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Aquasurance Compact Foundation Soft Taupe dupes and alternatives J.Cat Beauty

Medium · Neutral · neutral golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: MAC Cosmetics Studio Fix Fluid SPF 15 Foundation NC37

The equivalent shade: scored on colour, depth and undertone only.

Your shade
J.Cat Beauty
Soft TaupeChange shade
Depth and undertone: Medium · Neutral · neutral golden
Finish and coverage: Natural · Full coverage
The match
MAC Cosmetics
NC37
Depth and undertone: Medium · Neutral · neutral golden
Finish and coverage: Matte · Full coverage
Shade match
97out of 100
Colour
96
Depth
98
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$39SephoraSephora
Costs $28.61 more

Your shade $10.39 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: Maybelline Lifter Stix Multi-Use Face Stick 40

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
J.Cat Beauty
Soft TaupeChange shade
Depth and undertone: Medium · Neutral · neutral golden
Finish and coverage: Natural · Full coverage
The match
Maybelline
40
Depth and undertone: Medium · Neutral
Finish and coverage: Natural finish
Overall match
90out of 100
Shade (Shade match)
95
Finish (Finish & visual result)
82
Wear (Wear & performance)
100
Skin (Skin suitability)
50
Best price
$12.99Ulta BeautyUlta Beauty
Costs $2.60 more

Your shade $10.39 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · R.E.M. Beauty

    Sweetener Foundation

    medium 8 g
    Shade match 93
    $35Ulta BeautyUlta Beauty(product price)Costs $24.61 more

    Matches: Near-identical swatch colourSimilar undertone (warm vs neutral)Both claim a blurring effect

    Differences: Matte rather than natural finishBuildable rather than full coverage

    Score details
    Shade match
    93
    Finish & visual result
    73
    Wear & performance
    100
    Skin suitability
    50

    Looks identical · Matte · Buildable coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Matte rather than natural finish · Buildable rather than full coverage

    Retailer shade note: medium to tan with golden undertones

    Medium confidence· Digital match

    View match
  2. Shade match 89
    $12.99Ulta BeautyUlta Beauty(product price)Costs $2.60 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Same natural finish

    Differences: No blurring effect claimed

    Score details
    Shade match
    89
    Finish & visual result
    82
    Wear & performance
    100
    Skin suitability
    50

    Very close colour · Natural finish

    Ingredients (not scored): 7% ingredient overlap

    Differences: No blurring effect claimed

    Retailer shade note: warm light/medium

    Medium confidence· Digital match

    View match
  3. Shade match 87
    $12.99Ulta BeautyUlta Beauty(product price)Costs $2.60 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Same natural finish

    Differences: No blurring effect claimed

    Score details
    Shade match
    87
    Finish & visual result
    82
    Wear & performance
    100
    Skin suitability
    50

    Very close colour · Natural finish

    Ingredients (not scored): 7% ingredient overlap

    Differences: No blurring effect claimed

    Retailer shade note: warm medium

    Medium confidence· Digital match

    View match
  4. #6 · SUBTL. Beauty

    Stackable BB Powder Foundation Single

    Light 2W
    Shade match 87
    $24Ulta BeautyUlta Beauty(product price)Costs $13.61 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Same natural finish

    Differences: Medium rather than full coverage

    Score details
    Shade match
    87
    Finish & visual result
    93
    Wear & performance
    74
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Medium rather than full coverage

    Retailer shade note: Light with warm undertones

    Medium confidence· Digital match

    View match
  5. #7 · Tarte

    Timeless Hydrating Foundation

    42S Tan Sand
    Shade match 95
    $42Ulta BeautyUlta BeautyCosts $31.61 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Buildable rather than full coverageDoes not claim not settling into lines

    Score details
    Shade match
    95
    Finish & visual result
    93
    Wear & performance
    40
    Skin suitability
    50

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Buildable rather than full coverage · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  6. #8 · Tarte

    Timeless Hydrating Foundation

    38N Medium-Tan Neutral
    Shade match 92
    $42Ulta BeautyUlta Beauty(product price)Costs $31.61 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Buildable rather than full coverageDoes not claim not settling into lines

    Score details
    Shade match
    92
    Finish & visual result
    93
    Wear & performance
    40
    Skin suitability
    50

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Buildable rather than full coverage · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  7. Shade match 95
    $46SephoraSephoraCosts $35.61 more

    Matches: Near-identical swatch colourSame neutral undertoneSame natural finish

    Differences: Medium rather than full coverageDoes not claim not settling into lines

    Score details
    Shade match
    95
    Finish & visual result
    85
    Wear & performance
    40
    Skin suitability
    50

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Medium rather than full coverage · Does not claim not settling into lines

