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Real Flawless Feather Matte Powder Foundation 4C Canelé dupes and alternatives Laura Mercier

Medium · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: L'Oréal Paris Infallible Cushion Foundation 300 Cool

The equivalent shade: scored on colour, depth and undertone only.

The match
L'Oréal Paris
300 Cool
Depth and undertone: Medium · Cool
Finish and coverage: Matte · Buildable coverage
Shade match
99out of 100
Colour
98
Depth
99
Undertone
100
Best price
$19.99Ulta BeautyUlta Beauty
$34.01 less (63%)

Your shade $54 at Ulta Beauty

Closest overall alternative: Tarte Face Tape Full Coverage Foundation 38N Medium-Tan Neutral

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
Tarte
38N Medium-Tan Neutral
Depth and undertone: Medium · Cool
Finish and coverage: Matte · Full coverage
Overall match
93out of 100
Shade (Shade match)
97
Finish (Finish & visual result)
93
Wear (Wear & performance)
93
Skin (Skin suitability)
60
Best price
$42SephoraSephora
$12 less (22%)

Your shade $54 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 94
    $54SephoraSephoraSame price

    Matches: Very close colourSame cool undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishMedium rather than buildable coverageDoes not claim transfer resistance

    Score details
    Shade match
    94
    Finish & visual result
    81
    Wear & performance
    73
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than buildable coverage · Does not claim transfer resistance

    Retailer shade note: medium with cool undertones

    High confidence· Digital match

    View match
  2. #4 · MAC Cosmetics

    Studio Fix Powder Plus Foundation

    NW43
    Shade match 92
    $39SephoraSephora$15 less (28%)

    Matches: Very close colourSame cool undertoneSame matte finish

    Differences: Full rather than buildable coverageDoes not claim transfer resistanceNot marketed for dry/sensitive skin

    Score details
    Shade match
    92
    Finish & visual result
    93
    Wear & performance
    73
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 26% ingredient overlap

    Differences: Full rather than buildable coverage · Does not claim transfer resistance · Not marketed for dry/sensitive skin

    Retailer shade note: brick beige with rosy undertones for medium to dark skin

    High confidence· Digital match

    View match
  3. #5 · Rare Beauty

    True to Myself Natural Matte Longwear Foundation

    28 Medium Cool
    Shade match 93
    $38SephoraSephora$16 less (30%)

    Matches: Very close colourSame cool undertoneSame matte finish

    Differences: Medium rather than buildable coverageDoes not claim not settling into linesNot marketed for dry skin

    Score details
    Shade match
    93
    Finish & visual result
    88
    Wear & performance
    67
    Skin suitability
    80

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Medium rather than buildable coverage · Does not claim not settling into lines · Not marketed for dry skin

    Retailer shade note: cool peach

    High confidence· Digital match

    View match
  4. Shade match 91
    $53SephoraSephora$1 less (2%)

    Matches: Very close colourSame cool undertoneSame matte finish

    Differences: Full rather than buildable coverageNot marketed for combination/dry skinContains drying alcohol

    Score details
    Shade match
    91
    Finish & visual result
    82
    Wear & performance
    86
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Full rather than buildable coverage · Not marketed for combination/dry skin · Contains drying alcohol

    Retailer shade note: Medium-Deep with Red Undertones

    High confidence· Digital match

    View match
  5. #7 · e.l.f. Cosmetics

    Soft Glam Satin Foundation

    35 Medium Cool
    Shade match 97
    $8Ulta BeautyUlta Beauty(product price)$46 less (85%)

    Matches: Near-identical swatch colourSame cool undertoneBoth claim not settling into lines

    Differences: Natural rather than matte finishMedium rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    97
    Finish & visual result
    70
    Wear & performance
    75
    Skin suitability
    80

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than buildable coverage · No blurring effect claimed · Does not claim transfer resistance · Not marketed for sensitive skin

    Retailer shade note: medium with cool undertones

    Medium confidence· Digital match

    View match
  6. Shade match 84
    $39.50Ulta BeautyUlta Beauty(product price)$14.50 less (27%)

