Teint Idole Ultra Wear Natural Matte Foundation 310N dupes and alternatives Lancôme
Light medium · Warm · peach undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 1 applied
Coverage
- Light0
- Medium0
- Full1
- Buildable0
Finish
- Matte1
- Natural0
- Radiant0
Preferences
Avoid an ingredient
- Dimethicone0
- Fragrance1
- Alcohol denat.1
- Talc0
- Silicones0
- Coconut oil1
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1 of 31 matches
Only showing matches in gel form.
- 9 matches have no formulation listed and are not shown.
Closest shade matchClosest overall alternative: CoverGirl Olay Simply Ageless Instant Wrinkle-Defying Foundation with SPF 28 Soft Honey
The equivalent shade and the most similar foundation overall.

310NChange shade
- Overall match
- 83out of 100
- Shade (Shade match)
- 97
- Finish (Finish & visual result)
- 79
- Wear (Wear & performance)
- 40
- Skin (Skin suitability)
- 84
- Shade match
- 97out of 100
- Colour
- 96
- Depth
- 97
- Undertone
- 100
Your shade $53 at Sephora
Where to buy Soft Honey
CoverGirl Olay Simply Ageless Instant Wrinkle-Defying Foundation with SPF 28
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to Lancôme Teint Idole Ultra Wear Natural Matte Foundation 310N (Light medium · Warm · peach undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
From the same range

415 Bisque W
Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer, shade 415 Bisque W
- Close colour
- Light medium · Warm · golden undertone
$32
Closest concealers

Sucre D'orge
36S medium-tan sand
Tarte Shape Tape Full Coverage Matte Concealer, shade 36S medium-tan sand
- Very close colour
- Light medium · Warm · golden undertone
$32

290N
Rare Beauty Liquid Touch Brightening Concealer, shade 290N
- Very close colour
- Light medium · Neutral · neutral golden undertone
$24
Warm Nude
CoverGirl TruBlend Undercover Concealer, shade Warm Nude
- Very close colour
- Light medium · Warm undertone
$12.99

250
Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 250
- Very close colour
- Light · Warm · peach undertone
$30
5.5 Medium
Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 5.5 Medium
- Very close colour
- Light medium · Neutral · neutral golden undertone
$36
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
CoverGirl Olay Simply Ageless Instant Wrinkle-Defying Foundation with SPF 28 in Soft Honey, against Lancôme Teint Idole Ultra Wear Natural Matte Foundation in 310N. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To CoverGirl Olay Simply Ageless Instant Wrinkle-Defying Foundation with SPF 28 in Soft Honey.
Same or better
- $37.87 less
- Near-identical swatch colour
- Same warm undertone
- Same matte finish
- Same full coverage
- No drying alcohol listed
- Adds SPF 28
Different
- No skin-like finish claimed
- No blurring effect claimed
- No long-wear claim
- Does not claim transfer resistance
- Does not claim not settling into lines
- Does not claim a lightweight feel
Ingredients (information only, not scored)
3 shared ingredients; weighted similarity 3%. Ingredients only affect results through the filters.
Where to buy Soft Honey
Your shade $53 at Sephora
How these matches are scored
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.