Beautler.Your beauty butler

Sugar Lip Balm Hydrating Treatment Plum dupes and alternatives fresh

Plum · Cool · Medium

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lip gloss overall: shade match 50%, finish and visual result 25%, wear and performance 15%, comfort and suitability 10%.

Filters

Finish

Opacity

Format

Brand

Price

Preferences

Fragrance-free14Vegan12Cruelty-free10

Avoid an ingredient

Sort

30 matches

Closest shade matchClosest overall alternative: Lancôme Lip Idôle JuicyTreat Oil-in-Gloss 60 Million-Dollar Berry

The equivalent shade and the most similar lip gloss overall.

Your shade
fresh
PlumChange shade
Colour family, undertone and depth: Plum · Cool · Medium
Finish and opacity: Buildable
The match
Lancôme
60 Million-Dollar Berry
Colour family, undertone and depth: Berry · Cool · Medium
Finish and opacity: High shine · Sheer
Overall match
81out of 100
Shade (Shade match)
87
Finish (Finish & visual result)
50
Wear (Wear & performance)
100
Comfort (Comfort & suitability)
100
Shade match
87out of 100
Colour
89
Depth
95
Undertone (Undertone and colour family)
80
Medium confidence· Digital matchWhy it matches
Best price
$32SephoraSephora
Costs $6 more

Your shade $26 at Sephora

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar lip gloss on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar lip gloss on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Eadem

    Le Chouchou Softening + Smoothing Peptide Daily Lip Balm

    Coquito Dulce
    Shade match 84
    $24SephoraSephora$2 less (8%)

    Matches: Very close colourSame cool undertoneSame longevity: long-wearing

    Differences: Mauve rather than plum

    Score details
    Shade match
    84
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    70

    Very close colour · Shimmer

    Ingredients (not scored): no ingredient list for one product

    Differences: Mauve rather than plum

    Retailer shade note: Rosy Mauve with Holographic Shimmer | Condensed Coconut Milk Scent

    Medium confidence· Digital match

    View match
  2. #3 · Tom Ford

    Soleil Lip Balm for Glowing Hydration

    05 Getaway
    Shade match 77
    $45SephoraSephoraCosts $19 more

    Matches: Very close colourSame cool undertoneSame longevity: long-wearing

    Differences: Nude rather than plum

    Score details
    Shade match
    77
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    100

    Very close colour · High shine · Sheer

    Ingredients (not scored): 5% ingredient overlap

    Differences: Nude rather than plum

    Retailer shade note: rosy nude

    Medium confidence· Digital match

    View match
  3. #4 · Hourglass

    Phantom Volumizing Glossy Lip Balm

    Desire 120
    Shade match 73
    $38SephoraSephoraCosts $12 more

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim hydration

    Differences: Pink rather than plum

    Score details
    Shade match
    73
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    100

    Close colour · Shimmer · Opaque

    Ingredients (not scored): 1% ingredient overlap

    Differences: Pink rather than plum

    Retailer shade note: cool pink

    Medium confidence· Digital match

    View match
  4. #5 · Tarte

    Maracuja Juicy Shift

    Berry
    Shade match 79
    $27SephoraSephoraCosts $1 more

    Matches: Same cool undertoneSame longevity: long-wearingClaims non-sticky

    Differences: Berry rather than plum

    Score details
    Shade match
    79
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    70

    Close colour · Shimmer · Buildable

    Ingredients (not scored): 3% ingredient overlap

    Differences: Berry rather than plum

    Retailer shade note: Berry Shimmer Glass

    Medium confidence· Digital match

    View match
  5. #6 · Summer Fridays

    Dream Lip Oil for Moisturizing Sheer Coverage

    Soft Mauve
    Shade match 79
    $26SephoraSephoraSame price

    Matches: Same cool undertoneSame longevity: long-wearingClaims non-sticky

    Differences: Mauve rather than plum

    Score details
    Shade match
    79
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    70

