Very fair · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
Preferences
Avoid an ingredient
30 matches
30 matches
The equivalent shade: scored on colour, depth and undertone only.
SephoraYour shade $22 at Sephora
NARS Soft Matte Complete Concealer
Every store that sells this shade · prices as last checked
Sephora$36View at Sephora
Ulta Beauty$36View at Ulta BeautyThe most similar concealer overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
Ulta BeautyYour shade $22 at Sephora
L'Oréal Paris True Match Radiant Serum Concealer
Every store that sells this shade · prices as last checked
Ulta Beauty$16.99View at Ulta BeautyRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ulta Beauty(product price)$5.01 less (23%)Matches: Same neutral undertoneSame radiant finishClaims a skin-like finish
Differences: Contains drying alcohol
Close colour · Radiant finish
Ingredients (not scored): 3% ingredient overlap
Differences: Contains drying alcohol
Medium confidence· Digital match
L'Oréal Paris True Match Radiant Serum Concealer
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $16.99 · product priceView at Ulta BeautySephoraCosts $2 moreMatches: Very close colourSame radiant finishClaims a skin-like finish
Differences: Slightly warmer undertoneMedium rather than buildable coverage
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Slightly warmer undertone · Medium rather than buildable coverage
Retailer shade note: light with warm golden undertones
Medium confidence· Digital match
Rare Beauty Liquid Touch Brightening Concealer
Every store that sells this shade · prices as last checked
Sephora$24View at SephoraUlta Beauty(product price)$5.01 less (23%)Matches: Very close colourSame radiant finishClaims a skin-like finish
Differences: Slightly warmer undertoneContains drying alcohol
Very close colour · Radiant finish
Ingredients (not scored): 3% ingredient overlap
Differences: Slightly warmer undertone · Contains drying alcohol
Medium confidence· Digital match
L'Oréal Paris True Match Radiant Serum Concealer
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $16.99 · product priceView at Ulta BeautyUlta Beauty(product price)$5.01 less (23%)Matches: Same neutral undertoneSame radiant finishClaims a skin-like finish
Differences: Contains drying alcohol
Close colour · Radiant finish
Ingredients (not scored): 3% ingredient overlap
Differences: Contains drying alcohol
Medium confidence· Digital match
L'Oréal Paris True Match Radiant Serum Concealer
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $16.99 · product priceView at Ulta BeautyUlta BeautyCosts $8 moreMatches: Near-identical swatch colourSame buildable coverageClaims a skin-like finish
Differences: Slightly warmer undertoneNatural rather than radiant finish
Looks identical · Natural · Buildable coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than radiant finish
Retailer shade note: very fair with warm undertones
Medium confidence· Digital match
Milk Makeup Future Fluid Longwear Hydrating Concealer
Every store that sells this shade · prices as last checked
Ulta Beauty$30View at Ulta BeautySephoraCosts $14 moreMatches: Same neutral undertoneBoth claim long-wearingBoth claim not settling into lines
Differences: Natural rather than radiant finishFull rather than buildable coverage
Close colour · Natural · Full coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Natural rather than radiant finish · Full rather than buildable coverage
Retailer shade note: very fair with neutral undertones
Medium confidence· Digital match
Too Faced Born This Way Super Coverage Multi-Use Concealer
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beauty$36View at Ulta BeautySephoraCosts $2 moreMatches: Same neutral undertoneSame radiant finishClaims a skin-like finish
Differences: Medium rather than buildable coverage
Close colour · Radiant · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Medium rather than buildable coverage
Retailer shade note: light with cool neutral undertones
Medium confidence· Digital match
Rare Beauty Liquid Touch Brightening Concealer
Every store that sells this shade · prices as last checked
Sephora$24View at SephoraUlta Beauty(product price)$5.01 less (23%)Matches: Very close colourSame radiant finishClaims a skin-like finish
Differences: Slightly warmer undertoneContains drying alcohol
Very close colour · Radiant finish
Ingredients (not scored): 3% ingredient overlap
Differences: Slightly warmer undertone · Contains drying alcohol
Medium confidence· Digital match
