Ambient Soft Glow Foundation 10.5 dupes and alternatives Hourglass
4.0 (784)·Medium tan · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
$20Ulta Beauty(product price)$40 less (67%)4.5 (18)
Matches: Very close colour· Same natural finish· Both claim a blurring effect
Differences: Slightly warmer undertone· Full rather than medium coverage· Does not claim transfer resistance
Score details
Shade match
83
Finish & visual result
93
Wear & performance
82
Skin suitability
40
Very close colour · Natural · Full coverage
Ingredients (not scored): no ingredient list for one product
Differences: Slightly warmer undertone · Full rather than medium coverage · Does not claim transfer resistance · Not marketed for dry/oily/sensitive skin
Retailer shade note: warm mid-brown with soft depth
The closest shade to Hourglass Ambient Soft Glow Foundation 10.5 (Medium tan · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Nudestix Tinted Blur Foundation Stick in Nude Deep 9, against Hourglass Ambient Soft Glow Foundation in 10.5. Every attribute compared, with its share of the score.
ComparedYour shade10.5Closest shade matchNude Deep 9How they compareScore
Shade match55% of overall94
Colour60%97#b18565#af8568Looks identicalColour difference 1.0 (0 is identical)
Overall match 77/100Shade match 94/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Milani Conceal + Perfect Blur Out Skin Tint Stick in 010, against Hourglass Ambient Soft Glow Foundation in 10.5. Every attribute compared, with its share of the score.
ComparedYour shade10.5Closest overall alternative010How they compareScore
Shade match55% of overall91
Colour60%92#b18565#ac805dVery close colourColour difference 2.1 (0 is identical)
Depth15%95Medium tanTanCloseDepth difference: 2.8
Retailer descriptionMediumMediumBoth described as mediumThe retailers describe the same depth
Overall match 85/100Shade match 91/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
33 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Sephora
Ulta Beauty$41.80 less (70%)