    Close colour · High shine · Buildable

    Ingredients (not scored): 7% ingredient overlap

    Differences: Mauve rather than plum

    Retailer shade note: A nourishing touch of cool mauve, with buildable color

    Medium confidence· Digital match

    View match
  6. #7 · NYX Professional Makeup

    Butter Gloss Non-Sticky Lip Gloss

    Spiked Toffee
    Shade match 78
    $6Ulta BeautyUlta Beauty(product price)$20 less (77%)

    Matches: Same cool undertoneSame longevity: long-wearingClaims non-sticky

    Differences: Mauve rather than plum

    Score details
    Shade match
    78
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    70

    Close colour · Sheer

    Ingredients (not scored): 2% ingredient overlap

    Differences: Mauve rather than plum

    Retailer shade note: brown mauve

    Medium confidence· Digital match

    View match
  7. #8 · Tom Ford

    Gloss Luxe Lip Gloss with Hydrating Jojoba Oil & High-Shine

    N3 West Coast
    Shade match 72
    $64SephoraSephoraCosts $38 more

    Matches: Very close colourSame longevity: long-wearingBoth claim hydration

    Differences: Warm rather than cool undertoneBrown rather than plum

    Score details
    Shade match
    72
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    100

    Very close colour · High shine · Sheer

    Ingredients (not scored): 0% ingredient overlap

    Differences: Warm rather than cool undertone · Brown rather than plum

    Retailer shade note: cinnamon

    Medium confidence· Digital match

    View match
  8. #9 · Kulfi

    Lassi Lips Staining Long-Lasting Moisturizing Lip Oil

    Date
    Shade match 71
    $24SephoraSephora$2 less (8%)

    Matches: Very close colourSame longevity: long-wearingBoth claim hydration

    Differences: Neutral rather than cool undertoneRose rather than plum

    Score details
    Shade match
    71
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    100

    Very close colour · High shine

    Ingredients (not scored): 1% ingredient overlap

    Differences: Neutral rather than cool undertone · Rose rather than plum

    Retailer shade note: almond rose

    Medium confidence· Digital match

    View match
  9. #10 · RMS Beauty

    Liplights Cream Lip Gloss

    Rumor
    Shade match 73
    $30Ulta BeautyUlta BeautyCosts $4 more

    Matches: Same cool undertoneSame longevity: long-wearingClaims non-sticky

    Differences: Mauve rather than plum

    Score details
    Shade match
    73
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    70

    Close colour

    Ingredients (not scored): 4% ingredient overlap

    Differences: Mauve rather than plum

    Retailer shade note: dusty mauve

    Medium confidence· Digital match

    View match
  10. #11 · Patrick Ta

    Major Volume Plumping Lip Gloss

    Need Her
    Shade match 66
    $26SephoraSephoraSame price

    Matches: Same longevity: long-wearingBoth claim hydration

    Differences: Neutral rather than cool undertoneRose rather than plum

    Score details
    Shade match
    66
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    100

    Close colour · High shine · Sheer

    Ingredients (not scored): 7% ingredient overlap

    Differences: Neutral rather than cool undertone · Rose rather than plum

    Retailer shade note: rich soft blush

    Medium confidence· Digital match

    View match
  11. #12 · Lancôme

    Lip Idôle Squalane-12 Butterglow Hydrating Lip Balm

    36 Nude Now
    Shade match 72
    $32SephoraSephoraCosts $6 more

    Matches: Same cool undertoneSame longevity: long-wearingClaims non-sticky

    Differences: Nude rather than plum

    Score details
    Shade match
    72
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    70

    Close colour · High shine

    Ingredients (not scored): 2% ingredient overlap

    Differences: Nude rather than plum

    Retailer shade note: cool pinky nude

    Medium confidence· Digital match

    View match
  12. #13 · Lancôme

    Lip Idôle JuicyTreat Oil-in-Gloss

    65 Brownie Bite
    Shade match 66
    $32Ulta BeautyUlta BeautyCosts $6 more

    Matches: Same longevity: long-wearingBoth claim hydration

    Differences: Neutral rather than cool undertoneBrown rather than plum

    Score details
    Shade match
    66
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    100

