Super Smoother Blurring Skin Tint Golden Deep dupes and alternatives Iconic London
4.6 (14)·Deep tan · Warm · golden undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
$29Ulta Beauty(product price)$6 less (17%)4.6 (558)
Matches: Very close colour· Same warm undertone· Claims not settling into lines
Differences: Natural matte rather than natural finish· Full rather than medium coverage· No skin-like finish claimed
Score details
Shade match
93
Finish & visual result
65
Wear & performance
68
Skin suitability
80
Very close colour · Natural matte · Full coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Natural matte rather than natural finish · Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Not marketed for sensitive skin
Retailer shade note: Tan/Deep with Warm Yellow Undertones
$29Ulta Beauty(product price)$6 less (17%)4.6 (558)
Matches: Near-identical swatch colour· Similar undertone (neutral vs warm)· Claims not settling into lines
Differences: Natural matte rather than natural finish· Full rather than medium coverage· No skin-like finish claimed
Score details
Shade match
93
Finish & visual result
65
Wear & performance
68
Skin suitability
80
Looks identical · Natural matte · Full coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Natural matte rather than natural finish · Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Not marketed for sensitive skin
Retailer shade note: Tan with Warm Neutral Undertones
Matches: Very close colour· Same warm undertone· Both claim a blurring effect
Differences: Matte rather than natural finish· Full rather than medium coverage· No skin-like finish claimed
Score details
Shade match
94
Finish & visual result
61
Wear & performance
72
Skin suitability
60
Very close colour · Matte · Full coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Matte rather than natural finish · Full rather than medium coverage · No skin-like finish claimed · Not marketed for dry/sensitive skin · Contains listed fragrance
Retailer shade note: tan skin with warm, peach undertones
Matches: Very close colour· Same warm undertone· Claims not settling into lines
Differences: Matte rather than natural finish· Full rather than medium coverage· No skin-like finish claimed
Score details
Shade match
95
Finish & visual result
58
Wear & performance
54
Skin suitability
60
Very close colour · Matte · Full coverage
Ingredients (not scored): 40% ingredient overlap
Differences: Matte rather than natural finish · Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim a lightweight feel · Not marketed for dry/sensitive skin · Contains listed fragrance
Retailer shade note: for tan to deep skin with warm golden undertones
The closest shade to Iconic London Super Smoother Blurring Skin Tint Golden Deep (Deep tan · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Lancôme Teint Idole Ultra Wear Natural Matte Foundation in 510N, against Iconic London Super Smoother Blurring Skin Tint in Golden Deep. Every attribute compared, with its share of the score.
ComparedYour shadeGolden DeepClosest shade match510NHow they compareScore
Shade match55% of overall97
Colour60%96#a36434#a66639Looks identicalColour difference 1.3 (0 is identical)
Overall match 83/100Shade match 97/100High confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Youngblood BeyondBlur Skin Perfecting Foundation in DW2, against Iconic London Super Smoother Blurring Skin Tint in Golden Deep. Every attribute compared, with its share of the score.
ComparedYour shadeGolden DeepClosest overall alternativeDW2How they compareScore
Shade match55% of overall91
Colour60%87#a36434#aa6931Very close colourColour difference 2.8 (0 is identical)
Overall match 84/100Shade match 91/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
SephoraCosts $18 more
