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Skin Tint Blurring Elixir Foundation 10C dupes and alternatives Kylie Cosmetics

Rich deep · Cool · rosy undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation Deep Mocha

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Kylie Cosmetics
10CChange shade
Depth and undertone: Rich deep · Cool · rosy
Finish and coverage: Natural · Light coverage
The match
IT Cosmetics
Deep Mocha
Depth and undertone: Rich deep · Cool
Finish and coverage: Natural · Full coverage
Shade match
97out of 100
Colour
95
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$39SephoraSephora
Costs $4 more

Your shade $35 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: Glossier Stretch Fluid Foundation for Buildable Coverage Very Deep 3

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Kylie Cosmetics
10CChange shade
Depth and undertone: Rich deep · Cool · rosy
Finish and coverage: Natural · Light coverage
The match
Glossier
Very Deep 3
Depth and undertone: Rich deep · Cool
Finish and coverage: Natural · Medium coverage
Overall match
87out of 100
Shade (Shade match)
92
Finish (Finish & visual result)
85
Wear (Wear & performance)
100
Skin (Skin suitability)
0
Best price
$34SephoraSephora
$1 less (3%)

Your shade $35 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 91
    $49SephoraSephoraCosts $14 more

    Matches: Very close colourSame cool undertoneSame natural finish

    Differences: Slightly deeperMedium rather than light coverageNo skin-like finish claimed

    Score details
    Shade match
    91
    Finish & visual result
    82
    Wear & performance
    68
    Skin suitability
    87

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Slightly deeper · Medium rather than light coverage · No skin-like finish claimed · Does not claim not settling into lines · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: for very deep skin with cool undertones

    Medium confidence· Digital match

    View match
  2. #4 · m.ph by Mary Phillips

    Le Skin Weightless Serum Foundation

    Deep 300 N
    Shade match 83
    $49SephoraSephoraCosts $14 more

    Matches: Very close colourSame natural finishBoth claim a skin-like finish

    Differences: Neutral rather than cool undertoneMedium rather than light coverageNo blurring effect claimed

    Score details
    Shade match
    83
    Finish & visual result
    85
    Wear & performance
    86
    Skin suitability
    87

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Neutral rather than cool undertone · Medium rather than light coverage · No blurring effect claimed · Contains drying alcohol

    Retailer shade note: deep with neutral undertones

    Medium confidence· Digital match

    View match
  3. Shade match 90
    $56Ulta BeautyUlta Beauty(product price)Costs $21 more

    Matches: Very close colourSame cool undertoneBoth claim a skin-like finish

    Differences: Slightly lighterRadiant rather than natural finishBuildable rather than light coverage

    Score details
    Shade match
    90
    Finish & visual result
    79
    Wear & performance
    63
    Skin suitability
    76

    Very close colour · Radiant · Buildable coverage

    Ingredients (not scored): 18% ingredient overlap

    Differences: Slightly lighter · Radiant rather than natural finish · Buildable rather than light coverage · Does not claim not settling into lines

    Retailer shade note: deeper with cool red undertones

    Medium confidence· Digital match

    View match
  4. #6 · Make Up For Ever

    Balancing & Perfecting Natural Finish Longwear Foundation

    477N Mahogany
    Shade match 84
    $49SephoraSephoraCosts $14 more

    Matches: Very close colourSame natural finishBoth claim a blurring effect

    Differences: Neutral rather than cool undertoneMedium rather than light coverageNo skin-like finish claimed

    Score details
    Shade match
    84
    Finish & visual result
    82
    Wear & performance
    68
    Skin suitability
    87

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Neutral rather than cool undertone · Medium rather than light coverage · No skin-like finish claimed · Does not claim not settling into lines · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: for deeper skin with golden neutral undertones

    Medium confidence· Digital match

    View match
  5. Shade match 87
    $56Ulta BeautyUlta Beauty(product price)Costs $21 more

    Matches: Very close colourBoth claim a skin-like finishBoth claim a blurring effect

    Differences: Neutral rather than cool undertoneRadiant rather than natural finishBuildable rather than light coverage

    Score details
    Shade match
    87
    Finish & visual result
    79
    Wear & performance
    63
    Skin suitability
    76

    Very close colour · Radiant · Buildable coverage

    Ingredients (not scored): 18% ingredient overlap

    Differences: Neutral rather than cool undertone · Radiant rather than natural finish · Buildable rather than light coverage · Does not claim not settling into lines

    Retailer shade note: deeper with neutral undertones

    Medium confidence· Digital match

    View match
  6. #8 · m.ph by Mary Phillips

    Le Skin Weightless Serum Foundation

    Deep 310 W
    Shade match 77
    $49SephoraSephoraCosts $14 more

    Matches: Very close colourSame natural finishBoth claim a skin-like finish

    Differences: Slightly warmer undertoneMedium rather than light coverageNo blurring effect claimed