    Close colour · High shine · Sheer

    Ingredients (not scored): 2% ingredient overlap

    Differences: Neutral rather than cool undertone · Brown rather than plum

    Retailer shade note: chocolate brown

    Medium confidence· Digital match

    View match
  13. #14 · Hourglass

    Phantom Volumizing Glossy Lip Balm

    Rise 100
    Shade match 66
    $38SephoraSephoraCosts $12 more

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim hydration

    Differences: Nude rather than plum

    Score details
    Shade match
    66
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    100

    Slight colour difference · Shimmer · Opaque

    Ingredients (not scored): 1% ingredient overlap

    Differences: Nude rather than plum

    Retailer shade note: cool beige

    Medium confidence· Digital match

    View match
  14. #15 · Lancôme

    Juicy Tubes Original Lip Gloss

    07 Magic Spell
    Shade match 66
    $25SephoraSephora$1 less (4%)

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim hydration

    Differences: Pink rather than plum

    Score details
    Shade match
    66
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    100

    Slight colour difference · Shimmer · Sheer

    Ingredients (not scored): 2% ingredient overlap

    Differences: Pink rather than plum

    Retailer shade note: sheer magenta with silver sparkle

    Medium confidence· Digital match

    View match
  15. #16 · Kulfi

    Lassi Lips Staining Long-Lasting Moisturizing Lip Oil

    Lychee
    Shade match 65
    $24SephoraSephora$2 less (8%)

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim hydration

    Differences: Pink rather than plum

    Score details
    Shade match
    65
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    100

    Slight colour difference · High shine

    Ingredients (not scored): 1% ingredient overlap

    Differences: Pink rather than plum

    Retailer shade note: cool pink

    Medium confidence· Digital match

    View match
  16. #17 · Glow Recipe

    Glass Balm Lip Treatment for Shine & Hydration

    Fig Bingsoo
    Shade match 64
    $22SephoraSephora$4 less (15%)

    Matches: Same longevity: long-wearingBoth claim hydration

    Differences: Neutral rather than cool undertonePink rather than plum

    Score details
    Shade match
    64
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    100

    Close colour · High shine · Sheer

    Ingredients (not scored): no ingredient list for one product

    Differences: Neutral rather than cool undertone · Pink rather than plum

    Medium confidence· Digital match

    View match
  17. #18 · Fenty Beauty

    Gloss Bomb Universal Lip Luminizer

    Riri
    Shade match 70
    $23SephoraSephora$3 less (12%)

    Matches: Same cool undertoneSame longevity: long-wearingClaims non-sticky

    Differences: Nude rather than plum

    Score details
    Shade match
    70
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    70

    Close colour · Shimmer

    Ingredients (not scored): 3% ingredient overlap

    Differences: Nude rather than plum

    Retailer shade note: shimmering rose mauve nude

    Medium confidence· Digital match

    View match
  18. #19 · MAC Cosmetics

    Lipglass High Shine Lip Gloss

    Bittersweet Me
    Shade match 81
    $25Ulta BeautyUlta Beauty$1 less (4%)

    Matches: Same cool undertoneBoth claim hydration

    Differences: Brown rather than plumNot listed rather than long-wearing (longevity)

    Score details
    Shade match
    81
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Close colour · High shine

    Ingredients (not scored): 6% ingredient overlap

    Differences: Brown rather than plum · Not listed rather than long-wearing (longevity)

    Retailer shade note: creamy grey brown

    Medium confidence· Digital match

    View match
  19. #20 · Armani Beauty

    Prisma Flash Glossy Color Lip Balm

    34 Bloom Flash
    Shade match 62
    $38SephoraSephoraCosts $12 more

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim hydration

    Differences: LighterPink rather than plum

    Score details
    Shade match
    62
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    100

