Light · Neutral · neutral golden undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
Preferences
Avoid an ingredient
32 matches
32 matches
The equivalent shade: scored on colour, depth and undertone only.
SephoraYour shade $15.99 at Ulta Beauty
Drunk Elephant Kamo Triple-Peptide Multi-Use Serum Foundation
Every store that sells this shade · prices as last checked
Sephora$42View at SephoraThe most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
Ulta BeautyYour shade $15.99 at Ulta Beauty
IT Cosmetics CC+ Airbrush Perfecting Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$42View at Ulta Beauty
Macy's$42View at Macy'sRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ulta Beauty$12.10 less (76%)Matches: Very close colourSame neutral undertoneSame natural finish
No material differences in the data we have.
Very close colour · Natural · Full coverage
Ingredients (not scored): 3% ingredient overlap
Medium confidence· Digital match
J.Cat Beauty Perfextion Long Wearing Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$3.89View at Ulta BeautyUlta BeautyCosts $1 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Medium rather than full coverage
Very close colour · Natural · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Medium rather than full coverage
Retailer shade note: light-medium neutral
Medium confidence· Digital match
Maybelline Instant Age Rewind Eraser Treatment Foundation
Every store that sells this shade · prices as last checked
Walmart$12.98View at WalmartUlta Beauty$16.99View at Ulta BeautySephoraCosts $23.51 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Medium rather than full coverage
Very close colour · Natural · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Medium rather than full coverage
Retailer shade note: medium neutral skin with peach undertones
Medium confidence· Digital match
bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15
Every store that sells this shade · prices as last checked
Sephora$39.50View at SephoraUlta Beautyfrom $39.50 · product priceView at Ulta BeautySephoraCosts $23.51 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Medium rather than full coverage
Very close colour · Natural · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Medium rather than full coverage
Retailer shade note: medium-tan neutral skin with peach undertones
Medium confidence· Digital match
bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15
Every store that sells this shade · prices as last checked
Sephora$39.50View at SephoraUlta Beautyfrom $39.50 · product priceView at Ulta BeautySephoraCosts $21.01 moreMatches: Near-identical swatch colourSame neutral undertoneSame natural finish
Differences: Buildable rather than full coverageDoes not claim not settling into lines
Looks identical · Natural · Buildable coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Buildable rather than full coverage · Does not claim not settling into lines
Retailer shade note: Light-Medium skin with a pinky-beige undertone
Medium confidence· Digital match
Huda Beauty Easy Blur Natural Airbrush Foundation
Every store that sells this shade · prices as last checked
Sephora$37View at SephoraSephoraCosts $42.01 moreMatches: Near-identical swatch colourSimilar undertone (warm vs neutral)Same natural finish
Differences: Buildable rather than full coverageDoes not claim not settling into linesContains listed fragrance
Looks identical · Natural · Buildable coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Buildable rather than full coverage · Does not claim not settling into lines · Contains listed fragrance
Retailer shade note: medium skin with golden undertones
Medium confidence· Digital match
Dior Forever Skin Perfect 24H Multi-Use Foundation Stick
Every store that sells this shade · prices as last checked
Sephora$58View at SephoraUlta Beautyfrom $58 · product priceView at Ulta BeautySephoraCosts $23.01 moreMatches: Very close colourSame neutral undertoneSame full coverage
Differences: Matte rather than natural finish
Very close colour · Matte · Full coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Matte rather than natural finish
Retailer shade note: warm neutral beige with rosy undertone for light to medium skin
Medium confidence· Digital match
MAC Cosmetics Studio Fix Powder Plus Foundation
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beautyfrom $39 · product priceView at Ulta BeautyMacy's$39View at Macy'sSephoraCosts $21.01 moreMatches: Very close colourSimilar undertone (warm vs neutral)Same natural finish
Differences: Buildable rather than full coverageDoes not claim not settling into lines
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Buildable rather than full coverage · Does not claim not settling into lines
Retailer shade note: Light-Medium skin with a golden undertone
Medium confidence· Digital match
Huda Beauty Easy Blur Natural Airbrush Foundation
Every store that sells this shade · prices as last checked
Sephora$37View at SephoraSephoraCosts $38.01 moreMatches: Very close colourSimilar undertone (warm vs neutral)Same natural finish
Differences: Medium rather than full coverage
Very close colour · Natural · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Medium rather than full coverage
Retailer shade note: light with warm undertones
Medium confidence· Digital match
Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation
Every store that sells this shade · prices as last checked
SephoraCosts $21.01 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Buildable rather than full coverageDoes not claim not settling into lines
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Buildable rather than full coverage · Does not claim not settling into lines
Retailer shade note: Light-Medium skin with a neutral undertone
Medium confidence· Digital match
Huda Beauty Easy Blur Natural Airbrush Foundation
Every store that sells this shade · prices as last checked
Sephora$37View at SephoraUlta Beauty(product price)Costs $26.01 moreMatches: Very close colourSimilar undertone (warm vs neutral)Same natural finish
