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Thru Line Waterproof Eyeliner with 24-Hour Wear Graphite dupes and alternatives ILIA

Grey · Medium

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeliner overall: form and tip 45%, formula 30%, wear claims 25%.

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33 matches

Must beWaterproof23

Closest shade match: Urban Decay 24/7 Inks Easy Ergonomic Liquid Eyeliner Pen Oil Slick

The equivalent shade: scored on colour, depth, undertone and colour family only.

Your shade
ILIA
GraphiteChange shade
Form and tip: Pencil
Wear claims: Waterproof · Smudge resistant · 24 hour wear
The match
Urban Decay
Oil Slick
Form and tip: Liquid · Felt tip
Wear claims: Waterproof · Smudge resistant

Format: liquid. Not compared: tip and texture. These are not listed for one or both products, so they neither help nor count against this match.

Shade match
96out of 100
Colour
93
Depth
96
Undertone (Undertone and colour family)
100
Medium confidence· Digital matchWhy it matches
Best price
$19.60SephoraSephora
$6.40 less (25%)

Your shade $26 at Sephora

SephoraView at Sephora

Closest overall alternative: CoverGirl Perfect Point Plus Eye Pencil Charcoal

The most similar eyeliner overall: form and tip 45%, formula 30%, wear claims 25%.

Your shade
ILIA
GraphiteChange shade
Form and tip: Pencil
Wear claims: Waterproof · Smudge resistant · 24 hour wear
The match
CoverGirl
Charcoal
Form and tip: Pencil · Pencil
Wear claims: Smudge resistant

Not compared: tip, texture and waterproof. These are not listed for one or both products, so they neither help nor count against this match.

Overall match
95out of 100
Form (Form & tip)
100
Formula
100
Wear (Wear claims)
93
Medium confidence· Digital matchWhy it matches
Best price
$8.49Ulta BeautyUlta Beauty
$17.51 less (67%)

Your shade $26 at Sephora

Ulta BeautyView at Ulta Beauty

Not compared: tip and texture. These are not listed for one or both products, so they neither help nor count against this match.

More matches

Show
Overall alternativesShade matchesRanked by the shade match: colour, depth, undertone and colour family only. Each row leads with its shade match; the overall match is beneath it.

Ranked by the shade match: colour, depth, undertone and colour family only. Each row leads with its shade match; the overall match is beneath it.

  1. #3 · Maybelline

    Tattoo Studio Smokey Gel Pencil Eyeliner

    Smokey Grey

    Pencil

    Overall 85
    $10.99Ulta BeautyUlta Beauty$15.01 less (58%)

    Matches: Same form: pencilSame finish: matte

    Differences: Different stated wear times

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    40

    Not compared: tip, texture, waterproof and smudge resistance. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Different stated wear times

    Medium confidence· Digital match

    View match
  2. #4 · Stila

    Stay All Day Waterproof Liquid Eye Liner

    Alloy

    Liquid

    Overall 63
    $25Ulta BeautyUlta Beauty$1 less (4%)

    Matches: Same finish: matteSame waterproof: claimedSame smudge resistance: claimed

    Differences: Applies very differently, so it cannot rate as a strong matchLiquid rather than pencil

    Score details
    Form & tip
    20
    Formula
    100
    Wear claims
    96

    Not compared: tip and texture. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Applies very differently, so it cannot rate as a strong match · Liquid rather than pencil

    Retailer shade note: charcoal

    Medium confidence· Digital match

    View match
  3. #5 · Sephora Collection

    12 Hour Colorful Contour Pencil Eyeliner

    51 Stone

    Pencil

    Overall 93
    $13SephoraSephora$13 less (50%)

    Matches: Same form: pencilSame finish: matteSame waterproof: claimed

    Differences: Different stated wear times

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    72

    Not compared: tip, texture and smudge resistance. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Different stated wear times

    Medium confidence· Digital match

    View match
  4. #6 · Stila

    Stay All Day Smudge & Set Waterproof Gel Eye Liner

    Galaxy Gray

    Gel

    Overall 50
    $24Ulta BeautyUlta Beauty(product price)$2 less (8%)

    Matches: Same waterproof: claimed

    Differences: Gel rather than pencilMetallic rather than matteDifferent stated wear times

    Score details
    Form & tip
    55
    Formula
    25
    Wear claims
    72

    Not compared: tip, texture and smudge resistance. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Gel rather than pencil · Metallic rather than matte · Different stated wear times

    Retailer shade note: shimmering black with silver sparkle

    Medium confidence· Digital match

    View match
  5. #7 · Urban Decay

    24/7 Waterproof Waterline Eyeliner Pencil

    Cool Coyote

    Pencil

    Overall 95
    $23SephoraSephora$3 less (12%)

    Matches: Same form: pencilSame finish: matteSame waterproof: claimed

    No material differences in the data we have.

