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Illusion Luminous Glow Foundation SPF 30 23 dupes and alternatives Hourglass

Deep · Olive · warm olive undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Finish

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Fragrance-free8No drying alcohol11Vegan3Cruelty-free3Oil-free0With SPF2Mineral1

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12 of 30

Only showing matches made for oily skin.

Closest shade match: Smashbox Always On Skin-Balancing Foundation D20W

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Hourglass
23Change shade
Depth and undertone: Deep · Olive · warm olive
Finish and coverage: Radiant · Medium coverage
The match
Smashbox
D20W
Depth and undertone: Deep · Warm
Finish and coverage: Natural · Full coverage
Shade match
91out of 100
Colour
94
Depth
99
Undertone
80
Medium confidence· Digital matchWhy it matches
Match price
$45Ulta BeautyUlta Beauty
$15 less (25%)

Your shade $60 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Juvia's Place I am Magic Natural Radiance Foundation 330 Accra

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Hourglass
23Change shade
Depth and undertone: Deep · Olive · warm olive
Finish and coverage: Radiant · Medium coverage
The match
Juvia's Place
330 Accra
Depth and undertone: Deep · Neutral · neutral golden
Finish and coverage: Radiant · Medium coverage
Overall match
86out of 100
Shade (Shade match)
89
Finish (Finish & visual result)
100
Wear (Wear & performance)
53
Skin (Skin suitability)
84
Medium confidence· Digital matchWhy it matches
Match price
$24Ulta BeautyUlta Beauty
$36 less (60%)

Your shade $60 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Juvia's Place

    I am Magic Natural Radiance Foundation

    340 Kampala
    Shade match 81
    $14.40$24Ulta BeautyUlta Beauty$45.60 less (76%)

    Matches: Same radiant finishSame medium coverage

    Differences: Neutral rather than olive undertoneDoes not claim transfer resistanceDoes not claim not settling into lines

    Score details
    Shade match
    81
    Finish & visual result
    100
    Wear & performance
    53
    Skin suitability
    84

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Neutral rather than olive undertone · Does not claim transfer resistance · Does not claim not settling into lines · Contains listed fragrance · No SPF

    Medium confidence· Digital match

    View match
  2. #4 · PÜR

    4-in-1 Pressed Mineral Makeup SPF 15

    Cocoa DG7
    Shade match 88
    $34Ulta BeautyUlta Beauty(product price)$26 less (43%)

    Matches: Very close colourSame medium coverageBoth claim not settling into lines

    Differences: Warm rather than olive undertoneNatural rather than radiant finishNo long-wear claim

    Score details
    Shade match
    88
    Finish & visual result
    76
    Wear & performance
    54
    Skin suitability
    84

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Warm rather than olive undertone · Natural rather than radiant finish · No long-wear claim · Does not claim transfer resistance

    Retailer shade note: dark brown skin w/golden undertones

    Medium confidence· Digital match

    View match
  3. #5 · L'Oréal Paris

    Lumi Le Glow Skin Tint

    310 Warm
    Shade match 90
    $16.99Ulta BeautyUlta Beauty$43.01 less (72%)

    Matches: Very close colourSame radiant finishClaims a skin-like finish

    Differences: Warm rather than olive undertoneLight rather than medium coverageNo long-wear claim

    Score details
    Shade match
    90
    Finish & visual result
    73
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Warm rather than olive undertone · Light rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · No SPF

    Medium confidence· Digital match

    View match
  4. #6 · Jane Iredale

    Skintuition SPF 30 Radiance-Boosting Liquid Foundation

    60 Dark
    Shade match 85
    $56Ulta BeautyUlta Beauty(product price)$4 less (7%)

    Matches: Very close colourSame radiant finishClaims a skin-like finish

    Differences: Neutral rather than olive undertoneBuildable rather than medium coverageDoes not claim transfer resistance

    Score details
    Shade match
    85
    Finish & visual result
    79
    Wear & performance
    49
    Skin suitability
    84

    Very close colour · Radiant · Buildable coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Neutral rather than olive undertone · Buildable rather than medium coverage · Does not claim transfer resistance · Does not claim not settling into lines

