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Stretch Concealer for Dewy Buildable Coverage Medium Tan 3 dupes and alternatives Glossier

Medium tan · Warm · golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade matchClosest overall alternative: Milk Makeup Future Fluid Longwear Hydrating Concealer 17W

The equivalent shade and the most similar concealer overall.

Your shade
Glossier
Medium Tan 3Change shade
Depth and undertone: Medium tan · Warm · golden
Finish and coverage: Radiant · Buildable coverage
The match
Milk Makeup
17W
Depth and undertone: Medium tan · Warm
Finish and coverage: Natural · Buildable coverage
Overall match
87out of 100
Shade (Shade match)
96
Finish (Finish & visual result)
68
Wear (Wear & performance)
100
Skin (Skin suitability)
50
Shade match
96out of 100
Colour
94
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$30Ulta BeautyUlta Beauty
Costs $8 more

Your shade $22 at Sephora · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 87
    $31Ulta BeautyUlta Beauty(product price)Costs $9 more

    Matches: Very close colourSame buildable coverageBoth claim long-wearing

    Differences: Neutral rather than warm undertoneLuminous rather than radiant finish

    Score details
    Shade match
    87
    Finish & visual result
    88
    Wear & performance
    100
    Skin suitability
    50

    Very close colour · Luminous · Buildable coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Neutral rather than warm undertone · Luminous rather than radiant finish

    Retailer shade note: for tan neutral skin with peach undertones

    Medium confidence· Digital match

    View match
  2. Shade match 91
    $12.99Ulta BeautyUlta Beauty(product price)$9.01 less (41%)

    Matches: Very close colourSimilar undertone (neutral vs warm)Same radiant finish

    Differences: No long-wear claimDoes not claim a lightweight feel

    Score details
    Shade match
    91
    Finish & visual result
    100
    Wear & performance
    59
    Skin suitability
    50

    Very close colour · Radiant finish

    Ingredients (not scored): 3% ingredient overlap

    Differences: No long-wear claim · Does not claim a lightweight feel

    Retailer shade note: Caramel

    Medium confidence· Digital match

    View match
  3. #4 · Rare Beauty

    Liquid Touch Brightening Concealer

    400W
    Shade match 86
    $24SephoraSephoraCosts $2 more

    Matches: Similar undertone (neutral vs warm)Same radiant finishClaims a skin-like finish

    Differences: Medium rather than buildable coverage

    Score details
    Shade match
    86
    Finish & visual result
    86
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Medium rather than buildable coverage

    Retailer shade note: medium tan with warm neutral undertones

    Medium confidence· Digital match

    View match
  4. #5 · Rare Beauty

    Liquid Touch Brightening Concealer

    380W
    Shade match 82
    $24SephoraSephoraCosts $2 more

    Matches: Same warm undertoneSame radiant finishClaims a skin-like finish

    Differences: Slightly lighterMedium rather than buildable coverage

    Score details
    Shade match
    82
    Finish & visual result
    86
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly lighter · Medium rather than buildable coverage

    Retailer shade note: medium tan with warm golden undertones

    Medium confidence· Digital match

    View match
  5. #6 · Rare Beauty

    Liquid Touch Brightening Concealer

    410N
    Shade match 82
    $24SephoraSephoraCosts $2 more

    Matches: Similar undertone (neutral vs warm)Same radiant finishClaims a skin-like finish

    Differences: Medium rather than buildable coverage

    Score details
    Shade match
    82
    Finish & visual result
    86
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Medium rather than buildable coverage

    Retailer shade note: medium tan with neutral peach undertones

    Medium confidence· Digital match

    View match
  6. Shade match 89
    $30Ulta BeautyUlta Beauty(product price)Costs $8 more

    Matches: Same warm undertoneSame buildable coverageClaims a skin-like finish

    Differences: Natural rather than radiant finish

    Score details
    Shade match
    89
    Finish & visual result
    68
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Natural · Buildable coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Natural rather than radiant finish

    Retailer shade note: tan with warm warm undertones

    Medium confidence· Digital match

    View match
  7. Shade match 88
    $30Ulta BeautyUlta Beauty(product price)Costs $8 more

    Matches: Very close colourSimilar undertone (neutral vs warm)Same buildable coverage

    Differences: Natural rather than radiant finish

    Score details
    Shade match
    88
    Finish & visual result
    68
    Wear & performance
    100
    Skin suitability
    50

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Natural rather than radiant finish