    Score details
    Shade match
    77
    Finish & visual result
    85
    Wear & performance
    86
    Skin suitability
    87

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Slightly warmer undertone · Medium rather than light coverage · No blurring effect claimed · Contains drying alcohol

    Retailer shade note: deep with warm undertones

    Medium confidence· Digital match

    View match
  7. Shade match 82
    $55Ulta BeautyUlta Beauty(product price)Costs $20 more

    Matches: Very close colourSame natural finishBoth claim a blurring effect

    Differences: Slightly lighterNeutral rather than cool undertoneMedium rather than light coverage

    Score details
    Shade match
    82
    Finish & visual result
    82
    Wear & performance
    68
    Skin suitability
    87

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Slightly lighter · Neutral rather than cool undertone · Medium rather than light coverage · No skin-like finish claimed · Does not claim not settling into lines

    Retailer shade note: D6 - very deep with neutral undertones

    Medium confidence· Digital match

    View match
  8. Shade match 97
    $40SephoraSephoraCosts $5 more

    Matches: Near-identical swatch colourSame cool undertoneBoth claim not settling into lines

    Differences: Matte rather than natural finishFull rather than light coverageNo skin-like finish claimed

    Score details
    Shade match
    97
    Finish & visual result
    46
    Wear & performance
    72
    Skin suitability
    87

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 34% ingredient overlap

    Differences: Matte rather than natural finish · Full rather than light coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim a lightweight feel · Contains listed fragrance

    Retailer shade note: for very deep skin with cool undertones

    Medium confidence· Digital match

    View match
  9. #11 · KimChi Chic Beauty

    A Really Good Foundation

    139D
    Shade match 89
    $29Ulta BeautyUlta Beauty(product price)$6 less (17%)

    Matches: Very close colourSame cool undertoneBoth claim not settling into lines

    Differences: Slightly deeperNatural matte rather than natural finishFull rather than light coverage

    Score details
    Shade match
    89
    Finish & visual result
    53
    Wear & performance
    86
    Skin suitability
    80

    Very close colour · Natural matte · Full coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Slightly deeper · Natural matte rather than natural finish · Full rather than light coverage · No skin-like finish claimed · No blurring effect claimed

    Retailer shade note: Deep with Cool Undertones

    Medium confidence· Digital match

    View match
  10. Shade match 84
    $58SephoraSephoraCosts $23 more

    Matches: Very close colourBoth claim a skin-like finishBoth claim a blurring effect

    Differences: Neutral rather than cool undertoneRadiant rather than natural finishMedium rather than light coverage

    Score details
    Shade match
    84
    Finish & visual result
    79
    Wear & performance
    59
    Skin suitability
    87

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Neutral rather than cool undertone · Radiant rather than natural finish · Medium rather than light coverage · Does not claim not settling into lines · Does not claim a lightweight feel

    Retailer shade note: deep with neutral undertones

    Medium confidence· Digital match

    View match
  11. Shade match 83
    $49SephoraSephoraCosts $14 more

    Matches: Very close colourSame natural finishBoth claim a skin-like finish

    Differences: Neutral rather than cool undertoneMedium rather than light coverageNo blurring effect claimed

    Score details
    Shade match
    83
    Finish & visual result
    85
    Wear & performance
    61
    Skin suitability
    43

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 37% ingredient overlap

    Differences: Neutral rather than cool undertone · Medium rather than light coverage · No blurring effect claimed · Does not claim a lightweight feel · Not marketed for combination skin

    Retailer shade note: deepest with neutral undertones

    Medium confidence· Digital match

    View match
  12. #14 · Sephora Collection

    Best Skin Ever Liquid Foundation

    39N
    Shade match 83
    $24SephoraSephora$11 less (31%)

    Matches: Very close colourSame natural finishClaims transfer resistance

    Differences: Neutral rather than cool undertoneMedium rather than light coverageNo skin-like finish claimed

    Score details
    Shade match
    83
    Finish & visual result
    73
    Wear & performance
    61
    Skin suitability
    87

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Neutral rather than cool undertone · Medium rather than light coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim not settling into lines

    Retailer shade note: very deep with neutral undertones

    Medium confidence· Digital match

    View match
  13. Shade match 85
    $60SephoraSephoraCosts $25 more

    Matches: Very close colourBoth claim 12-hour wearClaims transfer resistance

    Differences: Neutral rather than cool undertoneRadiant rather than natural finishMedium rather than light coverage

    Score details
    Shade match
    85
    Finish & visual result
    58
    Wear & performance
    75
    Skin suitability
    87

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Neutral rather than cool undertone · Radiant rather than natural finish · Medium rather than light coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim a lightweight feel

    Retailer shade note: very deep, neutral

    Medium confidence· Digital match

    View match
  14. Shade match 84
    $44SephoraSephoraCosts $9 more

    Matches: Very close colourSame natural finishClaims transfer resistance

    Differences: Neutral rather than cool undertoneMedium rather than light coverageNo skin-like finish claimed

    Score details
    Shade match
    84
    Finish & visual result
    73
    Wear & performance
    51
    Skin suitability
    87

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 24% ingredient overlap

    Differences: Neutral rather than cool undertone · Medium rather than light coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim not settling into lines · Does not claim a lightweight feel

    Retailer shade note: neutral

    Medium confidence· Digital match

    View match

Showing 12 of 14 matches

Looking for a concealer in your shade?

