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Real Flawless Feather Matte Powder Foundation 1W Brioche dupes and alternatives Laura Mercier

Very fair · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Sephora Collection Best Skin Ever Liquid Foundation 08Y

The equivalent shade: scored on colour, depth and undertone only.

The match
Sephora Collection
08Y
Depth and undertone: Very fair · Warm · yellow
Finish and coverage: Natural · Medium coverage
Shade match
98out of 100
Colour
98
Depth
98
Undertone
100
Best price
$24SephoraSephora
$30 less (56%)

Your shade $54 at Ulta Beauty

Closest overall alternative: Charlotte Tilbury Airbrush Flawless Foundation 2 Warm

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
Charlotte Tilbury
2 Warm
Depth and undertone: Very fair · Warm
Finish and coverage: Matte · Medium coverage
Overall match
88out of 100
Shade (Shade match)
93
Finish (Finish & visual result)
88
Wear (Wear & performance)
67
Skin (Skin suitability)
100
Match price
$52Ulta BeautyUlta Beauty
$2 less (4%)

Your shade $54 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Maybelline

    Fit Me Matte + Poreless Foundation

    Light Beige 118
    Shade match 98
    $11.99Ulta BeautyUlta Beauty(product price)$42.01 less (78%)

    Matches: Near-identical swatch colourSame warm undertoneSame matte finish

    Differences: Medium rather than buildable coverageNo blurring effect claimedDoes not claim transfer resistance

    Score details
    Shade match
    98
    Finish & visual result
    89
    Wear & performance
    65
    Skin suitability
    40

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Medium rather than buildable coverage · No blurring effect claimed · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for combination/dry/sensitive skin · Contains drying alcohol

    Medium confidence· Digital match

    View match
  2. Shade match 87
    $40SephoraSephora$14 less (26%)

    Matches: Very close colourSame matte finishBoth claim a blurring effect

    Differences: Neutral rather than warm undertoneMedium rather than buildable coverageDoes not claim not settling into lines

    Score details
    Shade match
    87
    Finish & visual result
    100
    Wear & performance
    75
    Skin suitability
    60

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Neutral rather than warm undertone · Medium rather than buildable coverage · Does not claim not settling into lines · Not marketed for dry/sensitive skin · Contains drying alcohol

    Retailer shade note: fair neutral

    High confidence· Digital match

    View match
  3. #5 · Maybelline

    Fit Me Matte + Poreless Foundation

    Fair Ivory 105
    Shade match 95
    $11.99Ulta BeautyUlta Beauty(product price)$42.01 less (78%)

    Matches: Very close colourSame warm undertoneSame matte finish

    Differences: Medium rather than buildable coverageNo blurring effect claimedDoes not claim transfer resistance

    Score details
    Shade match
    95
    Finish & visual result
    89
    Wear & performance
    65
    Skin suitability
    40

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Medium rather than buildable coverage · No blurring effect claimed · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for combination/dry/sensitive skin · Contains drying alcohol

    Medium confidence· Digital match

    View match
  4. #6 · Sephora Collection

    Best Skin Ever Liquid Foundation

    07Y
    Shade match 97
    $24SephoraSephora$30 less (56%)

    Matches: Near-identical swatch colourSame warm undertoneBoth claim transfer resistance

    Differences: Natural rather than matte finishMedium rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    97
    Finish & visual result
    70
    Wear & performance
    75
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than buildable coverage · No blurring effect claimed · Does not claim not settling into lines · Not marketed for oily/sensitive skin

    Retailer shade note: fair with yellow undertones

    High confidence· Digital match

    View match
  5. Shade match 96
    $12.98WalmartWalmart$41.02 less (76%)

    Matches: Near-identical swatch colourSame warm undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishMedium rather than buildable coverageNo long-wear claim

    Score details
    Shade match
    96
    Finish & visual result
    81
    Wear & performance
    65
    Skin suitability
    20

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than buildable coverage · No long-wear claim · Does not claim transfer resistance · Not marketed for combination/dry/normal/oily skin

    Medium confidence· Digital match

    View match
  6. Shade match 96
    $12.98WalmartWalmart$41.02 less (76%)

