A Really Good Foundation 120M dupes and alternatives KimChi Chic Beauty
4.6 (558)·Tan · Olive · warm olive undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
$12.99Ulta Beauty(product price)$16.01 less (55%)4.4 (41,209)
Matches: Very close colour· Same full coverage· Both claim long-wearing
Differences: Neutral rather than olive undertone· Matte rather than natural matte finish· Does not claim not settling into lines
Score details
Shade match
86
Finish & visual result
88
Wear & performance
68
Skin suitability
50
Very close colour · Matte · Full coverage
Ingredients (not scored): 25% ingredient overlap
Differences: Neutral rather than olive undertone · Matte rather than natural matte finish · Does not claim not settling into lines · Does not claim a lightweight feel
Matches: Very close colour· Claims a skin-like finish· Both claim a lightweight feel
Differences: Warm rather than olive undertone· Natural rather than natural matte finish· Buildable rather than full coverage
Score details
Shade match
89
Finish & visual result
70
Wear & performance
68
Skin suitability
46
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Warm rather than olive undertone · Natural rather than natural matte finish · Buildable rather than full coverage · Does not claim not settling into lines · Not marketed for combination/oily skin
Retailer shade note: Medium deep shade with warm undertones
$6.99Ulta Beauty(product price)$22.01 less (76%)3.8 (142)
Matches: Very close colour
Differences: Warm rather than olive undertone· Matte rather than natural matte finish· Medium rather than full coverage
Score details
Shade match
87
Finish & visual result
79
Wear & performance
40
Skin suitability
92
Very close colour · Matte · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Warm rather than olive undertone · Matte rather than natural matte finish · Medium rather than full coverage · No long-wear claim · Does not claim not settling into lines · Does not claim a lightweight feel
Retailer shade note: medium with golden undertones
The closest shade to KimChi Chic Beauty A Really Good Foundation 120M (Tan · Olive · warm olive undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Milani Conceal + Perfect Blur Out Skin Tint Stick in 012, against KimChi Chic Beauty A Really Good Foundation in 120M. Every attribute compared, with its share of the score.
ComparedYour shade120MClosest shade match012How they compareScore
Shade match55% of overall93
Colour60%93#b18153#b1855cVery close colourColour difference 1.8 (0 is identical)
Depth15%97TanMedium tanCloseDepth difference: 1.6
Retailer descriptionMediumMediumBoth described as mediumThe retailers describe the same depth
Overall match 80/100Shade match 93/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Tarte Amazonian Clay 16-Hour Full Coverage Foundation in 37S Medium-Tan Sand, against KimChi Chic Beauty A Really Good Foundation in 120M. Every attribute compared, with its share of the score.
ComparedYour shade120MClosest overall alternative37S Medium-Tan SandHow they compareScore
Shade match55% of overall91
Colour60%93#b18153#ae8251Very close colourColour difference 1.7 (0 is identical)
Depth15%100TanTanSameDepth difference: 0.2
Retailer descriptionMediumMedium tanSome differenceRetailer descriptions one depth band apart
Overall match 87/100Shade match 91/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Ulta Beauty(product price)$16.01 less (55%)
Sephora