L'Oréal Paris True Match Radiant Serum Concealer
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $16.99 · product priceView at Ulta BeautySephoraCosts $14 moreMatches: Same neutral undertoneBoth claim long-wearingBoth claim not settling into lines
Differences: Natural rather than radiant finishFull rather than buildable coverage
Close colour · Natural · Full coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Natural rather than radiant finish · Full rather than buildable coverage
Retailer shade note: fairest with neutral to rosy undertones
Medium confidence· Digital match
Too Faced Born This Way Super Coverage Multi-Use Concealer
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beauty$36View at Ulta BeautySephoraCosts $10 moreMatches: Same neutral undertoneSame radiant finishClaims a skin-like finish
Differences: Medium rather than buildable coverageNo long-wear claimDoes not claim not settling into lines
Close colour · Radiant · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Medium rather than buildable coverage · No long-wear claim · Does not claim not settling into lines · Does not claim a lightweight feel
Retailer shade note: very light with neutral undertones
Medium confidence· Digital match
Kosas Revealer Super Creamy + Brightening Concealer
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraSephoraCosts $2 moreMatches: Same neutral undertoneSame radiant finishClaims a skin-like finish
Differences: Medium rather than buildable coverage
Slight colour difference · Radiant · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Medium rather than buildable coverage
Retailer shade note: light with neutral golden undertones
Medium confidence· Digital match
Rare Beauty Liquid Touch Brightening Concealer
Every store that sells this shade · prices as last checked
Sephora$24View at SephoraSephoraCosts $14 moreMatches: Same neutral undertoneBoth claim long-wearingBoth claim not settling into lines
Differences: Natural rather than radiant finishFull rather than buildable coverage
Slight colour difference · Natural · Full coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Natural rather than radiant finish · Full rather than buildable coverage
Retailer shade note: very fair with neutral to rosy undertones
Medium confidence· Digital match
Too Faced Born This Way Super Coverage Multi-Use Concealer
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beautyfrom $36 · product priceView at Ulta BeautySephoraSame priceMatches: Same neutral undertoneClaims a blurring effectBoth claim long-wearing
Differences: Natural rather than radiant finishMedium rather than buildable coverageDoes not claim not settling into lines
Close colour · Natural · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than buildable coverage · Does not claim not settling into lines
Retailer shade note: very fair, warm-neutral undertones
Medium confidence· Digital match
Clinique Even Better All-Over Concealer + Eraser
Every store that sells this shade · prices as last checked
Sephora$22View at SephoraUlta Beauty$22View at Ulta BeautySephoraCosts $10 moreMatches: Same neutral undertoneSame radiant finishClaims a skin-like finish
Differences: Medium rather than buildable coverageNo long-wear claimDoes not claim not settling into lines
Close colour · Radiant · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Medium rather than buildable coverage · No long-wear claim · Does not claim not settling into lines · Does not claim a lightweight feel
Retailer shade note: light with neutral undertones
Medium confidence· Digital match
Kosas Revealer Super Creamy + Brightening Concealer
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraUlta Beauty(product price)$9.01 less (41%)Matches: Same neutral undertoneSame radiant finishBoth claim not settling into lines
Differences: No long-wear claimDoes not claim a lightweight feel
Slight colour difference · Radiant finish
Ingredients (not scored): 3% ingredient overlap
Differences: No long-wear claim · Does not claim a lightweight feel
Retailer shade note: Fair
Medium confidence· Digital match
Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $12.99 · product priceView at Ulta BeautyUlta Beauty(product price)$5.01 less (23%)Matches: Same radiant finishClaims a skin-like finishBoth claim long-wearing
Differences: Slightly cooler undertoneContains drying alcohol
Close colour · Radiant finish
Ingredients (not scored): 3% ingredient overlap
Differences: Slightly cooler undertone · Contains drying alcohol