    Retailer shade note: medium with neutral warm undertones

    Medium confidence· Digital match

    View match
  8. #9 · NARS

    Radiant Creamy Concealer

    Chocolat
    Shade match 88
    $36SephoraSephoraCosts $14 more

    Matches: Same warm undertoneSame radiant finishClaims a blurring effect

    Differences: Medium rather than buildable coverageDoes not claim a lightweight feel

    Score details
    Shade match
    88
    Finish & visual result
    89
    Wear & performance
    65
    Skin suitability
    50

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Medium rather than buildable coverage · Does not claim a lightweight feel

    Retailer shade note: D0 - medium-deep to deep with warm undertones

    Medium confidence· Digital match

    View match
  9. Shade match 88
    $42SephoraSephoraCosts $20 more

    Matches: Same warm undertoneSame radiant finishClaims a skin-like finish

    Differences: Medium rather than buildable coverageDoes not claim not settling into lines

    Score details
    Shade match
    88
    Finish & visual result
    79
    Wear & performance
    82
    Skin suitability
    50

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Medium rather than buildable coverage · Does not claim not settling into lines

    Retailer shade note: deep with a golden peach undertone

    Medium confidence· Digital match

    View match
  10. Shade match 84
    $42SephoraSephoraCosts $20 more

    Matches: Very close colourSame radiant finishClaims a skin-like finish

    Differences: Olive rather than warm undertoneMedium rather than buildable coverageDoes not claim not settling into lines

    Score details
    Shade match
    84
    Finish & visual result
    79
    Wear & performance
    82
    Skin suitability
    50

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Olive rather than warm undertone · Medium rather than buildable coverage · Does not claim not settling into lines

    Retailer shade note: deep with neutral olive undertones

    Medium confidence· Digital match

    View match
  11. Shade match 84
    $42SephoraSephoraCosts $20 more

    Matches: Same warm undertoneSame radiant finishClaims a skin-like finish

    Differences: Medium rather than buildable coverageDoes not claim not settling into lines

    Score details
    Shade match
    84
    Finish & visual result
    79
    Wear & performance
    82
    Skin suitability
    50

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Medium rather than buildable coverage · Does not claim not settling into lines

    Retailer shade note: tan to deep with a golden undertone

    Medium confidence· Digital match

    View match
  12. #13 · Clinique

    Even Better All-Over Concealer + Eraser

    WN 100 Deep Honey
    Shade match 88
    $22$32SephoraSephoraSame price

    Matches: Very close colourSimilar undertone (neutral vs warm)Claims a blurring effect

    Differences: Natural rather than radiant finishMedium rather than buildable coverageDoes not claim not settling into lines

    Score details
    Shade match
    88
    Finish & visual result
    70
    Wear & performance
    82
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Natural rather than radiant finish · Medium rather than buildable coverage · Does not claim not settling into lines

    Retailer shade note: medium, warm-neutral undertones

    Medium confidence· Digital match

    View match
  13. #14 · NARS

    Radiant Creamy Concealer

    Truffle
    Shade match 84
    $36SephoraSephoraCosts $14 more

    Matches: Same warm undertoneSame radiant finishClaims a blurring effect

    Differences: Slightly deeperMedium rather than buildable coverageDoes not claim a lightweight feel

    Score details
    Shade match
    84
    Finish & visual result
    89
    Wear & performance
    65
    Skin suitability
    50

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly deeper · Medium rather than buildable coverage · Does not claim a lightweight feel

    Retailer shade note: MD2.75 - medium-deep with warm undertones, and a deep peach tone

    Medium confidence· Digital match

    View match
  14. Shade match 83
    $30Ulta BeautyUlta BeautyCosts $8 more

    Matches: Very close colourSame buildable coverageClaims a skin-like finish

    Differences: Olive rather than warm undertoneNatural rather than radiant finish

    Score details
    Shade match
    83
    Finish & visual result
    68
    Wear & performance
    100
    Skin suitability
    50

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Olive rather than warm undertone · Natural rather than radiant finish

    Retailer shade note: medium tan with olive undertones

    Medium confidence· Digital match

    View match
  15. Shade match 87
    $30Ulta BeautyUlta Beauty(product price)Costs $8 more

    Matches: Same warm undertoneBoth claim long-wearingBoth claim not settling into lines

    Differences: Natural rather than radiant finishFull rather than buildable coverageDoes not claim a lightweight feel

    Score details
    Shade match
    87
    Finish & visual result
    67
    Wear & performance
    86
    Skin suitability
    50

