Beautler.Your beauty butler

Illusion Luminous Glow Foundation SPF 30 9 dupes and alternatives Hourglass

Medium light · Warm · peach undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 1 applied

Coverage

Finish

Preferences

Fragrance-free2No drying alcohol2Vegan0Cruelty-free0Oil-free0With SPF0Mineral0

Avoid an ingredient

Sort

3 of 31

Only showing matches in cushion form.

  • 11 matches have no formulation listed and are not shown.

Closest shade matchClosest overall alternative: L'Oréal Paris Infallible Cushion Foundation 260 Warm

The equivalent shade and the most similar foundation overall.

Your shade
Hourglass
9Change shade
Depth and undertone: Medium light · Warm · peach
Finish and coverage: Radiant · Medium coverage
The match
L'Oréal Paris
260 Warm
Depth and undertone: Medium light · Warm
Finish and coverage: Matte · Buildable coverage
Overall match
77out of 100
Shade (Shade match)
96
Finish (Finish & visual result)
48
Wear (Wear & performance)
52
Skin (Skin suitability)
84
Shade match
96out of 100
Colour
95
Depth
98
Undertone
100
High confidence· Digital matchWhy it matches
Match price
$19.99Ulta BeautyUlta Beauty
$40.01 less (67%)

Your shade $60 at Sephora · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · L'Oréal Paris

    Infallible Cushion Foundation

    257 Warm
    Shade match 94
    $19.99Ulta BeautyUlta Beauty(product price)$40.01 less (67%)

    Matches: Very close colourSame warm undertoneClaims a skin-like finish

    Differences: Matte rather than radiant finishBuildable rather than medium coverageDoes not claim not settling into lines

    Score details
    Shade match
    94
    Finish & visual result
    48
    Wear & performance
    52
    Skin suitability
    84

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Matte rather than radiant finish · Buildable rather than medium coverage · Does not claim not settling into lines · No SPF

    High confidence· Digital match

    View match
  2. #3 · SIIA Cosmetics

    Flawless Glow Cushion Foundation

    L08 Sand
    Shade match 85
    $25Ulta BeautyUlta Beauty(product price)$35 less (58%)

    Matches: Very close colourClaims a lightweight feel

    Differences: Luminous rather than radiant finishNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    85
    Finish & visual result
    78
    Wear & performance
    40
    Skin suitability
    50

    Very close colour · Luminous finish

    Ingredients (not scored): no ingredient list for one product

    Differences: Luminous rather than radiant finish · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · No SPF

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Hourglass Illusion Luminous Glow Foundation SPF 30 9 (Medium light · Warm · peach undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW18

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW18

    • Very close colour
    • Medium light · Warm · peach undertone

    $30

  2. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Fawn 4.5

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Fawn 4.5

    • Very close colour
    • Medium light · Warm · golden undertone

    $39

  3. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    3W1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 3W1

    • Very close colour
    • Medium light · Warm undertone

    $34

  4. Maybelline Fit Me Natural Finish Concealer

    040 Caramel

    Maybelline Fit Me Natural Finish Concealer, shade 040 Caramel

    • Looks identical
    • Medium light

    $10.99

  5. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Medium Golden

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Medium Golden

    • Close colour
    • Medium · Warm · golden undertone

    $12

  6. Milk Makeup Future Fluid Longwear Hydrating Concealer

    10W

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 10W

    • Close colour
    • Medium light · Warm undertone

    $30

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

L'Oréal Paris Infallible Cushion Foundation in 260 Warm, against Hourglass Illusion Luminous Glow Foundation SPF 30 in 9. Every attribute compared, with its share of the score.

ComparedYour shade9Closest match260 WarmScore
Shade match55% of overall96
Colour95#e5a06f#e6a377Looks identicalColour difference 1.5 (0 is identical)
Depth98Medium lightMedium lightSameDepth difference: 1.3
Retailer descriptionLight mediumNot statedNo depth word in one descriptionNot compared
Undertone100Warm · peachWarmClosefrom retailer shade descriptions
Finish & visual result25% of overall48
Finish12RadiantMatteDifferentMatte finish rather than radiant
Coverage100MediumBuildableCloseBuildable coverage rather than medium (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 4 of 5 compared52
Longevity3512-hour wear24-hour wearDifferent24-hour wear claimed against 12-hour wear
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall84
Skin type84Normal, dry, combinationCombination, dry, normal, oily, sensitiveBoth marketed for normal/​dry/​combination skin
Overall match 77/100Shade match 96/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris Infallible Cushion Foundation in 260 Warm.

Same or better

  • $40.01 less
  • Near-identical swatch colour
  • Same warm undertone
  • Buildable rather than medium coverage
  • Claims a skin-like finish
  • Claims a blurring effect
  • Both claim transfer resistance
  • Claims a lightweight feel

Different

  • Matte finish instead of radiant
  • Does not claim not settling into lines
  • No SPF

Ingredients (information only, not scored)

9 shared ingredients; weighted similarity 9%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 30Not listed
OverlapBoth water-based; silicone high vs high

Where to buy 260 Warm

Match price
$19.99Ulta BeautyUlta Beauty
$40.01 less (67%)

Your shade $60 at Sephora · product price; shade not separately priced

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.