    Slight colour difference · High shine

    Ingredients (not scored): 1% ingredient overlap

    Differences: Lighter · Pink rather than plum

    Retailer shade note: berry pink

    Medium confidence· Digital match

    View match
  20. #21 · ILIA

    Balmy Tint Hydrating Lip Balm

    Wanderlust
    Shade match 80
    $29SephoraSephoraCosts $3 more

    Matches: Same cool undertoneBoth claim hydration

    Differences: Berry rather than plumNot listed rather than long-wearing (longevity)

    Score details
    Shade match
    80
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Close colour · Buildable

    Ingredients (not scored): 6% ingredient overlap

    Differences: Berry rather than plum · Not listed rather than long-wearing (longevity)

    Retailer shade note: cool berry

    Medium confidence· Digital match

    View match
  21. #22 · Tarte

    Maracuja Juicy Shift

    Rosy Mauve
    Shade match 67
    $27SephoraSephoraCosts $1 more

    Matches: Same cool undertoneSame longevity: long-wearingClaims non-sticky

    Differences: Mauve rather than plum

    Score details
    Shade match
    67
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    70

    Slight colour difference · Shimmer · Buildable

    Ingredients (not scored): 3% ingredient overlap

    Differences: Mauve rather than plum

    Retailer shade note: Rosy Mauve Shimmer Glass

    Medium confidence· Digital match

    View match
  22. #23 · Tom Ford

    Gloss Luxe Lip Gloss with Hydrating Jojoba Oil & High-Shine

    22 Sunrise Pink
    Shade match 61
    $64SephoraSephoraCosts $38 more

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim hydration

    Differences: Noticeably different swatch colourLighterNude rather than plum

    Score details
    Shade match
    61
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    100

    Slight colour difference · High shine · Sheer

    Ingredients (not scored): 0% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Nude rather than plum

    Retailer shade note: rosey nude

    Medium confidence· Digital match

    View match
  23. #24 · Kaja

    Juicy Glass Instant Hydrating & Plumping Lip Gloss

    Plum Paloma
    Shade match 84
    $18SephoraSephora$8 less (31%)

    Matches: Same cool undertoneClaims non-stickyBoth claim hydration

    Differences: Not listed rather than long-wearing (longevity)

    Score details
    Shade match
    84
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    70

    Close colour · High shine · Sheer

    Ingredients (not scored): 5% ingredient overlap

    Differences: Not listed rather than long-wearing (longevity)

    Retailer shade note: red plum

    Medium confidence· Digital match

    View match
  24. #25 · Yves Saint Laurent

    Candy Glow Tinted Butter Balm with Maracuja Oil

    8B That Pink
    Shade match 60
    $43SephoraSephoraCosts $17 more

    Matches: Same longevity: long-wearingBoth claim hydration

    Differences: Warm rather than cool undertoneRose rather than plum

    Score details
    Shade match
    60
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    100

    Close colour · Sheer

    Ingredients (not scored): 1% ingredient overlap

    Differences: Warm rather than cool undertone · Rose rather than plum

    Retailer shade note: sheer rose

    Medium confidence· Digital match

    View match
  25. #26 · Tower 28 Beauty

    ShineOn Lip Jelly Hydrating Non-Sticky Lip Oil

    Cashew
    Shade match 84
    $16SephoraSephora$10 less (38%)

    Matches: Very close colourSame cool undertoneClaims non-sticky

    Differences: Brown rather than plumNot listed rather than long-wearing (longevity)

    Score details
    Shade match
    84
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    70

    Very close colour · High shine · Sheer

    Ingredients (not scored): 6% ingredient overlap

    Differences: Brown rather than plum · Not listed rather than long-wearing (longevity)

    Retailer shade note: semi-sheer, milky rosy brown

    Medium confidence· Digital match

    View match
  26. #27 · Lancôme

    Lip Idôle Squalane-12 Butterglow Hydrating Lip Balm

    21 Shade-Throwing Beige
    Shade match 65
    $32SephoraSephoraCosts $6 more

    Matches: Same longevity: long-wearingClaims non-stickyBoth claim hydration

    Differences: Neutral rather than cool undertoneNude rather than plum

    Score details
    Shade match
    65
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    70