    Close colour · Natural · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Natural rather than radiant finish · Full rather than buildable coverage · Does not claim a lightweight feel

    Retailer shade note: for warm undertones

    Medium confidence· Digital match

    View match
  16. Shade match 90
    $39SephoraSephoraCosts $17 more

    Matches: Same warm undertoneClaims a skin-like finishClaims a blurring effect

    Differences: Natural rather than radiant finishFull rather than buildable coverage

    Score details
    Shade match
    90
    Finish & visual result
    58
    Wear & performance
    86
    Skin suitability
    50

    Close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Natural rather than radiant finish · Full rather than buildable coverage

    Retailer shade note: Medium Deep, Warm Peach

    Medium confidence· Digital match

    View match
  17. #18 · Clinique

    Even Better All-Over Concealer + Eraser

    WN 112 Ginger
    Shade match 85
    $22$32SephoraSephoraSame price

    Matches: Similar undertone (neutral vs warm)Claims a blurring effectBoth claim long-wearing

    Differences: Slightly lighterNatural rather than radiant finishMedium rather than buildable coverage

    Score details
    Shade match
    85
    Finish & visual result
    70
    Wear & performance
    82
    Skin suitability
    50

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly lighter · Natural rather than radiant finish · Medium rather than buildable coverage · Does not claim not settling into lines

    Retailer shade note: medium, warm-neutral undertones

    Medium confidence· Digital match

    View match
  18. Shade match 80
    $30Ulta BeautyUlta Beauty(product price)Costs $8 more

    Matches: Same buildable coverageClaims a skin-like finishBoth claim long-wearing

    Differences: Slightly deeperOlive rather than warm undertoneNatural rather than radiant finish

    Score details
    Shade match
    80
    Finish & visual result
    68
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Natural · Buildable coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly deeper · Olive rather than warm undertone · Natural rather than radiant finish

    Retailer shade note: tan with olive undertones

    Medium confidence· Digital match

    View match
  19. #20 · Clinique

    Even Better All-Over Concealer + Eraser

    WN 114 Golden
    Shade match 84
    $22$32SephoraSephoraSame price

    Matches: Similar undertone (neutral vs warm)Claims a blurring effectBoth claim long-wearing

    Differences: Natural rather than radiant finishMedium rather than buildable coverageDoes not claim not settling into lines

    Score details
    Shade match
    84
    Finish & visual result
    70
    Wear & performance
    82
    Skin suitability
    50

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Natural rather than radiant finish · Medium rather than buildable coverage · Does not claim not settling into lines

    Retailer shade note: deep, warm-neutral undertones

    Medium confidence· Digital match

    View match
  20. #21 · NARS

    Soft Matte Complete Concealer

    Caramel
    Shade match 94
    $36SephoraSephoraCosts $14 more

    Matches: Very close colourSame warm undertoneClaims a blurring effect

    Differences: Matte rather than radiant finishMedium rather than buildable coverageDoes not claim a lightweight feel

    Score details
    Shade match
    94
    Finish & visual result
    50
    Wear & performance
    72
    Skin suitability
    50

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Matte rather than radiant finish · Medium rather than buildable coverage · Does not claim a lightweight feel

    Retailer shade note: MD2 - Medium to medium-deep with warm undertones

    Medium confidence· Digital match

    View match
  21. Shade match 87
    $39SephoraSephoraCosts $17 more

    Matches: Same warm undertoneClaims a skin-like finishClaims a blurring effect

    Differences: Natural rather than radiant finishFull rather than buildable coverage

    Score details
    Shade match
    87
    Finish & visual result
    58
    Wear & performance
    86
    Skin suitability
    50

    Close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Natural rather than radiant finish · Full rather than buildable coverage

    Retailer shade note: Medium Deep, Warm Golden

    Medium confidence· Digital match

    View match
  22. Shade match 78
    $34SephoraSephoraCosts $12 more

    Matches: Both claim not settling into linesBoth claim a lightweight feel

    Differences: Neutral rather than warm undertoneNatural rather than radiant finishMedium rather than buildable coverage

    Score details
    Shade match
    78
    Finish & visual result
    76
    Wear & performance
    86
    Skin suitability
    50

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than radiant finish · Medium rather than buildable coverage