    Matches: Near-identical swatch colourSame warm undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishMedium rather than buildable coverageNo long-wear claim

    Score details
    Shade match
    96
    Finish & visual result
    81
    Wear & performance
    65
    Skin suitability
    20

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than buildable coverage · No long-wear claim · Does not claim transfer resistance · Not marketed for combination/dry/normal/oily skin

    Medium confidence· Digital match

    View match
  7. Shade match 87
    $41Ulta BeautyUlta Beauty$13 less (24%)

    Matches: Very close colourClaims a skin-like finishBoth claim a blurring effect

    Differences: Neutral rather than warm undertoneNatural rather than matte finishMedium rather than buildable coverage

    Score details
    Shade match
    87
    Finish & visual result
    73
    Wear & performance
    86
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than matte finish · Medium rather than buildable coverage · Does not claim transfer resistance

    Retailer shade note: fair neutral

    High confidence· Digital match

    View match
  8. #10 · Charlotte Tilbury

    Airbrush Flawless Foundation

    2 Neutral
    Shade match 84
    $52SephoraSephora$2 less (4%)

    Matches: Very close colourSame matte finishClaims a skin-like finish

    Differences: Neutral rather than warm undertoneMedium rather than buildable coverageDoes not claim not settling into lines

    Score details
    Shade match
    84
    Finish & visual result
    88
    Wear & performance
    67
    Skin suitability
    100

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Neutral rather than warm undertone · Medium rather than buildable coverage · Does not claim not settling into lines · Contains drying alcohol

    Retailer shade note: fair with neutral undertones

    High confidence· Digital match

    View match
  9. #11 · Sephora Collection

    Best Skin Ever Liquid Foundation

    11Y
    Shade match 93
    $24SephoraSephora$30 less (56%)

    Matches: Very close colourSame warm undertoneBoth claim transfer resistance

    Differences: Natural rather than matte finishMedium rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    93
    Finish & visual result
    70
    Wear & performance
    75
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than buildable coverage · No blurring effect claimed · Does not claim not settling into lines · Not marketed for oily/sensitive skin

    Retailer shade note: very light with yellow undertones

    High confidence· Digital match

    View match
  10. Shade match 85
    $54SephoraSephoraSame price

    Matches: Very close colourBoth claim a blurring effectBoth claim 12-hour wear

    Differences: Neutral rather than warm undertoneNatural rather than matte finishMedium rather than buildable coverage

    Score details
    Shade match
    85
    Finish & visual result
    81
    Wear & performance
    73
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than matte finish · Medium rather than buildable coverage · Does not claim transfer resistance

    Retailer shade note: very fair with neutral undertones

    High confidence· Digital match

    View match
  11. Shade match 97
    $36SephoraSephora$18 less (33%)

    Matches: Near-identical swatch colourSame warm undertoneClaims a skin-like finish

    Differences: Medium rather than buildable coverageNo blurring effect claimedDoes not claim transfer resistance

    Score details
    Shade match
    97
    Finish & visual result
    68
    Wear & performance
    61
    Skin suitability
    60

    Looks identical · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Medium rather than buildable coverage · No blurring effect claimed · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for normal/sensitive skin

    Retailer shade note: light - warm

    Medium confidence· Digital match

    View match
  12. Shade match 98
    $55SephoraSephoraCosts $1 more

    Matches: Near-identical swatch colourSame warm undertoneBoth claim a lightweight feel

    Differences: Radiant rather than matte finishMedium rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    98
    Finish & visual result
    50
    Wear & performance
    51
    Skin suitability
    60

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Radiant rather than matte finish · Medium rather than buildable coverage · No blurring effect claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for combination/sensitive skin · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: light skin with warm tones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Laura Mercier Real Flawless Feather Matte Powder Foundation 1W Brioche (Very fair · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    0W1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 0W1

