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24 Hour Full Coverage Luminous Matte Finish Foundation 460O dupes and alternatives Gucci

Deep · Olive undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation 34 Mahogany

The equivalent shade: scored on colour, depth and undertone only.

The match
NYX Professional Makeup
34 Mahogany
Depth and undertone: Deep · Neutral · neutral golden
Finish and coverage: Matte · Buildable coverage
Shade match
90out of 100
Colour
96
Depth
98
Undertone
70
Medium confidence· Digital matchWhy it matches
Best price
$14.97WalmartWalmart
$54.03 less (78%)

Your shade $69 at Sephora

WalmartView at Walmart

Closest overall alternative: Urban Decay Face Bond Self Setting Waterproof Foundation 31

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
Urban Decay
31
Depth and undertone: Deep · Warm · golden
Finish and coverage: Matte · Medium coverage
Overall match
88out of 100
Shade (Shade match)
90
Finish (Finish & visual result)
81
Wear (Wear & performance)
86
Skin (Skin suitability)
100
Best price
$40SephoraSephora
$29 less (42%)

Your shade $69 at Sephora

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 88
    $40SephoraSephora$29 less (42%)

    Matches: Very close colourSame matte finishClaims a blurring effect

    Differences: Slightly warmer undertoneMedium rather than full coverageContains drying alcohol

    Score details
    Shade match
    88
    Finish & visual result
    81
    Wear & performance
    86
    Skin suitability
    100

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly warmer undertone · Medium rather than full coverage · Contains drying alcohol

    Retailer shade note: medium deep warm golden

    Medium confidence· Digital match

    View match
  2. #4 · TIRTIR

    Mask Fit AI Filter Cushion

    43N DEEP COCOA
    Shade match 88
    $25Ulta BeautyUlta Beauty(product price)$44 less (64%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Neutral rather than olive undertoneContains drying alcohol

    Score details
    Shade match
    88
    Finish & visual result
    79
    Wear & performance
    86
    Skin suitability
    84

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 24% ingredient overlap

    Differences: Neutral rather than olive undertone · Contains drying alcohol

    Retailer shade note: medium deep with neutral undertone

    Medium confidence· Digital match

    View match
  3. Shade match 88
    $12.99Ulta BeautyUlta Beauty(product price)$56.01 less (81%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Neutral rather than olive undertoneDoes not claim transfer resistanceDoes not claim a lightweight feel

    Score details
    Shade match
    88
    Finish & visual result
    100
    Wear & performance
    54
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Neutral rather than olive undertone · Does not claim transfer resistance · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  4. Shade match 87
    $14.50Ulta BeautyUlta Beauty(product price)$54.50 less (79%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Does not claim transfer resistanceDoes not claim a lightweight feel

    Score details
    Shade match
    87
    Finish & visual result
    89
    Wear & performance
    54
    Skin suitability
    84

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Does not claim transfer resistance · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  5. Shade match 87
    $13.48WalmartWalmart$55.52 less (80%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly warmer undertoneDoes not claim transfer resistanceDoes not claim a lightweight feel

    Score details
    Shade match
    87
    Finish & visual result
    89
    Wear & performance
    54
    Skin suitability
    84

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly warmer undertone · Does not claim transfer resistance · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  6. Shade match 86
    $14.50Ulta BeautyUlta Beauty(product price)$54.50 less (79%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Does not claim transfer resistanceDoes not claim a lightweight feel

    Score details
    Shade match
    86
    Finish & visual result
    89
    Wear & performance
    54
    Skin suitability
    84

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Does not claim transfer resistance · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  7. Shade match 86
    $14.50Ulta BeautyUlta Beauty(product price)$54.50 less (79%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Does not claim transfer resistanceDoes not claim a lightweight feel

    Score details
    Shade match
    86
    Finish & visual result
    89
    Wear & performance
    54
    Skin suitability
    84

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Does not claim transfer resistance · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  8. #10 · Anastasia Beverly Hills

    Impeccable Blurring Second-Skin Matte Foundation

    6W
    Shade match 90
    $49SephoraSephora$20 less (29%)

    Matches: Very close colourSame olive undertoneSame matte finish

    Differences: Does not claim transfer resistanceContains drying alcohol

    Score details
    Shade match
    90
    Finish & visual result
    79
    Wear & performance
    49
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Does not claim transfer resistance · Contains drying alcohol

    Retailer shade note: tan skin with warm olive undertones

    Medium confidence· Digital match

    View match
  9. Shade match 88
    $14.95Ulta BeautyUlta Beauty$54.05 less (78%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: No long-wear claimDoes not claim transfer resistanceDoes not claim a lightweight feel

    Score details
    Shade match
    88
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    30

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: No long-wear claim · Does not claim transfer resistance · Does not claim a lightweight feel · Not marketed for combination/oily skin

    Medium confidence· Digital match

    View match
  10. Shade match 86
    $14.95Ulta BeautyUlta Beauty$54.05 less (78%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: No long-wear claimDoes not claim transfer resistanceDoes not claim a lightweight feel

    Score details
    Shade match
    86
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    30

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: No long-wear claim · Does not claim transfer resistance · Does not claim a lightweight feel · Not marketed for combination/oily skin

    Medium confidence· Digital match

    View match
  11. Shade match 86
    $14.95Ulta BeautyUlta Beauty$54.05 less (78%)

    Matches: Very close colourSame matte finishNo fragrance listed

    Differences: Medium rather than full coverageDoes not claim transfer resistanceDoes not claim a lightweight feel

    Score details
    Shade match
    86
    Finish & visual result
    82
    Wear & performance
    54
    Skin suitability
    60