Differences: Buildable rather than full coverageDoes not claim not settling into lines
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Buildable rather than full coverage · Does not claim not settling into lines
Medium confidence· Digital match
Tarte Timeless Hydrating Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $42 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $26.01 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Buildable rather than full coverageDoes not claim not settling into lines
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Buildable rather than full coverage · Does not claim not settling into lines
Medium confidence· Digital match
Tarte Timeless Hydrating Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $42 · product priceView at Ulta BeautySephoraCosts $21.01 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Buildable rather than full coverageDoes not claim not settling into lines
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Buildable rather than full coverage · Does not claim not settling into lines
Retailer shade note: Light skin with neutral undertones
Medium confidence· Digital match
Huda Beauty Easy Blur Natural Airbrush Foundation
Every store that sells this shade · prices as last checked
Sephora$37View at SephoraSephoraCosts $53.01 moreMatches: Near-identical swatch colourSimilar undertone (warm vs neutral)Same natural finish
Differences: Medium rather than full coverageDoes not claim not settling into lines
Looks identical · Natural · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Medium rather than full coverage · Does not claim not settling into lines
Retailer shade note: light to medium peach
Medium confidence· Digital match
Westman Atelier Suprême Bio-Complex Liquid Foundation With Exosomes + Peptides
Every store that sells this shade · prices as last checked
Sephora$69View at SephoraSephoraCosts $30.01 moreMatches: Near-identical swatch colourSame neutral undertoneSame natural finish
Differences: Medium rather than full coverageDoes not claim not settling into lines
Looks identical · Natural · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Medium rather than full coverage · Does not claim not settling into lines
Retailer shade note: fair - neutral
Medium confidence· Digital match
Hung Vanngo Beauty Red Carpet Skin Luminous Longwear Serum Foundation
Every store that sells this shade · prices as last checked
Sephora$46View at SephoraSephoraCosts $26.01 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Medium rather than full coverageDoes not claim not settling into lines
Very close colour · Natural · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Medium rather than full coverage · Does not claim not settling into lines
Medium confidence· Digital match
Tarte CC color-correcting tinted serum
Every store that sells this shade · prices as last checked
Sephora$42View at SephoraSephoraCosts $21.01 moreMatches: Very close colourSimilar undertone (warm vs neutral)Same natural finish
Differences: Buildable rather than full coverageDoes not claim not settling into lines
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Buildable rather than full coverage · Does not claim not settling into lines
Retailer shade note: Light-Medium skin with warm, peach undertones
Medium confidence· Digital match
Huda Beauty Easy Blur Natural Airbrush Foundation
Every store that sells this shade · prices as last checked
Sephora$37View at SephoraSephoraCosts $32.01 moreMatches: Near-identical swatch colourSimilar undertone (warm vs neutral)Same natural finish
Differences: Medium rather than full coverageDoes not claim not settling into lines
Looks identical · Natural · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Medium rather than full coverage · Does not claim not settling into lines
Retailer shade note: light with golden undertones
Medium confidence· Digital match
Ogee Multi-Use Sculpted Foundation and Concealer Stick
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraUlta BeautyCosts $23.01 moreMatches: Very close colourSimilar undertone (warm vs neutral)Same full coverage
Differences: Matte rather than natural finish
Very close colour · Matte · Full coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Matte rather than natural finish
Retailer shade note: light beige with golden peach undertone for light skin
Medium confidence· Digital match
MAC Cosmetics Studio Fix Powder Plus Foundation
Every store that sells this shade · prices as last checked
SephoraCosts $34.01 moreMatches: Very close colourSimilar undertone (warm vs neutral)Same natural finish
Differences: Medium rather than full coverageDoes not claim not settling into lines
Very close colour · Natural · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Medium rather than full coverage · Does not claim not settling into lines
Retailer shade note: Light with warm undertones
Medium confidence· Digital match
ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick
Every store that sells this shade · prices as last checked
Sephora$50View at SephoraUlta Beautyfrom $50 · product priceView at Ulta BeautySephoraCosts $23.01 moreMatches: Very close colourSame neutral undertoneSame full coverage
Differences: Matte rather than natural finish
Very close colour · Matte · Full coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Matte rather than natural finish
Retailer shade note: beige with neutral undertone with light skin
Medium confidence· Digital match
MAC Cosmetics Studio Fix Powder Plus Foundation
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beautyfrom $39 · product priceView at Ulta BeautyMacy's$39View at Macy'sUlta BeautyCosts $23.01 moreMatches: Very close colourSimilar undertone (warm vs neutral)Same full coverage
Differences: Slightly deeperMatte rather than natural finish
Very close colour · Matte · Full coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Slightly deeper · Matte rather than natural finish
Retailer shade note: warm beige with rosy undertone for light to medium skin
Medium confidence· Digital match