    Matches: Very close colourSame matte finishSame buildable coverage

    Differences: Neutral rather than cool undertoneNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    84
    Finish & visual result
    100
    Wear & performance
    65
    Skin suitability
    100

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 26% ingredient overlap

    Differences: Neutral rather than cool undertone · No long-wear claim · Does not claim transfer resistance

    Retailer shade note: for medium rich neutral skin with a subtle golden hue

    High confidence· Digital match

    View match
  7. Shade match 94
    $46Ulta BeautyUlta Beauty(product price)$8 less (15%)

    Matches: Very close colourSame cool undertoneBoth claim a blurring effect

    Differences: Radiant rather than matte finishFull rather than buildable coverage

    Score details
    Shade match
    94
    Finish & visual result
    54
    Wear & performance
    93
    Skin suitability
    100

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Radiant rather than matte finish · Full rather than buildable coverage

    Retailer shade note: toasted beige with rosy undertone for medium to dark skin

    High confidence· Digital match

    View match
  8. #10 · e.l.f. Cosmetics

    Soft Glam Satin Foundation

    34 Medium Cool
    Shade match 94
    $8Ulta BeautyUlta Beauty(product price)$46 less (85%)

    Matches: Very close colourSame cool undertoneBoth claim not settling into lines

    Differences: Natural rather than matte finishMedium rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    94
    Finish & visual result
    70
    Wear & performance
    75
    Skin suitability
    80

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than buildable coverage · No blurring effect claimed · Does not claim transfer resistance · Not marketed for sensitive skin

    Retailer shade note: medium with cool undertones

    Medium confidence· Digital match

    View match
  9. #11 · MAC Cosmetics

    Studio Radiance Serum Powered Foundation

    NW30
    Shade match 93
    $46Ulta BeautyUlta Beauty(product price)$8 less (15%)

    Matches: Very close colourSame cool undertoneBoth claim a blurring effect

    Differences: Radiant rather than matte finishFull rather than buildable coverage

    Score details
    Shade match
    93
    Finish & visual result
    54
    Wear & performance
    93
    Skin suitability
    100

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Radiant rather than matte finish · Full rather than buildable coverage

    Retailer shade note: medium beige with rosy undertone for medium skin

    High confidence· Digital match

    View match
  10. #12 · Make Up For Ever

    HD Skin Matte Velvet Blurring Powder Foundation

    2N26 Sand
    Shade match 84
    $45SephoraSephora$9 less (17%)

    Matches: Very close colourSame matte finishBoth claim a blurring effect

    Differences: Neutral rather than cool undertoneFull rather than buildable coverageDoes not claim transfer resistance

    Score details
    Shade match
    84
    Finish & visual result
    93
    Wear & performance
    72
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Neutral rather than cool undertone · Full rather than buildable coverage · Does not claim transfer resistance · Not marketed for dry/sensitive skin

    Retailer shade note: medium skin tones with neutral undertones

    High confidence· Digital match

    View match
  11. #13 · Tarte

    Timeless Hydrating Foundation

    38N Medium-Tan Neutral
    Shade match 87
    $42Ulta BeautyUlta Beauty(product price)$12 less (22%)

    Matches: Very close colourSame buildable coverageBoth claim a blurring effect

    Differences: Neutral rather than cool undertoneNatural rather than matte finishDoes not claim transfer resistance

    Score details
    Shade match
    87
    Finish & visual result
    81
    Wear & performance
    65
    Skin suitability
    100

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than matte finish · Does not claim transfer resistance · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  12. Shade match 93
    $16.99Ulta BeautyUlta Beauty$37.01 less (69%)

    Matches: Very close colourSame cool undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishMedium rather than buildable coverageNo long-wear claim

    Score details
    Shade match
    93
    Finish & visual result
    81
    Wear & performance
    65
    Skin suitability
    20

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than buildable coverage · No long-wear claim · Does not claim transfer resistance · Not marketed for combination/dry/normal/oily skin