    Retailer shade note: dark with neutral undertones

    High confidence· Digital match

    View match
  5. #7 · Chanel

    LES BEIGES Water-Fresh Complexion Touch

    BD91
    Shade match 88
    $72Ulta BeautyUlta BeautyCosts $12 more

    Matches: Very close colourSame medium coverageClaims a lightweight feel

    Differences: Neutral rather than olive undertoneNatural rather than radiant finishNo long-wear claim

    Score details
    Shade match
    88
    Finish & visual result
    76
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Neutral rather than olive undertone · Natural rather than radiant finish · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · No SPF

    Medium confidence· Digital match

    View match
  6. #8 · e.l.f. Cosmetics

    Soft Glam Satin Foundation

    53 Deep Neutral
    Shade match 80
    $8Ulta BeautyUlta Beauty(product price)$52 less (87%)

    Matches: Same medium coverageBoth claim not settling into linesClaims a lightweight feel

    Differences: Neutral rather than olive undertoneNatural rather than radiant finishDoes not claim transfer resistance

    Score details
    Shade match
    80
    Finish & visual result
    76
    Wear & performance
    65
    Skin suitability
    90

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Neutral rather than olive undertone · Natural rather than radiant finish · Does not claim transfer resistance · No SPF

    Retailer shade note: deep with neutral undertones

    Medium confidence· Digital match

    View match
  7. #9 · Chanel

    LES BEIGES Healthy Glow Foundation Hydration and Longwear

    B140
    Shade match 81
    $69Ulta BeautyUlta Beauty(product price)Costs $9 more

    Matches: Same radiant finish

    Differences: Neutral rather than olive undertoneLight rather than medium coverageDoes not claim transfer resistance

    Score details
    Shade match
    81
    Finish & visual result
    82
    Wear & performance
    53
    Skin suitability
    84

    Close colour · Radiant · Light coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Neutral rather than olive undertone · Light rather than medium coverage · Does not claim transfer resistance · Does not claim not settling into lines · Contains listed fragrance · No SPF

    Retailer shade note: dark-deep shade, neutral undertone

    Medium confidence· Digital match

    View match
  8. #10 · Armani Beauty

    Luminous Silk Foundation

    13.25
    Shade match 85
    $48SephoraSephora$12 less (20%)

    Matches: Very close colourSame medium coverageClaims a blurring effect

    Differences: Neutral rather than olive undertoneNatural rather than radiant finishNot marketed for combination skin

    Score details
    Shade match
    85
    Finish & visual result
    70
    Wear & performance
    67
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Neutral rather than olive undertone · Natural rather than radiant finish · Not marketed for combination skin · Contains listed fragrance · Contains drying alcohol · No SPF

    Retailer shade note: deep, neutral golden

    High confidence· Digital match

    View match
  9. #11 · Clinique

    Daily Calm Makeup Balm Foundation

    Deep 1
    Shade match 87
    $49Ulta BeautyUlta Beauty$11 less (18%)

    Matches: Very close colourClaims a blurring effectClaims colour stability

    Differences: Neutral rather than olive undertoneNatural rather than radiant finishBuildable rather than medium coverage

    Score details
    Shade match
    87
    Finish & visual result
    70
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Neutral rather than olive undertone · Natural rather than radiant finish · Buildable rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · No SPF

    Medium confidence· Digital match

    View match
  10. #12 · Fenty Beauty

    Eaze Drop Lightweight Blurring Skin Tint

    22
    Shade match 86
    $41Ulta BeautyUlta Beauty(product price)$19 less (32%)

    Matches: Very close colourClaims a blurring effectBoth claim transfer resistance

    Differences: Warm rather than olive undertoneNatural rather than radiant finishLight rather than medium coverage

    Score details
    Shade match
    86
    Finish & visual result
    62
    Wear & performance
    54
    Skin suitability
    84

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Warm rather than olive undertone · Natural rather than radiant finish · Light rather than medium coverage · No long-wear claim · Does not claim not settling into lines · No SPF

    Retailer shade note: deep with warm undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Hourglass Illusion Luminous Glow Foundation SPF 30 23 (Deep · Olive · warm olive undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Mocha 11