    Retailer shade note: dark light - neutral

    Medium confidence· Digital match

    View match
  8. #10 · Huda Beauty

    Easy Blur Natural Airbrush Foundation

    Cinnamon 440G
    Shade match 89
    $37SephoraSephoraCosts $26.61 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Same natural finish

    Differences: Buildable rather than full coverageDoes not claim not settling into lines

    Score details
    Shade match
    89
    Finish & visual result
    93
    Wear & performance
    40
    Skin suitability
    50

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Buildable rather than full coverage · Does not claim not settling into lines

    Retailer shade note: Tan skin with a golden undertone

    Medium confidence· Digital match

    View match
  9. Shade match 93
    $46SephoraSephoraCosts $35.61 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Medium rather than full coverageDoes not claim not settling into lines

    Score details
    Shade match
    93
    Finish & visual result
    85
    Wear & performance
    40
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Medium rather than full coverage · Does not claim not settling into lines

    Retailer shade note: light - neutral

    Medium confidence· Digital match

    View match
  10. #12 · MAC Cosmetics

    Studio Fix Fluid SPF 15 Foundation

    NC40
    Shade match 96
    $39SephoraSephoraCosts $28.61 more

    Matches: Near-identical swatch colourSimilar undertone (warm vs neutral)Same full coverage

    Differences: Matte rather than natural finishNo blurring effect claimed

    Score details
    Shade match
    96
    Finish & visual result
    70
    Wear & performance
    52
    Skin suitability
    50

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Matte rather than natural finish · No blurring effect claimed

    Retailer shade note: medium deep with golden peach undertones

    Medium confidence· Digital match

    View match
  11. Shade match 94
    $52SephoraSephoraCosts $41.61 more

    Matches: Near-identical swatch colourSimilar undertone (warm vs neutral)Both claim a blurring effect

    Differences: Radiant rather than natural finishMedium rather than full coverageContains drying alcohol

    Score details
    Shade match
    94
    Finish & visual result
    66
    Wear & performance
    64
    Skin suitability
    50

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Radiant rather than natural finish · Medium rather than full coverage · Contains drying alcohol

    Retailer shade note: medium tan peach

    Medium confidence· Digital match

    View match
  12. #14 · Tarte

    Face Tape Full Coverage Foundation

    44H Tan Honey
    Shade match 89
    $42SephoraSephoraCosts $31.61 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Same full coverage

    Differences: Matte rather than natural finishContains listed fragrance

    Score details
    Shade match
    89
    Finish & visual result
    81
    Wear & performance
    54
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Matte rather than natural finish · Contains listed fragrance

    Retailer shade note: tan skin with warm, peach undertones

    Medium confidence· Digital match

    View match
  13. #15 · MAC Cosmetics

    Studio Fix Powder Plus Foundation

    NW44
    Shade match 89
    $39SephoraSephoraCosts $28.61 more

    Matches: Very close colourSame neutral undertoneSame full coverage

    Differences: Slightly deeperMatte rather than natural finish

    Score details
    Shade match
    89
    Finish & visual result
    81
    Wear & performance
    55
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly deeper · Matte rather than natural finish

    Retailer shade note: rich tawny with neutral undertones for medium to dark skin

    Medium confidence· Digital match

    View match
  14. Shade match 90
    $46SephoraSephoraCosts $35.61 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Medium rather than full coverageDoes not claim not settling into lines

    Score details
    Shade match
    90
    Finish & visual result
    85
    Wear & performance
    40
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Medium rather than full coverage · Does not claim not settling into lines

    Retailer shade note: light - neutral, slightly cool

    Medium confidence· Digital match

    View match
  15. #17 · Tarte

    Face Tape Full Coverage Foundation

    42S Tan Sand
    Shade match 88
    $42SephoraSephoraCosts $31.61 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Same full coverage

    Differences: Matte rather than natural finishContains listed fragrance

    Score details
    Shade match
    88
    Finish & visual result
    81
    Wear & performance
    54
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Matte rather than natural finish · Contains listed fragrance

    Retailer shade note: tan skin with warm, golden undertones

    Medium confidence· Digital match

    View match
  16. Shade match 91
    $53Ulta BeautyUlta Beauty(product price)Costs $42.61 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Same natural finish

    Differences: Medium rather than full coverageNo blurring effect claimedDoes not claim not settling into lines

    Score details
    Shade match
    91
    Finish & visual result
    81
    Wear & performance
    40
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Medium rather than full coverage · No blurring effect claimed · Does not claim not settling into lines · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: medium with warm golden undertones

    Medium confidence· Digital match

    View match
  17. #19 · MAC Cosmetics

    Studio Fix Fluid SPF 15 Foundation

    C5
    Shade match 93
    $39SephoraSephoraCosts $28.61 more

    Matches: Very close colourSame neutral undertoneSame full coverage

    Differences: Matte rather than natural finishNo blurring effect claimed

    Score details
    Shade match
    93
    Finish & visual result
    70
    Wear & performance
    52
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Matte rather than natural finish · No blurring effect claimed