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Medium rather than full coverage · Does not claim transfer resistance · Does not claim a lightweight feel · Not marketed for combination skin

    Medium confidence· Digital match

    View match
  12. Shade match 86
    $14.95Ulta BeautyUlta Beauty$54.05 less (78%)

    Matches: Very close colourSame matte finishNo fragrance listed

    Differences: Medium rather than full coverageDoes not claim transfer resistanceDoes not claim a lightweight feel

    Score details
    Shade match
    86
    Finish & visual result
    82
    Wear & performance
    54
    Skin suitability
    60

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Medium rather than full coverage · Does not claim transfer resistance · Does not claim a lightweight feel · Not marketed for combination skin

    Medium confidence· Digital match

    View match
  13. #15 · Maybelline

    Fit Me Matte + Poreless Foundation

    Nutmeg 365
    Shade match 86
    $11.99Ulta BeautyUlta Beauty(product price)$57.01 less (83%)

    Matches: Very close colourSame matte finishBoth claim a lightweight feel

    Differences: Neutral rather than olive undertoneMedium rather than full coverageDoes not claim transfer resistance

    Score details
    Shade match
    86
    Finish & visual result
    82
    Wear & performance
    52
    Skin suitability
    67

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Neutral rather than olive undertone · Medium rather than full coverage · Does not claim transfer resistance · Not marketed for combination skin · Contains drying alcohol

    Medium confidence· Digital match

    View match

Showing 12 of 13 matches

Looking for a concealer in your shade?

The closest shade to Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation 460O (Deep · Olive undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. L'Oréal Paris True Match Radiant Serum Concealer

    C10

    L'Oréal Paris True Match Radiant Serum Concealer, shade C10

    • Very close colour
    • Deep · Warm undertone

    $16.99

  2. Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer

    41 Medium Deep Neutral

    Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 41 Medium Deep Neutral

    • Very close colour
    • Deep · Neutral undertone

    $32

  3. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium Deep 3

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium Deep 3

    • Very close colour
    • Deep · Neutral undertone

    $22

  4. Tarte Shape Tape Full Coverage Matte Concealer

    57G rich golden

    Tarte Shape Tape Full Coverage Matte Concealer, shade 57G rich golden

    • Close colour
    • Deep · Olive undertone

    $32

  5. NARS Soft Matte Complete Concealer

    Café

    NARS Soft Matte Complete Concealer, shade Café

    • Close colour
    • Deep tan · Neutral undertone

    $36

  6. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Camel

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Camel

    • Close colour
    • Deep

    $12

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation in 34 Mahogany, against Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation in 460O. Every attribute compared, with its share of the score.

ComparedYour shade460OClosest shade match34 MahoganyScore
Shade match55% of overall90
Colour96#8f5a39#8f5d3cLooks identicalColour difference 1.2 (0 is identical)
Depth98DeepDeepSameDepth difference: 1.1
Retailer descriptionMedium tanNot statedNo depth word in one descriptionNot compared
Undertone70OliveNeutral · neutral goldenSome differencecandidate undertone inferred
Finish & visual result25% of overall · 2 of 4 compared91
Finish100MatteMatteSameSame matte finish
Coverage80FullBuildableCloseBuildable coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared40
Longevity4024-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall100
Skin type100Normal, combination, oilyCombination, normal, oilyBoth marketed for normal/​combination/​oily skin
Overall match 83/100Shade match 90/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation in 34 Mahogany.

Same or better

  • $54.03 less
  • Near-identical swatch colour
  • Same matte finish
  • Buildable rather than full coverage

Different

  • Slightly warmer undertone
  • No long-wear claim
  • Does not claim transfer resistance
  • Does not claim a lightweight feel

Ingredients (information only, not scored)

No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeNo ingredient list
FragranceListed (fragrance)No ingredient list
Drying alcoholNot listedNo ingredient list
SPFNot listedNot listed
Overlap

Why the closest overall alternative works

Urban Decay Face Bond Self Setting Waterproof Foundation in 31, against Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation in 460O. Every attribute compared, with its share of the score.

ComparedYour shade460OClosest overall alternative31Score
Shade match55% of overall90
Colour98#8f5a39#905c3cLooks identicalColour difference 0.7 (0 is identical)
Depth99DeepDeepSameDepth difference: 0.9
Retailer descriptionMedium tanMedium tanBoth described as medium tanThe retailers describe the same depth
Undertone65OliveWarm · goldenSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared81
Finish100MatteMatteSameSame matte finish
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared86
Longevity7024-hour wearLong-wearingSome differenceYour product claims 24-hour wear; the match says long-wearing without hours
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Normal, combination, oilyNormal, combination, oilyBoth marketed for normal/​combination/​oily skin
Overall match 88/100Shade match 90/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Urban Decay Face Bond Self Setting Waterproof Foundation in 31.

Same or better

  • $29 less
  • Near-identical swatch colour
  • Same matte finish
  • Medium rather than full coverage
  • Claims a blurring effect
  • Both claim transfer resistance
  • Both claim a lightweight feel
  • No fragrance listed

Different

  • Slightly warmer undertone
  • Contains alcohol denat.

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 17%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeSilicone-based, high silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedListed (alcohol denat.)
SPFNot listedNot listed
OverlapWater-based vs silicone-based; silicone high vs high

Where to buy

Closest shade match

NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation 34 Mahogany

Best price
$14.97WalmartWalmart
$54.03 less (78%)

Your shade $69 at Sephora

WalmartView at Walmart

Closest overall alternative

Urban Decay Face Bond Self Setting Waterproof Foundation 31

Best price
$40SephoraSephora
$29 less (42%)

Your shade $69 at Sephora

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.