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Mocha 11

    • Very close colour
    • Deep · Olive · warm olive undertone

    $39

    SephoraView at Sephora
  2. Revlon ColorStay Skin Awaken Concealer

    Truffle

    Revlon ColorStay Skin Awaken Concealer, shade Truffle

    • Looks identical
    • Deep

    $14.99

    Ulta BeautyView at Ulta Beauty
  3. Rare Beauty Liquid Touch Brightening Concealer

    520W

    Rare Beauty Liquid Touch Brightening Concealer, shade 520W

    • Very close colour
    • Deep · Warm · golden undertone

    $24

    SephoraView at Sephora
  4. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    4N72

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 4N72

    • Very close colour
    • Deep · Neutral undertone

    $35

    SephoraView at Sephora
  5. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC58

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC58

    • Very close colour
    • Deep · Neutral undertone

    $30

    SephoraView at Sephora
  6. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    149

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 149

    • Close colour
    • Deep · Warm undertone

    $12.99

    Ulta BeautyView at Ulta Beauty

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Smashbox Always On Skin-Balancing Foundation in D20W, against Hourglass Illusion Luminous Glow Foundation SPF 30 in 23. Every attribute compared, with its share of the score.

ComparedYour shade23Closest shade matchD20WScore
Shade match55% of overall91
Colour94#84542b#88542dVery close colourColour difference 1.5 (0 is identical)
Depth99DeepDeepSameDepth difference: 0.8
Retailer descriptionDeepDeepBoth described as deepThe retailers describe the same depth
Undertone80Olive · warm oliveWarmSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared67
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared82
Longevity8012-hour wear16-hour wearClose16-hour wear claimed against 12-hour wear
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, dry, combinationCombination, dry, normal, oily, sensitiveBoth marketed for normal/​dry/​combination skin
Overall match 84/100Shade match 91/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Smashbox Always On Skin-Balancing Foundation in D20W.

Same or better

  • $15 less
  • Very close colour
  • Full rather than medium coverage
  • Both claim 16-hour wear
  • Both claim transfer resistance
  • Both claim not settling into lines
  • Claims colour stability

Different

  • Warm rather than olive undertone
  • Natural finish instead of radiant
  • No SPF

Ingredients (information only, not scored)

12 shared ingredients; weighted similarity 12%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 30Not listed
OverlapBoth water-based; silicone high vs high
View full match

Why the closest overall alternative works

Juvia's Place I am Magic Natural Radiance Foundation in 330 Accra, against Hourglass Illusion Luminous Glow Foundation SPF 30 in 23. Every attribute compared, with its share of the score.

ComparedYour shade23Closest overall alternative330 AccraScore
Shade match55% of overall89
Colour94#84542b#8a5528Very close colourColour difference 1.6 (0 is identical)
Depth98DeepDeepSameDepth difference: 1.4
Retailer descriptionDeepNot statedNo depth word in one descriptionNot compared
Undertone70Olive · warm oliveNeutral · neutral goldenSome differencecandidate undertone inferred
Finish & visual result25% of overall · 2 of 4 compared100
Finish100RadiantRadiantSameSame radiant finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared53
Longevity7012-hour wearLong-wearingSome differenceYour product claims 12-hour wear; the match says long-wearing without hours
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, dry, combinationCombination, dry, normal, oily, sensitiveBoth marketed for normal/​dry/​combination skin
Overall match 86/100Shade match 89/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Juvia's Place I am Magic Natural Radiance Foundation in 330 Accra.

Same or better

  • $36 less
  • Very close colour
  • Same radiant finish
  • Same medium coverage

Different

  • Neutral rather than olive undertone
  • Does not claim transfer resistance
  • Does not claim not settling into lines
  • Fragrance is listed in the formula
  • No SPF

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFSPF 30Not listed
OverlapBoth water-based; silicone high vs high
View full match

Where to buy

Closest shade match

Smashbox Always On Skin-Balancing Foundation D20W

Match price
$45Ulta BeautyUlta Beauty
$15 less (25%)

Your shade $60 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Juvia's Place I am Magic Natural Radiance Foundation 330 Accra

Match price
$24Ulta BeautyUlta Beauty
$36 less (60%)

Your shade $60 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.