    Retailer shade note: medium with neutral undertones

    Medium confidence· Digital match

    View match
  23. #24 · Rare Beauty

    Liquid Touch Brightening Concealer

    360W
    Shade match 70
    $24SephoraSephoraCosts $2 more

    Matches: Same radiant finishClaims a skin-like finishBoth claim long-wearing

    Differences: Slightly lighterOlive rather than warm undertoneMedium rather than buildable coverage

    Score details
    Shade match
    70
    Finish & visual result
    86
    Wear & performance
    100
    Skin suitability
    50

    Slight colour difference · Radiant · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly lighter · Olive rather than warm undertone · Medium rather than buildable coverage

    Retailer shade note: medium tan with warm olive undertones

    Medium confidence· Digital match

    View match
  24. #25 · Huda Beauty

    #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Brittle 6.5 Golden
    Shade match 95
    $31SephoraSephoraCosts $9 more

    Matches: Very close colourSame warm undertoneClaims a skin-like finish

    Differences: Matte rather than radiant finishFull rather than buildable coverageDoes not claim a lightweight feel

    Score details
    Shade match
    95
    Finish & visual result
    42
    Wear & performance
    75
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Matte rather than radiant finish · Full rather than buildable coverage · Does not claim a lightweight feel

    Retailer shade note: tan skin tones with golden undertones

    Medium confidence· Digital match

    View match
  25. Shade match 80
    $30SephoraSephoraCosts $8 more

    Matches: Same warm undertoneBoth claim long-wearingBoth claim not settling into lines

    Differences: Natural rather than radiant finishFull rather than buildable coverageDoes not claim a lightweight feel

    Score details
    Shade match
    80
    Finish & visual result
    67
    Wear & performance
    86
    Skin suitability
    50

    Slight colour difference · Natural · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Natural rather than radiant finish · Full rather than buildable coverage · Does not claim a lightweight feel

    Retailer shade note: for warm undertones

    Medium confidence· Digital match

    View match
  26. Shade match 76
    $42SephoraSephoraCosts $20 more

    Matches: Same radiant finishClaims a skin-like finishClaims a blurring effect

    Differences: Neutral rather than warm undertoneMedium rather than buildable coverageDoes not claim not settling into lines

    Score details
    Shade match
    76
    Finish & visual result
    79
    Wear & performance
    82
    Skin suitability
    50

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Neutral rather than warm undertone · Medium rather than buildable coverage · Does not claim not settling into lines

    Retailer shade note: tan with a neutral undertone

    Medium confidence· Digital match

    View match
  27. #28 · NARS

    Radiant Creamy Concealer

    Caramel
    Shade match 76
    $36SephoraSephoraCosts $14 more

    Matches: Same warm undertoneSame radiant finishClaims a blurring effect

    Differences: Slightly lighterMedium rather than buildable coverageDoes not claim a lightweight feel

    Score details
    Shade match
    76
    Finish & visual result
    89
    Wear & performance
    65
    Skin suitability
    50

    Slight colour difference · Radiant · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly lighter · Medium rather than buildable coverage · Does not claim a lightweight feel

    Retailer shade note: MD2 - medium to medium-deep with warm undertones

    Medium confidence· Digital match

    View match
  28. Shade match 84
    $32SephoraSephoraCosts $10 more

    Matches: Same warm undertoneSame radiant finishClaims a skin-like finish

    Differences: Slightly lighterMedium rather than buildable coverageNo long-wear claim

    Score details
    Shade match
    84
    Finish & visual result
    86
    Wear & performance
    40
    Skin suitability
    50

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly lighter · Medium rather than buildable coverage · No long-wear claim · Does not claim not settling into lines · Does not claim a lightweight feel

    Retailer shade note: medium deep with subtle peach undertones

    Medium confidence· Digital match

    View match
  29. Shade match 83
    $32SephoraSephoraCosts $10 more

    Matches: Same warm undertoneSame radiant finishClaims a skin-like finish

    Differences: Slightly lighterMedium rather than buildable coverageNo long-wear claim

    Score details
    Shade match
    83
    Finish & visual result
    86
    Wear & performance
    40
    Skin suitability
    50

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly lighter · Medium rather than buildable coverage · No long-wear claim · Does not claim not settling into lines · Does not claim a lightweight feel

    Retailer shade note: medium deep with golden undertones

    Medium confidence· Digital match

    View match
  30. Shade match 93
    $35SephoraSephoraCosts $13 more

    Matches: Near-identical swatch colourSimilar undertone (neutral vs warm)Claims a blurring effect

