I Am Magic Velvety Matte Foundation 540 Giza dupes and alternatives Juvia's Place
Medium light · Neutral · neutral pink undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
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0 of 32 matches
Only showing matches with light to medium coverage.
None of the 32 matches fit these filters. Clear the filters to see them all.
Looking for a concealer in your shade?
The closest shade to Juvia's Place I Am Magic Velvety Matte Foundation 540 Giza (Medium light · Neutral · neutral pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Closest concealers
WN 98 Cream Caramel
Clinique Even Better All-Over Concealer + Eraser, shade WN 98 Cream Caramel
- Looks identical
- Medium light · Neutral · neutral golden undertone
$22
2R28
Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 2R28
- Very close colour
- Light medium · Cool undertone
$35
470 Suede C
Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer, shade 470 Suede C
- Very close colour
- Light medium · Cool · rosy undertone
$32
340C
Rare Beauty Liquid Touch Brightening Concealer, shade 340C
- Close colour
- Medium light · Neutral · neutral pink undertone
$24
385 Amber
L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 385 Amber
- Very close colour
- Medium light
$15.99
NC37
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC37
- Looks identical
- Medium light · Neutral · neutral golden undertone
$30
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Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
How these matches are scored
32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.