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CC+ Cream Illumination SPF 50+ Light Medium dupes and alternatives IT Cosmetics

Very fair · Cool · pink undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with full coverage.

Closest shade match: bareMinerals BAREPRO 24HR Skin Perfecting Talc-Free Matte Powder Foundation Fair 10 Cool

The equivalent shade: scored on colour, depth and undertone only.

Your shade
IT Cosmetics
Light MediumChange shade
Depth and undertone: Very fair · Cool · pink
Finish and coverage: Radiant · Full coverage
The match
bareMinerals
Fair 10 Cool
Depth and undertone: Fair · Cool · pink
Finish and coverage: Matte · Full coverage
Shade match
95out of 100
Colour
93
Depth
92
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$42Ulta BeautyUlta Beauty
Costs $3 more

Your shade $39 at Sephora

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Smashbox Always On Skin-Balancing Foundation F20C

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
IT Cosmetics
Light MediumChange shade
Depth and undertone: Very fair · Cool · pink
Finish and coverage: Radiant · Full coverage
The match
Smashbox
F20C
Depth and undertone: Fair · Cool
Finish and coverage: Natural · Full coverage
Overall match
80out of 100
Shade (Shade match)
93
Finish (Finish & visual result)
76
Wear (Wear & performance)
40
Skin (Skin suitability)
76
Match price
$45Ulta BeautyUlta Beauty
Costs $6 more

Your shade $39 at Sephora · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 81
    $17.99Ulta BeautyUlta Beauty(product price)$21.01 less (54%)

    Matches: Very close colourSame radiant finishSame full coverage

    Differences: Slightly deeperNeutral rather than cool undertoneContains drying alcohol

    Score details
    Shade match
    81
    Finish & visual result
    86
    Wear & performance
    40
    Skin suitability
    76

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Slightly deeper · Neutral rather than cool undertone · Contains drying alcohol · No SPF

    Medium confidence· Digital match

    View match
  2. #4 · Unleashia

    Satin Wear Healthy-Green Cushion Foundation

    21N Eburnean
    Shade match 81
    $24Ulta BeautyUlta Beauty(product price)$15 less (38%)

    Matches: Very close colourSame full coverageClaims a lightweight feel

    Differences: Slightly deeperNeutral rather than cool undertoneNatural rather than radiant finish

    Score details
    Shade match
    81
    Finish & visual result
    76
    Wear & performance
    40
    Skin suitability
    76

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Slightly deeper · Neutral rather than cool undertone · Natural rather than radiant finish

    Retailer shade note: neutral light with peach undertones

    Medium confidence· Digital match

    View match
  3. Shade match 91
    $45Ulta BeautyUlta Beauty(product price)Costs $6 more

    Matches: Very close colourSame cool undertoneSame full coverage

    Differences: Slightly deeperMatte rather than radiant finishContains drying alcohol

    Score details
    Shade match
    91
    Finish & visual result
    50
    Wear & performance
    40
    Skin suitability
    76

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Slightly deeper · Matte rather than radiant finish · Contains drying alcohol

    Retailer shade note: for fair cool skin with a pink hue

    Medium confidence· Digital match

    View match
  4. #6 · Unleashia

    Satin Wear Healthy-Green Cushion Foundation

    14N Rosy Cheeks
    Shade match 79
    $24Ulta BeautyUlta Beauty$15 less (38%)

    Matches: Very close colourSame full coverageClaims a lightweight feel

    Differences: Slightly warmer undertoneNatural rather than radiant finish

    Score details
    Shade match
    79
    Finish & visual result
    76
    Wear & performance
    40
    Skin suitability
    76

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than radiant finish

    Retailer shade note: light neutral peach

    Medium confidence· Digital match

    View match
  5. Shade match 89
    $41Ulta BeautyUlta BeautyCosts $2 more

    Matches: Very close colourSimilar undertone (neutral vs cool)Same full coverage

    Differences: Slightly deeperMatte rather than radiant finishNo SPF

    Score details
    Shade match
    89
    Finish & visual result
    53
    Wear & performance
    40
    Skin suitability
    80

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly deeper · Matte rather than radiant finish · No SPF

    Retailer shade note: very fair, cool-neutral undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to IT Cosmetics CC+ Cream Illumination SPF 50+ Light Medium (Very fair · Cool · pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Milk Makeup Future Fluid Longwear Hydrating Concealer