    • Close colour
    • Fair · Warm undertone

    $34

Closest concealers

  1. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Almond

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Almond

    • Looks identical
    • Very fair · Warm · golden undertone

    $36

  2. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    100

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 100

    • Looks identical
    • Very fair · Warm undertone

    $12.99

  3. NARS Soft Matte Complete Concealer

    Cannelle

    NARS Soft Matte Complete Concealer, shade Cannelle

    • Very close colour
    • Very fair · Warm undertone

    $36

  4. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    130

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 130

    • Looks identical
    • Very fair · Olive · warm olive undertone

    $30

  5. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    1N00

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 1N00

    • Very close colour
    • Very fair · Neutral · neutral golden undertone

    $35

  6. Glossier Stretch Concealer for Dewy Buildable Coverage

    Very Light 4

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Very Light 4

    • Close colour
    • Very fair · Warm · peach undertone

    $22

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Sephora Collection Best Skin Ever Liquid Foundation in 08Y, against Laura Mercier Real Flawless Feather Matte Powder Foundation in 1W Brioche. Every attribute compared, with its share of the score.

ComparedYour shade1W BriocheClosest shade match08YScore
Shade match55% of overall98
Colour98#ffdcbd#fdd9b9Looks identicalColour difference 0.7 (0 is identical)
Depth98Very fairVery fairSameDepth difference: 1.4
Retailer descriptionFairFairBoth described as fairThe retailers describe the same depth
Undertone100WarmWarm · yellowClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared70
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage100BuildableMediumCloseMedium coverage rather than buildable (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 4 of 5 compared75
Longevity7016-hour wearLong-wearingSome differenceYour product claims 16-hour wear; the match says long-wearing without hours
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Combination, dry, normal, oily, sensitiveNormal, dry, combinationBoth marketed for combination/​dry/​normal skin
Overall match 86/100Shade match 98/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Sephora Collection Best Skin Ever Liquid Foundation in 08Y.

Same or better

  • $30 less
  • Near-identical swatch colour
  • Same warm undertone
  • Medium rather than buildable coverage
  • Both claim transfer resistance
  • Both claim a lightweight feel

Different

  • Natural finish instead of matte
  • No blurring effect claimed
  • Does not claim not settling into lines
  • Not marketed for oily/sensitive skin

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BasePowder-based, high siliconeWater-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapPowder-based vs water-based; silicone high vs none

Why the closest overall alternative works

Charlotte Tilbury Airbrush Flawless Foundation in 2 Warm, against Laura Mercier Real Flawless Feather Matte Powder Foundation in 1W Brioche. Every attribute compared, with its share of the score.

ComparedYour shade1W BriocheClosest overall alternative2 WarmScore
Shade match55% of overall93
Colour90#ffdcbd#f4d7bbVery close colourColour difference 2.3 (0 is identical)
Depth94Very fairVery fairSameDepth difference: 3.2
Retailer descriptionFairFairBoth described as fairThe retailers describe the same depth
Undertone100WarmWarmSamefrom retailer shade descriptions
Finish & visual result25% of overall88
Finish100MatteMatteSameSame matte finish
Coverage100BuildableMediumCloseMedium coverage rather than buildable (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall67
Longevity6016-hour wear24-hour wearSome difference24-hour wear claimed against 16-hour wear
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 88/100Shade match 93/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Charlotte Tilbury Airbrush Flawless Foundation in 2 Warm.

Same or better

  • $2 less
  • Very close colour
  • Same warm undertone
  • Same matte finish
  • Medium rather than buildable coverage
  • Claims a skin-like finish
  • Both claim a blurring effect
  • Both claim transfer resistance
  • Claims colour stability
  • Both claim a lightweight feel

Different

  • Does not claim not settling into lines
  • Contains alcohol

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 9%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BasePowder-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol)
SPFNot listedNot listed
OverlapPowder-based vs water-based; silicone high vs high

Where to buy

Closest shade match

Sephora Collection Best Skin Ever Liquid Foundation 08Y

Best price
$24SephoraSephora
$30 less (56%)

Your shade $54 at Ulta Beauty

Closest overall alternative

Charlotte Tilbury Airbrush Flawless Foundation 2 Warm

Match price
$52Ulta BeautyUlta Beauty
$2 less (4%)

Your shade $54 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.