shine · Sheer

    Ingredients (not scored): 3% ingredient overlap

    Differences: Nude rather than brown · Not listed rather than long-wearing (longevity)

    Retailer shade note: sheer rose nude

    Medium confidence· Digital match

    View match
  20. #21 · Dior

    Lip Glow Oil Hydrating High-Shine Gloss

    088 Mocha
    Shade match 83
    $42SephoraSephoraCosts $16 more

    Matches: Both claim hydration

    Differences: Cool rather than neutral undertoneNot listed rather than long-wearing (longevity)

    Score details
    Shade match
    83
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Close colour · High shine

    Ingredients (not scored): 9% ingredient overlap

    Differences: Cool rather than neutral undertone · Not listed rather than long-wearing (longevity)

    Retailer shade note: Sparkly Finish

    Medium confidence· Digital match

    View match
  21. #22 · Fenty Beauty

    Gloss Bomb Universal Lip Luminizer

    Fenty Glow
    Shade match 70
    $23SephoraSephora$3 less (12%)

    Matches: Same longevity: long-wearingClaims non-stickyBoth claim hydration

    Differences: Warm rather than neutral undertoneNude rather than brown

    Score details
    Shade match
    70
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    70

    Slight colour difference · Shimmer

    Ingredients (not scored): 3% ingredient overlap

    Differences: Warm rather than neutral undertone · Nude rather than brown

    Retailer shade note: shimmering rose nude

    Medium confidence· Digital match

    View match
  22. #23 · Pat McGrath Labs

    Lust: Gloss

    Flesh 6
    Shade match 87
    $29SephoraSephoraCosts $3 more

    Matches: Same neutral undertoneClaims non-stickyBoth claim hydration

    Differences: Not listed rather than long-wearing (longevity)

    Score details
    Shade match
    87
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    70

    Close colour · High shine · Sheer

    Ingredients (not scored): 3% ingredient overlap

    Differences: Not listed rather than long-wearing (longevity)

    Retailer shade note: rich mahogany brown

    Medium confidence· Digital match

    View match
  23. #24 · Summer Fridays

    Dream Lip Oil for Moisturizing Sheer Coverage

    Blush Dreams
    Shade match 68
    $26SephoraSephoraSame price

    Matches: Same longevity: long-wearingClaims non-stickyBoth claim hydration

    Differences: Warm rather than neutral undertoneRose rather than brown

    Score details
    Shade match
    68
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    70

    Close colour · High shine · Buildable

    Ingredients (not scored): 7% ingredient overlap

    Differences: Warm rather than neutral undertone · Rose rather than brown

    Retailer shade note: A nourishing touch of sheer blush, with buildable color

    Medium confidence· Digital match

    View match
  24. #25 · Chanel

    ROUGE COCO HYDRA GLOSS Hydrating and Smoothing High-Shine Lipgloss

    442 ACCESSOIRE
    Shade match 68
    $45Ulta BeautyUlta Beauty(product price)Costs $19 more

    Matches: Same longevity: long-wearingClaims non-stickyBoth claim hydration

    Differences: Warm rather than neutral undertoneNude rather than brown

    Score details
    Shade match
    68
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    70

    Slight colour difference · High shine

    Ingredients (not scored): 2% ingredient overlap

    Differences: Warm rather than neutral undertone · Nude rather than brown

    Medium confidence· Digital match

    View match
  25. #26 · Laneige

    JuicePop Box Hydrating & Lightweight Oil Lip Tint

    Pop-Star Peach
    Shade match 62
    $23SephoraSephora$3 less (12%)

    Matches: Same longevity: long-wearingBoth claim hydration

    Differences: Warm rather than neutral undertonePeach rather than brown

    Score details
    Shade match
    62
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    100

    Close colour · High shine · Buildable

    Ingredients (not scored): 4% ingredient overlap

    Differences: Warm rather than neutral undertone · Peach rather than brown

    Retailer shade note: Soft Nude Peach

    Medium confidence· Digital match

    View match
  26. #27 · NYX Professional Makeup

    Jelly Job Lip Gloss

    Honey It’s Jelly
    Shade match 78
    $12Ulta BeautyUlta Beauty(product price)$14 less (54%)

    Matches: Both claim hydration

    Differences: Cool rather than neutral undertoneNude rather than brownNot listed rather than long-wearing (longevity)