    2C

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 2C

    • Looks identical
    • Very fair · Cool undertone

    $30

  2. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    160

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 160

    • Looks identical
    • Very fair · Cool undertone

    $30

  3. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Stone 1.3

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Stone 1.3

    • Very close colour
    • Very fair · Cool · pink undertone

    $39

  4. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Cream Puff

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Cream Puff

    • Very close colour
    • Very fair · Cool · rosy undertone

    $36

  5. Rare Beauty Liquid Touch Brightening Concealer

    150C

    Rare Beauty Liquid Touch Brightening Concealer, shade 150C

    • Very close colour
    • Fair · Cool undertone

    $24

  6. NARS Radiant Creamy Concealer

    Affogato

    NARS Radiant Creamy Concealer, shade Affogato

    • Close colour
    • Very fair · Cool undertone

    $36

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

bareMinerals BAREPRO 24HR Skin Perfecting Talc-Free Matte Powder Foundation in Fair 10 Cool, against IT Cosmetics CC+ Cream Illumination SPF 50+ in Light Medium. Every attribute compared, with its share of the score.

ComparedYour shadeLight MediumClosest shade matchFair 10 CoolScore
Shade match55% of overall95
Colour93#fed2b9#f5cbb4Very close colourColour difference 1.8 (0 is identical)
Depth92Very fairFairCloseDepth difference: 3.8
Retailer descriptionNot statedVery fairNo depth word in one descriptionNot compared
Undertone100Cool · pinkCool · pinkSamefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared53
Finish12RadiantMatteDifferentMatte finish rather than radiant
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared40
Longevity40Not listed24-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall76
Skin type76Normal, dryCombination, dry, normal, oily, sensitiveBoth marketed for normal/​dry skin
Overall match 75/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To bareMinerals BAREPRO 24HR Skin Perfecting Talc-Free Matte Powder Foundation in Fair 10 Cool.

Same or better

  • Very close colour
  • Same cool undertone
  • Same full coverage
  • Claims 24-hour wear
  • Claims transfer resistance
  • Claims not settling into lines
  • Claims a lightweight feel
  • No fragrance listed

Different

  • Matte finish instead of radiant
  • No SPF

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, high siliconePowder-based, high silicone
FragranceListed (limonene)Not listed
Drying alcoholNot listedNot listed
SPFSPF 50Not listed
OverlapSilicone-based vs powder-based; silicone high vs high

Why the closest overall alternative works

Smashbox Always On Skin-Balancing Foundation in F20C, against IT Cosmetics CC+ Cream Illumination SPF 50+ in Light Medium. Every attribute compared, with its share of the score.

ComparedYour shadeLight MediumClosest overall alternativeF20CScore
Shade match55% of overall93
Colour91#fed2b9#f3cab2Very close colourColour difference 2.1 (0 is identical)
Depth90Very fairFairCloseDepth difference: 4.4
Retailer descriptionNot statedFairNo depth word in one descriptionNot compared
Undertone100Cool · pinkCoolClosefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared76
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared40
Longevity40Not listed16-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall76
Skin type76Normal, dryCombination, dry, normal, oily, sensitiveBoth marketed for normal/​dry skin
Overall match 80/100Shade match 93/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Smashbox Always On Skin-Balancing Foundation in F20C.

Same or better

  • Very close colour
  • Same cool undertone
  • Same full coverage
  • Claims 16-hour wear
  • Claims transfer resistance
  • Claims not settling into lines
  • Claims colour stability
  • No fragrance listed

Different

  • Runs slightly deeper
  • Natural finish instead of radiant
  • No SPF

Ingredients (information only, not scored)

11 shared ingredients; weighted similarity 14%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseSilicone-based, high siliconeWater-based, high silicone
FragranceListed (limonene)Not listed
Drying alcoholNot listedNot listed
SPFSPF 50Not listed
OverlapSilicone-based vs water-based; silicone high vs high

Where to buy

Closest shade match

bareMinerals BAREPRO 24HR Skin Perfecting Talc-Free Matte Powder Foundation Fair 10 Cool

Best price
$42Ulta BeautyUlta Beauty
Costs $3 more

Your shade $39 at Sephora

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Smashbox Always On Skin-Balancing Foundation F20C

Match price
$45Ulta BeautyUlta Beauty
Costs $6 more

Your shade $39 at Sephora · product price; shade not separately priced

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.