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True Skin Serum Foundation Cres SF8.75 dupes and alternatives ILIA

Medium tan · Olive undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade matchClosest overall alternative: Smashbox Dual Filter 2-In-1 Longwearing Concealer + Foundation Tan 25 Olive

The equivalent shade and the most similar foundation overall.

Overall match
91out of 100
Shade (Shade match)
98
Finish (Finish & visual result)
91
Wear (Wear & performance)
68
Skin (Skin suitability)
84
Shade match
98out of 100
Colour
98
Depth
98
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$41Ulta BeautyUlta Beauty
$15 less (27%)

Your shade $56 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Yepoda

    The Dewy Day

    5N
    Shade match 87
    $39SephoraSephora$17 less (30%)

    Matches: Very close colourSame natural finishBoth claim a skin-like finish

    Differences: Neutral rather than olive undertoneBuildable rather than medium coverage

    Score details
    Shade match
    87
    Finish & visual result
    100
    Wear & performance
    80
    Skin suitability
    100

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Neutral rather than olive undertone · Buildable rather than medium coverage

    Retailer shade note: Medium deep shade with neutral undertones

    High confidence· Digital match

    View match
  2. #3 · Well People

    Skinforia Serum Foundation

    30 Medium Tan Warm
    Shade match 84
    $21$30Ulta BeautyUlta Beauty$35 less (63%)

    Matches: Very close colourSame natural finishBoth claim a skin-like finish

    Differences: Slightly warmer undertoneBuildable rather than medium coverageNot marketed for sensitive skin

    Score details
    Shade match
    84
    Finish & visual result
    100
    Wear & performance
    100
    Skin suitability
    56

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly warmer undertone · Buildable rather than medium coverage · Not marketed for sensitive skin

    High confidence· Digital match

    View match
  3. #4 · Kosas

    Revealer Skin-Improving Foundation SPF 25

    Medium Deep Warm 350
    Shade match 85
    $45SephoraSephora$11 less (20%)

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly warmer undertoneNot marketed for sensitive skin

    Score details
    Shade match
    85
    Finish & visual result
    91
    Wear & performance
    100
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly warmer undertone · Not marketed for sensitive skin

    Retailer shade note: Medium Deep with warm golden undertones

    High confidence· Digital match

    View match
  4. Shade match 91
    $34SephoraSephora$22 less (39%)

    Matches: Near-identical swatch colourSame natural finishSame medium coverage

    Differences: Neutral rather than olive undertoneNot marketed for normal/dry skin

    Score details
    Shade match
    91
    Finish & visual result
    100
    Wear & performance
    68
    Skin suitability
    33

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Neutral rather than olive undertone · Not marketed for normal/dry skin

    Retailer shade note: neutral undertone

    High confidence· Digital match

    View match
  5. #6 · Well People

    Skinforia Serum Foundation

    26 Medium Warm
    Shade match 80
    $30TargetTarget$26 less (46%)

    Matches: Same natural finishBoth claim a skin-like finishBoth claim long-wearing

    Differences: Slightly lighterSlightly warmer undertoneBuildable rather than medium coverage

    Score details
    Shade match
    80
    Finish & visual result
    100
    Wear & performance
    100
    Skin suitability
    56

    Colour not compared · Natural · Buildable coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly lighter · Slightly warmer undertone · Buildable rather than medium coverage · Not marketed for sensitive skin

    Low confidence· Digital match

    View match
  6. #7 · Tower 28 Beauty

    SunnyDays Skin Tint

    30 PCH
    Shade match 90
    $32SephoraSephora$24 less (43%)

    Matches: Near-identical swatch colourSame natural finishBoth claim a skin-like finish

    Differences: Slightly warmer undertoneLight rather than medium coverageNo long-wear claim

    Score details
    Shade match
    90
    Finish & visual result
    93
    Wear & performance
    55
    Skin suitability
    100

    Looks identical · Natural · Light coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Slightly warmer undertone · Light rather than medium coverage · No long-wear claim

    Retailer shade note: medium with yellow undertones

    Medium confidence· Digital match

    View match
  7. Shade match 92
    $50SephoraSephora$6 less (11%)

    Matches: Very close colourSame olive undertoneSame natural finish

    Differences: No skin-like finish claimedNot marketed for dry skin

    Score details
    Shade match
    92
    Finish & visual result
    79
    Wear & performance
    80
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: No skin-like finish claimed · Not marketed for dry skin