    Retailer shade note: medium-deep cool

    Medium confidence· Digital match

    View match
  13. #15 · Estée Lauder

    Double Wear Stay-in-Place Foundation

    4N2 Spiced Sand
    Shade match 87
    $52SephoraSephora$2 less (4%)

    Matches: Very close colourSame matte finishBoth claim transfer resistance

    Differences: Neutral rather than cool undertoneMedium rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    87
    Finish & visual result
    89
    Wear & performance
    58
    Skin suitability
    60

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Neutral rather than cool undertone · Medium rather than buildable coverage · No blurring effect claimed · Does not claim not settling into lines · Not marketed for normal/sensitive skin

    Retailer shade note: medium tan with neutral subtle golden undertones

    High confidence· Digital match

    View match
  14. Shade match 75
    $39.50Ulta BeautyUlta Beauty(product price)$14.50 less (27%)

    Matches: Very close colourSame matte finishSame buildable coverage

    Differences: Slightly warmer undertoneNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    75
    Finish & visual result
    100
    Wear & performance
    65
    Skin suitability
    100

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 26% ingredient overlap

    Differences: Slightly warmer undertone · No long-wear claim · Does not claim transfer resistance

    Retailer shade note: for medium deep warm skin with a golden hue

    High confidence· Digital match

    View match
  15. #17 · m.ph by Mary Phillips

    Le Skin Weightless Serum Foundation

    Medium 160 C
    Shade match 92
    $49SephoraSephora$5 less (9%)

    Matches: Very close colourSame cool undertoneClaims a skin-like finish

    Differences: Natural rather than matte finishMedium rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    92
    Finish & visual result
    64
    Wear & performance
    75
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than buildable coverage · No blurring effect claimed · Does not claim transfer resistance · Not marketed for oily/sensitive skin · Contains drying alcohol

    Retailer shade note: medium with cool undertones

    High confidence· Digital match

    View match
  16. #18 · ILIA

    True Skin Serum Foundation

    Milos SF8
    Shade match 95
    $56SephoraSephoraCosts $2 more

    Matches: Very close colourSame cool undertoneClaims a skin-like finish

    Differences: Natural rather than matte finishMedium rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    95
    Finish & visual result
    64
    Wear & performance
    61
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than buildable coverage · No blurring effect claimed · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for combination/oily skin

    Retailer shade note: medium with cool undertones

    High confidence· Digital match

    View match
  17. #19 · IT Cosmetics

    CC+ Cream Natural Matte Foundation

    Tan
    Shade match 89
    $39SephoraSephora$15 less (28%)

    Matches: Near-identical swatch colourSame matte finishBoth claim a blurring effect

    Differences: Neutral rather than cool undertoneFull rather than buildable coverageNo long-wear claim

    Score details
    Shade match
    89
    Finish & visual result
    93
    Wear & performance
    40
    Skin suitability
    40

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Neutral rather than cool undertone · Full rather than buildable coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for dry/normal/sensitive skin

    Medium confidence· Digital match

    View match
  18. #20 · Clinique

    Superbalanced Makeup Foundation

    90 Sand
    Shade match 95
    $43Ulta BeautyUlta Beauty$11 less (20%)

    Matches: Near-identical swatch colourSimilar undertone (neutral vs cool)

    Differences: Natural rather than matte finishMedium rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    95
    Finish & visual result
    70
    Wear & performance
    51
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than buildable coverage · No blurring effect claimed · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for normal/sensitive skin

    Retailer shade note: medium, cool-neutral undertones

    Medium confidence· Digital match

    View match
  19. Shade match 92
    $53Ulta BeautyUlta Beauty$1 less (2%)

    Matches: Very close colourSame cool undertoneBoth claim transfer resistance

    Differences: Natural rather than matte finishMedium rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    92
    Finish & visual result
    70
    Wear & performance
    61
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than buildable coverage · No blurring effect claimed · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for dry/oily skin · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: medium - deep with cool pink undertones