Medium confidence· Digital match
L'Oréal Paris True Match Radiant Serum Concealer
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $16.99 · product priceView at Ulta BeautySephoraCosts $8 moreMatches: Both claim long-wearingBoth claim not settling into lines
Differences: Slightly cooler undertoneNatural rather than radiant finishFull rather than buildable coverage
Close colour · Natural · Full coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Slightly cooler undertone · Natural rather than radiant finish · Full rather than buildable coverage · Does not claim a lightweight feel
Retailer shade note: for cool undertones
Medium confidence· Digital match
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beauty$30View at Ulta BeautySephoraCosts $20 moreMatches: Very close colourSame neutral undertoneClaims transfer resistance
Differences: Natural rather than radiant finishFull rather than buildable coverageDoes not claim not settling into lines
Very close colour · Natural · Full coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Natural rather than radiant finish · Full rather than buildable coverage · Does not claim not settling into lines · Does not claim a lightweight feel · Contains listed fragrance
Retailer shade note: very fair skin with neutral undertones
Medium confidence· Digital match
Dior Forever Skin Correct Full-Coverage Concealer
Every store that sells this shade · prices as last checked
Sephora$42View at SephoraUlta Beauty$42View at Ulta BeautySephoraSame priceMatches: Same neutral undertoneClaims a blurring effectBoth claim long-wearing
Differences: Natural rather than radiant finishMedium rather than buildable coverageDoes not claim not settling into lines
Close colour · Natural · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than buildable coverage · Does not claim not settling into lines
Retailer shade note: very fair, cool-neutral undertones
Medium confidence· Digital match
Clinique Even Better All-Over Concealer + Eraser
Every store that sells this shade · prices as last checked
Sephora$22View at SephoraUlta Beautyfrom $32 · product priceView at Ulta BeautySephoraCosts $10 moreMatches: Same neutral undertoneSame radiant finishClaims a skin-like finish
Differences: Medium rather than buildable coverageNo long-wear claimDoes not claim not settling into lines
Close colour · Radiant · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Medium rather than buildable coverage · No long-wear claim · Does not claim not settling into lines · Does not claim a lightweight feel
Retailer shade note: very light with neutral peach undertones
Medium confidence· Digital match
Kosas Revealer Super Creamy + Brightening Concealer
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraSephoraCosts $14 moreMatches: Same neutral undertoneClaims a blurring effectBoth claim not settling into lines
Differences: Matte rather than radiant finishMedium rather than buildable coverageDoes not claim a lightweight feel
Close colour · Matte · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Matte rather than radiant finish · Medium rather than buildable coverage · Does not claim a lightweight feel
Retailer shade note: L2 - Very light with neutral undertones
Medium confidence· Digital match
NARS Soft Matte Complete Concealer
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beauty$36View at Ulta BeautySephoraCosts $14 moreMatches: Same neutral undertoneClaims a blurring effectBoth claim not settling into lines
Differences: Matte rather than radiant finishMedium rather than buildable coverageDoes not claim a lightweight feel
Close colour · Matte · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Matte rather than radiant finish · Medium rather than buildable coverage · Does not claim a lightweight feel
Retailer shade note: L2.3 - Light with neutral undertones
Medium confidence· Digital match
NARS Soft Matte Complete Concealer
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beautyfrom $36 · product priceView at Ulta BeautySephoraCosts $8 moreMatches: Same neutral undertoneBoth claim long-wearingBoth claim not settling into lines
Differences: Noticeably different swatch colourSlightly deeperNatural rather than radiant finish
Slight colour difference · Natural · Full coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Noticeably different swatch colour · Slightly deeper · Natural rather than radiant finish · Full rather than buildable coverage · Does not claim a lightweight feel
Retailer shade note: for neutral undertones