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    100

    Not compared: tip and texture. These are not listed for one or both products, so they neither help nor count against this match.

    Retailer shade note: cool charcoal, matte finish

    Medium confidence· Digital match

    View match
  6. #8 · Urban Decay

    24/7 Liquid Stick Retractable Waterproof Eyeliner + Brush

    Dirty Martini

    Pencil

    Overall 95
    $26SephoraSephoraSame price

    Matches: Same form: pencilSame finish: matteSame waterproof: claimed

    Differences: Not sold in your colour

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    100

    Not compared: tip and texture. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Not sold in your colour

    Retailer shade note: metallic olive

    Medium confidence· Digital match

    View match
  7. #9 · Lancôme

    Le Stylo Waterproof

    Reve Anthracite

    Pencil

    Overall 95
    $29Ulta BeautyUlta BeautyCosts $3 more

    Matches: Same form: pencilSame finish: matteSame waterproof: claimed

    No material differences in the data we have.

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    93

    Not compared: tip, texture and smudge resistance. These are not listed for one or both products, so they neither help nor count against this match.

    Retailer shade note: matte smokey gray

    Medium confidence· Digital match

    View match
  8. #10 · Urban Decay

    24/7 Glide-On Waterproof Eyeliner Pencil

    Mushroom

    Pencil

    Overall 95
    $23SephoraSephora$3 less (12%)

    Matches: Same form: pencilSame finish: matteSame waterproof: claimed

    Differences: Different stated wear times

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    88

    Not compared: tip and texture. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Different stated wear times

    Retailer shade note: metallic taupe-pewter, metallic finish

    Medium confidence· Digital match

    View match
  9. #11 · L'Oréal Paris

    Infallible Grip Gel Mechanical Liner

    Taupe Grey

    Pencil

    Overall 95
    $5.99$11.99Ulta BeautyUlta Beauty$20.01 less (77%)

    Matches: Same form: pencilSame finish: matteSame waterproof: claimed

    Differences: Different stated wear times

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    82

    Not compared: tip and texture. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Different stated wear times

    Medium confidence· Digital match

    View match
  10. #12 · Lancôme

    DRAMA LIQUI-PENCIL Longwear Eyeliner

    04 Leading Lights

    Pencil

    Overall 95
    $26Ulta BeautyUlta BeautySame price

    Matches: Same form: pencilSame finish: matteSame waterproof: claimed

    Differences: Not sold in your colour

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    100

    Not compared: tip, texture and smudge resistance. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Not sold in your colour

    Retailer shade note: glitter khaki

    Medium confidence· Digital match

    View match
  11. #13 · Bobbi Brown

    Long-Wear Cream Waterproof Eyeliner Stick

    Fog

    Pencil

    Overall 95
    $34SephoraSephoraCosts $8 more

    Matches: Same form: pencilSame finish: matteSame waterproof: claimed

    Differences: Not sold in your colour

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    100

    Not compared: tip, texture and smudge resistance. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Not sold in your colour

    Retailer shade note: warm mid-tone grey brown

    Medium confidence· Digital match

    View match
  12. #14 · e.l.f. Cosmetics

    No Budge Retractable Eyeliner

    Charcoal

    Pencil

    Overall 95
    $6Ulta BeautyUlta Beauty$20 less (77%)

    Matches: Same form: pencilSame finish: matteSame smudge resistance: claimed

    No material differences in the data we have.

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    93

    Not compared: tip, texture and waterproof. These are not listed for one or both products, so they neither help nor count against this match.

