Teint Idole Ultra Wear Natural Matte Foundation 240W dupes and alternatives Lancôme
Light medium · Warm · yellow undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 1 applied
Coverage
- Light0
- Medium1
- Full0
- Buildable0
Finish
- Matte0
- Natural1
- Radiant0
Skin type
- Dry1
- Normal1
- Combination1
- Oily1
- Sensitive0
Preferences
Avoid an ingredient
- Dimethicone0
- Fragrance0
- Alcohol denat.1
- Talc0
- Silicones0
- Coconut oil1
SortSort byOverall match
1 of 33 matches
Only showing matches in gel form.
- 8 matches have no formulation listed and are not shown.
Closest shade matchClosest overall alternative: CoverGirl Olay Simply Ageless 3-in-1 Liquid Foundation Soft Honey
The equivalent shade and the most similar foundation overall.

240WChange shade
- Overall match
- 77out of 100
- Shade (Shade match)
- 98
- Finish (Finish & visual result)
- 58
- Wear (Wear & performance)
- 40
- Skin (Skin suitability)
- 56
- Shade match
- 98out of 100
- Colour
- 97
- Depth
- 97
- Undertone
- 100
Your shade $53 at Sephora · product price; shade not separately priced · lowest price $14.78 at Walmart
Where to buy Soft Honey
CoverGirl Olay Simply Ageless 3-in-1 Liquid Foundation
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to Lancôme Teint Idole Ultra Wear Natural Matte Foundation 240W (Light medium · Warm · yellow undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
From the same range

220 Buff C
Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer, shade 220 Buff C
- Close colour
- Light · Warm undertone
$32
Closest concealers

250W
Rare Beauty Liquid Touch Brightening Concealer, shade 250W
- Looks identical
- Light medium · Warm · peach undertone
$24
2W Warm
Dior Forever Skin Correct Full-Coverage Concealer, shade 2W Warm
- Looks identical
- Light medium · Warm undertone
$42

4
Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 4
- Looks identical
- Light medium · Warm · golden undertone
$42
Light/Medium 2.5W
bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Light/Medium 2.5W
- Very close colour
- Light medium · Warm · yellow undertone
$31
Oat 3
Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Oat 3
- Looks identical
- Light · Olive · warm olive undertone
$39

10 Light Golden
Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 10 Light Golden
- Very close colour
- Light medium · Warm · golden undertone
$32
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
CoverGirl Olay Simply Ageless 3-in-1 Liquid Foundation in Soft Honey, against Lancôme Teint Idole Ultra Wear Natural Matte Foundation in 240W. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To CoverGirl Olay Simply Ageless 3-in-1 Liquid Foundation in Soft Honey.
Same or better
- $34.01 less
- Near-identical swatch colour
- Same warm undertone
- Medium rather than full coverage
- No drying alcohol listed
Different
- Natural finish instead of matte
- No skin-like finish claimed
- No blurring effect claimed
- No long-wear claim
- Does not claim transfer resistance
- Does not claim not settling into lines
- Does not claim a lightweight feel
- Not marketed for sensitive skin
- Fragrance is listed in the formula
Ingredients (information only, not scored)
2 shared ingredients; weighted similarity 2%. Ingredients only affect results through the filters.
Where to buy Soft Honey
Your shade $53 at Sephora · product price; shade not separately priced · lowest price $14.78 at Walmart
How these matches are scored
33 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.