    Retailer shade note: medium deep with neutral golden undertones

    Medium confidence· Digital match

    View match
  18. Shade match 92
    $15.99Ulta BeautyUlta Beauty(product price)Costs $5.60 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Claims long-wearing

    Differences: Radiant rather than natural finishBuildable rather than full coverageNo blurring effect claimed

    Score details
    Shade match
    92
    Finish & visual result
    62
    Wear & performance
    64
    Skin suitability
    50

    Very close colour · Radiant · Buildable coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Radiant rather than natural finish · Buildable rather than full coverage · No blurring effect claimed

    Retailer shade note: light-medium with warm undertones

    Medium confidence· Digital match

    View match
  19. #21 · MAC Cosmetics

    Studio Fix Fluid SPF 15 Foundation

    NC35
    Shade match 92
    $39SephoraSephoraCosts $28.61 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Same full coverage

    Differences: Matte rather than natural finishNo blurring effect claimed

    Score details
    Shade match
    92
    Finish & visual result
    70
    Wear & performance
    52
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Matte rather than natural finish · No blurring effect claimed

    Retailer shade note: medium with peachy undertones

    Medium confidence· Digital match

    View match
  20. #22 · MAC Cosmetics

    Studio Fix Fluid SPF 15 Foundation

    NC42
    Shade match 92
    $39SephoraSephoraCosts $28.61 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Same full coverage

    Differences: Matte rather than natural finishNo blurring effect claimed

    Score details
    Shade match
    92
    Finish & visual result
    70
    Wear & performance
    52
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Matte rather than natural finish · No blurring effect claimed

    Retailer shade note: medium deep with golden undertones

    Medium confidence· Digital match

    View match
  21. #23 · Huda Beauty

    Easy Blur Natural Airbrush Foundation

    Pistachio Cream 425N
    Shade match 84
    $37SephoraSephoraCosts $26.61 more

    Matches: Very close colourSame natural finishBoth claim a blurring effect

    Differences: Olive rather than neutral undertoneBuildable rather than full coverageDoes not claim not settling into lines

    Score details
    Shade match
    84
    Finish & visual result
    93
    Wear & performance
    40
    Skin suitability
    50

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Olive rather than neutral undertone · Buildable rather than full coverage · Does not claim not settling into lines

    Retailer shade note: Tan skin with neutral-olive undertones

    Medium confidence· Digital match

    View match
  22. Shade match 88
    $46SephoraSephoraCosts $35.61 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Slightly deeperMedium rather than full coverageDoes not claim not settling into lines

    Score details
    Shade match
    88
    Finish & visual result
    85
    Wear & performance
    40
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly deeper · Medium rather than full coverage · Does not claim not settling into lines

    Retailer shade note: light to medium - neutral, slightly cool peach

    Medium confidence· Digital match

    View match
  23. #25 · Sephora Collection

    Best Skin Ever Matte Powder Foundation

    28.8Y Medium
    Shade match 89
    $24SephoraSephoraCosts $13.61 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Same full coverage

    Differences: Matte rather than natural finishDoes not claim not settling into lines

    Score details
    Shade match
    89
    Finish & visual result
    81
    Wear & performance
    40
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Matte rather than natural finish · Does not claim not settling into lines

    Retailer shade note: medium, yellow undertone

    Medium confidence· Digital match

    View match
  24. #26 · IT Cosmetics

    CC+ Cream Natural Matte Foundation

    Tan
    Shade match 89
    $39SephoraSephoraCosts $28.61 more

    Matches: Very close colourSame neutral undertoneSame full coverage

    Differences: Matte rather than natural finishDoes not claim not settling into lines

    Score details
    Shade match
    89
    Finish & visual result
    81
    Wear & performance
    40
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Matte rather than natural finish · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  25. Shade match 92
    $40SephoraSephoraCosts $29.61 more

    Matches: Very close colourSame neutral undertoneBoth claim a blurring effect

    Differences: Matte rather than natural finishMedium rather than full coverageDoes not claim not settling into lines

    Score details
    Shade match
    92
    Finish & visual result
    73
    Wear & performance
    40
    Skin suitability
    50

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Matte rather than natural finish · Medium rather than full coverage · Does not claim not settling into lines · Contains drying alcohol

    Retailer shade note: medium neutral

    Medium confidence· Digital match

    View match
  26. #28 · IT Cosmetics

    CC+ Cream Natural Matte Foundation

    Tan Warm
    Shade match 88
    $39SephoraSephoraCosts $28.61 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Same full coverage

    Differences: Matte rather than natural finishDoes not claim not settling into lines

