I Am Magic Velvety Matte Foundation 700 Vienna dupes and alternatives Juvia's Place
Very fair · Warm undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 1 applied
Coverage
Finish
- Matte0
- Natural matte0
- Natural0
- Radiant1
Formulation
- Liquid1
- Stick0
- Powder0
- Serum0
Preferences
Avoid an ingredient
- Dimethicone0
- Fragrance1
- Alcohol denat.1
- Talc1
- Silicones0
- Coconut oil1
SortSort byOverall match
1 of 31 matches
Only showing matches with light coverage.
Closest shade matchClosest overall alternative: Danessa Myricks Beauty Yummy Skin Soothing Serum Skin Tint Foundation 1
The equivalent shade and the most similar foundation overall.
700 ViennaChange shade
- 100 Sudan
- 110 Senegal
- 120 Chad
- 130 Mali
- 140 Angola
- 150 Kano
- 200 Kenya
- 205 Tanzania
- 210 Togo
- 220 Dakar
- 230 Malawi
- 240 Lagos
- 300 Gabon
- 310 Burkina
- 320 Zaria
- 330 Accra
- 340 Kampala
- 350 Somalia
- 400 Ethiopia
- 410 Nairobi
- 420 Havana
- 430 Rio
- 435 Punta Cana
- 440 Savanna
- 450 Casablanca
- 500 Bogota
- 510 Aruba
- 520 Tangier
- 530 Ibiza
- 540 Giza
- 550 Martinique
- 600 Cairo
- 610 Cebu
- 620 Fes
- 630 Capri
- 640 Malta
- 650 Alexandria
- 700 Viennacurrent shade
- 710 Maricao
- 720 Bali
- 730 Isla
- 740 Marisol

- Overall match
- 73out of 100
- Shade (Shade match)
- 95
- Finish (Finish & visual result)
- 20
- Wear (Wear & performance)
- 82
- Skin (Skin suitability)
- 60
- Shade match
- 95out of 100
- Colour
- 93
- Depth
- 98
- Undertone
- 100
Your shade $24 at Ulta Beauty
Where to buy 1
Danessa Myricks Beauty Yummy Skin Soothing Serum Skin Tint Foundation
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to Juvia's Place I Am Magic Velvety Matte Foundation 700 Vienna (Very fair · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Closest concealers
WN 04 Bone
Clinique Even Better All-Over Concealer + Eraser, shade WN 04 Bone
- Looks identical
- Very fair · Neutral · neutral golden undertone
$22
NC5
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC5
- Very close colour
- Very fair · Warm · golden undertone
$30

Very Light 4
Glossier Stretch Concealer for Dewy Buildable Coverage, shade Very Light 4
- Close colour
- Very fair · Warm · peach undertone
$22
C2
L'Oréal Paris True Match Radiant Serum Concealer, shade C2
- Close colour
- Very fair · Warm undertone
$16.99

105
Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 105
- Close colour
- Very fair · Warm · yellow undertone
$30
100
Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 100
- Close colour
- Very fair · Warm undertone
$12.99
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Danessa Myricks Beauty Yummy Skin Soothing Serum Skin Tint Foundation in 1, against Juvia's Place I Am Magic Velvety Matte Foundation in 700 Vienna. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Danessa Myricks Beauty Yummy Skin Soothing Serum Skin Tint Foundation in 1.
Same or better
- Very close colour
- Same warm undertone
- Claims a blurring effect
- Both claim long-wearing
- Both claim a lightweight feel
Different
- Radiant finish instead of matte
- Light rather than full coverage
- Does not claim not settling into lines
- Not marketed for combination/sensitive skin
Ingredients (information only, not scored)
7 shared ingredients; weighted similarity 12%. Ingredients only affect results through the filters.
Where to buy 1
Your shade $24 at Ulta Beauty
How these matches are scored
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.