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Skintuition SPF 30 Radiance-Boosting Liquid Foundation 10 Fair dupes and alternatives Jane Iredale

Very fair · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Unleashia Satin Wear Healthy-Green Cushion Foundation 20N Apricot

The equivalent shade: scored on colour, depth and undertone only.

The match
Unleashia
20N Apricot
Depth and undertone: Fair · Neutral
Finish and coverage: Natural · Full coverage
Shade match
98out of 100
Colour
97
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$24Ulta BeautyUlta Beauty
$32 less (57%)

Your shade $56 at Ulta Beauty · product price; shade not separately priced

Closest overall alternative: Bobbi Brown Vitamin Enriched Skin Tinted Moisturizer SPF 15 Light 3

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
Bobbi Brown
Light 3
Depth and undertone: Fair · Neutral
Finish and coverage: Radiant · Light coverage
Overall match
87out of 100
Shade (Shade match)
96
Finish (Finish & visual result)
73
Wear (Wear & performance)
74
Skin (Skin suitability)
100
Best price
$49Ulta BeautyUlta Beauty
$7 less (13%)

Your shade $56 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 95
    $39SephoraSephora$17 less (30%)

    Matches: Near-identical swatch colourSame neutral undertoneBoth claim a blurring effect

    Differences: Natural rather than radiant finishMedium rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    95
    Finish & visual result
    73
    Wear & performance
    85
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Natural rather than radiant finish · Medium rather than buildable coverage · No skin-like finish claimed · Does not claim a lightweight feel · Not marketed for oily/sensitive skin

    Retailer shade note: moderately fair, warm-neutral undertones

    High confidence· Digital match

    View match
  2. Shade match 86
    $39SephoraSephora$17 less (30%)

    Matches: Very close colourSame radiant finishBoth claim a skin-like finish

    Differences: Slightly warmer undertoneMedium rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    86
    Finish & visual result
    91
    Wear & performance
    85
    Skin suitability
    60

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Slightly warmer undertone · Medium rather than buildable coverage · No blurring effect claimed · Does not claim colour stability · Not marketed for combination/normal skin · Contains listed fragrance

    Retailer shade note: light complexion with warm yellow undertone

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation 10 Fair (Very fair · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Vanilla

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Vanilla

    • Very close colour
    • Very fair · Neutral undertone

    $36

  2. Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer

    4 Fair

    Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer, shade 4 Fair

    • Very close colour
    • Fair · Neutral undertone

    $36

  3. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Meringue 2.1 Neutral

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Meringue 2.1 Neutral

    • Very close colour
    • Fair · Neutral undertone

    $31

  4. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    4.5 Fair-Medium

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 4.5 Fair-Medium

    • Very close colour
    • Fair · Neutral · neutral golden undertone

    $36

  5. Clinique Even Better All-Over Concealer + Eraser

    CN 18 Cream Whip

    Clinique Even Better All-Over Concealer + Eraser, shade CN 18 Cream Whip

    • Very close colour
    • Very fair · Neutral · neutral pink undertone

    $22

  6. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Bisque 1.8

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Bisque 1.8

    • Very close colour
    • Fair · Neutral undertone

    $39

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Unleashia Satin Wear Healthy-Green Cushion Foundation in 20N Apricot, against Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation in 10 Fair. Every attribute compared, with its share of the score.

ComparedYour shade10 FairClosest shade match20N ApricotScore
Shade match55% of overall98
Colour97#f5d1ac#f2d0aaLooks identicalColour difference 0.9 (0 is identical)
Depth99Very fairFairCloseDepth difference: 0.8
Retailer descriptionFairLightSome differenceRetailer descriptions one depth band apart
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall58
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage80BuildableFullCloseFull coverage rather than buildable (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared55
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 82/100Shade match 98/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Unleashia Satin Wear Healthy-Green Cushion Foundation in 20N Apricot.

Same or better

  • $32 less
  • Near-identical swatch colour
  • Same neutral undertone
  • Full rather than buildable coverage
  • Both claim a lightweight feel

Different

  • Natural finish instead of radiant
  • No skin-like finish claimed
  • No blurring effect claimed
  • No long-wear claim
  • Does not claim colour stability

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 8%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BasePowder-based, moderate siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 30SPF 30
OverlapPowder-based vs water-based; silicone moderate vs high

Why the closest overall alternative works

Bobbi Brown Vitamin Enriched Skin Tinted Moisturizer SPF 15 in Light 3, against Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation in 10 Fair. Every attribute compared, with its share of the score.

ComparedYour shade10 FairClosest overall alternativeLight 3Score
Shade match55% of overall96
Colour94#f5d1ac#efcfa9Very close colourColour difference 1.7 (0 is identical)
Depth97Very fairFairCloseDepth difference: 1.6
Retailer descriptionFairLightSome differenceRetailer descriptions one depth band apart
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall73
Finish100RadiantRadiantSameSame radiant finish
Coverage80BuildableLightCloseLight coverage rather than buildable (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 4 of 5 compared74
Longevity70Long-wearing12-hour wearSome differenceThe match claims 12-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stability100ClaimedClaimedSameBoth products claim colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 87/100Shade match 96/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Bobbi Brown Vitamin Enriched Skin Tinted Moisturizer SPF 15 in Light 3.

Same or better

  • $7 less
  • Very close colour
  • Same neutral undertone
  • Same radiant finish
  • Light rather than buildable coverage
  • Claims not settling into lines
  • Both claim colour stability
  • Both claim a lightweight feel

Different

  • No skin-like finish claimed
  • No blurring effect claimed
  • Fragrance is listed in the formula
  • SPF 15 instead of SPF 30

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BasePowder-based, moderate siliconeWater-based, no silicone
FragranceNot listedListed (limonene)
Drying alcoholNot listedNot listed
SPFSPF 30SPF 15
OverlapPowder-based vs water-based; silicone moderate vs none

Where to buy

Closest shade match

Unleashia Satin Wear Healthy-Green Cushion Foundation 20N Apricot

Match price
$24Ulta BeautyUlta Beauty
$32 less (57%)

Your shade $56 at Ulta Beauty · product price; shade not separately priced

Closest overall alternative

Bobbi Brown Vitamin Enriched Skin Tinted Moisturizer SPF 15 Light 3

Best price
$49Ulta BeautyUlta Beauty
$7 less (13%)

Your shade $56 at Ulta Beauty

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.