The closest shade to Kylie Cosmetics Skin Tint Blurring Elixir Foundation 10C (Rich deep · Cool · rosy undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer

    17.5 Deep

    Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer, shade 17.5 Deep

    • Very close colour
    • Rich deep · Cool undertone

    $36

  2. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    175

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 175

    • Very close colour
    • Rich deep · Neutral · neutral pink undertone

    $12.99

  3. Milk Makeup Future Fluid Longwear Hydrating Concealer

    28C

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 28C

    • Close colour
    • Rich deep · Cool undertone

    $30

  4. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    8C

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 8C

    • Close colour
    • Very deep · Cool undertone

    $38

  5. Tarte Shape Tape Full Coverage Matte Concealer

    61N espresso neutral

    Tarte Shape Tape Full Coverage Matte Concealer, shade 61N espresso neutral

    • Close colour
    • Rich deep · Cool undertone

    $32

  6. L'Oréal Paris Infallible Full Wear Waterproof Concealer

    445 Espresso

    L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 445 Espresso

    • Very close colour
    • Rich deep

    $15.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation in Deep Mocha, against Kylie Cosmetics Skin Tint Blurring Elixir Foundation in 10C. Every attribute compared, with its share of the score.

ComparedYour shade10CClosest shade matchDeep MochaScore
Shade match55% of overall97
Colour95#572e1c#562f20Looks identicalColour difference 1.4 (0 is identical)
Depth100Rich deepRich deepSameDepth difference: 0.3
Retailer descriptionDeepVery deepSome differenceRetailer descriptions one depth band apart
Undertone100Cool · rosyCoolClosefrom retailer shade descriptions
Finish & visual result25% of overall61
Finish100NaturalNaturalSameSame natural finish
Coverage40LightFullDifferentFull coverage rather than light (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared54
Longevity7012-hour wearLong-wearingSome differenceYour product claims 12-hour wear; the match says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall76
Skin type76Combination, normalNormal, dry, combination, oily, sensitiveBoth marketed for combination/​normal skin
Overall match 81/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation in Deep Mocha.

Same or better

  • Near-identical swatch colour
  • Same cool undertone
  • Same natural finish
  • Adds SPF 50

Different

  • Full rather than light coverage
  • No skin-like finish claimed
  • No blurring effect claimed
  • Does not claim not settling into lines
  • Does not claim a lightweight feel
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

9 shared ingredients; weighted similarity 20%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedListed (limonene)
Drying alcoholNot listedNot listed
SPFNot listedSPF 50
OverlapBoth water-based; silicone high vs high

Why the closest overall alternative works

Glossier Stretch Fluid Foundation for Buildable Coverage in Very Deep 3, against Kylie Cosmetics Skin Tint Blurring Elixir Foundation in 10C. Every attribute compared, with its share of the score.

ComparedYour shade10CClosest overall alternativeVery Deep 3Score
Shade match55% of overall92
Colour87#572e1c#4e2d1cVery close colourColour difference 2.7 (0 is identical)
Depth96Rich deepRich deepSameDepth difference: 2.3
Retailer descriptionDeepNot statedNo depth word in one descriptionNot compared
Undertone100Cool · rosyCoolClosefrom retailer shade descriptions
Finish & visual result25% of overall85
Finish100NaturalNaturalSameSame natural finish
Coverage80LightMediumCloseMedium coverage rather than light (buildable: one step of tolerance)
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared100
Longevity10012-hour wear12-hour wearSameBoth claim 12-hour wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall0
Skin type0Combination, normalSensitiveMarketed for different skin types
Overall match 87/100Shade match 92/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Glossier Stretch Fluid Foundation for Buildable Coverage in Very Deep 3.

Same or better

  • $1 less
  • Very close colour
  • Same cool undertone
  • Same natural finish
  • Medium rather than light coverage
  • Both claim a skin-like finish
  • Both claim 12-hour wear
  • Both claim not settling into lines
  • Both claim a lightweight feel

Different

  • No blurring effect claimed
  • Not marketed for combination/normal skin

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 10%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeno silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs unknown-based; silicone high vs none

Where to buy

Closest shade match

IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation Deep Mocha

Best price
$39SephoraSephora
Costs $4 more

Your shade $35 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

Glossier Stretch Fluid Foundation for Buildable Coverage Very Deep 3

Best price
$34SephoraSephora
$1 less (3%)

Your shade $35 at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.