    High confidence· Digital match

    View match
  20. Shade match 80
    $14.59TargetTarget$39.41 less (73%)

    Matches: Same matte finishBoth claim a blurring effectAdds SPF 15

    Differences: Full rather than buildable coverageDoes not claim transfer resistanceDoes not claim not settling into lines

    Score details
    Shade match
    80
    Finish & visual result
    93
    Wear & performance
    51
    Skin suitability
    100

    Colour not compared · Matte · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Full rather than buildable coverage · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel

    Low confidence· Digital match

    View match
  21. Shade match 83
    $39.50SephoraSephora$14.50 less (27%)

    Matches: Very close colourBoth claim a blurring effectBoth claim not settling into lines

    Differences: Neutral rather than cool undertoneNatural rather than matte finishMedium rather than buildable coverage

    Score details
    Shade match
    83
    Finish & visual result
    81
    Wear & performance
    65
    Skin suitability
    80

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than matte finish · Medium rather than buildable coverage · No long-wear claim · Does not claim transfer resistance · Not marketed for oily skin

    Retailer shade note: medium-tan neutral skin with subtle rosy undertones

    High confidence· Digital match

    View match
  22. #24 · Natasha Denona

    HY-GLAM Powder Foundation

    NP10
    Shade match 87
    $55Ulta BeautyUlta Beauty(product price)Costs $1 more

    Matches: Very close colourSame matte finishClaims a skin-like finish

    Differences: Neutral rather than cool undertoneMedium rather than buildable coverageNo long-wear claim

    Score details
    Shade match
    87
    Finish & visual result
    88
    Wear & performance
    51
    Skin suitability
    20

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Neutral rather than cool undertone · Medium rather than buildable coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for dry/normal/oily/sensitive skin

    Retailer shade note: medium neutral

    High confidence· Digital match

    View match
  23. Shade match 92
    $60SephoraSephoraCosts $6 more

    Matches: Very close colourSame cool undertoneBoth claim 12-hour wear

    Differences: Radiant rather than matte finishMedium rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    92
    Finish & visual result
    50
    Wear & performance
    82
    Skin suitability
    60

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Radiant rather than matte finish · Medium rather than buildable coverage · No blurring effect claimed · Does not claim a lightweight feel · Not marketed for oily/sensitive skin

    Retailer shade note: medium, cool pink

    High confidence· Digital match

    View match
  24. Shade match 85
    $48SephoraSephora$6 less (11%)

    Matches: Very close colourClaims a skin-like finishBoth claim transfer resistance

    Differences: Neutral rather than cool undertoneNatural rather than matte finishMedium rather than buildable coverage

    Score details
    Shade match
    85
    Finish & visual result
    64
    Wear & performance
    82
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than matte finish · Medium rather than buildable coverage · No blurring effect claimed · Not marketed for dry/sensitive skin

    Retailer shade note: for medium skintones with neutral undertones

    High confidence· Digital match

    View match
  25. #27 · MAC Cosmetics

    Studio Fix Fluid SPF 15 Foundation

    NC37
    Shade match 80
    $39SephoraSephora$15 less (28%)

    Matches: Very close colourSame matte finishBoth claim transfer resistance

    Differences: Slightly warmer undertoneFull rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    80
    Finish & visual result
    81
    Wear & performance
    79
    Skin suitability
    40

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly warmer undertone · Full rather than buildable coverage · No blurring effect claimed · Not marketed for combination/dry/sensitive skin

    Retailer shade note: medium with neutral golden undertones

    High confidence· Digital match

    View match

Showing 12 of 25 matches

Looking for a concealer in your shade?