    Medium confidence· Digital match

    View match
  13. #15 · Essence

    Long Lasting Eye Pencil

    Hot Chocolate

    Pencil

    Overall 95
    $2.99Ulta BeautyUlta Beauty$23.01 less (88%)

    Matches: Same form: pencilSame finish: matteSame waterproof: claimed

    Differences: Not sold in your colourDifferent stated wear times

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    86

    Not compared: tip, texture and smudge resistance. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Not sold in your colour · Different stated wear times

    Retailer shade note: chocolate brown

    Medium confidence· Digital match

    View match
  14. #16 · NYX Professional Makeup

    Slim Eye Pencil Long-Lasting Eyeliner

    Taupe

    Pencil

    Overall 95
    $6Ulta BeautyUlta Beauty(product price)$20 less (77%)

    Matches: Same form: pencilSame finish: matteSimilar longevity

    Differences: Not sold in your colour

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    85

    Not compared: tip, texture, waterproof and smudge resistance. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Not sold in your colour

    Medium confidence· Digital match

    View match
  15. #17 · Maybelline

    Unstoppable Mechanical Eyeliner

    Onyx 10

    Pencil

    Overall 95
    $11.99Ulta BeautyUlta Beauty$14.01 less (54%)

    Matches: Same form: pencilSame finish: matteSame smudge resistance: claimed

    No material differences in the data we have.

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    93

    Not compared: tip, texture and waterproof. These are not listed for one or both products, so they neither help nor count against this match.

    Medium confidence· Digital match

    View match
  16. #18 · Maybelline

    Eyestudio Master Precise Skinny Gel Pencil

    Defining Black

    Pencil

    Overall 95
    $11.99Ulta BeautyUlta Beauty$14.01 less (54%)

    Matches: Same form: pencilSame finish: matteSimilar longevity

    No material differences in the data we have.

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    85

    Not compared: tip, texture, waterproof and smudge resistance. These are not listed for one or both products, so they neither help nor count against this match.

    Medium confidence· Digital match

    View match
  17. #19 · Kylie Cosmetics

    Gel Eyeliner Pencil

    004 Matte Brown

    Pencil

    Overall 95
    $18Ulta BeautyUlta Beauty$8 less (31%)

    Matches: Same form: pencilSame finish: matteSame waterproof: claimed

    Differences: Not sold in your colourDifferent stated wear times

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    82

    Not compared: tip and texture. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Not sold in your colour · Different stated wear times

    Medium confidence· Digital match

    View match
  18. #20 · L'Oréal Paris

    Infallible Pro-Last Waterproof Pencil Eyeliner

    Aubergine

    Pencil

    Overall 95
    $11.99Ulta BeautyUlta Beauty$14.01 less (54%)

    Matches: Same form: pencilSame finish: matteSame waterproof: claimed

    Differences: Not sold in your colour

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    100

    Not compared: tip and texture. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Not sold in your colour

    Medium confidence· Digital match

    View match
  19. #21 · Juvia's Place

    Nubian Eyeliner Pencil

    Midnight Blue

    Pencil

    Overall 95
    $13Ulta BeautyUlta Beauty$13 less (50%)

    Matches: Same form: pencilSame finish: matteSimilar longevity

    No material differences in the data we have.

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    85

    Not compared: tip, texture, waterproof and smudge resistance. These are not listed for one or both products, so they neither help nor count against this match.

    Retailer shade note: deep dark blue

    Medium confidence· Digital match

    View match
  20. #22 · Valentino

    Colorgraph Waterproof Gel Eyeliner Pencil

    Brown Fondant

    Pencil

    Overall 85
    $38SephoraSephoraCosts $12 more

    Matches: Same form: pencilSame waterproof: claimedSame smudge resistance: claimed

    Differences: Not sold in your colourShimmer rather than matte

    Score details
    Form & tip
    100
    Formula
    50
    Wear claims
    100

    Not compared: tip and texture. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Not sold in your colour · Shimmer rather than matte

    Retailer shade note: warm brown shimmer

    Medium confidence· Digital match

    View match
  21. #23 · Hourglass

    1.5mm Mechanical Gel Eyeliner

    Canyon

    Pencil

    Overall 95
    $22SephoraSephora$4 less (15%)

    Matches: Same form: pencilSame finish: matteSame waterproof: claimed

    Differences: Not sold in your colour

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    100

    Not compared: tip, texture, smudge resistance and longevity. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Not sold in your colour

