Beautler.Your beauty butler

#FauxFilter Matte Buildable Coverage Waterproof Concealer Whipped Cream 0.1 Golden dupes and alternatives Huda Beauty

Very fair · Warm · golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 1 applied

Coverage

Formulation

Preferences

Fragrance-free5No drying alcohol5Vegan0Cruelty-free0Oil-free0With SPF0Mineral0
Sort

5 of 30

Only showing matches made for sensitive skin.

  • 6 matches have no skin type listed and are not shown.

Closest shade matchClosest overall alternative: Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer 95 Ivoire W

The equivalent shade and the most similar concealer overall.

Overall match
84out of 100
Shade (Shade match)
95
Finish (Finish & visual result)
82
Wear (Wear & performance)
65
Skin (Skin suitability)
28
Shade match
95out of 100
Colour
94
Depth
94
Undertone
100
High confidence· Digital matchWhy it matches
Best price
$32Ulta BeautyUlta Beauty
Costs $1 more

Your shade $31 at Sephora

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 84
    $30SephoraSephora$1 less (3%)

    Matches: Very close colourSame full coverageBoth claim long-wearing

    Differences: Neutral rather than warm undertoneNatural rather than matte finishNo skin-like finish claimed

    Score details
    Shade match
    84
    Finish & visual result
    64
    Wear & performance
    83
    Skin suitability
    84

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than matte finish · No skin-like finish claimed · No blurring effect claimed · Does not claim transfer resistance

    Retailer shade note: for neutral undertones

    High confidence· Digital match

    View match
  2. #3 · IT Cosmetics

    Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    20.0 Medium (for neutral undertones)
    Shade match 80
    $14SephoraSephora$17 less (55%)

    Matches: Same full coverageBoth claim long-wearingBoth claim not settling into lines

    Differences: Slightly deeperNeutral rather than warm undertoneNatural rather than matte finish

    Score details
    Shade match
    80
    Finish & visual result
    64
    Wear & performance
    83
    Skin suitability
    84

    Close colour · Natural · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly deeper · Neutral rather than warm undertone · Natural rather than matte finish · No skin-like finish claimed · No blurring effect claimed · Does not claim transfer resistance

    High confidence· Digital match

    View match
  3. #4 · IT Cosmetics

    Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    13.0 Light Natural (for neutral undertones)
    Shade match 78
    $14SephoraSephora$17 less (55%)

    Matches: Same full coverageBoth claim long-wearingBoth claim not settling into lines

    Differences: Slightly deeperNeutral rather than warm undertoneNatural rather than matte finish

    Score details
    Shade match
    78
    Finish & visual result
    64
    Wear & performance
    83
    Skin suitability
    84

    Close colour · Natural · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly deeper · Neutral rather than warm undertone · Natural rather than matte finish · No skin-like finish claimed · No blurring effect claimed · Does not claim transfer resistance

    High confidence· Digital match

    View match
  4. Shade match 75
    $30SephoraSephora$1 less (3%)

    Matches: Same full coverageBoth claim long-wearingBoth claim not settling into lines

    Differences: Slightly deeperNeutral rather than warm undertoneNatural rather than matte finish

    Score details
    Shade match
    75
    Finish & visual result
    64
    Wear & performance
    83
    Skin suitability
    84

    Close colour · Natural · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly deeper · Neutral rather than warm undertone · Natural rather than matte finish · No skin-like finish claimed · No blurring effect claimed · Does not claim transfer resistance

    Retailer shade note: for neutral undertones

    High confidence· Digital match

    View match

Looking for a foundation in your shade?

The closest shade to Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer Whipped Cream 0.1 Golden (Very fair · Warm · golden undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

Closest foundations

  1. IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation

    Fair Ivory

    IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation, shade Fair Ivory

    • Looks identical
    • Very fair · Warm · yellow undertone

    $39

  2. Laura Geller Baked Balance-n-Brighten Color Correcting Foundation

    Porcelain

    Laura Geller Baked Balance-n-Brighten Color Correcting Foundation, shade Porcelain

    • Looks identical
    • Very fair · Warm undertone

    $38

  3. Naked Sundays BeautyScreen Peptide Foundation Tint SPF 50

    Shade 1

    Naked Sundays BeautyScreen Peptide Foundation Tint SPF 50, shade Shade 1

    • Looks identical
    • Very fair · Warm undertone

    $26.60

  4. Dior Forever Natural Matte Velvet Compact Foundation

    1W IN

    Dior Forever Natural Matte Velvet Compact Foundation, shade 1W IN

    • Looks identical
    • Very fair · Warm · golden undertone

    $64

  5. ColourPop Pretty Fresh Hyaluronic Hydrating Foundation

    Fair 15W

    ColourPop Pretty Fresh Hyaluronic Hydrating Foundation, shade Fair 15W

    • Looks identical
    • Fair · Warm undertone

    $12

  6. Patrick Ta Major Skin Hydra-Luxe Luminous Skin Perfecting Foundation

    4 Golden

    Patrick Ta Major Skin Hydra-Luxe Luminous Skin Perfecting Foundation, shade 4 Golden

    • Very close colour
    • Very fair · Warm · golden undertone

    $58

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer in 95 Ivoire W, against Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer in Whipped Cream 0.1 Golden. Every attribute compared, with its share of the score.

ComparedYour shadeWhipped Cream 0.1 GoldenClosest match95 Ivoire WScore
Shade match55% of overall95
Colour94#edd6c0#e5d0baVery close colourColour difference 1.7 (0 is identical)
Depth94Very fairFairCloseDepth difference: 3.2
Retailer descriptionVery fairFairSome differenceRetailer descriptions one depth band apart
Undertone100Warm · goldenWarm · yellowClosefrom retailer shade descriptions
Finish & visual result25% of overall82
Finish100MatteMatteSameSame matte finish
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared65
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall28
Skin type28Normal, dry, oilyDry, combination, sensitiveBoth marketed for dry skin
Overall match 84/100Shade match 95/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer in 95 Ivoire W.

Same or better

  • Very close colour
  • Same warm undertone
  • Same matte finish
  • Medium rather than full coverage
  • Both claim a blurring effect
  • Both claim not settling into lines
  • Claims a lightweight feel

Different

  • No skin-like finish claimed
  • Does not claim transfer resistance
  • Not marketed for normal/oily skin

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 13%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high

Where to buy 95 Ivoire W

Best price
$32Ulta BeautyUlta Beauty
Costs $1 more

Your shade $31 at Sephora

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.