Medium confidence· Digital match
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beautyfrom $30 · product priceView at Ulta BeautySephora$5 less (23%)Matches: Same neutral undertoneSame radiant finishClaims a skin-like finish
Differences: Slightly deeperMedium rather than buildable coverageNo long-wear claim
Slight colour difference · Radiant · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Slightly deeper · Medium rather than buildable coverage · No long-wear claim · Does not claim not settling into lines · Does not claim a lightweight feel
Retailer shade note: light with neutral undertones
Medium confidence· Digital match
Kosas Revealer Super Creamy + Brightening Concealer
Every store that sells this shade · prices as last checked
Sephora$17View at SephoraSephoraCosts $14 moreMatches: Same neutral undertoneClaims a blurring effectBoth claim not settling into lines
Differences: Matte rather than radiant finishMedium rather than buildable coverageDoes not claim a lightweight feel
Close colour · Matte · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Matte rather than radiant finish · Medium rather than buildable coverage · Does not claim a lightweight feel
Retailer shade note: L2.4 - Light with neutral undertones, and a light peach tone
Medium confidence· Digital match
NARS Soft Matte Complete Concealer
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beautyfrom $36 · product priceView at Ulta BeautyUlta Beauty$9.01 less (41%)Matches: Same radiant finishBoth claim not settling into lines
Differences: Noticeably different swatch colourSlightly cooler undertoneNo long-wear claim
Slight colour difference · Radiant finish
Ingredients (not scored): 3% ingredient overlap
Differences: Noticeably different swatch colour · Slightly cooler undertone · No long-wear claim · Does not claim a lightweight feel
Retailer shade note: Cool Ivory
Medium confidence· Digital match
Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer
Every store that sells this shade · prices as last checked
Ulta Beauty$12.99View at Ulta BeautySephoraSame priceMatches: Same neutral undertoneClaims a blurring effectBoth claim long-wearing
Differences: Natural rather than radiant finishMedium rather than buildable coverageDoes not claim not settling into lines
Slight colour difference · Natural · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than buildable coverage · Does not claim not settling into lines
Retailer shade note: very fair, warm-neutral undertones
Medium confidence· Digital match
Clinique Even Better All-Over Concealer + Eraser
Every store that sells this shade · prices as last checked
Sephora$22View at SephoraUlta Beautyfrom $32 · product priceView at Ulta BeautyUlta Beauty$9.01 less (41%)Matches: Same radiant finishBoth claim not settling into lines
Differences: Noticeably different swatch colourSlightly warmer undertoneNo long-wear claim
Slight colour difference · Radiant finish
Ingredients (not scored): 3% ingredient overlap
Differences: Noticeably different swatch colour · Slightly warmer undertone · No long-wear claim · Does not claim a lightweight feel
Retailer shade note: Ivory
Medium confidence· Digital match
Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer
Every store that sells this shade · prices as last checked
Ulta Beauty$12.99View at Ulta BeautyShowing 12 of 28 matches
The closest shade to Glossier Stretch Concealer for Dewy Buildable Coverage Very Light 1 (Very fair · Neutral undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.
Very Light 2
$34
1N
Yulong
$55
0N
$63
0N Chantilly
$54
10N Shell Cream
$32
0.5N
$48
Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
NARS Soft Matte Complete Concealer in Chantilly, against Glossier Stretch Concealer for Dewy Buildable Coverage in Very Light 1. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To NARS Soft Matte Complete Concealer in Chantilly.
4 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.
L'Oréal Paris True Match Radiant Serum Concealer in W1, against Glossier Stretch Concealer for Dewy Buildable Coverage in Very Light 1. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To L'Oréal Paris True Match Radiant Serum Concealer in W1.
2 shared ingredients; weighted similarity 3%. Ingredients only affect results through the filters.
NARS Soft Matte Complete Concealer Chantilly
SephoraYour shade $22 at Sephora
L'Oréal Paris True Match Radiant Serum Concealer W1
Ulta BeautyYour shade $22 at Sephora
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