    Retailer shade note: brown

    Medium confidence· Digital match

    View match
  22. #24 · Smashbox

    Always Sharp Longwear Waterproof Kôhl Eyeliner Pencil

    Penny Lane

    Kohl

    Overall 85
    $27Ulta BeautyUlta BeautyCosts $1 more

    Matches: Same finish: matteSame waterproof: claimedSimilar longevity

    Differences: Not sold in your colourKohl rather than pencil

    Score details
    Form & tip
    70
    Formula
    100
    Wear claims
    93

    Not compared: tip, texture and smudge resistance. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Not sold in your colour · Kohl rather than pencil

    Retailer shade note: brown w/ shimmer

    Medium confidence· Digital match

    View match
  23. #25 · CoverGirl

    Perfect Point Plus Ink Gel Eye Pencil

    Dazzling Burgundy

    Pencil

    Overall 95
    $9.49Ulta BeautyUlta Beauty$16.51 less (63%)

    Matches: Same form: pencilSame finish: matteSame waterproof: claimed

    Differences: Not sold in your colour

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    100

    Not compared: tip, texture and smudge resistance. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Not sold in your colour

    Medium confidence· Digital match

    View match
  24. #26 · L.A. Girl

    Smudge-Proof Shockwave Eyeliner Pencil

    Brown Sugar

    Pencil

    Overall 95
    $6Ulta BeautyUlta Beauty$20 less (77%)

    Matches: Same form: pencilSame finish: matteSame smudge resistance: claimed

    Differences: Not sold in your colourDifferent stated wear times

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    82

    Not compared: tip, texture and waterproof. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Not sold in your colour · Different stated wear times

    Medium confidence· Digital match

    View match
  25. #27 · L'Oréal Paris

    Infallible Never Fail Eyeliner

    Brown Brun

    Pencil

    Overall 90
    $5.49$10.99Ulta BeautyUlta Beauty$20.51 less (79%)

    Matches: Same form: pencilSame finish: matte

    Differences: Not sold in your colourDifferent stated wear times

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    60

    Not compared: tip, texture, waterproof and smudge resistance. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Not sold in your colour · Different stated wear times

    Medium confidence· Digital match

    View match
  26. #28 · Tom Ford

    Gel Eyeliner Pencil with Smudge-Proof Longwear

    Cocoa

    Pencil

    Overall 95
    $51SephoraSephoraCosts $25 more

    Matches: Same form: pencilSame finish: matteSame waterproof: claimed

    Differences: Not sold in your colour

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    96

    Not compared: tip and texture. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Not sold in your colour

    Retailer shade note: Brown

    Medium confidence· Digital match

    View match
  27. #29 · Tarte

    Double Take Liquid & Gel Vegan Eyeliner

    Brown

    Pencil

    Overall 95
    $26SephoraSephoraSame price

    Matches: Same form: pencilSame finish: matteSame waterproof: claimed

    Differences: Not sold in your colour

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    93

    Not compared: tip, texture and smudge resistance. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Not sold in your colour

    Medium confidence· Digital match

    View match
  28. #30 · KVD Beauty

    Tattoo Pencil Liner Waterproof Long-Wear Gel Eyeliner

    Canvas Beige

    Pencil

    Overall 95
    $23Ulta BeautyUlta Beauty$3 less (12%)

    Matches: Same form: pencilSame finish: matteSame waterproof: claimed

    Differences: Not sold in your colour

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    93

    Not compared: tip, texture and smudge resistance. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Not sold in your colour

    Retailer shade note: matte neutral beige

    Medium confidence· Digital match

    View match
  29. #31 · Huda Beauty

    Creamy Kohl Longwear Eye Pencil

    Very Brown

    Kohl

    Overall 85
    $22SephoraSephora$4 less (15%)

    Matches: Same finish: matteSame waterproof: claimedSimilar longevity

    Differences: Not sold in your colourKohl rather than pencil

    Score details
    Form & tip
    70
    Formula
    100
    Wear claims
    93

    Not compared: tip, texture and smudge resistance. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Not sold in your colour · Kohl rather than pencil

    Retailer shade note: rich chocolate brown

    Medium confidence· Digital match

    View match
  30. #32 · CoverGirl

    Perfect Blend Eyeliner

    Black Brown

    Pencil

    Overall 95
    $6.99Ulta BeautyUlta Beauty$19.01 less (73%)