MAC Cosmetics Studio Fix Powder Plus Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty(product price)Costs $26.01 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Slightly deeperBuildable rather than full coverageDoes not claim not settling into lines
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Slightly deeper · Buildable rather than full coverage · Does not claim not settling into lines
Medium confidence· Digital match
Tarte Timeless Hydrating Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $42 · product priceView at Ulta BeautyUlta BeautyCosts $23.01 moreMatches: Near-identical swatch colourSimilar undertone (warm vs neutral)Same full coverage
Differences: Matte rather than natural finishDoes not claim not settling into lines
Looks identical · Matte · Full coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Matte rather than natural finish · Does not claim not settling into lines
Medium confidence· Digital match
IT Cosmetics CC+ Cream Natural Matte Foundation
Every store that sells this shade · prices as last checked
SephoraCosts $36.01 moreMatches: Near-identical swatch colourSimilar undertone (warm vs neutral)Both claim a blurring effect
Differences: Radiant rather than natural finishMedium rather than full coverageContains drying alcohol
Looks identical · Radiant · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Radiant rather than natural finish · Medium rather than full coverage · Contains drying alcohol
Retailer shade note: light medium peach
Medium confidence· Digital match
Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation
Every store that sells this shade · prices as last checked
Sephora$52View at SephoraUlta Beautyfrom $52 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $38.01 moreMatches: Very close colourSimilar undertone (warm vs neutral)Same full coverage
Differences: Matte rather than natural finishDoes not claim not settling into lines
Very close colour · Matte · Full coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Matte rather than natural finish · Does not claim not settling into lines
Retailer shade note: fair to light with peach/yellow undertones
Medium confidence· Digital match
Jane Iredale Beyond Matte Liquid Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $54 · product priceView at Ulta BeautySephoraCosts $36.01 moreMatches: Near-identical swatch colourSimilar undertone (warm vs neutral)Both claim a blurring effect
Differences: Radiant rather than natural finishMedium rather than full coverageContains drying alcohol
Looks identical · Radiant · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Radiant rather than natural finish · Medium rather than full coverage · Contains drying alcohol
Retailer shade note: light yellow
Medium confidence· Digital match
Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation
Every store that sells this shade · prices as last checked
Sephora$52View at SephoraUlta Beautyfrom $52 · product priceView at Ulta BeautySephoraCosts $53.01 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Medium rather than full coverageDoes not claim not settling into lines
Very close colour · Natural · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Medium rather than full coverage · Does not claim not settling into lines
Retailer shade note: light to medium neutral
Medium confidence· Digital match
Westman Atelier Suprême Bio-Complex Liquid Foundation With Exosomes + Peptides
Every store that sells this shade · prices as last checked
Sephora$69View at SephoraSephoraCosts $22.01 moreMatches: Very close colourSame neutral undertoneClaims a skin-like finish
Differences: Matte rather than natural finishMedium rather than full coverageDoes not claim not settling into lines
Very close colour · Matte · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Matte rather than natural finish · Medium rather than full coverage · Does not claim not settling into lines
Retailer shade note: neutral peach
Medium confidence· Digital match
Rare Beauty True to Myself Natural Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$38View at SephoraUlta Beautyfrom $38 · product priceView at Ulta BeautyWalmart$6.87 less (43%)Matches: Very close colourSame neutral undertoneClaims a lightweight feel
Differences: Radiant rather than natural finishLight rather than full coverageNo blurring effect claimed
Very close colour · Radiant · Light coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Radiant rather than natural finish · Light rather than full coverage · No blurring effect claimed · Does not claim not settling into lines
Medium confidence· Digital match
Maybelline Fit Me Dewy + Smooth Foundation
Every store that sells this shade · prices as last checked
Walmart$9.12View at Walmart
CVS$11.89View at CVS
Walgreens$12.99View at WalgreensWalmart$18.24View at Walmart
AmazonSee price at AmazonView at AmazonShowing 12 of 30 matches
The closest shade to J.Cat Beauty Aquasurance Compact Foundation Buff (Light · Neutral · neutral golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Praline
1N10
$35
6.5 Medium
$36
Medium Beige
$8
220
$30
NC17
$30
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Drunk Elephant Kamo Triple-Peptide Multi-Use Serum Foundation in Light 8W, against J.Cat Beauty Aquasurance Compact Foundation in Buff. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Drunk Elephant Kamo Triple-Peptide Multi-Use Serum Foundation in Light 8W.
1 shared ingredient; weighted similarity 0%. Ingredients only affect results through the filters.
IT Cosmetics CC+ Airbrush Perfecting Powder Foundation in Tan, against J.Cat Beauty Aquasurance Compact Foundation in Buff. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To IT Cosmetics CC+ Airbrush Perfecting Powder Foundation in Tan.
4 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.
Drunk Elephant Kamo Triple-Peptide Multi-Use Serum Foundation Light 8W
SephoraYour shade $15.99 at Ulta Beauty
IT Cosmetics CC+ Airbrush Perfecting Powder Foundation Tan
Ulta BeautyYour shade $15.99 at Ulta Beauty
32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