    Score details
    Shade match
    78
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Close colour · Shimmer

    Ingredients (not scored): 1% ingredient overlap

    Differences: Cool rather than neutral undertone · Nude rather than brown · Not listed rather than long-wearing (longevity)

    Retailer shade note: nude pearl shimmer

    Medium confidence· Digital match

    View match
  27. #28 · Kosas

    Wet Lip Oil Plumping Peptide Lip Treatment Gloss

    Unbuttoned
    Shade match 84
    $25SephoraSephora$1 less (4%)

    Matches: Very close colourClaims non-stickyBoth claim hydration

    Differences: Warm rather than neutral undertoneNude rather than brownNot listed rather than long-wearing (longevity)

    Score details
    Shade match
    84
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    70

    Very close colour · High shine

    Ingredients (not scored): 5% ingredient overlap

    Differences: Warm rather than neutral undertone · Nude rather than brown · Not listed rather than long-wearing (longevity)

    Retailer shade note: soft warm blush

    Medium confidence· Digital match

    View match
  28. #29 · Charlotte Tilbury

    Big Lip Plumpgasm Plumping Lip Gloss

    Pillow Talk Fair/Medium
    Shade match 78
    $37Ulta BeautyUlta BeautyCosts $11 more

    Matches: Same neutral undertoneBoth claim hydration

    Differences: Nude rather than brownNot listed rather than long-wearing (longevity)

    Score details
    Shade match
    78
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Close colour · High shine · Sheer

    Ingredients (not scored): 5% ingredient overlap

    Differences: Nude rather than brown · Not listed rather than long-wearing (longevity)

    Retailer shade note: pink nude

    Medium confidence· Digital match

    View match
  29. #30 · Bobbi Brown

    Crushed Oil-Infused Tinted Lip Gloss

    Force Of Nature
    Shade match 83
    $33Ulta BeautyUlta BeautyCosts $7 more

    Matches: Claims non-stickyBoth claim hydration

    Differences: Cool rather than neutral undertoneNot listed rather than long-wearing (longevity)

    Score details
    Shade match
    83
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    70

    Close colour · High shine · Sheer

    Ingredients (not scored): 6% ingredient overlap

    Differences: Cool rather than neutral undertone · Not listed rather than long-wearing (longevity)

    Retailer shade note: a medium pink brown

    Medium confidence· Digital match

    View match

Showing 12 of 29 matches

Why the closest match works

Lancôme Lip Idôle JuicyTreat Oil-in-Gloss in 65 Brownie Bite, against fresh Sugar Lip Balm Hydrating Treatment in Cocoa. Every attribute compared, with its share of the score.

ComparedYour shadeCocoaClosest match65 Brownie BiteScore
Shade match50% of overall94
Colour90#b3685a#ae655cVery close colourColour difference 2.3 (0 is identical)
Depth97Deep / darkMediumCloseDepth difference 1.8 on the 0–100 scale
Undertone100NeutralNeutralSameSame product undertone
Colour family100BrownBrownSameSame colour family
Finish & visual result25% of overall · none of 3 comparable50
Shinenot comparableNot listedHigh shineNot listed for eitherA shine level not listed for one product
Transparencynot comparableNot listedNot listedNot listed for eitherNeither product lists a transparency
Shimmernot comparableNot listedNot listedNot listed for eitherNeither product lists shimmer
Wear & performance15% of overall100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Comfort & suitability10% of overall · 1 of 2 compared100
Non-stickynot comparableNot listedNot listedNot listed for eitherNeither product lists a non-sticky feel
Hydration100ClaimedClaimedSameBoth products claim hydration
Overall match 85/100Shade match 94/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Lancôme Lip Idôle JuicyTreat Oil-in-Gloss in 65 Brownie Bite.

Same or better

  • Very close colour
  • Same neutral undertone
  • Same longevity: long-wearing
  • Both claim hydration

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 2%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
Shade descriptiona deep brownchocolate brown
FormatNot listedNot listed
BaseOil-based, no siliconeOil-based, moderate silicone
FragranceListed (fragrance)Listed (limonene)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
View full match

Where to buy 65 Brownie Bite

Best price
$32Ulta BeautyUlta Beauty
Costs $6 more

Your shade $26 at Sephora

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.