    Matches: Same form: pencilSame finish: matteSimilar longevity

    Differences: Not sold in your colour

    Score details
    Form & tip
    100
    Formula
    100
    Wear claims
    85

    Not compared: tip, texture, waterproof and smudge resistance. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Not sold in your colour

    Medium confidence· Digital match

    View match
  31. #33 · CoverGirl

    Exhibitionist 24-Hour Kohl Eyeliner

    Rich Brown

    Kohl

    Overall 87
    $10.99Ulta BeautyUlta Beauty$15.01 less (58%)

    Matches: Same finish: matteSame waterproof: claimedSame smudge resistance: claimed

    Differences: Not sold in your colourKohl rather than pencil

    Score details
    Form & tip
    70
    Formula
    100
    Wear claims
    100

    Not compared: tip and texture. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Not sold in your colour · Kohl rather than pencil

    Medium confidence· Digital match

    View match

Showing 12 of 31 matches

Why the closest shade match works

Urban Decay 24/7 Inks Easy Ergonomic Liquid Eyeliner Pen in Oil Slick, against ILIA Thru Line Waterproof Eyeliner with 24-Hour Wear in Graphite. Every attribute compared, with its share of the score.

ComparedYour shadeGraphiteClosest shade matchOil SlickScore
Form & tip45% of overall20
Form20PencilLiquidDifferentLiquid rather than pencil
Tipnot comparableNot listedFelt tipNot comparableTip not listed for one product
Formula30% of overall100
Texturenot comparableNot listedLiquidNot comparableTexture not listed for one product
Finish100MatteMatteSameSame finish
Wear claims25% of overall96
Waterproof100ClaimedClaimedSameBoth products claim waterproof wear
Smudge resistance100ClaimedClaimedSameBoth products claim smudge resistance
Longevity8524-hour wearLong-wearingCloseBoth claim long wear
Overall match 63/100Shade match 96/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Urban Decay 24/7 Inks Easy Ergonomic Liquid Eyeliner Pen in Oil Slick.

Same or better

  • Same finish: matte
  • Same waterproof: claimed
  • Same smudge resistance: claimed
  • Similar longevity

Different

  • Liquid rather than pencil

Not compared

  • Tip: not listed for one
  • Texture: not listed for one

Ingredients (information only, not scored)

No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, high siliconeWater-based, moderate silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
View full match

Why the closest overall alternative works

CoverGirl Perfect Point Plus Eye Pencil in Charcoal, against ILIA Thru Line Waterproof Eyeliner with 24-Hour Wear in Graphite. Every attribute compared, with its share of the score.

ComparedYour shadeGraphiteClosest overall alternativeCharcoalScore
Form & tip45% of overall100
Form100PencilPencilSameSame form
Tipnot comparableNot listedPencilNot comparableTip not listed for one product
Formula30% of overall100
Texturenot comparableNot listedNot listedNot comparableNeither product lists texture
Finish100MatteMatteSameSame finish
Wear claims25% of overall93
Waterproofnot comparableClaimedNot listedNot comparableWaterproof wear not listed for one product
Smudge resistance100ClaimedClaimedSameBoth products claim smudge resistance
Longevity8524-hour wearLong-wearingCloseBoth claim long wear
Overall match 95/100Shade match 47/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To CoverGirl Perfect Point Plus Eye Pencil in Charcoal.

Same or better

  • Same form: pencil
  • Same finish: matte
  • Same smudge resistance: claimed
  • Similar longevity

Not compared

  • Tip: not listed for one
  • Texture: not listed for either
  • Waterproof: not listed for one

Ingredients (information only, not scored)

No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseSilicone-based, high siliconemoderate silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
View full match

Where to buy

Closest shade match

Urban Decay 24/7 Inks Easy Ergonomic Liquid Eyeliner Pen Oil Slick

Best price
$19.60SephoraSephora
$6.40 less (25%)

Your shade $26 at Sephora

SephoraView at Sephora

Closest overall alternative

CoverGirl Perfect Point Plus Eye Pencil Charcoal

Best price
$8.49Ulta BeautyUlta Beauty
$17.51 less (67%)

Your shade $26 at Sephora

Ulta BeautyView at Ulta Beauty

How these matches are scored

33 similar shades scored two ways: the overall match on form, tip, formula and wear claims. Anything not listed is not compared and lowers data confidence, never the other way round. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.