    Differences: Matte rather than radiant finishFull rather than buildable coverageDoes not claim not settling into lines

    Score details
    Shade match
    93
    Finish & visual result
    43
    Wear & performance
    61
    Skin suitability
    50

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Matte rather than radiant finish · Full rather than buildable coverage · Does not claim not settling into lines · Contains drying alcohol

    Retailer shade note: for tan skin with neutral golden undertones

    Medium confidence· Digital match

    View match
  31. Shade match 92
    $35SephoraSephoraCosts $13 more

    Matches: Very close colourSimilar undertone (neutral vs warm)Claims a blurring effect

    Differences: Matte rather than radiant finishFull rather than buildable coverageDoes not claim not settling into lines

    Score details
    Shade match
    92
    Finish & visual result
    43
    Wear & performance
    61
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Matte rather than radiant finish · Full rather than buildable coverage · Does not claim not settling into lines · Contains drying alcohol

    Retailer shade note: for tan skin with neutral golden undertones

    Medium confidence· Digital match

    View match

Showing 12 of 31 matches

Looking for a foundation in your shade?

The closest shade to Glossier Stretch Concealer for Dewy Buildable Coverage Medium Tan 3 (Medium tan · Warm · golden undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Glossier Stretch Fluid Foundation for Buildable Coverage

    Medium Tan 4

    Glossier Stretch Fluid Foundation for Buildable Coverage, shade Medium Tan 4

    • Very close colour
    • Medium tan · Warm · peach undertone

    $34

Closest foundations

  1. Naked Sundays BeautyScreen Peptide Foundation Tint SPF 50

    Shade 5

    Naked Sundays BeautyScreen Peptide Foundation Tint SPF 50, shade Shade 5

    • Looks identical
    • Medium tan · Warm undertone

    $26.60

  2. m.ph by Mary Phillips Le Skin Weightless Serum Foundation

    Medium 170 G

    m.ph by Mary Phillips Le Skin Weightless Serum Foundation, shade Medium 170 G

    • Looks identical
    • Medium tan · Warm · golden undertone

    $49

  3. KimChi Chic Beauty A Really Good Foundation

    115M

    KimChi Chic Beauty A Really Good Foundation, shade 115M

    • Looks identical
    • Medium tan · Warm · yellow undertone

    $29

  4. Unleashia Satin Wear Healthy-Green Cushion Foundation

    32N Middle Honey

    Unleashia Satin Wear Healthy-Green Cushion Foundation, shade 32N Middle Honey

    • Looks identical
    • Medium tan · Warm · yellow undertone

    $24

  5. Well People Supernatural Complexion Stick

    30 Medium Tan Warm

    Well People Supernatural Complexion Stick, shade 30 Medium Tan Warm

    • Looks identical
    • Medium tan · Warm undertone

    $18.20

  6. Make Up For Ever HD Skin Matte Velvet Blurring Powder Foundation

    3Y46 Warm Cinnamon

    Make Up For Ever HD Skin Matte Velvet Blurring Powder Foundation, shade 3Y46 Warm Cinnamon

    • Looks identical
    • Medium tan · Warm · yellow undertone

    $45

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Milk Makeup Future Fluid Longwear Hydrating Concealer in 17W, against Glossier Stretch Concealer for Dewy Buildable Coverage in Medium Tan 3. Every attribute compared, with its share of the score.

ComparedYour shadeMedium Tan 3Closest match17WScore
Shade match55% of overall96
Colour94#c58a54#ca884eVery close colourColour difference 1.6 (0 is identical)
Depth100Medium tanMedium tanSameDepth difference: 0.0
Retailer descriptionNot statedMedium tanNo depth word in one descriptionNot compared
Undertone100Warm · goldenWarmClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared68
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage100BuildableBuildableSameSame buildable coverage
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Not publishedNot publishedSkin-type suitability not published for one product
Overall match 87/100Shade match 96/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Milk Makeup Future Fluid Longwear Hydrating Concealer in 17W.

Same or better

  • Very close colour
  • Same warm undertone
  • Same buildable coverage
  • Claims a skin-like finish
  • Both claim long-wearing
  • Both claim not settling into lines
  • Both claim a lightweight feel

Different

  • Natural finish instead of radiant

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 2%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseOil-based, no siliconeWater-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapOil-based vs water-based; silicone none vs none

Where to buy 17W

Match price
$30Ulta BeautyUlta Beauty
Costs $8 more

Your shade $22 at Sephora · product price; shade not separately priced

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.