    Score details
    Shade match
    88
    Finish & visual result
    81
    Wear & performance
    40
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Matte rather than natural finish · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  27. Shade match 86
    $46SephoraSephoraCosts $35.61 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Slightly deeperMedium rather than full coverageDoes not claim not settling into lines

    Score details
    Shade match
    86
    Finish & visual result
    85
    Wear & performance
    40
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly deeper · Medium rather than full coverage · Does not claim not settling into lines

    Retailer shade note: mid light - neutral, slightly golden

    Medium confidence· Digital match

    View match
  28. #30 · Too Faced

    Born This Way Soft Matte Foundation

    Warm Nude
    Shade match 94
    $48SephoraSephoraCosts $37.61 more

    Matches: Near-identical swatch colourSame neutral undertoneClaims a skin-like finish

    Differences: Matte rather than natural finishMedium rather than full coverageNo blurring effect claimed

    Score details
    Shade match
    94
    Finish & visual result
    58
    Wear & performance
    55
    Skin suitability
    50

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Matte rather than natural finish · Medium rather than full coverage · No blurring effect claimed

    Retailer shade note: very light with neutral undertones

    Medium confidence· Digital match

    View match

Showing 12 of 28 matches

Looking for a concealer in your shade?

The closest shade to J.Cat Beauty Aquasurance Compact Foundation Soft Taupe (Medium · Neutral · neutral golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    3N42

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 3N42

    • Very close colour
    • Medium · Neutral · neutral golden undertone

    $35

  2. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    11.5 Tan

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 11.5 Tan

    • Looks identical
    • Medium light · Warm undertone

    $36

  3. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 7.3 N

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 7.3 N

    • Close colour
    • Medium light · Neutral · neutral golden undertone

    $32

  4. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC42

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC42

    • Very close colour
    • Medium · Warm · golden undertone

    $30

  5. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Medium Golden

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Medium Golden

    • Very close colour
    • Medium · Warm · golden undertone

    $12

  6. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    130

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 130

    • Close colour
    • Medium light · Neutral · neutral golden undertone

    $12.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

MAC Cosmetics Studio Fix Fluid SPF 15 Foundation in NC37, against J.Cat Beauty Aquasurance Compact Foundation in Soft Taupe. Every attribute compared, with its share of the score.

ComparedYour shadeSoft TaupeClosest shade matchNC37Score
Shade match55% of overall97
Colour96#df9463#d99365Looks identicalColour difference 1.2 (0 is identical)
Depth98MediumMediumSameDepth difference: 1.3
Retailer descriptionNot statedMediumNo depth word in one descriptionNot compared
Undertone100Neutral · neutral goldenNeutral · neutral goldenSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared70
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall52
Longevity40Not listed24-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall50
Skin type50Not publishedNormal, oilySkin-type suitability not published for one product
Overall match 81/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To MAC Cosmetics Studio Fix Fluid SPF 15 Foundation in NC37.

Same or better

  • Near-identical swatch colour
  • Same neutral undertone
  • Same full coverage
  • Claims 24-hour wear
  • Claims transfer resistance
  • Both claim not settling into lines
  • Claims colour stability
  • Claims a lightweight feel
  • Adds SPF 15

Different

  • Matte finish instead of natural
  • No blurring effect claimed

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BasePowder-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 15
OverlapPowder-based vs water-based; silicone high vs high

Why the closest overall alternative works

Maybelline Lifter Stix Multi-Use Face Stick in 40, against J.Cat Beauty Aquasurance Compact Foundation in Soft Taupe. Every attribute compared, with its share of the score.

ComparedYour shadeSoft TaupeClosest overall alternative40Score
Shade match55% of overall95
Colour98#df9463#de9461Looks identicalColour difference 0.7 (0 is identical)
Depth100MediumMediumSameDepth difference: 0.2
Retailer descriptionNot statedMediumNo depth word in one descriptionNot compared
Undertone85Neutral · neutral goldenNeutralClosefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared82
Finish100NaturalNaturalSameSame natural finish
Coveragenot comparableFullNot listedNot comparedCoverage not listed for one product
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 1 of 5 compared100
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Not publishedNot publishedSkin-type suitability not published for one product
Overall match 90/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Maybelline Lifter Stix Multi-Use Face Stick in 40.

Same or better

  • Near-identical swatch colour
  • Same neutral undertone
  • Same natural finish
  • Both claim not settling into lines

Different

  • No blurring effect claimed

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 7%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BasePowder-based, high siliconeOil-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapPowder-based vs oil-based; silicone high vs none

Where to buy

Closest shade match

MAC Cosmetics Studio Fix Fluid SPF 15 Foundation NC37

Best price
$39SephoraSephora
Costs $28.61 more

Your shade $10.39 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

Maybelline Lifter Stix Multi-Use Face Stick 40

Best price
$12.99Ulta BeautyUlta Beauty
Costs $2.60 more

Your shade $10.39 at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.