    Close colour · High shine

    Ingredients (not scored): 2% ingredient overlap

    Differences: Neutral rather than cool undertone · Nude rather than plum

    Retailer shade note: neutral nude beige

    Medium confidence· Digital match

    View match
  27. #28 · Yves Saint Laurent

    Loveshine Plumping Lip Oil Gloss with Hyaluronic Acid

    04 Honey Pure Love
    Shade match 65
    $40SephoraSephoraCosts $14 more

    Matches: Same longevity: long-wearingClaims non-stickyBoth claim hydration

    Differences: Neutral rather than cool undertoneBrown rather than plum

    Score details
    Shade match
    65
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    70

    Slight colour difference · High shine · Sheer

    Ingredients (not scored): 0% ingredient overlap

    Differences: Neutral rather than cool undertone · Brown rather than plum

    Retailer shade note: sheer rose brown

    Medium confidence· Digital match

    View match
  28. #29 · Laneige

    JuicePop Box Hydrating & Lightweight Oil Lip Tint

    Pop-Star Peach
    Shade match 58
    $23SephoraSephora$3 less (12%)

    Matches: Same longevity: long-wearingBoth claim hydration

    Differences: Warm rather than cool undertonePeach rather than plum

    Score details
    Shade match
    58
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    100

    Close colour · High shine · Buildable

    Ingredients (not scored): 4% ingredient overlap

    Differences: Warm rather than cool undertone · Peach rather than plum

    Retailer shade note: Soft Nude Peach

    Medium confidence· Digital match

    View match
  29. #30 · Dior

    Lip Glow Oil Hydrating High-Shine Gloss

    088 Mocha
    Shade match 75
    $42SephoraSephoraCosts $16 more

    Matches: Same cool undertoneBoth claim hydration

    Differences: Brown rather than plumNot listed rather than long-wearing (longevity)

    Score details
    Shade match
    75
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Close colour · High shine

    Ingredients (not scored): 9% ingredient overlap

    Differences: Brown rather than plum · Not listed rather than long-wearing (longevity)

    Retailer shade note: Sparkly Finish

    Medium confidence· Digital match

    View match

Showing 12 of 29 matches

Why the closest match works

Lancôme Lip Idôle JuicyTreat Oil-in-Gloss in 60 Million-Dollar Berry, against fresh Sugar Lip Balm Hydrating Treatment in Plum. Every attribute compared, with its share of the score.

ComparedYour shadePlumClosest match60 Million-Dollar BerryScore
Shade match50% of overall87
Colour89#aa5a5b#a65358Very close colourColour difference 2.5 (0 is identical)
Depth95MediumMediumSameDepth difference 3.1 on the 0–100 scale
Undertone100CoolCoolSameSame product undertone
Colour family60PlumBerrySome differenceNeighbouring colour families
Finish & visual result25% of overall · none of 3 comparable50
Shinenot comparableNot listedHigh shineNot listed for eitherA shine level not listed for one product
Transparencynot comparableNot listedNot listedNot listed for eitherNeither product lists a transparency
Shimmernot comparableNot listedNot listedNot listed for eitherNeither product lists shimmer
Wear & performance15% of overall100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Comfort & suitability10% of overall · 1 of 2 compared100
Non-stickynot comparableNot listedNot listedNot listed for eitherNeither product lists a non-sticky feel
Hydration100ClaimedClaimedSameBoth products claim hydration
Overall match 81/100Shade match 87/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Lancôme Lip Idôle JuicyTreat Oil-in-Gloss in 60 Million-Dollar Berry.

Same or better

  • Very close colour
  • Same cool undertone
  • Same longevity: long-wearing
  • Both claim hydration

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 2%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
Shade descriptionNot listedplum berry
FormatNot listedNot listed
BaseOil-based, no siliconeOil-based, moderate silicone
FragranceListed (fragrance)Listed (limonene)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
View full match

Where to buy 60 Million-Dollar Berry

Best price
$32SephoraSephora
Costs $6 more

Your shade $26 at Sephora

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.