    Retailer shade note: Medium-deep with olive undertones

    High confidence· Digital match

    View match
  8. #9 · Dior

    Forever Hydra Nude Foundation

    3N Neutral
    Shade match 86
    $60Ulta BeautyUlta Beauty(product price)Costs $4 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Neutral rather than olive undertoneNo skin-like finish claimedDoes not claim a lightweight feel

    Score details
    Shade match
    86
    Finish & visual result
    86
    Wear & performance
    60
    Skin suitability
    84

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Neutral rather than olive undertone · No skin-like finish claimed · Does not claim a lightweight feel · Contains listed fragrance

    Retailer shade note: medium skin with neutral beige undertones

    Medium confidence· Digital match

    View match
  9. Shade match 87
    $68SephoraSephoraCosts $12 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly warmer undertoneNo long-wear claimDoes not claim a lightweight feel

    Score details
    Shade match
    87
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly warmer undertone · No long-wear claim · Does not claim a lightweight feel · Not marketed for sensitive skin · Contains drying alcohol

    Retailer shade note: Tan warm undertone

    Medium confidence· Digital match

    View match
  10. #11 · Dior

    Forever Hydra Nude Foundation

    3W Warm
    Shade match 83
    $60Ulta BeautyUlta Beauty(product price)Costs $4 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly warmer undertoneNo skin-like finish claimedDoes not claim a lightweight feel

    Score details
    Shade match
    83
    Finish & visual result
    86
    Wear & performance
    60
    Skin suitability
    84

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly warmer undertone · No skin-like finish claimed · Does not claim a lightweight feel · Contains listed fragrance

    Retailer shade note: medium skin with golden undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to ILIA True Skin Serum Foundation Cres SF8.75 (Medium tan · Olive undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 8.1 O

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 8.1 O

    • Very close colour
    • Medium · Olive · neutral olive undertone

    $32

  2. Rare Beauty Liquid Touch Brightening Concealer

    400W

    Rare Beauty Liquid Touch Brightening Concealer, shade 400W

    • Very close colour
    • Medium · Neutral · neutral golden undertone

    $24

  3. Milk Makeup Future Fluid Longwear Hydrating Concealer

    16O

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 16O

    • Close colour
    • Medium tan · Olive undertone

    $30

  4. Clinique Even Better All-Over Concealer + Eraser

    WN 100 Deep Honey

    Clinique Even Better All-Over Concealer + Eraser, shade WN 100 Deep Honey

    • Very close colour
    • Medium · Neutral · neutral golden undertone

    $22

  5. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    8

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 8

    • Very close colour
    • Medium · Neutral undertone

    $42

  6. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    3N54

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 3N54

    • Close colour
    • Medium tan · Neutral · neutral golden undertone

    $35

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Smashbox Dual Filter 2-In-1 Longwearing Concealer + Foundation in Tan 25 Olive, against ILIA True Skin Serum Foundation in Cres SF8.75. Every attribute compared, with its share of the score.

ComparedYour shadeCres SF8.75Closest matchTan 25 OliveScore
Shade match55% of overall98
Colour98#be8f62#bc8d5fLooks identicalColour difference 0.7 (0 is identical)
Depth98Medium tanMedium tanSameDepth difference: 1.1
Retailer descriptionMedium tanTanSome differenceRetailer descriptions one depth band apart
Undertone100OliveOliveSamefrom retailer shade descriptions
Finish & visual result25% of overall91
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared68
Longevity70Long-wearing16-hour wearSome differenceThe match claims 16-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, dry, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for normal/​dry/​sensitive skin
Overall match 91/100Shade match 98/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Smashbox Dual Filter 2-In-1 Longwearing Concealer + Foundation in Tan 25 Olive.

Same or better

  • $15 less
  • Near-identical swatch colour
  • Same olive undertone
  • Same natural finish
  • Same medium coverage
  • Both claim a skin-like finish
  • Claims a blurring effect
  • Claims not settling into lines
  • Both claim a lightweight feel

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
Basehigh siliconeWater-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs water-based; silicone high vs none

Where to buy Tan 25 Olive

Match price
$41Ulta BeautyUlta Beauty
$15 less (27%)

Your shade $56 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.