The closest shade to Laura Mercier Real Flawless Feather Matte Powder Foundation 4C Canelé (Medium · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    4C1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 4C1

    • Looks identical
    • Medium · Cool undertone

    $34

Closest concealers

  1. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW25

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW25

    • Looks identical
    • Medium · Cool · rosy undertone

    $30

  2. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    4C

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 4C

    • Very close colour
    • Medium · Cool · rosy undertone

    $38

  3. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    32 Tan Bronze

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 32 Tan Bronze

    • Very close colour
    • Medium · Cool undertone

    $30

  4. L'Oréal Paris Infallible Full Wear Waterproof Concealer

    395 Walnut

    L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 395 Walnut

    • Very close colour
    • Medium

    $15.99

  5. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Light Tan

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Light Tan

    • Looks identical
    • Medium · Neutral undertone

    $12

  6. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Sienna 6.5

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Sienna 6.5

    • Close colour
    • Medium · Cool · rosy undertone

    $39

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

L'Oréal Paris Infallible Cushion Foundation in 300 Cool, against Laura Mercier Real Flawless Feather Matte Powder Foundation in 4C Canelé. Every attribute compared, with its share of the score.

ComparedYour shade4C CaneléClosest shade match300 CoolScore
Shade match55% of overall99
Colour98#d9936d#d8916cLooks identicalColour difference 0.7 (0 is identical)
Depth99MediumMediumSameDepth difference: 0.8
Retailer descriptionMediumNot statedNo depth word in one descriptionNot compared
Undertone100CoolCoolSamefrom retailer shade descriptions
Finish & visual result25% of overall88
Finish100MatteMatteSameSame matte finish
Coverage100BuildableBuildableSameSame buildable coverage
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared72
Longevity6016-hour wear24-hour wearSome difference24-hour wear claimed against 16-hour wear
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 92/100Shade match 99/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris Infallible Cushion Foundation in 300 Cool.

Same or better

  • $34.01 less
  • Near-identical swatch colour
  • Same cool undertone
  • Same matte finish
  • Same buildable coverage
  • Claims a skin-like finish
  • Both claim a blurring effect
  • Both claim transfer resistance
  • Both claim a lightweight feel

Different

  • Does not claim not settling into lines

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BasePowder-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapPowder-based vs water-based; silicone high vs high

Why the closest overall alternative works

Tarte Face Tape Full Coverage Foundation in 38N Medium-Tan Neutral, against Laura Mercier Real Flawless Feather Matte Powder Foundation in 4C Canelé. Every attribute compared, with its share of the score.

ComparedYour shade4C CaneléClosest overall alternative38N Medium-Tan NeutralScore
Shade match55% of overall97
Colour95#d9936d#d69672Looks identicalColour difference 1.3 (0 is identical)
Depth99MediumMediumSameDepth difference: 0.7
Retailer descriptionMediumMedium tanSome differenceRetailer descriptions one depth band apart
Undertone100CoolCoolSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared93
Finish100MatteMatteSameSame matte finish
Coverage80BuildableFullCloseFull coverage rather than buildable (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared93
Longevity8016-hour wear12-hour wearClose12-hour wear claimed against 16-hour wear
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Combination, dry, normal, oily, sensitiveNormal, combination, oilyBoth marketed for combination/​normal/​oily skin
Overall match 93/100Shade match 97/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Tarte Face Tape Full Coverage Foundation in 38N Medium-Tan Neutral.

Same or better

  • $12 less
  • Near-identical swatch colour
  • Same cool undertone
  • Same matte finish
  • Full rather than buildable coverage
  • Both claim a blurring effect
  • Both claim 12-hour wear
  • Both claim transfer resistance
  • Both claim not settling into lines
  • Both claim a lightweight feel

Different

  • Not marketed for dry/sensitive skin
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BasePowder-based, high siliconeSilicone-based, high silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapPowder-based vs silicone-based; silicone high vs high

Where to buy

Closest shade match

L'Oréal Paris Infallible Cushion Foundation 300 Cool

Best price
$19.99Ulta BeautyUlta Beauty
$34.01 less (63%)

Your shade $54 at Ulta Beauty

Closest overall alternative

Tarte Face Tape Full Coverage Foundation 38N Medium-Tan Neutral

Best price
$42SephoraSephora
$12 less (22%)

Your shade $54 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.